Huayu started from the fairy sword
Chapter 450 "The Voice of Huaguo" project approval, strategic cooperation with Tianjing Sa
Chapter 450 "The Voice of Huaguo" project approval, strategic cooperation with Tianjing Satellite TV!
Cao Jun also doesn't plan to compete with companies like Youku, iQiyi, and Tencent, because they all have powerful backers behind them, and they can't compete with them at all.
For example, iQiyi, the capital behind it is the ferry.
Not to mention the background of Tencent Video, you can tell by its name that it is backed by Tencent.
The means for these Internet companies to seize the market is nothing more than burning money, burning money crazily, and tricking users into it first.
When they monopolize the market and fatten up the users, they will start cutting leeks crazily. It is not enough for users to open vip. What kind of vvip are they going to do? Users have no choice but to accept it with tears in their eyes.
However, the current video sites are still in the stage of burning money to "plant leeks", and have not yet started to wave their sickles at users.
And Cao Jun's positioning of Chengzi Video is to be a paid video website, focusing on serving VIP members, only right.
It is worth mentioning that orange video VIP members enjoy rights that ordinary members cannot enjoy.
For example, "The Legend of Zhen Huan in the Harem" has a total of 76 episodes. VIP members of Orange Video can directly watch any episode of "The Legend of Zhen Huan in the Harem" at any time without watching commercials.
Ordinary members not only have to watch advertisements, but also can only watch the first 30 episodes, and the next 46 episodes need to be unlocked slowly, or they have to wait for a limited time for free, and the time is not fixed.
Of course, this is just Cao Jun's preliminary idea and has not been implemented.
Because so far, the drama "The Legend of Zhen Huan in the Harem" has not been officially broadcast.
In order to facilitate management, Cao Jun did not plan Orange Video in Century Film and Television Company, but opened an Orange TV company not far from Century Film and Television Company.
In other words, starting from the creation of Chengzi TV, plus Century Film and Television Company, Cao Jun already has two companies.
In addition, Cao Jun plans to follow the example of the cooperation between Mango TV and Mango TV, and cooperate with Tianjing TV and Beijing TV.
Originally, Cao Jun wanted to cooperate with Dragon TV, but after all, Dragon TV has a big business and is located in an international metropolis like Shanghai, so there is too much lucrative water. It is difficult for Cao Jun to have enough voice in it.
Wang Yi, the director of Tianjing Satellite TV, was interested in Cao Jun's plan, but the TV station didn't have much money, so he was afraid that it would drag Cao Jun down, and he was afraid that he would not be able to keep up with Cao Jun's footsteps.
However, the young and promising Wang Yi, as the director of Tianjing Satellite TV, is also envious of Dragon TV, which can have such a large influence across the country.
But Tianjing Satellite TV has been lukewarm, but few people pay attention to it, and it is almost ignored by viewers in other parts of the country.
As the newly appointed head of the station, Wang Yi also has more than enough heart but not enough energy.
This morning, Tianjing TV Station.
After a few polite words with the station director Wang Yi, Cao Jun cut straight to the point and said, "Wang Tai, I plan to hold a music competition variety show on your station. I wonder if you are interested?"
Wang Yi asked with great interest: "Cao Dong, are you planning to create a talent show like "Super Girl"?"
Cao Jun replied with a smile: "It's a bit similar, but it's also a little different. I plan to make a "Voice of Huaguo". This program is based on the Dutch "Voice of Holland". ..."
In fact, as Cao Jun said, the program "The Voice of Huaguo" is mainly based on "The Voice of Holland" in the Netherlands, that is, the so-called "Voice of Holland".
After "Voice of Holland" was broadcast in the Netherlands, it attracted 18.2% of the total population of the Netherlands. Like Cao Jun, Zhejiang Jiang Satellite TV also noticed this program.
In order to obtain the copyright before Zhejiang Satellite TV, after discussing with Wang Yi, Cao Jun immediately dispatched a special person to discuss copyright cooperation with IPCN International Media, a copyright introduction company.
After several days of verbal battles, Century Film and Tianjing Satellite TV finally bought the copyright of "Voice of Holland" at a price of 300 million yuan per year and 1500 million yuan for five years.
Zhejiang Jiang Satellite TV failed to win the Chinese copyright of "Voice of Holland" because it was not generous enough when it came to money.
However, for this price, Wang also felt that it was a bit expensive. Although "Voice of Holland" is very popular in the Netherlands and has been exported to many countries around the world, the first time we cooperated, we launched a 1500 million-level project. A little scared.
It's okay if he makes a profit, but if he loses, the hat on his head may be taken off.
Fortunately, this money is only given once a year, not a one-time settlement, which makes Wang Yi feel less pressured.
Moreover, Cao Jun also assured Wang Yi that he would participate in the recording of the program "The Voice of Huaguo" as a mentor.
Wang Yi also knows Cao Jun's power in the domestic entertainment industry. If he can participate in "The Voice of Huaguo", a large number of viewers will come to support him without doing any advertisements, and even many brand owners will pay high prices for advertisements.
Cao Jun and Wang Yi also discussed how to distribute the income, and even drew up a special sharing contract.
For example, if the program "The Voice of Hua Guo" is jointly funded by Cao Jun and Wang Yi, then the income of this program will be [-]/[-], whether it is the advertising revenue of the TV station or the advertising revenue of the video website.
If it is Cao Jun's self-produced program, Wang Yi doesn't have to participate in the production, and directly spends money to buy the broadcast copyright, and he can just pay Cao Jun when the time comes, and he can earn the advertising fee himself.
If it is jointly funded and produced, then the two will be divided equally, and there will be no other problems.
In addition to producing "The Voice of Huaguo", a music competition program, Cao Jun and Wang Yi also exchanged cooperation in other aspects, and "The Voice of Huaguo" is just the beginning.
After some communication and exchanges, Cao Jun and Wang Yi finally reached an agreement and signed a ten-year strategic cooperation with Century Film and Television Company and Orange Video.
The so-called cooperation is actually mutual utilization.
Cao Jun used Tianjing Satellite TV to help him promote Chengzi Video and help Chengzi Video attract traffic.
And Wang also wants to use Cao Jun's team to produce film and television dramas and variety shows for Tianjing Satellite TV.
Tianjing Satellite TV is not an "empty glove white wolf". They also have to pay for these TV dramas or variety shows, but the price will be lower than other TV stations.
Of course, if Tianjing Satellite TV participates in the investment and production of TV dramas, variety shows, etc., they will also get certain profits and dividends.
All in all, the cooperation between Cao Jun and Wang Yi is mutually beneficial, and there is no such thing as who suffers and who takes advantage.
"Happy cooperation!"
After signing a cooperation agreement with dozens of pages, Cao Jun and Wang Yi said in unison while shaking hands in the office.
Wang Yi said with emotion: "Cao Dong, we will be our own people in the future. If there is something wrong, I hope you can bear it."
Cao Jun replied with a smile: "Wang Tai, since we are our own, we should not be so polite and follow the agreement in the contract. This will save a lot of unnecessary trouble."
Wang Yi nodded, and then said: "Everything is difficult at the beginning, and there will be many difficulties in the future, which need to be overcome by us."
Cao Jun replied with a smile: "It is normal to have difficulties, and it is not normal to have no difficulties."
Wang Yi pondered for a while, and it seemed that this was the case.
As the saying goes, there are three fires for a new official to take office. Wang Yi, who has just taken office and has not been around for a year, is ready to let go of his arms and do a big job after signing a ten-year strategic cooperation with Cao Jun!
(End of this chapter)
Cao Jun also doesn't plan to compete with companies like Youku, iQiyi, and Tencent, because they all have powerful backers behind them, and they can't compete with them at all.
For example, iQiyi, the capital behind it is the ferry.
Not to mention the background of Tencent Video, you can tell by its name that it is backed by Tencent.
The means for these Internet companies to seize the market is nothing more than burning money, burning money crazily, and tricking users into it first.
When they monopolize the market and fatten up the users, they will start cutting leeks crazily. It is not enough for users to open vip. What kind of vvip are they going to do? Users have no choice but to accept it with tears in their eyes.
However, the current video sites are still in the stage of burning money to "plant leeks", and have not yet started to wave their sickles at users.
And Cao Jun's positioning of Chengzi Video is to be a paid video website, focusing on serving VIP members, only right.
It is worth mentioning that orange video VIP members enjoy rights that ordinary members cannot enjoy.
For example, "The Legend of Zhen Huan in the Harem" has a total of 76 episodes. VIP members of Orange Video can directly watch any episode of "The Legend of Zhen Huan in the Harem" at any time without watching commercials.
Ordinary members not only have to watch advertisements, but also can only watch the first 30 episodes, and the next 46 episodes need to be unlocked slowly, or they have to wait for a limited time for free, and the time is not fixed.
Of course, this is just Cao Jun's preliminary idea and has not been implemented.
Because so far, the drama "The Legend of Zhen Huan in the Harem" has not been officially broadcast.
In order to facilitate management, Cao Jun did not plan Orange Video in Century Film and Television Company, but opened an Orange TV company not far from Century Film and Television Company.
In other words, starting from the creation of Chengzi TV, plus Century Film and Television Company, Cao Jun already has two companies.
In addition, Cao Jun plans to follow the example of the cooperation between Mango TV and Mango TV, and cooperate with Tianjing TV and Beijing TV.
Originally, Cao Jun wanted to cooperate with Dragon TV, but after all, Dragon TV has a big business and is located in an international metropolis like Shanghai, so there is too much lucrative water. It is difficult for Cao Jun to have enough voice in it.
Wang Yi, the director of Tianjing Satellite TV, was interested in Cao Jun's plan, but the TV station didn't have much money, so he was afraid that it would drag Cao Jun down, and he was afraid that he would not be able to keep up with Cao Jun's footsteps.
However, the young and promising Wang Yi, as the director of Tianjing Satellite TV, is also envious of Dragon TV, which can have such a large influence across the country.
But Tianjing Satellite TV has been lukewarm, but few people pay attention to it, and it is almost ignored by viewers in other parts of the country.
As the newly appointed head of the station, Wang Yi also has more than enough heart but not enough energy.
This morning, Tianjing TV Station.
After a few polite words with the station director Wang Yi, Cao Jun cut straight to the point and said, "Wang Tai, I plan to hold a music competition variety show on your station. I wonder if you are interested?"
Wang Yi asked with great interest: "Cao Dong, are you planning to create a talent show like "Super Girl"?"
Cao Jun replied with a smile: "It's a bit similar, but it's also a little different. I plan to make a "Voice of Huaguo". This program is based on the Dutch "Voice of Holland". ..."
In fact, as Cao Jun said, the program "The Voice of Huaguo" is mainly based on "The Voice of Holland" in the Netherlands, that is, the so-called "Voice of Holland".
After "Voice of Holland" was broadcast in the Netherlands, it attracted 18.2% of the total population of the Netherlands. Like Cao Jun, Zhejiang Jiang Satellite TV also noticed this program.
In order to obtain the copyright before Zhejiang Satellite TV, after discussing with Wang Yi, Cao Jun immediately dispatched a special person to discuss copyright cooperation with IPCN International Media, a copyright introduction company.
After several days of verbal battles, Century Film and Tianjing Satellite TV finally bought the copyright of "Voice of Holland" at a price of 300 million yuan per year and 1500 million yuan for five years.
Zhejiang Jiang Satellite TV failed to win the Chinese copyright of "Voice of Holland" because it was not generous enough when it came to money.
However, for this price, Wang also felt that it was a bit expensive. Although "Voice of Holland" is very popular in the Netherlands and has been exported to many countries around the world, the first time we cooperated, we launched a 1500 million-level project. A little scared.
It's okay if he makes a profit, but if he loses, the hat on his head may be taken off.
Fortunately, this money is only given once a year, not a one-time settlement, which makes Wang Yi feel less pressured.
Moreover, Cao Jun also assured Wang Yi that he would participate in the recording of the program "The Voice of Huaguo" as a mentor.
Wang Yi also knows Cao Jun's power in the domestic entertainment industry. If he can participate in "The Voice of Huaguo", a large number of viewers will come to support him without doing any advertisements, and even many brand owners will pay high prices for advertisements.
Cao Jun and Wang Yi also discussed how to distribute the income, and even drew up a special sharing contract.
For example, if the program "The Voice of Hua Guo" is jointly funded by Cao Jun and Wang Yi, then the income of this program will be [-]/[-], whether it is the advertising revenue of the TV station or the advertising revenue of the video website.
If it is Cao Jun's self-produced program, Wang Yi doesn't have to participate in the production, and directly spends money to buy the broadcast copyright, and he can just pay Cao Jun when the time comes, and he can earn the advertising fee himself.
If it is jointly funded and produced, then the two will be divided equally, and there will be no other problems.
In addition to producing "The Voice of Huaguo", a music competition program, Cao Jun and Wang Yi also exchanged cooperation in other aspects, and "The Voice of Huaguo" is just the beginning.
After some communication and exchanges, Cao Jun and Wang Yi finally reached an agreement and signed a ten-year strategic cooperation with Century Film and Television Company and Orange Video.
The so-called cooperation is actually mutual utilization.
Cao Jun used Tianjing Satellite TV to help him promote Chengzi Video and help Chengzi Video attract traffic.
And Wang also wants to use Cao Jun's team to produce film and television dramas and variety shows for Tianjing Satellite TV.
Tianjing Satellite TV is not an "empty glove white wolf". They also have to pay for these TV dramas or variety shows, but the price will be lower than other TV stations.
Of course, if Tianjing Satellite TV participates in the investment and production of TV dramas, variety shows, etc., they will also get certain profits and dividends.
All in all, the cooperation between Cao Jun and Wang Yi is mutually beneficial, and there is no such thing as who suffers and who takes advantage.
"Happy cooperation!"
After signing a cooperation agreement with dozens of pages, Cao Jun and Wang Yi said in unison while shaking hands in the office.
Wang Yi said with emotion: "Cao Dong, we will be our own people in the future. If there is something wrong, I hope you can bear it."
Cao Jun replied with a smile: "Wang Tai, since we are our own, we should not be so polite and follow the agreement in the contract. This will save a lot of unnecessary trouble."
Wang Yi nodded, and then said: "Everything is difficult at the beginning, and there will be many difficulties in the future, which need to be overcome by us."
Cao Jun replied with a smile: "It is normal to have difficulties, and it is not normal to have no difficulties."
Wang Yi pondered for a while, and it seemed that this was the case.
As the saying goes, there are three fires for a new official to take office. Wang Yi, who has just taken office and has not been around for a year, is ready to let go of his arms and do a big job after signing a ten-year strategic cooperation with Cao Jun!
(End of this chapter)
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