Reborn Millennial Gamer

Chapter 233 First, Sonny, who committed the crime of arrogance (Gagen)
Seattle hotel.

At this time, a strange thing was happening in the luxurious banquet hall.

A Spotify North American headquarters with a nominal capital of only US$200 million was able to sign a contract with the four major music giants Warner, Universal, BMG, and EMI under the witness of Microsoft.

Although there were not many media present, they were all high-selling and influential newspapers such as "New York Times" and "Seattle Daily", which created high-profile momentum for logic and products.

The first wave of marketing focused on 10 metropolitan areas.

Lu Fei gave the lens and exposure to Roger and the others.

A martial arts master who is new to the rivers and lakes, if he says that he is strong, no one will believe him, that is bragging, and the heads of various sects brag, that is strength.

Holding champagne, he walked among the crowd, and Zhang Tianmei followed step by step.

Doug Morris led Jimmy Iovine, and came over on his own initiative, and mentioned that IGA Music Company joined the Spotify headquarters after some politeness.

"Of course there is no problem. We welcome all record labels that are troubled by piracy. You are strong in content, and we are strong in technology. Together, we will definitely deal a heavy blow to piracy."

"You're so right, I've had enough of my company's second-rate technicians."

Jimmy Iovine was very excited, "It's like the Wild West era. No one among these cowboys wants to sell digital music. They would rather go with pirated versions. You are like Joe from "Red Dead Redemption", you have done a great thing. "

"It's us, we are friends, isn't it?"

Lu Fei smiled like a rabbit, flirting with the two bald-headed hawks. He was greedy for small money, or US, beautiful knives!

Doug Morris wants to make friends, after all, he is a guest of Bill Gates and Ballmer.

"It's good that you don't mind. Spotify has found the right path. It is the gospel of all music companies in the United States. In the future, in the record industry, the door of Universal Music is open to you."

"You are also welcome to develop the market in Mainland China."

Lu Fei promised Xiaoli that Feibu.com would purchase the albums of global Chinese artists such as Sun Yanzi and Eason Cheng. Spotify will also sign a batch of Chinese songs to expand its music library.

Just over 100 million RMB, if you trade Doug Morris to matchmaking and attract more music companies, it is definitely worth the money!
The three chatted happily for a while.

Not far away, Roger is like a concubine who is always on guard against the emperor being hooked up by other women, for fear of falling out of favor.

When the two of Doug Morris left, he hurried up.

"Eames, don't worry, they are my friends, and you are my dear friend!"

Lu Fei looked sincere, patted him on the shoulder, and whispered that Microsoft invested in Spotify, with a total valuation of 9333 million.

Surprised and delighted, Roger pretended to be reserved, and raised a glass of champagne, "Congratulations, Lu."

"Congratulations to you too, I will give you a promise, if, I hope there is no such if, if you leave Warner, Spotify will always welcome you."

Lu Fei also gave him the position and options, and promised to make a lot of money. He will continue to be the leading party in the future, and he will not lose his position as a marquis.

"Thank you, I'll consider it."

Luo Jie was overjoyed, he was busy, desperately working hard, isn't he just looking for a way out!

Compared with Spotify, the president of Warner Music is indeed more beautiful, and he gets more option rewards.

But the record industry is already in recession. If Warner Records is packaged and sold by the parent group, he, the top leader, will be the number one target for cleaning.

There are only so many positions suitable for him in the industry, one radish and one pit, jumping to the thriving Internet, is the sea and the sky!
Lu Fei took a sip of champagne, "Eames, lmusic will be listed soon, I need an advertising company that knows how to avoid taboos and is good at it."

"I understand, I'll arrange it."

Whether Roger is conscious or not, he subconsciously regards logic as his second owner.

Lu Fei said: "My publicity strategy in China is to find the hottest star in the youth group to endorse, and let him burn an exclusive EP for MP3. For this matter, you are my first choice for cooperation."

"Electronic products like MP3 have the largest consumer group among white people. Lu, you have to choose one that is appealing to this group but not rejected by black people..."

Roger pondered for a moment, "How is Eminem?"

Lu Fei raised his eyebrows: "He is indeed suitable, can he be persuaded? I also want him to agree to add his song to Spotify for sale."

Roger touched his chin, "This is close to Dr. Dre. He is Eminem's mentor. If you want to persuade other rappers to join Spotify, it is best to use him as a middleman."

Lu Fei took another glass of champagne from the plate served by the waiter, and agreed to contact Dr. Dre, but declined Eminem. He always had something in his heart——

Lincoln Park.

"them?"

Roger showed a relaxed look, "This difficulty is much smaller. They are Warner Artists. There is no problem in letting them release MP3 exclusive songs. They just happen to be creating a new album."

As Party A, Lu Fei made a request: "The theme must be positive. Ask them if they would like to release it as a single?"

Roger readily agreed, "It's best for the two parties to meet each other, and I can arrange it."

"No problem, I just want to go to New York these few days."

Lu Fei smiled and drank, Sony Dafa, I'll come too!
…………

New York, Sony North America headquarters building.

On the first day, Warner, Universal, and IGA announced the termination of their cooperation with Sony on the protection of genuine copies.

The next day, BMB and EMI announced the dissolution of their offensive and defensive alliance with Sony against piracy.

From the third day onwards, there was a dark tide in the American record industry. With the endorsement of the four major music giants, the name of Spotify, large and small record labels, gradually spread.

Just as Howard Stringer and a group of Sony executives urgently investigated the source, found Logic, and found out that it was a company founded by a Chinese. On the same day, they received a greeting card from Logic.

It is also an invitation letter, forcing Sony to join the palace with the power of the four major record giants.

The answer is obvious, impossible, absolutely impossible!
Sony only sent Andy Lak, the vice president of the record group, to receive the raptor who crossed the Pacific Ocean.

He handed two cups of coffee with both hands, "Invite Sony to join Spotify's genuine music alliance?"

Lu Fei added sugar and milk to his coffee, and said while stirring, "That's right, Sony is the only one behind the top 5 record giants, and Sony is the leader in the record industry, with the most music library copyrights and many great artists, Without Sony, it’s like losing an arm.”

Andy Lak tentatively asked, "Can I watch Logic's MP3?"

"of course."

Lu Fei took a sip of his coffee and nodded, not caring about leaking information.

For a big company like Sony, the transformation of its product line is like an aircraft carrier turning around. It is not something that can be done at will, otherwise it would not have been rigid in the previous life, and Apple's iPod would have been completely defeated.

Andy Lak took over lmusic, only played with it a few times, and didn't take it seriously.

Lu Fei squinted his eyes, noticed an elephant's disdain for a rabbit, curled his lips uncomfortably, but patiently explained how to combine lmusic and Spotify, how to coordinate...

However, Andy Lak lost interest and returned lmusic: "Saury, there is no possibility of cooperation between Sony and Logic, and the music cannot be licensed to Spotify."

"why?"

"I can't resist the high-level will."

"The result should be decided after the negotiation, not before." Lu Fei frowned.

"Since you asked the question sincerely, then I will tell you."

Andy Lak's tone was full of pride: "Your machine is good, but Sony has a walkman, and your Spotify is also very good. Sony is also developing its own compiler. We can do a good job ourselves, and we don't need to join others."

"is it?"

Lu Fei said leisurely: "Sony is a very great company, but a great company does not always succeed in everything. In the Internet age, if you still rely on Walkman, you will make a big strategic mistake."

"You know what you're talking about?"

Andy Lak frowned, his face was ugly, "You are saying that the walkman is out of date! Do you know how many years the walkman has been popular, it has been more than 20 years!"

Lu Fei said: "It is true that Walkman has dominated the era of analog technology, and Sony is indeed the leader, but this is the digital age."

"Hmph, Lu, even the iPod can't end the Walkman era."

Andy Lak has something in his words, even Jobs' Apple can't beat Sony, it depends on you?

"That's an iPod, not an lmusic. I'm a believer in Moore's Law."

Lu Fei fully ascertained Sony's attitude and gave up persuasion.

"In the digital age, electronic products will be a product with a fast update rate and a short product cycle. Sony is still the concept of durable consumer goods. You will regret such a strategy."

"Maybe, but now that we're doing well, I'm looking forward to how your lmusic will beat the walkman."

Andy Lak stood up abruptly, without any intention of refilling their glasses, and secretly issued an order to evict them.

Even with the support of Microsoft, so what, even with the support of the four major music giants, I am the number one in the world, Sony!

"Okay, I wish Walkman live in the 21st century."

Lu Fei immediately understood, and he didn't even have the desire to take out his business card. "There is a logical phone number on the invitation letter. Call if you regret it. I welcome you anytime if you want to embrace the digital age."

Watching them disappear into the office, Andy Lak triumphantly lit a cigarette, took a few puffs, and reported the battle report to his superior, Howard Stringer.

"Don't talk about such small things. The biggest thing now is that Motorola is gone. Who should leave the position of Sony Music chairman?"

"Stringer, you know me well, if it were me, I would be loyal!"

(End of this chapter)