Hong Kong's new giants

Chapter 541 [Comparison with Bill Gates]

In late April, Lin Zuhui delivered a speech at Hong Kong University of Science and Technology. Originally, the school wanted Lin Zuhui to give a speech on "Cultural Establishment of Hong Kong", but Lin Zuhui directly gave a speech on "Information Technology Revolution". It caused a huge sensation, because the content of the speech was reprinted by many media such as "Economic Daily".

Lin Zuhui not only delivered a speech on "Information Technology Revolution", but also personally donated 2 million Hong Kong dollars to Hong Kong University of Science and Technology for the cultivation of information technology talents.

At this time, he made a high-profile package of himself as a "technical tycoon", and he also took great pains, just to get out of the "real estate public opinion whirlpool".

Lin Zuhui's speech did not talk about the information revolution after the 21st century, but focused on the development prospects of information technology in the 90s; supplemented by how Heung Kong should develop and share in this information revolution.

At this time, Lin Zuhui has already sentenced Li Zekai to the "death sentence", and Cyberport will have no chance with him, because he is a lie; Hong Kong Telecom will also be in Lin Zuhui's pocket, because it is related to the technology of "Jingwei Capital" layout.

Jingwei Capital will not be just a venture capital company, but a technology investment company.

At this time, Jingwei Capital had invested 650 million US dollars in 10% of Netscape's stock, and there would be no further financing until it went public. This is something Lin Zuhui can be sure of.In fact, Netscape’s chairman, Jim Clark, is just an investor and manager (holding 20% ​​of the shares), and the 24-year-old student Mark Anderson masters the key technologies of the Internet.

To Lin Zuhui's delight, Jim Clark invited him to be a director of the company, and he has already agreed.

He thinks this is a good thing. In the future, when he invests in Yahoo, Amazon (temporarily replaced), Google, etc., he will fight for a seat on the board of directors, which is a proper reputation and protection.The reason is simple. Lin Zuhui has provided research and development funds for the information technology industry in the United States. This is a good thing.

Of course, in order not to make Jingwei Capital so "prominent", he will definitely invest in other Internet companies, but he will pay attention to the amount of funds, mainly to confuse it.

Beijing, Kingsoft.

The arrival of Lin Zuhui made this company, which pinned its hopes on Huaxia Software, lively. Accompanied by Qiu Bojun, Lin Zuhui inspected the advanced version of WPS.

Although Lin Zuhui does not know how to write codes, his experience in using WPS and WORD is a valuable asset. What functions are most suitable for Chinese people, what functions are available, and how the layout is arranged, he has written a document, and then asked Long Jingchang to pass it on To Jinshan Company.

"Mr. Lin, people from Microsoft have visited our company, and they hope that WPS and WORD will be compatible in document format." Qiu Bojun reported seriously.

Lin Zuhui said calmly: "If you agree, next year will be the end of WPS."

Qiu Bojun was surprised and said, "Why did Mr. Lin say that?"

Lin Zuhui looked at Qiu Bojun, only to see that he was wearing glasses in a gentle manner, but Lin Zuhui said bluntly: "Have you agreed, tell me first!"

"Not yet, but the company's top management are all in favor, especially Rebs, who thinks this is a rare opportunity to learn from international software giants." Qiu Bojun said.

Lin Zuhui heaved a sigh of relief, and it's fine if he doesn't agree.

"Do you know what kind of person Bill Gates is?"

Qiu Bojun said: "He is a genius!"

Lin Zuhui smiled and said: "No, he is an emperor, the emperor of the software empire. He and I both became famous as teenagers. I know him. He is a poisonous vegetable in the software field. Anyone who challenges him will be punished. They came to China humbly today because they have not figured out the habit of Chinese people using word processing software. As long as they are compatible, it only takes one year, and they will bring a powerful and suitable for China next year. The WORD software from China will be launched in China. What advantages do you have then? I know a little about Bill Gates in Silicon Valley. He may say to you, "Even if it is a pirated software, I hope China's pirated version is WORD." "

Qiu Bojun was dumbfounded, he and Rebs were just engineering boys, how could they understand that people in society are sinister.

It is undeniable that Bill Gates is the idol of this era, but he is very famous for his dominance in Silicon Valley. Why Microsoft was almost dismembered in the 90s was because of Bill Gates' dominance, which created a monopoly.

For example, the browser of the previous life, the Netscape browser can be said to be a revolutionary technology and invention, but Bill Gates saw that this browser threatened WINDOWS, because the browser is also a software package; therefore, Microsoft first bought it. Netscape browser source code holder company (Mark Anderson sold a result before developing Netscape browser, which is the source code of Netscape browser), and then launched a large-scale software engineer to develop IE, and then seized the market for free. Netscape still charged at that time, and soon lost.

"Mr. Lin, you are the major shareholder and investor of the company, so you have the right to make decisions. I will convince them later." Qiu Bojun said immediately.

The richest man in the world may not be technically capable, but other people's business experience and intelligence are a few blocks away from them, Qiu Bojun thinks so.

Lin Zuhui nodded and said, "I'm here this time to see how your follow-up WPS is progressing?"

Qiu Bojun hurriedly asked Lin Zuhui to come to the R&D room. Due to the capital injection of Wanhui Media, Kingsoft has more than 30 R&D engineers, which is much stronger than the [-] people in the previous life.

When Rebs saw Lin Zuhui and others, he immediately became happy, because Wanhui Media gave them a lot of reference materials and contributed important opinions.

"Mr. Lin, our products have made great progress. By the end of this year or early next year, we will definitely be able to develop a powerful WPS."

Lin Zuhui nodded and said, "Congratulations, Huaxia's software depends on you."

Then, Lin Zuhui visited the success of Rebs and others. He couldn't understand the code or anything, but he has been using WPS, but he has given all the information that should be given, and there is nothing to comment on.

In the end, Lin Zuhui invited Jinshan executives to the conference room, preparing to reform Jinshan.

On this trip, Lin Zuhui brought Long Jingchang, and Lu Bingwen of Jingwei Capital, intending to transfer the equity.

In the conference room, Lin Zuhui motioned for Qiu Bojun to discuss the topic just now. Rebus and the others immediately blushed. They were stung by Lin Zuhui's words and felt so naive.

Rebs stood up and made a self-criticism, saying that he understood technology, but not business.

Lin Zuhui nodded, a child can be taught.

Then, Lin Zuhui informed everyone about the equity transfer, and informed everyone that he and Lu Bingwen would become directors of the company.

Of course, it was just a routine notice, and Qiu Bojun, Rebs and others expressed their welcome.

Then, Lu Bingwen took over the topic and said: "Everyone is a man of engineering, and they may not know that it is not enough to have good software, but also to have good marketing and advertising talents and company management talents. As for our Jingwei Capital, as for supporting information technology start-up companies, An information technology company that has already invested in a browser in the United States. In order to help Jinshan Company with its future business problems, we will recruit some management personnel for the company during this period. Of course, these are discussions with Chairman Qiu and General Manager Lei, not We want to seize power, but companies are now all software engineers."

Qiu Bojun and Rebs quickly agreed. It can be said that Kingsoft is still a joint venture in essence, and Hong Kong capital accounts for the majority; can not refuse.

"No problem, Kingsoft is going to develop towards the regular army." Qiu Bojun said.

"I also support it. We are good at technology, but we are really not good at marketing and advertising." Rebs also said sincerely.

A hundred thousand question marks floated in Lin Zuhui's mind, you can't do marketing, the rice company in the previous life is simply an expert in hunger marketing.
Of course, it may be because of the failure of marketing in the 90s (Pangu software failed in the previous life, and there were also factors of not being able to advertise), so Rebus later made up his mind to engage in marketing.

The meeting was very successful, Jingwei Capital formally intervened in Kingsoft, and will pay attention to and make suggestions for this company.

In Lin Zuhui's view, if the follow-up version of WPS is released in the 1997s and early next year, it will not follow the old path of Pangu software in the previous life. As long as the direction is right, it will continue to defeat WORD.In the previous life, WPS actually made a comeback in [-], and it was successful that time.

Therefore, after obtaining the success of the follow-up version of WPS, Jingwei Capital will immediately discuss with Rebus to carry out comprehensive software development, such as the development of Kingsoft PowerWord, Kingsoft Internet Security, games and other fields, and build a Great Wall of software.

Kingsoft currently has a total investment of 1000 million RMB, which is far stronger than the 200 million R&D funds in the previous life.The important thing is that Jingwei Capital can inject capital again at any time.

Even if it is to support a future game agency, it is worth investing in, not to mention that Rebus is a talent in the software field, and he will definitely not let Lin Zuhui's investment go to waste.

Hengchang Beverage and Food Company has developed rapidly in the Mainland. At this time, it has four brands in total: Jinmailang, Nongfu Spring, Wanglaoji, and Red Bull.

In the competition with Master Kong and Uni-President, Jinmailang instant noodles opened up the market with Laotan sauerkraut instant noodles, and then quickly followed suit with the "Braised Beef Noodles". With strong financial strength and marketing methods, Jinmailang quickly occupied the number one sales volume in the mainland. brand of instant noodles.

Of course, the Master Kong brand is not very backward, and its sales volume is slightly lower than that of Jinmailang. In order to counter Jinmailang's development speed, the Wei brothers went to Taiwan to raise funds many times to expand their scale, and finally managed to keep up with the development speed.

At this time, Jinmailang has completed the construction of factories and production in Tianjin (north), Foshan (south), Jiangcheng (central part) and Shudu (southwest) at an extremely fast speed.

In an office building in Beijing, Lin Zuhui, Luo Wenxiang, Du Huilun, Zhang Guocheng and other Hengchang beverage and food executives gathered for a meeting.

After listening to everyone's reports, Lin Zuhui expressed his affirmation that Hengchang Beverage & Food, with its advanced creativity, strong capital, and efficient management, is like a "God of War" in this era, and is invincible in the field of food and beverage. .

Lin Zuhui continued to show his vision far ahead of the times, and said: "Jinmailang instant noodles should have diversified tastes, but they should also focus on 'Laotan Pickled Vegetable Noodles', 'Braised Beef Noodles', 'Spicy Beef Noodles', and then develop other products. Taste, such as Japanese-style tonkotsu noodles, dry noodles, crispy noodles, etc."

Du Huilun, president of Jinmailang, nodded and said, "Well, we have done our homework in this area, and we have developed five flavors of instant noodles, all of which have been launched to the market."

In the previous life, Master Kong had dozens of flavors. Of course, there are a few of the best-selling ones. The least-selling one is the chicken soup and mushroom noodles, because when the shelves of other flavors of instant noodles are sold out, the chicken soup and mushroom noodles are still piled up.

Of course, instant noodles with niche flavors are all prepared for specific regions and specific groups of people.

Lin Zuhui asked: "How is the research and development of our high-end brand 'Soup Daren'?"

In Lin Zuhui's opinion, the reason why Tang Daren is delicious is that the sauce pack increases the concentration of the soup; secondly, the hot and sour pork bone, borscht, and seafood flavors have been tested by the market.

Du Huilun reported earnestly: "It is expected that the hot and sour pork bones will be launched in the mainland at the end of the year, and Xiangjiang has also prepared tom yum kung ramen to test the water."

Lin Zuhui is very satisfied with the efficiency. As for the Hong Kong market, it is just a trial. The population base is too small, so there is no need to pay attention to it.Instant noodles are not high consumption, and places with money have no prospects.

Then, Du Huilun also reported: "Next month, our Jinmailang Iced Black Tea will be officially launched, and we are fully prepared for it. 'Ice is full of power, refreshing and refreshing' is our main advertising slogan"

The speed of development is so fast that Master Kong must be caught off guard.The biggest advantage of Hengchang beverage and food is actually the channel. The company builds all its brands in a huge sales channel. How can Master Kong play well.

In addition to channels, that is, investment in advertising, brands under Hengchang Beverage and Food have invested a huge amount of money. The advertising cost of each brand is more than twice that of Master Kong. The important thing is that from packaging design to advertising effect, all is good.

In fact, Taiwanese companies were very cautious and cautious when investing in the mainland in the 90s; most of them would use Hong Kong as a springboard before entering the mainland for development.Facts have also proved that Taiwanese companies are ultimately unreliable, after all, sooner or later there will be a choice of sides.

Jinmailang is developing well, and Wanglaoji is still doing well. It can make money and continue to invest. It does not need to invest new funds, and it can develop and grow on its own.

As for Nongfu Spring, it will also be launched next month. "Nongfu Spring is a bit sweet" and "We don't produce water, but nature's porters" will appear, occupying the advertising market early.

As for Red Bull, Lin Zuhui has personally recruited two mainland companies to enter the game. One of them is Huaxia Foods Company, a well-established state-owned enterprise leader.

At this time, the Red Bull mainland brand is in the hands of Hengchang Yili Foods. There is no need to worry at all. The high-end beverage market in the mainland may not necessarily develop, so Red Bull will be listed next year.

In the end, Lin Zuhui concluded that the 90s relied on Jinmailang and Nongfu Spring to make money; after the millennium, the four major brands will all explode, and will become a large food and beverage company by then.

Of course, Lin Zuhui was not satisfied with this kind of development, he also decided to expand and expand.

In the end, Lin Zuhui said to Du Huilun: "Jinmailang is committed to building a strong fast food beverage and food group, which is why I entrusted you with iced black tea and iced green tea, instead of being an instant noodle company alone."

Some of these executives understand, but some do not understand; in their view, the reason why Wanglaoji, Red Bull, and Nongfu Spring are not included in Jinmailang is probably because the boss thinks that these three brands have the potential to become big brands alone. potential.But why is the boss so confident?

Of course, they didn't question it, but they didn't understand it.

Du Huilian nodded and said, "Okay, we must strive to surpass ourselves and become the best food and beverage company."

Lin Zuhui asked back: "Don't you just want to develop internally? Could it be that the funds from Hengchang Holdings and New Times Group are fake?"

Everyone was stunned, and their faces turned a little red. The boss meant that they would not use the group's resources, and that they were not enterprising.

Du Huilian reacted quickly, and tentatively said: "The boss means to develop a foreign fast food brand?" He heard Lin Zuhui just mentioned that fast food is profitable food, instant noodles are fast food, but KFC is also fast food!As for Chinese fast food, it is impossible for this to become a large group.

Lin Zuhui didn't blame these high-level executives. Those who work part-time will never think long-term than their bosses, or they will not be as "radical" as their bosses.

"Are there any major American fast food brands that haven't entered China?"

Du Huilian quickly said, "It seems that Dicos and Burger King have not entered the mainland."

Lin Zuhui nodded and said, "Talk about the acquisition with Dicos, but don't be too eager. Even if they are going to open stores in the mainland, let them test the waters."

"Okay, I know."

"Once the acquisition is completed, the corporate culture must be reshaped. It can be used as a reference, but not copied."

"I understand"

Lin Zuhui didn't worry about these things, maybe it was just a temporary idea, and he did it conveniently.

For the development of an enterprise, it cannot be said that the more businesses the better, but it is better to develop in an all-round way in a certain field. It is not necessary to cross-border, but it must be developed in an all-round way.

The reason is very simple, that is, you can share risks. For example, if one day Jinmailang starts a "big competition" for instant noodles and gives away marinated eggs or ham sausages, then the profit in the instant noodle field will definitely drop; but if you have the profit support of beverages, You can have an advantage over your opponents, and the company's profits still maintain a good performance.

(End of this chapter)