Rebirth of Hong Kong - 1978

Chapter 2348 Let It Transform
For Merrill Lynch, Bloomberg is a company that provides technical analysis. At the beginning, because of the success of Bloomberg in the sales of data terminals by Innovative Market Systems, they chose to invest in this company.

Bloomberg, on the other hand, specializes in financial, financial and investment information, and does not pay much attention to general news.

If Lin Daoqiu becomes the major shareholder of Bloomberg, it will actually be contrary to his original intention of investing in the media industry.

But Lin Daoqiu didn't realize this at this time. He just wanted to buy a big company that would become a world-renowned media in the future. At this time, Bloomberg just came into his eyes.

It just so happens that Lin Daoqiu does not need much money to become a major shareholder of Bloomberg, so he set his first goal at Bloomberg.

But if Lin Daoqiu can calm down and think carefully, he probably won't attack Bloomberg.

Since he wanted to become a major shareholder of Bloomberg, Lin Daoqiu's first contact was Merrill Lynch, which owns [-]% of the company's shares.

Under the lead of Richardson, Lin Daoqiu came to the headquarters of Merrill Lynch.

I don't know if it's because of Lin Daoqiu's good luck, Merrill Lynch is in a trough at this time.

In April 1987, Merrill Lynch's ill-considered mortgage securities transaction set a Wall Street record for a single-day loss of $4 million.

In October of that year, the U.S. stock market plummeted, Merrill Lynch’s profits plummeted, and Merrill Lynch was forced to freeze salaries, reduce benefits, and lay off employees.

From 1989 to 1991, the total number of Merrill Lynch employees decreased from 48000 to 37000, and some unprofitable institutions were also cut down.

However, Bloomberg is not considered a non-profit institution for Merrill Lynch, so they have no plans to sell the company's shares.

But at this time, Lin Daoqiu, the boss of MGM, suddenly came to the door, which made Oye, the boss of Merrill Lynch, feel a little strange.

After all, Merrill Lynch Securities and the film industry have nothing to do with each other. What kind of intentions did Lin Daoqiu suddenly come to visit, which made him unable to figure out.

But Oye did not refuse to meet Lin Daoqiu, so in his office, Oye met this Hollywood man.

"Hi Mr. Lin, I'm Oye, nice to meet you."

"Mr. Oye, hello, please forgive me for taking the liberty to visit."

Oye waved his hand, and then invited Lin Daoqiu to sit down on the large sofa next to him.

While Oye was looking at Lin Daoqiu, Lin Daoqiu was also looking at Oye.

This shrewd businessman controls one of North America's largest investment banks, Merrill Lynch.

Don't look at the smile on his face all the time, and his manner is very elegant, but Lin Daoqiu knows very well that these guys who work in investment banks are by no means good people. Every decision they make will have a considerable impact on the global market.

If it wasn't for the acquisition of Merrill Lynch's [-]% stake in Bloomberg this time, Lin Daoqiu would not be willing to meet with Oye, because in his opinion, these people are both angels and devils.

"Although I have never worked in Hollywood, many Hollywood directors and stars are clients of our Merrill Lynch Securities. I know that MGM has made very good income over the years. It has made a lot of money from the film market. Admirable."

In Oye's mind, Lin Daoqiu has a lot of dollars in his hands, plus the money he has earned in Hollywood over the years, if he wants to choose to invest, it is a matter of course to find Merrill Lynch.

But what Oye didn't expect was that Lin Daoqiu didn't come to him to ask Merrill Lynch to help him invest. His purpose of coming here was to acquire the shares of a company owned by the other party.

"Mr. Oye, actually, I'm here today because I want to talk to you about a company in which Merrill Lynch holds [-]% of the shares."

Oye probably understood Lin Daoqiu's intentions when he heard it. He seemed to be here to buy the shares held by Merrill Lynch.

This is quite interesting. After all, Merrill Lynch and MGM have completely different jobs. One is in charge of investment and the other is in charge of movies. No matter how you think about it, it is difficult to connect them.

Not to mention that the companies that Merrill Lynch invested in before were basically companies related to finance and finance. Why did Lin Daoqiu, a filmmaker, buy the shares of those companies?
"I don't know which company Mr. Lin is going to talk about?"

What Oye wanted to know was which company Lin Daoqiu wanted to buy.

"Bloomberg's Bloomberg, before Merrill Lynch bought 3000% of the company's shares at a price of [-] million US dollars, I intend to become a major shareholder of Bloomberg, so today is for Merrill Lynch's [-]% of the shares came."

"You want to buy Bloomberg?"

After Oye listened to Lin Daoqiu's explanation, he looked a little surprised, because Bloomberg has nothing to do with the entertainment industry at all.

Lin Daoqiu suddenly wanted to buy Bloomberg, which really made Oye wonder why he would do this?
"Yes, I think that if Bloomberg is bought, MGM's publicity work will be in charge of Bloomberg in the future, not only in Hollywood, but I also hope to expand to other regions, such as the Asian market."

Oye didn't know what to say for a while. Lin Daoqiu's explanation was very clear, and he could understand it as soon as he heard it. But the problem is that Bloomberg is not the kind of entertainment news media. Its main aspects are still financial and financial aspects.

If Lin Daoqiu intends to develop the media industry, he should buy other newspapers and magazines instead of targeting Bloomberg.

"Mr. Lin, as I said bluntly, it is natural for you to have such an idea, but the function of Bloomberg seems to be completely different from what you want to achieve."

Oye said this with good intentions, because he felt that Lin Daoqiu didn't understand the use of Bloomberg at all.

Of course, if Lin Daoqiu can offer a price he can't refuse, then Oye will naturally not refuse to sell Merrill Lynch's [-]% of Bloomberg's shares to Lin Daoqiu.

"I know that Bloomberg was a financial and financial company before, but I believe that as long as I take over, it will be very simple to transform Bloomberg."

Regarding Lin Daoqiu's statement, Oye was so surprised that he couldn't say a word. He didn't even know why Lin Daoqiu had such inexplicable thoughts.

A media company that was originally engaged in finance and finance suddenly wants to transform it into a media that promotes film and television entertainment. This span is really not ordinary.

"It seems that Mr. Lin is very confident that he can do it. If this is the case, then I can't say anything more. I wonder how much you plan to offer?"

Oye is too lazy to continue persuading Lin Daoqiu. What he just wants to know now is how much Lin Daoqiu is willing to pay to buy [-]% of the shares of Bloomberg in his hand.

(End of this chapter)