Hong Kong's new giants

Chapter 728 [New Headquarters]

Early June.

morning.

get up.

Have breakfast with the family.

The eldest son and the second son both went abroad to study, leaving only the youngest son.

The eldest son (14 years old) and the second son (12 years old) both finished elementary school and went abroad to start their careers as international students; because they were smart since childhood, they have already learned the Chinese knowledge they should learn, and it is time to receive Western-style education.

After breakfast, Lin Zuhui drove to IFC to go to work, while Wang Lingyin, after seeing off the children, would also go to work at the headquarters of New Times Group. She is now a group director and director of the remuneration committee, and a senior executive of New Times Group.

The convoy drove to the road near the IFC Center, and it was obviously crowded. This was originally the Xiangjiang Central Business District, and the land of the IFC Center was reclaimed from the sea. Therefore, there are nearly 2 people working in the IFC Center. Coupled with the customers visiting the International Financial Center, it will cause congestion on the surrounding roads.

Of course, in the commercial centers of every city, there will always be such problems during the rush hours of commuting, which is not worth mentioning.

Through the window, looking at the business empire he spent more than 460 billion to build, Lin Zuhui felt a sense of pride.Here will be a commercial kingdom worth 2500 billion. The first trip for foreign tourists, from shopping and dining, to hotels, residences (serviced apartments), and then to offices and sightseeing towers, is a 'city within a city'.

Of course, only three buildings have been put into use so far, namely: IFC Shopping Center (composite buildings), IFC Center Phase I, and IFC Center Phase II.

As for the remaining two buildings - Four Seasons Hotel and Four Seasons Place (residential apartments), they are currently being renovated and are expected to open in the second half of 2003.At that time, it will be the period when the end of SAS is announced, and Hong Kong tourism will usher in a surge.

The entire international financial center has a total of 14 square feet of public space and 1800 parking spaces.

The cost of using a car in Hong Kong is very high (parking spaces, parking fees, and license plates are very expensive), and the government strictly controls the number of cars, so 1800 parking spaces are not a small number. In addition, there are other parking lots around, and the entire IFC Center has no parking spaces. It's very tense.

Only tourists who visit the International Financial Center, almost all come by public transportation.

Entering the second phase of the IFC Building, the security here is very strict. The IFC will issue a sign to every employee, and only with this sign can they enter the elevator.

Lin Zuhui is no exception, but he doesn't like to hang it around his neck, but his assistant holds it for him.

As for the observation tower of the second phase of the International Finance Center, it is selectively open. Even if it is open, it needs to be reserved, and it has to go through strict security;

In short, this sightseeing tower is not something that ordinary people can enter whenever they want.

"Lin Sheng" the security guards greeted them one after another.

Lin Zuhui nodded with a smile, then walked into the elevator.

This elevator is the only elevator that can go directly to the 88th floor. It is fast and does not waste time.

Came to his new office, a smell of money oncoming.

It's not that the office is decorated magnificently. On the contrary, the office is very simple and clean, with a feeling of "the avenue is the simplest".

But the nearly 2000-square-foot office in the central business district of Central is enough to make people feel the taste of money; and the calligraphy and paintings in Lin Zuhui's office are also of great value.

Of course, the most valuable thing is the commercial status here. Orders issued from this office may involve tens of billions or even hundreds of billions of Hong Kong dollars in transactions, which may reach every corner of the world and may determine hundreds of thousands of employees. fate.

Lin Zuhui didn't sit down first, but walked around the office.

Standing in front of the window, the entire Victoria Harbor and Kowloon immediately look very small, because it is 415 meters high.

Conference table area, meeting area, and a lounge, about 300 square feet, can be used for lunch break.

Throughout the morning, several senior executives of the group came to his office one after another, not only to report on their work, but also to share the joy of relocating the headquarters.

Everyone has also moved into the new office one after another. Of course, they are not here to enjoy it, but to deeply understand that the heights are extremely cold, and since they stand on the heights, they must have their own strength.

"Kung Fu Panda" earned a box office of 238 million Hong Kong dollars on the first day of its release, becoming a major event in Hong Kong's film industry and the subject of public discussion.

It turned out that this cartoon was not only invested by DreamWorks, but also participated in the production - martial arts guidance; even according to media reports, the idea of ​​this cartoon came from DreamWorks.

It's such a boost, because "Kung Fu Panda" has also become a box office hit in the US.

The major media used various reputations such as "DreamWorks supported Xiangjiang Films" and "Xiangjiang Films ushered in glory again" to praise and boost morale.

"It's amazing. DreamWorks is really amazing. I originally invested 1 million U.S. dollars. I thought they would go to grandma's house at a loss! Judging from the current box office in the United States, I'm afraid they have to learn from Golden Harvest's investment in "Teenage Mutant Ninja Turtles". Made a fortune."

"This is different from "Teenage Mutant Ninja Turtles". "Kung Fu Panda" is our Chinese culture, but it was shot with Hollywood technology. I didn't see the promotional poster of "Kung Fu Panda". The production company has Pixar Animation and Dream The factory. It is said that DreamWorks participated in the script and the martial arts part, and the participation is also very high, okay?"

"That's right, "Kung Fu Panda" is our culture."

Lin Zuhui also took Lin Zhilin's hand and came to the cinema of IFC to watch "Kung Fu Panda".

The movie theaters in the IFC are high-end theaters. There are five movie theaters in total, but there are only 560 seats in total, and the average number of seats in each theater is just over 100.

"Brother Hui, let's go buy coke and popcorn!" Lin Zhilin said happily.

Being able to come out alone with Lin Zuhui, she was really elated, wishing to slow down every second.

Lin Zuhui looked at the people queuing up and said without hesitation: "Let Aji and the others buy it, we'll go in directly."

Although I came out to experience it, there is no need to do everything by myself. Naturally, bodyguards will go to line up.

"Um"

Lin Zhilin followed him obediently, her tone was always so gentle.

The two didn't book the theater, but chose the most expensive movie theater, which only had dozens of seats in total.

After the film started, there was a burst of laughter from time to time throughout the cinema, and the reaction was obviously very good.

Lin Zuhui was also very happy with his decision.

After watching the movie, the two went shopping again. During the whole date, Lin Zuhui didn't hide anything other than changing into a casual outfit.

Therefore, when some citizens recognized them, they were very curious and kept looking at them.

Here, after Lin Zuhui and Lin Zhilin made a big purchase, the two returned to the villa in Stanley contentedly.

New York, Fila store.

"Miss, I want a pair of coconut shoes in size 43." A young Caucasian man said to a clerk.

"I'm sorry, sir. There is only this pair of coconut shoes left, and they are temporarily out of stock, because there are too many people who bought them. But don't worry, we will replenish them as soon as possible." The clerk said politely.

"What, sold out? So what to do, I really like coconut shoes, I can't wait to have them. So, where are your other stores?"

The clerk informed the nearest store, but did not forget to remind: "Sir, coconut shoes are currently out of stock in the United States because they are so popular."

"Okay, then I have to go to the next store as soon as possible!"

In this way, the white young man quickly moved to the next store, but he was disappointed, and the entire New York was temporarily out of stock.

He was annoyed, but he became more determined to buy a pair of coconut shoes.

Because coconut shoes are so popular now that many stars wear coconut shoes.

Fila's coconut shoes, which were launched last Christmas, have been out of stock for half a year, which further strengthens the nobility and fashion of people's "coconut shoes", so everyone rushes to buy them.

"Hey, Pete, I heard that you are looking for coconut shoes everywhere?" A friend's voice came from the white youth's phone.

"Yes, I've searched all over New York, but I can't find it. Why, did you get it?"

"Yes, I have bought it, but I bought it from someone else, not a specialty store."

"Shet, I don't want to wear a fake, that would be embarrassing."

"NONO, what I can buy are not fakes, but genuine Fila coconut shoes. I bought them from a 'scalper'. You don't know, many people are interested in this business and buy them from specialty stores. Coconut shoes, and then resold. It is said that they can earn 100-200 US dollars for a pair of shoes, or even more.”

"Oh my God, I can't believe it. But you hurry up and give me that scalper's phone number, I need to buy a pair, I'm fed up with waiting, I want to buy a pair right away."

"Then you have to act as soon as possible. It is said that the price of coconut shoes is increasing every day, and some people make a living out of it."

In late June, Lin Zuhui came to Fila headquarters.

President Thomas reported on his work: "Boss, coconut shoes have really become popular in the United States, and the market is very hot now."

He admired the boss's talent so much, a coconut shoe opened Fila's market.

Lin Zuhui said with a smile: "Very good, we can increase the supply appropriately, but we can't saturate the market all at once."

Yes, coconut shoes have applied new fabrics, new fashions, and hunger marketing.

Thomas nodded and said: "Yes. But we are also designing the next models, and we also invite celebrities to jointly design coconut shoes. I believe that with the success of coconut shoes, we will surpass Reebok in one fell swoop and become the No. [-] sports brand. three."

Reebok is a brand worth 20 billion to 30 billion, while Fila was only worth 5 million US dollars when it was taken over by Barings Bank.

Of course, Fila has also been brilliant, and its value was once as high as nearly 20 billion US dollars.

Lin Zuhui nodded and said: "Only relying on coconut shoes, we can only be ranked third in the world, and the gap between the third and the second is too big, and we will be overtaken by the fourth at any time. Therefore, we still have to work hard on sports endorsements and professional skills. "

Thomas said: "Pau Gasol and Parker, who were signed last year, were both named to the NBA Rookie First Team this year. Arenas, on the other hand, seemed to perform quite well. Fortunately, Arenas only cost us $700 million to sign. In the next eight years, maybe he will improve a little next year."

Lin Zuhui smiled and did not speak. You must know that there was an "Arenas Clause" in his previous life. In the second year, he became the most improved NBA player once in ten years. The team contract has also expired, but because the original team can no longer give a higher price (the overall salary is limited), we can only watch the 'general' become a free agent, and the high salary is taken away by other teams.

No one would have thought that a second-round pick would be so powerful.

"I've saved a lot of money by not signing the parallel import champion!"

"Ha ha"

Thomas smiled in agreement, and then said, "Will the NBA sign players this year?" The boss doesn't have much to do with the company, but the endorsement does, because the boss said he likes to watch basketball and football.

Lin Zuhui said: "Of course we have to sign a contract!"

Thomas nodded and said, "It's a pity that your compatriot already has a contract, and it will expire with Nike next year. However, Nike will definitely give a big contract for the Chinese market."

Lin Zuhui almost wanted to laugh, Nike didn't offer a big contract, and even humiliated Dayao severely, offering 3 million US dollars for 140 years.I don't know what Nike is thinking. It is thanks to Nike that Dayao came to the NBA. Logically, if you give him a suitable price, maybe you can complete the contract.As a result, Dayao was signed by Reebok for 7 million US dollars in 5000 years. Nike immediately regretted it and offered a contract of 1.2 million. After all, it is a market of more than one billion yuan. Unfortunately, Dayao is already upset, and naturally Nike will not sign again. .

In this life, should Fila sign a contract?
In fact, sports brands don't like centers very much.

But after thinking about it, we still have to try to sign Dayao. After all, the huge market is worth 7 million US dollars in seven years.

"How is the progress of entering the Chinese market?" Lin Zuhui asked.

Thomas immediately reported the situation, and the progress was very smooth. It will land in dozens of important cities in the mainland this year. After all, there are people leading the way.

Next, Lin Zuhui took out the 2002 NBA draft list prepared in advance.

"Only sign this No. 9 pick this year-Stoudemire will do!"

"No problem, promise to complete the task."

Lin Zuhui nodded with a smile. This is the 'Little Overlord'. Signing the general first, and then signing the little Overlord is considered a mistake.

He didn't say how much money, the purpose is to sign, these drafts are so bad, they themselves may not know that they can be an All-Star.So even if they charge a high price, it is not much higher.

"By the way, you can draw attention to Cristiano Ronaldo of Sporting Lisbon, the Portuguese first-team football team."

Although a little puzzled, Thomas still said: "No problem, I will arrange someone to investigate and try to complete the signing."

"If you can make a long-term contract, you must have a long-term contract. The price is easy to negotiate. We are long-term investments."

"If the athlete does not perform well in the later stage, the loss will be a bit much."

"This is gambling, listen to me!"

"Ok!"

At present, the list given by the boss is not outrageous, and the performance last year was also very good. It seems that the boss not only likes sports, but also has a good eye, Thomas thought so.

(End of this chapter)