marquis of jingan

Chapter 123

In fact, the catering industry has a relatively complete development process in later generations. It is nothing more than making a brand and starting to expand in other cities one after another. It is expanded by franchising or direct sales, and most of the brand's formulas are kept strictly confidential. Yes, the soup base, ingredients and even ingredients are directly provided by the headquarters.

However, there is no complete awareness of copyright in this era, and this relatively simple skewered soup base is unlikely to continue to make money as a secret recipe.

Moreover, Shen Yi only intends to make a wave of quick money, and does not intend to bother about catering, nor does he intend to tie himself to business, so he simply sells these recipes in a buyout manner.

After all, in this era, no matter how much money you earn, it is useless. The most fundamental thing is to climb high and stand firmly in the court.

After Zhang Yuanwai thought for a while, he stood up silently, bowed his head to Shen Yi and cupped his hands: "My lord is wise, the villain has been taught."

Shen Yi also got up, smiled at the big fat man, and said, "I just came to Jiankang, and I just want to earn some pocket money. What offends me is Zhang Yuanwai Haihan."

"Don't dare."

Fatty Zhang quickly lowered his head and said: "Tonight, the villain will pass on the message for the young master, and the villain will definitely give the young master an answer within three days."

"Not urgent."

Shen Yi's face was calm: "It's just a few trivial matters, whenever Zhang Yuanwai is free, he can do it whenever."

Zhang Delu said goodbye to Shen Yi respectfully, turned and left.

After the fat man left, Shen Yi sat down again, reached out and knocked on the table, and said, "Xiao Xu, sit down and talk."

Xu Fu nodded, and sat down opposite Shen Yi in a well-mannered manner.

Shen Qilang spoke while thinking.

"There are a few things I want to tell you."

Xu Fu bowed his head and said, "My lord orders."

"In the next few days, you and Xiaoman will normally set up a stall on the Qinhuai River. No matter whoever asks you about me, you should keep silent, understand?"

Xu Fu's voice was serious: "Understood."

"also…"

Shen Yi said slowly: "The people over there, don't look any further. The stall owners along the Qinhuai River these days will definitely pay attention to your stall. If you find someone to come over and cheat, they will easily see the clue."

Xu Fu bowed his head again and said, "My lord, our business was already very good yesterday, and those who don't use the dentist will have no problems."

"Do not."

Shen Yi lowered his eyebrows and said: "Our business can only get better and better, and it can't be stabilized, otherwise those people's 30 taels of silver will be spent reluctantly."

Speaking of this, Shen Yi whispered a few words to Xu Fu, Xu Fu was stunned, and then said: "My lord, we don't sell it like this, it can be sold out in an hour or two..."

Shen Yi shook his head slightly, and said with a smile: "How come you don't understand now, what we want these days is not to make money, but to be popular, and only by being popular can those people willingly spend money to buy our prescriptions, besides, If you sell it according to my method, you won’t lose money, at most you will make less money.”

Shen Yi reached out and knocked on the table, and said calmly: "Xiao Xu, you follow me to do things, and you have to open your eyes. In a few days, our business of stringing incense will be able to get a large amount of cash."

Xu Fu was very convinced by Shen Yi, so he nodded and said, "Yes, Young Master."

In the evening of the same day, Xu Fu and Ding Man continued to set up a stall by the Qinhuai River.

What was different from yesterday was that this time there was another signboard next to the signboard of Xu Ji Chuan Chuanxiang, with a few lines of large characters written in black and red on the signboard.

"Great opening bonus, [-] coins will be deducted if you spend fifty coins!"

In addition to the "Full Reduction" signboard, at this moment two or three miles near the Qinhuai River, there are many children holding leaflets in their hands, and they are handing out leaflets everywhere.

The content on the flyer is also very simple.

"Xu Ji Chuan Chuan Xiang by the Qinhuai River opens a big bargain, [-] cash minus [-] cash!"

The content of the flyer is very simple, and it was handwritten by Shen Yi with a few poor scholars. It is not exquisite, but it is better because of the novel marketing method, and Xu Ji Chuan Chuan Xiang has also gained a little fame in the neighborhood these days. Next, just in the evening, there was another long queue in front of Xu Ji's booth.

"Simple, simple..."

Shen Qilang sat on a small restaurant not far away, looking at the long line not far away, couldn't help shaking his head with emotion.

The common people of this era have not been bombarded by the information flow of the later generations, and have not been baptized by the endless marketing methods of the later generations. For Shen Yi, the simplicity is too much.

If Shen Yi hadn't wanted to take the exam and become an official, he would even have the confidence to become the top wealthy businessman in Jiankang City within a few years.

Of course, if wealthy businessmen in this era want to expand their business, they cannot simply rely on business. If they want to go up to a certain level, they must rely on chance.

With the blessing of the two marketing methods of "promotion" and "flyer", the business of Xu Ji's booth is better today than yesterday. Xu Fu and Ding Man's skewers during the day only sold for more than an hour today. It was sold cleanly, and when it was sold out, there was still a long queue in front of Xu Ji's booth, which was quite spectacular.

But the items were sold out, so Xu Fu and the two had no choice but to close the stall and apologize to the people in line. After a long time, the two little guys pushed the cart and rushed out of the crowd.

It was getting dark now, and Shen Yi was no longer at Qinhuai River, and went back to King Jin's Mansion to have dinner with his father.

Two young people pushed a small cart, and under the moonlight of the Qinhuai River, they went farther and farther.

Among the crowd, two pairs of eyes stared at Xu Fu's background and did not look away for a long time.

After Xu Fu and the two walked away, one pair of eyes withdrew their gaze, looked back at the man at the side, and said in a low voice: "Young man, fourteen or fifteen years old, Jiangdu accent, thin body..."

The man standing aside nodded slightly, and said in Jiankang dialect: "It is almost the same as what Du Juren described."

The first man who spoke stretched his waist, and asked lazily, "How many times is this similar?"

"Ninth."

The man stretched his waist and said lazily.

"Well, it's almost there. We've been wandering around the Qinhuai River for several days, and we've only found nine similar ones. We'll look for another day tomorrow, and the day after tomorrow, we'll bring the one surnamed Du and let him identify them one by one."

Speaking of this, the strong man snorted: "Du Shen, the dog day, I don't dare to recognize what I wrote. When it came to His Majesty, it was us who broke our legs in the end. If he doesn't recognize any of these nine people, Then let's report it and say that the poem was written by Du himself!"

Another inner guard glanced at the direction Xu Fu and the two left, and asked, "Do you want to follow and confirm where these two little guys live?"

"No need."

The first inner guard said indifferently: "I saw these two little guys set up a stall here yesterday. Their business is so good, they will come tomorrow, and they can't escape."

Speaking of this, the man yawned, bumped his arm on the shoulder of the man next to him, and said with a smile: "Brother, I have wandered around the Qinhuai River for a few days. I don't know how many times, and now my body is full of incense powder. .”

The other inner guard frowned, and said in a deep voice: "Your Majesty's errands are endless, don't think about messy things, if you are known by the superiors, you will never want to stay in the inner guard!"

　There is one more chapter...

　　
　
(End of this chapter)