Hong Kong's new giants

Chapter 429 [Small lessons]

Beginning in late December, ATV began to promote the "Blue Life and Death" series, and it invested a lot of resources in publicity.

However, Lin Zuhui knew that this TV series had aroused great repercussions in Taiwan, Hong Kong, the mainland, and Japan in his previous life, and the blue storm swept across Asia.

You can tell from the name of this drama that it is a tragedy. The heroine's cancer was discovered in a quarter of the plot; then there are various emotional entanglements between the five people, and various tear-jerking plots!

The biggest tragedy is that both the male and female protagonists are dead!

Tear Queen drama!
In order to ensure the 'authentic taste', Lin Zuhui not only contributed the outline of the script, ATV also filmed in many beautiful places in Xiangjiang.Maybe in the future, it can also drive the development of Hong Kong's tourism industry.

ATV will premiere on New Year's Day, while Asia Satellite TV will broadcast before New Year's Eve. At that time, everyone will be immersed in "sadness" during this festival.

In the conference room of ATV, Lin Zuhui convened the screenwriters and directors of ATV's "Hong Kong Stream Culture", planning to adapt "Dae Jang Geum" from his previous life.However, Dae Jang Geum is a stick name, and 'Dae' was the surname of Goguryeo in ancient times.Naturally, he is not that stupid, just use the name and the story of the Ming Dynasty.

This time, Lin Zuhui directly handed over the manuscript to these people, and said: "This script outline is something that others want ATV to shoot. I personally read it and think it is very suitable for the drama series of 'Hong Kong Stream Culture'. I plan to hand it over to you for further development." Screenwriting, filming."

The assistant sent the manuscript to everyone, and after a brief look, it was a little unbelievable. Can historical dramas be considered "Hong Kong culture"?
Lin Zuhui explained:

"Although this is a historical drama in ancient costume, it must incorporate many modern elements. The heroine is a heroine in ancient costume who has integrated the strong spirit of many modern women."

"Besides, the heroine in this show cannot pursue perfection in her character. We must oppose clichés, keep many real shortcomings in the heroine, and use small shortcomings to enhance the realism of the character image. It is easier to be like the girl next door. Accepted and appreciated by attention."

"It's still up to your female screenwriter team to complete this script. We will strive to complete the screenwriting, filming, and broadcast in the second half of next year!"

Everyone listened to Lin Zuhui's understanding, and took notes one after another, treating it as a treasure.

After the meeting was over, Lin Zuhui showed a slight smile, ATV's dramas in recent years are really more exciting than the last one, TVB couldn't hold its head up at all.

And his eyes have been set on Asia, and even the world, so he didn't take the recent cooperation between TVB and Dragon TV into his heart at all.

However, Lin Zuhui didn't take it to heart, but someone not only took it to heart, but also stopped him. This person was Wu Guangzhen.

original.

In August 1990, Li Chaoren persuaded the Hong Kong government to relax the relevant regulations.The new regulations stipulate that if you use a dish antenna to watch satellite TV signals, as long as it does not involve commercial purposes (charging users, etc.) or rebroadcasting (paying services to wireless stations and cable stations), you do not need to apply for approval and obtain a license.

The regulations also stipulate that an independent satellite dish antenna connected to only one TV can be exempted from licensing; if a building has a satellite dish wireless and indoor system, a licensed company must be installed and operated.

According to statistics, there are at least 1.5 buildings in Hong Kong that meet the standards for installing satellite antennas.This is a great threat to Wharf's cable TV.

With the flames of war everywhere, it is difficult to determine who started the war first.

Li Zekai did not allow Wharf to enter the large housing estates and buildings built and managed by the Cheung Kong Group to install cable TV; Wu Guangzhen prohibited licensed companies that install satellite antennas from entering the buildings controlled by the family to install dish antennas and indoor systems.Obviously, both business talents have backers.Wu Guangzhen's backer is Yue Zhang, the charter king.But during this period, the charter king almost lived in seclusion.After the death of Chartered Ship King (1991.9.23), people found out that he had been terminally ill a few years earlier.

Li Zekai's backer is naturally his father. Li Ka-shing does not come forward for many things, but the decision-making power is in his hands.A reporter once asked Li Ka-shing what his relationship with Wu Guangzhen was about the TV dispute.Li Ka-shing, who has always been tight-lipped, said: "Mr. Bao and I are old friends." - Avoiding Wu Guangzhen and not talking about it.The implication is not difficult for readers to guess.

In December 1990, Satellite TV officially obtained a business license, but there were two additional conditions: one is that Cantonese programs cannot be played; the other is that users are not allowed to charge fees.

The first condition is actually the result of three TV stations including TVB, ATV and Cable TV exerting pressure on the Hong Kong government.

The coverage of satellite TV is from the Mediterranean Sea to the Western Pacific Ocean, and it can provide TV telecommunication services to more than 30 Asian and European countries and regions.But Satellite TV's main market is Hong Kong. Hong Kong Chinese are not only reluctant to watch Mandarin programs, most of them can't even understand them.Forbidding Cantonese programs means losing the Hong Kong market.

Li Ka-shing and his son frequently entered and exited the Hong Kong government, demanding that the ban on Cantonese programs be lifted.Lee and his son took turns to use the media to criticize the absurdity of the Hong Kong government's regulations: a TV station registered in Hong Kong is not allowed to broadcast programs in local dialect, which is nonsense.

Li Ka-shing has always valued peace.His "abuse" was not impulsive.His aim is to win the hearts of the people. He entrusted an independent public relations company to conduct a public opinion survey. Nearly [-]% of satellite TV users are in favor of broadcasting Cantonese programs (foreign users hope to add English programs).Li Zekai submitted the test results to the Broadcasting Affairs Bureau of the Cultural and Recreational Broadcasting Division of the Hong Kong government as a reference for amending the regulations.

He Huang and Jiucang were fighting each other, and it reached a fever pitch in mid-1991.The competition between the two sides is basically the offensive with Huang Chu, and the defensive with Jiu Cang Chu—Wu Guangzhen tried his best to urge the Hong Kong government to maintain the regulations that are beneficial to him.However, the Lees and their sons attacked their "death door", not only asking the Hong Kong government to lift the ban on Cantonese programs, but also asking for permission to charge users.

Wharf said frankly to the media: "According to our many years of investigation, Hong Kong, a tiny place, can only accommodate one pay TV. Two will only cause vicious competition, and both parties will lose."

Li Zekai turned a deaf ear to Jiucang's "goodwill warning" and wanted to "death" his opponent.Its power is sharper than that of Naifu who forced him to buy land back then.

Wu Tianhai, director of Wharf, sighed: "If the government approves satellite TV charges, Wharf will definitely give up (the cable TV plan). If the government approves satellite TV to broadcast Cantonese programs, the audience's program choices will greatly increase, which will have a great impact on cable TV. Huge. Unless the government provides compensation in other aspects, such as exemption from patent tax, etc., the chance of Wharf’s retreat is greater than everything else.”

Jiucang adopted the technique of mourning soldiers in order to win the sympathy of public opinion and relevant officials of the Hong Kong government.

Li Zekai didn't move his heart of compassion, and still pursued him relentlessly.

The September 1991, 9 edition of "Next Magazine" pointed out: "Wharf's plan to bid for cable TV and the second network has a budgeted investment of 6 billion Hong Kong dollars, and Hutchison's satellite TV plan has an investment of more than 55 billion Hong Kong dollars. .The competition between the two consortiums with a total investment of 30 billion yuan, in order to protect themselves and defeat the enemy, how can there be no magic weapon to fight!"

In this battle, ATV sits firmly on Diaoyutai, because it was the first to obtain a satellite TV license, and it also allows Cantonese programs to be broadcast.

Lin Zuhui's reason for convincing the Hong Kong government was simple:
First of all, ATV already holds the patent of the TV license, and Asia Satellite TV is equivalent to rising stars;

Secondly, Lin Zuhui used his own "Hong Kong culture to revitalize Hong Kong" as a weapon of public opinion;
In the end, Lin Zuhui promised that there would be no charge for satellite TV.

Today, Dragon TV still has not obtained the right to broadcast Cantonese programs, and cannot charge.It seems that the Hong Kong government has given some face to Wu Guangzhen's resistance.

But Lin Zuhui knows that in the first half of next year, the two families will probably "shake hands and make peace" and stop fighting.

Of course, how could Lin Zuhui let Li Zekai make money comfortably, he would give Li Zekai a fatal blow, and let this little brother understand that 'money is not so easy to earn!In particular, traitorous money! '

In fact, it is very simple. As long as Li Zekai planned to sell Dragon TV in 1993, Lin Zuhui announced that ATV would form a satellite TV network.So, is his Dragon TV value still so valuable?
Does Murdoch dare to compete with a giant who controls the output of "Hong Kong culture" in producing content?

Even if he dared, he wouldn't buy it at a premium of a few percent!
To put it bluntly, Dragon TV will definitely depreciate.

In Lin Zuhui's view, the battle between him and Li Chaoren has just begun, and it has just officially started.

Of course he wouldn't mind, just teach the little one a lesson!
(End of this chapter)