Rebirth 79: I opened a bank in the United States

Chapter 166 Credit Card Business Preparation

"Honduras? Venezuela? Isn't Havana the capital of Cuba? What?"

"In fact, the staple food of Cubans is mostly black bean rice and Cuban sandwiches. Tacos are not rare in Cuba, but the frequency of eating tacos and their love for tacos are far less than those of Venezuelan or Honduras."

Havana is just a name, who takes it seriously?

Hearing Carter's question, Goodman felt a little funny:
"Those old Mexicans actually like tacos very much, but the taste of Mexican food is too spicy. In terms of market adaptability, I think it is better to make improvements based on the flavor of Honduras."

"Okay, okay, look at this thing, you know my taste is not representative. While Jinas is still communicating with the cold storage and factory construction, please help me supervise Trifali during this time Let him take these chefs to work out the standardized operating procedures. Even if it is not exactly the same as McDonald's, it should not be too different. In addition, there is a problem of taste, which is the same as the previous tasting event , Customers’ real evaluations should be collected as detailed as possible.”

Put down the seat back, Carter instructed while yawning.

"Sorry, I didn't have a good rest last night. I'm going to lie down on a chair and rest for an hour. Things have been a little bit lately"

"It's okay, it's really busy during this period. Finally, there is Pearson City. Mr. Leiberding called to inform us that the public referendum on the ht plan is scheduled for April [-]th. He hopes that this time can let you There is plenty of time to prepare the speech.”

"Oh, sorry, I almost forgot. This is not the last thing. About the credit card, the Visa organization and the MasterCard organization have called us this afternoon. They all hope that we can join one of their parties. This thing is"

"I know this. Credit card issuing organizations or card issuing alliances. Do they have an exclusive agreement now? It means that after joining one party, you can't join the other party?"

After raising his arm and slightly interrupting Goodman's idea of ​​introducing these two card organizations to himself, Carter's question went straight to the core.

"Yes, neither of them allow one card to use two channels at the same time. We can only choose one!"

Visa card and MasterCard have not been established for a short time.It is only now that they have contacted their own bank, hoping to absorb Black Bank, only because they were not allowed to operate credit card business until yesterday.

Therefore, Goodman is not surprised that Carter can know these two cards.As everyone knows, Carter knows these two cards, relying on the memory of his previous life, and Carter is not clear about the current pros and cons of these two card organizations.

"What about your suggestion?"

"I suggest joining MasterCard! The National Bank of America brand on Visa is too heavy. Although their channels are more mature now, and there are more merchants who join Visa, but with the National Bank of America as the core big bank, I always feel in my heart. Unreliable."

Seeing that Carter was lying flat on the seat, Goodman got up and walked to the window.While answering Carter's question, he closed the curtain that Carter ignored.
"In my opinion, this kind of alliance is like an organization used to unify standards and channels. There can't be a situation where one member dominates. Otherwise, it will naturally be the core of influence. Even the settlement of visas may be done by Bank of America is finishing."

"Although theoretically speaking, it is unlikely that a big bank like them will have any wrong thoughts on a small amount of money like ours, but who can say for sure what will happen in the future?"

"Compared to Visa, the MasterCard organization is basically an association formed by small banks to fight against Visa, or the NBI and BankAmericard before it. Each bank contributes a little money, and everyone buys the MasterCharge patent together. Formed a card organization. "

"On the whole, there is no such dominant bank as the Bank of America in the MasterCard organization. The strengths of each other are equal, and this is the balance!"

"Okay, that's it! Can I help you?"

What is NBI, just listen to the abbreviation, Carter can't guess.But that BankAmericard
This is not even pretending at all!Let me tell you blatantly that I, Bank of America, is the boss, and you all have to stick my label and brand my name!Naturally, the settlement is also done by me, the boss of Bank of America.

Compared with operating and flowing his own funds on other people's territory, Carter is actually more at ease on his own.But if you don’t join the credit card organization, then your card is basically limited to your own one-third of an acre of land. This is very unfavorable for attracting customers to apply for a card, and then repaying the loan for yourself after consumption.

"I'm afraid this really requires us to do something. Of course, you can continue to rest, as long as you give me an authorization. The two things we need to do are not difficult. One is to make cards. After joining the card organization, they will give We recommend credit card production companies; the other is that we need to sign some local merchants.”

"Because there has been no commercial bank in Douglas, it has always been a desert of credit card services. Merchants simply don't have the equipment and experience to process credit card transactions. Card issuers hope that we can help expand this market, and accordingly , taking the number of merchants that support credit card services as an indicator, the more merchants we sign, the more fees we can reduce in the future.”

"Okay, no problem, let's do it!"

Goodman's words formed several logical equations in Carter's mind: credit card = service platform, which is similar to group buying in later generations; contracted merchants = local push, increasing the number of merchants on one's own platform and increasing the influence of one's own platform on consumers attraction.This is what every platform merchant will do.

After agreeing to MasterCard's request or request, its own Black Bank will play the role of a local group buying company in it.First integrate local resources, and then be swallowed up by big platforms and become part of the monopoly channels that make up big platforms.

As a leek seedling who has been swayed by these monopolized platforms in later generations, although he feels a little disgusted by the monopoly of big platforms, Carter also understands that he has no right to choose now.Because if you want to sell your own credit card, you must join the card association.

A credit card that cannot go out of the local area is completely indistinguishable from a useless card!

Now I can only pray that MasterCard, which is composed of various retail bankers, can be more conscientious than the dominant Visa, such as taking a little less handling fee in the middle
It is impossible to resist, and now there is no way to resist.

Instead of trying to resist, it is better to lie flat.Carter, who was already lying flat, only felt drowsy at this moment, but Goodman didn't want to let him go so easily.

"Well, there is one more thing. If you are sure to join the card association, the credit card sales team should do this. The tellers in our bank have never been in contact with credit card business. Let them talk to the merchants. I am afraid they will not talk about it at all. not understand"

"If you don't understand, explain it to them first! Isn't it all about collecting money? As long as the merchants can receive money, why do you care so much?"

"Also, I'm really sleepy! Let me sleep for an hour first, please! If you need anything, call me in an hour!"

(End of this chapter)