After the disfigurement I became a superstar

Chapter 55 Difficulties
Jiangning TV station.

Hong Wenbin went to He Chen, the deputy director in charge of the variety show, early in the morning, and handed in the program plan of "Star Detective".

Then he dictated some highlights and ideas of this program.

He Chen listened to Hong Wenbin's dictation while casually looking at the copy.

"I probably understand it. The idea is good. You said that your planning department came up with such a plan earlier, wouldn't it be good?"

Hong Wenbin said with some shame: "Director, this proposal is not ours."

"Not yours? What do you mean?"

"Uh... this is the program planning book. It was written by a friend of an intern in the planning department. It seems to be the owner of a script killing shop."

He Chen frowned.

If the program is planned by the people in the planning department of the station, it is completely different from the introduction or purchase from outside.

People in the planning department, the plans planned belong to the company, just like code, the code you write at work is the property of the company.

But if it is written by an outsider, the copyright belongs to the outsider.

If this program was planned and written by someone from the planning department, then He Chen would be satisfied, but if it was written by an outsider, He Chen would have to consider the cost.

"How much does the other party want?" He Chen asked.

"I asked the other party, and he said no money."

"No money?" It was the first time He Chen heard that no money was needed.

"Correct."

"What does he want?"

"The other party said that they want the title of our show."

He Chen said with a smile: "Good guy, the lion opened his mouth. Generally, I can read hundreds of thousands of program proposals like this. If it is particularly good, it is almost enough to give a few hundred thousand. He wants the program title." name, that’s tens of millions.”

"I also said that, he said that there is no need for an exclusive title, as long as the title is fine."

"That's at least a few million. Do you think his show can become popular?"

"This... I can't say for sure, but we all played the script and thought it was interesting. Maybe... I mean, if the guest is invited well, maybe... it won't be bad."

He Chen looked at the planning book, and he admitted that the program planning book looks really good. He has never played the script killing content mentioned in it, but Hong Wenbin explained the specific process in detail, and he probably knows that if the program is run , what kind of game will it be.

Imagine that this "Star Detective" program will be a good program. As a program producer for many years, He Chen certainly knows that this program is much better than the program proposal submitted by Hong Wenbin and the others before.

But this program needs several million titles, and He Chen still thinks it's not worth it. If it is confirmed that this is a blockbuster, then it is worth several million. The problem is, they all know that a good program may not be produced in the end. , the ratings are really good.

"Can this person talk again?" He Chen asked.

Hong Wenbin said: "From what he looks like, it seems that he must be named. He seems to want to advertise their script killing shop. If he agrees to be named, other things can be discussed."

He Chen became silent, and he was unwilling to give up this program. The station needed a new program, and there was no time for it now. At this time, a suitable program plan appeared, how could he give up.

But for the sake of a program idea, the name of the program is used in exchange. If the ratings of the program are not good at that time, I can't explain it to the advertising department and the finance department.

"There is no such precedent in our station for a naming fee of several million dollars." He Chen said a little embarrassed.

Hong Wenbin has been tortured by Taili for the past two months, and he also hoped that Chen Ge's plan would be adopted by Taili, so he boldly said: "The person who wrote the plan said that our TV station introduced cold countries and island countries, as well as the copyrights of successful variety shows in Europe and America. , it’s usually tens of millions, the copyright of foreign variety shows is worth tens of millions, why not the copyright of our own programs is several million?”

He Chen turned his head and said, "Those are all successful variety shows with a large audience, can he compare?"

"So people don't want that much..." After Hong Wenbin finished speaking, he was afraid that his words would be regarded as talking back, so he immediately said: "Actually, we can change our minds. We are not giving him a few million dollars, but it is equivalent to selling more. It’s just a title title, it’s just an extra title title, and we didn’t actually pay more money.”

When Hong Wenbin said this, He Chen's mind turned around.

The naming fee is only worth tens of millions if it is sold. If it is not sold, it is nothing.

The most important thing is that the other party is naming a store, which does not affect other investment promotion of the program at all.

The current situation is that the program has been launched, and all the advertisements have been sold, and finally the title requested by the other party is added.

Generally speaking, the last naming, the TV station is adhering to the concept of "no matter how small a fly is, it is meat", and half sells and half gives away.

Thinking about it this way, it seems that it is not a loss to exchange a final title for a seemingly excellent program planning plan and copyright.

"You have a point, but I have to check with the advertising department and the production department to see if this show can be released, and you will come with me."

"Ok."

Hong Wenbin breathed a sigh of relief, and He Chen was willing to bring the proposal to other departments for a meeting, which basically meant that it could be finalized.

It would be good if he really settled down, and he could finally breathe a sigh of relief.

Although the program planning book came from the outside, it was a bit embarrassing for their planning department to lose face when it got out, but it was worth it if the face was gone and they didn't have to be criticized every day.

Abbot He Chen held a seminar to determine whether the variety show "Star Detective" was feasible.

Unexpectedly, the meeting went smoothly, and almost everyone was optimistic about the program.

Of course, everyone knows that there is no time to waste any more, if there is a program proposal that everyone thinks is not bad, then you can try it.

As for the naming thing, everyone basically has no opinion, it's just multiple naming, and the TV station has nothing to lose.

The matter of guest invitation is still under discussion. In short, the copyright of the program must be taken down first.

However, everyone is still a little worried about the script of each issue. They are afraid that once the show starts, the script has not been written. Produce a work to produce a program.

Everyone discussed a lot of ways, such as adapting some classic film and television drama scripts, or finding some mystery novelists to write, but they all felt that it was not very good.

It is very difficult to adapt film and television dramas, and it is easy for the audience to see the ending.

If writers of mystery novels come to write, it seems that the lines are interlaced again. Those who write novels may not be able to write good scripts, especially the scripts of variety shows.

In the end, everyone threw this problem back to Hong Wenbin.

(End of this chapter)