Reborn Millennial Gamer

Chapter 814 Show! 1 stand out!

"Not number one yet, Mr. Lu."

On the phone, Sun Hongjun said with regret: "If Micron is ignored and Yangtze Memory takes over Elpida, its global market share can surpass Samsung."

Lu Fei held the computer in one hand and slid the mouse with the other.

The file he sent was displayed on the computer screen.

After the acquisition of Elpida, the global memory chip industry will usher in another reshuffle, and Micron and Yangtze Memory have gained a lot.

Micron's direct benefit is that its global memory chip market share has increased by more than 50%, reaching about 17.6%, surpassing Hynix's 16.3% market share, which originally ranked third.

As for Yangtze Memory, its market share exceeded the 30% mark.

There is only a slight gap from Samsung's 32.5%, a difference of 1.1%. Maybe this year, maybe next year, we can change our offense and defense.

A complete turnaround!

"In addition to Dram memory, what if we also include the market share of SSA flash memory, SD memory cards, NOR flash memory, and NAND flash memory?" Lu Fei knocked on the table.

"It is very possible to overtake, but the gap is very small."

Sun Hongjun thought for a moment and gave the answer solemnly.

"In other words, even if we win by a narrow margin, there is no guarantee that we will be overtaken by Samsung again in the future." Lu Fei took a sip of wolfberry, jujube and chrysanthemum tea.

"No, Mr. Lu, I think the gap between Yangtze Memory and Samsung will only widen, unless Samsung has some technological breakthrough like 3D NAND flash memory."

Sun Hongjun's tone was full of confidence.

“How come you see?”

Lu Fei was surprised.

"Mr. Lu, Changxin Storage has always been the number one in the global market share of NOR flash memory and NAND flash memory. SSA flash memory is also third in the world after Dell and Huawei." Sun Hongjun analyzed carefully, "Not to mention 3D flash memory , even if Apple falls out with us, we still have to hold our noses while purchasing."

"But I have promised Micron to license 3D flash memory technology to Micron. There is no way that Apple will not transfer the order to Micron." Lu Fei didn't have the slightest worry on his face.

"That's at most the 24th floor."

Sun Hongjun smiled and said, "Mr. Lu, isn't this your move to drive away the tiger and devour the wolf? You deliberately let Micron enter the market to compete with Toshiba and Samsung. They were all taught by our master, and all three companies have a Bisc structure. There is no other solution, except price war, I can’t think of any other good solution.”

A proud snort came from the phone, "We are different. Our CTF structure has large capacity and low cost, and the number of stack layers has exceeded 48, which is a full generation ahead of Samsung and Toshiba, and a second generation ahead of Micron. Don't buy ours." Who do you want to buy it from?”

"Having said that, 3D NAND flash memory alone is not enough. Yangtze Memory needs to open up more. Now that lpddr4 has taken off, is there any new news about the NANO SIM card?"

Lu Fei fell back and leaned against the back of his chair.

"Cook said that it is not impossible for Apple to give up its own NANO SIM card technology and support our solution, but the condition is that after the design standards are passed, Apple can obtain all relevant patent authorizations for free." Sun Hongjun replied, "In addition, also Capacitive fingerprint recognition technology must be licensed to Apple.”

"Go tell Cook that if the Nano-SIM card technology proposed by Logic is adopted as a standard, any manufacturer can obtain all relevant patent licenses for free. As for the capacitive fingerprint recognition technology, it depends on how much Apple is willing to pay."

"Okay, Mr. Lu."

"Besides Apple, what about manufacturers like Motorola and Sony Ericsson?" Lu Fei touched his chin.

"BlackBerry and Sony Ericsson still choose to support Nokia. If Motorola is still controlled by Google, it may switch to us, but now it has been acquired by Lianxiang, you know."

Sun Hongjun said helplessly: "Lianxiang will not vote for us."

"Haha, Lianxiang really doesn't have this pattern."

Lu Fei sneered, isn't it the same with 5G standard voting?

"Also, Elop was very angry and asked why we had to start a new business to compete with Nokia's Nano-SIM card standard solution when we are obviously a partner of Microsoft."

Sun Hongjun breathed out, "Thanks to the acquisition of Here map software, the acquisition has reached the final stage and only needs EU approval."

“Nokia knows nothing about Nano SIM cards!”

"Hmph, the sparrow knows the ambition of the swan."

Lu Fei snorted coldly.

Nano-SIM card is a new generation of mobile phone SIM card and the fourth mode element integrated circuit board. It is smaller, thinner and more advanced than the Micro-SIM card currently in use.

It is enough to replace the Micro-SIM card installed in smart phones such as Logic and Apple. The smaller size is more conducive to increasing the memory of the mobile phone, installing a larger battery and a denser motherboard arrangement, freeing up space, and you can design more Thin construction.

There were originally three design standards, Apple, Nokia and Logic, but now Apple has been persuaded and switched to the Logic camp to fight against the technical standards alliance led by Nokia such as Samsung, Motorola, BlackBerry, LG, etc. Of course, the final result -

Voted by the European Telecommunications Standards Institute.

The Nano-SIM card will determine which technology will be used in future smartphones and tablets. Once successful, following the unified standard of type-C interface and fast charging technology standard,

Logic has won another international technical standard!

Third-rate companies make products, and second-rate companies make brands.

And first-class companies set standards!

"Yes, on the contrary, Apple understands our plan better. This may be because the enemy is the one who knows us best."

Sun Hongjun couldn't help but laugh at himself.

After all, Apple is the clone with the most perfect logic.

"Apple only knows one thing but not the other. They would never have dreamed that we would want to combine the SIM card and memory card of a mobile phone into one."

There was a hint of pride in Lu Fei's words.

"Yeah, it's crazy. Who would have thought that we would dare to integrate two completely unrelated things? But who makes us both a global SIM card supplier and one of the largest manufacturers of SD memory cards? We are the only one. We have the technology and ability to do this project.”

Sun Hongjun is so heroic.

Mobile phone SIM cards and memory cards have always been in harmony with each other. They are like two parallel worlds with no intersection.

Because in the feature phone era, mobile phones were mainly used to make calls and basically did not use particularly large storage space.

Not to mention expanding the memory card.

And even if you need to expand the memory card, the functional machine can easily accommodate it in the brick-sized body.

But in the era of smartphones, mobile phone SIMs and memory cards must intersect. Especially since the Nano-SIM card standard was born and became mainstream, it limits the storage expansion function of smartphones.

Like Apple, it can only develop the iCloud space.

The hardware problem is left to other manufacturers. This problem is how to accommodate both the SIM card and the memory card in a limited space. After all, space in smartphones is precious.

Every extra penny can be used to install an extra chip.

"What's the progress of the project now?"

Lu Fei tapped the mouse twice absently.

"Three-Body Laboratory has been researching, and recently came up with a plan to subvert the card slot structure of traditional mobile phones. In the past, SIM cards and memory cards were placed on one left and one on the right, or there was a single card slot. Now it is adjusted to have both front and back sides. Dual card slots, one card slot enables dual cards, effectively solving the space problem.”

Sun Hongjun said excitedly: "If it succeeds, it will even be able to support dual SIM cards and dual memory cards in the future."

"Is it possible?"

Lu Fei frowned. Although he was a layman, he had a rough understanding that the SIM card complied with the standards of the ETSI European Telecommunications Standards Association and had only 6 PIN pins, while the SD memory card complied with the standards of the SD Association and had 8 pins. A PIN.

It is equivalent to plugging a three-pin plug into a four-hole socket.

How can one card slot support both?

"From the current theoretical point of view, it is indeed impossible. However, Mr. Lu, if we do not solve this problem, there is no way to combine the SIM card and the memory card into one, so we consulted all the technology companies in the industry that work closely with us. "

Sun Hongjun carefully explained the ins and outs of research and development.

"The results of it?"

"Everyone was at a loss. Except for Huawei, the people in the laboratory only came up with a solution when they were communicating with Huawei engineers, which was the L-shaped PIN foot."

"L-shaped?"

Lu Fei waited for a while, and then received the design drawings from Sun Hongjun in his private mailbox. He saw that two of the PIN pins of the Nano memory card were designed into an L shape and were placed at the two corners of the memory card. Adapts to Nano size card space.

“In this way, Nano-sized memory cards can perfectly share the same card slot with Nano-SIM cards, which is 45% smaller than traditional Micro SD cards, but the writing rate is expected to exceed the current SD U3 standard, which is absolutely far ahead! "

Sun Hongjun introduced every detail.

Lu Fei listened and asked questions. As he asked and answered, the smile on his face became brighter and brighter. The new generation of SIM card standards are defined by logic, and the matching memory card standards are still defined by logic and can be foreseen. , the SD memory card business will be like 3D NAND flash memory in the near future.

Xiu'er!

Outstanding! "Mr. Lu, we temporarily named the project NM Card, which is the abbreviation of 'Nano Memory Card'."

Sun Hongjun told the truth.

"good very good!"

Lu Fei was extremely satisfied.

"It's a good thing we joined the SD Association early, otherwise, we wouldn't be able to use the patented technology of SD memory cards."

There was a bit of luck in Sun Hongjun's words.

"This is also the weakness of Micron and Hynix."

Lu Fei smacked his lips.

At the beginning of the birth of the SD card standard, SanDisk, Toshiba and Panasonic took the lead in establishing a non-profit organization called the SD Association, which made a lot of arrangements in the fields of SD card protocols, patents, trademarks, etc. Without its permission, any No organization can publish new SD card protocols, and only internal members are eligible.

Thanks to the honeymoon period of cooperation between Toshiba and Logic, Yangtze Memory was successfully recommended as a member of the SD Association.

Given time, I vow to replace it!

"Mr. Lu, Huawei is also interested in our NM card project, and hopes to be recommended by us and allow Huawei to join the SD Association. How do you think you should respond?"

Sun Hongjun's voice was three points weaker.

"Huawei can be involved."

Lu Fei thought for a while, "Huawei's sales of SIM cards and SD memory cards in Europe are no worse than ours. If Huawei can adopt our SIM card and memory card standards and join forces, it will be easier to open the European market."

"Yes, the current concern is whether the Nano-SIM card standard and the subsequent NM card we launched can win the universal support of the world's mainstream mobile network operators, smart card suppliers, and mobile device manufacturers."

Sun Hongjun sighed, "Of course, I'm not afraid that no one will use it in China. As far as our relationship with China Telecom, China Unicom and China Mobile..."

"It depends on human factors, but at least it can be guaranteed that there will be no problem in EU countries such as Germany, France, Italy, and Greece."

Lu Fei murmured: "As for the UK... now Li Jiacheng can invest a lot of money in the operation of British Telecom."

"Mr. Lu, how about Britain move back?"

Sun Hongjun tried.

"Here, hey, let me figure it out."

Lu Fei had a weird smirk on his lips.

The light from the computer shone on his face, making it even more terrifying!

"Yangtze Memory and Micron have reached a consensus with the Elpida debt group to complete the acquisition for US$20 billion. The acquisition agreement will be formally signed in the near future, and the specific details are kept confidential."

"Yangtze Memory and Micron are about to complete their acquisitions. Micron has become the third largest DRAM manufacturer in the world, and Yangtze Memory is even close to the world's number one Samsung. A Wall Street analyst believes that the acquisition of Elpida may be a turning point in the world's memory chip revolution. "

"Samsung lost its 'world's number one' throne."

"........."

News about Elpida, Yangtze Storage and Logic frequently appeared in major media around the world and attracted much attention.

Especially in the semiconductor industry, the ground is shaking.

How long has Yangtze Storage been established?

It was able to swallow up Qimonda, and then carve up Elpida. It successively absorbed the two major memory chip giants, Japan and Germany, and achieved an incredible three consecutive jumps. It has the potential to be the world's number one.

The treasure island that I have always dreamed of is so sad!

Bangzi, which accounts for half of the world’s share, is shocked!

Especially Samsung, which tried every possible means to obstruct it. The company was shocked and in an uproar. Samsung Electronics' stock price fell again and again.

Lee Jae-yong couldn't sleep for three days and nights.

At this moment, standing in front of Li Jianxi with dark circles under his eyes, he lowered his head and silently acknowledged his anger.

"Should I say you are stupid or incompetent."

Li Jianxi slapped the table angrily, "If you block Yangtze Memory's acquisition of Elpida, you can do this!"

"Dad, it's not Meguiar..."

Li Zaiyong was unwilling to give up.

"I've told you so many times, always do your job when you're working!" Li Jianxi stared at him with the lingering power of his illness.

"Yes, President."

Lee Jae-yong was embarrassed and sad, "We followed your instructions to help Micron deal with Yangtze River Storage, but we didn't expect that Micron actually took advantage of it. As soon as it got the low-interest loan from the bank, it turned around and negotiated with Yangtze River Storage and jointly divided up Erbang." Da.”

"Why did Micron negotiate with Yangtze Memory?"

Li Jianxi's expression softened slightly.

"We are still investigating this, but what we know is that Lu Fei, a brat, must have promised Micron a lot of benefits."

Li Zaiyong clenched his fists tightly and cursed in his mind.

Micron actually backstabbed its ally, what a beast!

Lu Fei? He is the best of beasts!

"Micron's defection to Yangtze River Memory has not been found out. The acquisition is about to be completed now, and it has not been found out yet. What do you, the vice president, do for a living!" Li Jianxi said angrily, "Kimchi is free!"

"Dad...President..."

Lee Jae-yong knew that he was angry, so it was better to say less than to say more.

"You, you, I want you to inherit the Samsung empire. I don't ask you to let Samsung go further. I just ask you to keep this family business. You see what you can do!"

Li Jianxi glared.

Li Zaiyong lowered his head and avoided the angry gaze.

"Hey, why don't you save yourself more trouble than your two sisters? Fuzhen won't say it. Look at Yin Xin. She hasn't used much of her family's resources and connections. The money for starting a business was mortgaged with the shares I gave her. Look at her. What has it brought the company to now!"

Li Jianxi's chest rose and fell.

"President, Yin Xin is a girl after all. No matter how big her career is, she will get married sooner or later." Li Zaiyong said weakly.

"Go out, go out and reflect!"

Li Jianxi was disgusted and lowered his voice and said: "Why is she a woman? You will be a man."

"........."

Lee Jae-yong pretended not to hear, his teeth grinding loudly, but he still left respectfully, with no trace of emotion on his face.

But as soon as he walked out of the study, his whole face instantly became hideously distorted.

Xiba!

At this moment, the cell phone in his pocket rang.

As soon as he saw the caller number, he hurried to his bedroom, locked the door tightly, and then asked:

"How's the investigation going?"

"Vice President, the President indeed mentioned to his wife and room chief in recent activities that they might as well imitate Neon's chaebols and simply hand over the group to Miss Yin Xin, and then recruit a capable son-in-law to assist them. The couple will manage Samsung, and in this way, Line, which is controlled by Miss Yin Xin, can be merged into Samsung and become a part of Samsung."

"what!"

Li Zaiyong shouted, full of anger gushing out.

"Vice...Vice President..."

The confidant waited for him to gradually calm down before he said, "Is the thing you asked me to do planned?"

"She still loves racing, right?"

"Yes, I often go for laps in the racing club on weekends."

"Are those racing cars safe? Don't let any accidents happen."

"Not yet. Miss Yin Xin has her own destiny."

"Forget it, let her fiddle around."

Lee Jae-yong was in a complicated mood, with chaotic thoughts intertwined in his brain. He glanced at the family portrait in the photo frame and said, "Dear little sister..."

"Don't force me."


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