Hong Kong's new giants

Early December.

In the meeting room of ATV, we welcomed several distinguished guests—the management of NBC, NBC is the abbreviation of National Broadcasting Corporation of the United States, one of the three major commercial broadcasting companies in the United States (the other two are CBS, American Columbia Broadcasting Corporation) Company and ABC (full name American Broadcasting Corporation).Headquartered in New York and established in 1926, it is the oldest and most powerful commercial radio and television company in the United States.

Lin Zuhui extended his hand enthusiastically, and said to a middle-aged Caucasian elite: "Welcome Mr. Andrew and his party to Xiangjiang!"

Andrew also stretched out his right hand, without the slightest arrogance in his eyes (NBC has hundreds of millions of viewers after all), but rather respected Lin Zuhui.

"Mr. Lin, you are a legendary businessman and a media tycoon in Asia!"

The management of ATV immediately felt elated and proud. What Andrew said was true, and the boss was an Asian media tycoon.

Who would have thought that the copyright of ATV's "Millionaire" was continuously purchased by ABC in the United States, the United Kingdom, Singapore, Taiwan Island, and Australia, with a total of 3200 million US dollars in copyright fees.

Now, NBC in the United States has taken a fancy to "The Voice of Chinese" and came to discuss the purchase of copyright matters.

In the past two years, NBC's competitor ABC has made a lot of money with "Who Is a Millionaire", earning nearly one million dollars in advertising fees for one episode.ABC even announced that the program "Who Is a Millionaire" is the most profitable TV program in its history.

So, how can NBC not be heartbroken, why not buy the copyright by itself!

And just when NBC was heartbroken, they noticed Little Xiangjiang, and Asia TV released another classic program. The TV station even publicly declared that this is the world's first "reality talent show" show, covering the global Chinese talent show event.

Lin Zuhui said modestly: "You have won the award, it is the hard work of all our colleagues! We all work together to produce excellent programs and contribute to the audience who have always supported us. Human beings have developed to this day, and material life has been basically satisfied, while spiritual life But it has been very scarce, so we are just bringing a little food for thought to our audience, that's all!"

For a moment, everyone in the conference room was stunned. Isn't everyone on the same level? This person's words are too noble!
"This proves that ATV is making programs with heart, which is worth learning from!" Andrew said in admiration.

He really admired it. When he came to Xiangjiang this time, he specially inspected ATV, a small industrial building that couldn't be smaller, but it could produce two world-class programs.Not only that, although it is only a TV station in a city of 600 million, it has 2000 million viewers, and the programs it produces have affected the entire Chinese circle.

After some politeness from both parties (mainly Lin Zuhui was being polite), everyone sat in the meeting room.

Andrew couldn't wait to say: "Mr. Lin, we NBC want to buy the copyright of "The Voice of China"!"

Lin Zuhui nodded and said: "Of course, we are very happy that Americans can also realize their dream of being a singer through "The Voice of America". This is a kind of spiritual transmission. Those who have dreams should bravely pursue them! The value of this show is as simple as that."

Everyone once again admired Lin Zuhui's speech, and the program was endowed with spirit and values.

Andrew said: "Thank you for Mr. Lin's support, we are willing to pay 1200 million US dollars to buy its copyright!" After finishing speaking, he showed a hint of complacency, as if to say, we are much more generous than those bastards of ABC!
Lin Zuhui shook his head with a smile, causing Andrew's mood to sink for a moment, wondering if this guy wanted to ask for 1500 million US dollars.

"No, you underestimate the value of dreams. I plan to sell you this copyright for 3200 million dollars!"

For a while, the Yankees were stunned!
Andrew roared in his heart, how righteous you were just now, how gentlemanly you were just now!Now how come you are sitting on the floor and opening your mouth like a lion!
"Mr. Lin, are you kidding, "The Voice of Chinese" is not worth that much money at all?" Andrew said unsteadily.

Lin Zuhui said calmly: "It's absolutely worth it! For NBC, if you buy it, you can beat ABC. For ABC, if you buy it, you can dominate the ratings in the United States and earn another 1 million US dollars every year! For For CBS, they also want to be the next ABC."

A colleague of Andrew said: "Mr. Lin, if you want to raise prices on our three TV stations, aren't you afraid that we will unite and refuse to buy?"

Lin Zuhui shook his head and said: "I am a businessman, and I know this is impossible. In the face of interests, I will not unite with my competitors and give up this interest. You must know that this is the world's first 'reality talent show' program The number of people with dreams in the United States may reach millions! It said that the topics it aroused will surpass that of "Millionaire". Moreover, the quality of this program is higher than that of "Millionaire". Students PK, I believe the interaction between teachers and students is worth 3200 million. By the way, when I sold "Millionaire", I deliberately sold it to ABC for only 800 million US dollars, because I think ATV needs to prove its ability to produce programs in the United States .Now, we have proved that we will not sell the copyright at a low price! We have many options!"

For a while, everyone in NBC was stunned. There is such a shrewd businessman in the world!
They think it makes sense, and now that ABC has tasted the sweetness, they won't mind paying another 3200 million US dollars to buy this copyright; in this way, ABC can continue to dominate the ratings (at the same time period).

Andrew hesitated for a long time before saying, "This price is really too high, can Mr. Lin lower it a bit?"

Lin Zuhui also thought about it, and said after a while: "3000 million US dollars, and we have sent a team to assist you! Also, I can promise that after your revision of the copyright of this program, it will definitely be comparable to "Millionaire" in the United States."

What a joke, this show originally came from the Netherlands in the previous life, and was bought by the United States, France, Germany, South Korea, China and other countries one after another; once the American "Voice of America" ​​was broadcast, it immediately became the biggest competition of "American Idol" By.

Good products are not worried about selling, NBC does not buy, ABC and CBS will soon buy!
The point is, after selling the copyright of "The Voice of Chinese", ATV's "Chinese Idol" will start again next year, and then the Yankees can make a lot of money.

The two draft models are different, and it's no wonder ATV!
Gradually, European and American TV stations have developed the habit of buying, buying, and buying, and they will not bother to research new programs.And ATV has Lin Zuhui's bug, they don't need to study new programs, but they need to refine the content of the program according to Lin Zuhui's outline.

"Mr. Lin, I need to discuss it with the headquarters!" Andri said deliberately disappointed.

Lin Zuhui didn't take this approach, and said, "Please go ahead! Mr. Andrew, you can still browse the beautiful scenery of Xiangjiang!"

"Thank you!"

After Andrew and his party left, Lin Zuhui smiled and said to his subordinates: "Within three days, this group of people will obediently pay us the money! Of course, I originally planned to ask for 2800 million U.S. dollars. The price will be reduced by another 200 million U.S. dollars!"

Selina Chow analyzed: "It is said that ABC earned more than 6000 million US dollars a year on "Millionaire". It will even drive the ratings of the entire TV station.”

Everyone echoed this point of view. Under the strong offensive of ATV, ATV often accounts for [-]% of its ratings, while TVB only accounts for [-]%.

If things go on like this, Wireless is afraid that it will really decline!
Lin Zuhui asked: "How is the preparation of the "Chinese Idol" project going?"

Selina Chow immediately said: "The team has been formed and preparations are underway. There is still a lot of work to be done!"

Lin Zuhui thought for a while and said, "Have a meeting with this team later, let's discuss and discuss together!"

Zhou Liang Shuyi immediately became happy, she knew that Lin Zuhui had many ideas, but in fact the outline might be in the boss's mind.

"Ok!"

Lin Zuhui continued: "The company will recruit some more educated and intelligent people. In the future, we will specialize in the production of programs and sell them wholesale to the world. I will not consider how much money I can make by relying on Xiangjiang, even if it is a market of 600 million people. Buy ATV!"

Everyone gave Lin Zuhui full marks for this B outfit!
Selina Chow said: "Recruit another 100 people?"

Lin Zuhui thought for a while and said, "Yes, reserve more talents, they will be needed sooner or later!"

After the broadcast of "Chinese Idol" next summer, Lin Zuhui plans to prepare for "Talent Show" (broadcast in 1993) and "Wilderness Survival" in 1994.
One premium program a year!These programs actually appeared seven or eight years in advance!
As for the plagiarism of European and American variety shows, Korean variety shows must not be let go!

ATV not only has three channels, but will soon add new channels, and may even form a satellite TV network in the future.

One day later, the Americans succumbed. After a little bargaining, ATV sold the copyright of "The Voice of China" to NBC Television in the United States for US$2800 million, and sent a team to assist.

"The Voice of Chinese" has been held by ATV for three times. The reason why some people come to talk about it now is because the influence has not been enough.This year, the scope of the selection was expanded to the whole world, and it was broadcast simultaneously through satellite TV, which attracted the attention of the world's TV stations.

The US NBC TV station was eager to catch up with the ratings of the American ABC TV station, and was "blackmailed" by Lin Zuhui.Moreover, because of the price increase of NBC TV station in the United States, ATV's future programs will all increase.

Perhaps because of this, the American NBC TV station will be scolded by its global counterparts-disturbing the market.

"Mr. Lin, happy cooperation!" After signing the contract, Andrew seemed very happy.

It turned out that the NBC headquarters in the United States was also in a hurry to turn around, so the top management did not hesitate much, and asked Andrew to win the copyright of "The Voice of China" as soon as possible, so as not to be resold by ATV to the American ABC TV station.

Lin Zuhui said with a smile: "It's a happy cooperation, this is definitely a win-win situation! I bet that NBC's "The Voice" ratings next year will become the biggest competitor of "Who Is a Millionaire". If there is no such effect, Mr. Andrew just come to me!"

Andrew said with a smile: "We are also very confident, so we are willing to pay a price worth the money to buy the copyright of "The Voice of Chinese"!"

Happy to everyone!

When ATV announced the sale of the copyright of "The Voice of Chinese" to NBC TV station in the United States at a price of 2800 million US dollars, the whole Hong Kong was boiling!
When did the Chinese become cultural exporters? It's incredible!

For a while, the citizens of Xiangjiang praised Lin Zuhui raveously, thinking that this was something that greatly boosted the aspirations of the Chinese people!

wireless television.

Sixth Uncle Shao put down the newspaper weakly. He felt that the prospects of TVB were extremely bad.When TVB was still focusing on Xiangjiang, ATV had already completed its global layout.

ATV's programs, even European and American TV stations are competing to buy copyrights, and now they have earned 6000 million US dollars, only 5 million Hong Kong dollars, which is the net profit of TVB for two years.Moreover, it is obvious that the follow-up copyright income will continue to flow. It is said that ATV is still producing new programs, which can be described as ambitious.

ATV's music, as early as two years ago, began to lay out the "Hong Kong Stream". Now its subsidiary YG Entertainment has successively launched Lee Jung Hyun and HOT, and they have achieved results comparable to the Little Tigers in a short period of time.More importantly, YG Entertainment has a unique style, and is known as the 'father of the mountain', and has become a true 'Hong Kong stream'.

ATV's drama series, "Bao Qingtian", "Legend of the New White Snake", "Big Times". All of them are high-quality products, and the copyrights are also sold in the Chinese area, which is very profitable.

Not to mention, the number of viewers of ATV's Asia Satellite TV is increasing day by day, and its advertising expenses exceed ATV and TVB, making it a chicken that lays golden eggs.

Uncle Shao Liu also heard that Lin Zuhui often goes to ATV now, with the meaning of "doing a big job", which shows that other people will continue to have fun in the future.

A sense of powerlessness, a feeling of powerlessness like never before.It feels like everyone is not a weight class player.

TV series can still follow suit, and TVB has also released a series of "Bao Qingtian". For a while, citizens jokingly said, "When you turn on the TV every day, you will see Bao Heitan".However, "Legend of the New White Snake" is really impossible to imitate, everyone loves to watch Zhao Yazhi, and now Zhao Yazhi is firmly caught by ATV, and the conditions are excellent.

In terms of music, TVB is also researching YG Entertainment recently, intending to follow suit and create a 'Hong Kong Stream'.However, TVB didn't plan to train trainees for a few years, and planned to launch it in half a year at most. Of course, the members have to have a foundation.

From this point of view, the biggest gap lies in international programs, and TVB cannot develop even one.

"I'm old, I'm old, and the younger generation is awesome!" Uncle Shao could only sigh in the end.

This is the performance of admitting defeat!
To tell the truth, all the rich and powerful businessmen in Hong Kong admire Lin Zuhui, he succeeds in everything he does, and he can do everything 'not limited to Hong Kong'.At a young age, he can put forward the idea of ​​"rejuvenating Hong Kong with Hong Kong culture" and propose a plan for Hong Kong with a "Chinese Governor" in Hong Kong.What matters is that others really seem to be able to do it.