Back to 1988

Chapter 528 Take Off

Huang Youwei came with people, and a dozen people inspected the warehouse, and then took away more than a dozen products for random inspection. Outside the warehouse, Huang Youwei stood there smoking a cigarette, and the headlights outside the factory illuminated the area like Daytime is normal.

"The quality of mine is absolutely no problem. Jiafeng Electronics has a low price, and the quality is absolutely guaranteed." Lu Feng stood there watching them put a dozen products with seals on the car, and said: "This is the most basic thing to be a human being. conscience."

"Unexpectedly, you became the most conscientious person." Huang Youwei looked at Lu Feng and laughed, feeling that this matter was a bit ironic and absurd.

"I have always been very conscientious. I am the most conscientious entrepreneur when it comes to making products and facing consumers. , I put quality first, and I was the first company to propose three guarantees." Lu Feng said with a serious face.

Huang Youwei thought about it for a while. Indeed, when dealing with competitors, Lu Feng can say that he has everything. When dealing with consumers, he has never done anything extraordinary in terms of products.

The spot check was quick. After loading the things into the car, the serial number of the product was registered and asked Lu Feng to sign.

"We will test the product, and after passing the test, we will send the product back!" said a deputy director.

Lu Feng signed it, smiled, and said to Huang Youwei, "You don't need to be so polite. It's just a few TV sets, radios, and tape players. You don't need to send them back."

"This is the rule!" Huang Youwei said to everyone: "Hurry up and test, and the results will come out soon."

After everyone left, Huang Youwei lit a cigarette and looked at Lu Feng with complicated eyes. After looking at it for a while, he reached out and patted Lu Feng's shoulder, and said, "Work hard, don't be too reckless all day long, what do you want? The desired results have already been obtained, and the VCD market will continue to be in its previous state for a period of time to come.”

"Thank you for your encouragement, I will seize this time." Lu Feng replied.

"Then I'll go back first. By the way, since the funds are not so tight, the bank's [-] million yuan will be repaid. Too high debt is not conducive to the company's development." Huang Youwei turned around and said.

"It's like this. Wasn't the [-] million interest-free before? It can be changed to interest-bearing. I'll just repay the interest every month. If I can borrow more, I would like to borrow more." Lu Feng proposed solution.

"The task of attracting investment this year is very heavy, and the local banks are under great pressure. If you have money, just pay it back." Huang Youwei frowned.

"Mr. Huang, it's like this. Debt development is the keynote of the future. It's not scary to have no money. Let me give you a trick. You mortgage the equity of the local bank to the four major state-owned banks. You can get a lot of money. It's really not good. Pawn next year's GDP Yes." Lu Feng said seriously.

"Are you damaged or not?" Huang Youwei muttered, got into the car and asked the driver to leave.

Zhang Fengxia stood aside, glanced at Lu Feng, and whispered: "You really dare to make a move!"

The current leaders are not so courageous. In the future, there will be more such things, as long as they are paid, they will sell everything. Now everyone is not afraid to do it. In a few years, some cities will do this, and they will benefit from it. Cities will follow suit.

The simplest one is that local banks are highly indebted, and the four major banks have very serious restrictions on local funds. Local banks were created on the back of the local economy to facilitate the mobilization of funds by local leaders.

At Huang Youwei's level, you can play with the local banks at will. Once you take a picture of the table, the bank will have to withstand the pressure. If you really have no money, sell land, take debt, use the credit of the municipal government to borrow from the private sector, plan the park, and attract enterprises to enter. Then there is a wave.

All kinds of methods make people dazzled. More than ten years later, the debts of local banks have been thundered, bad debts, dead debts, etc., which add up to tens of trillions in the whole country, which is almost catching up with the country's GDP for a year.

Such large-scale bad debts are caused by the local governments eager for quick success and quick profits, crazily squeezing banks, carrying out advanced development, or investing blindly, and building a bunch of useless parks and scenic spots. All kinds of strange buildings are born out of these things.

The country is also afraid of such a large-scale debt. Generally speaking, if the non-performing asset ratio of a bank reaches [-]%, it is already on the verge of bankruptcy, and if it exceeds [-]%, it is already insolvent.

At that time, the non-performing asset ratio of local banks counted across the country exceeded [-]%. From a global perspective, this was a great spectacle in the banking industry!

The country did not dare to move, so it could only divest non-performing assets and set up a special company to take over these bad debts and bad debts, so that the bank can operate again.

This is also what many elderly people say, where they borrowed money from the bank in the early years and did not have to repay it.

"I'm just making a move, they are really daring to do it!" Lu Feng glanced at the time, it is now past nine o'clock in the evening, such a beautiful battle, the rest is to enjoy the fruits of victory.

Piracy will not be extinct, it will only come back, but this wave has beaten down the first group of people who had ideas, money, and put them into practice.

Lu Feng estimated that whenever the market gets hot again, more people will rush in, and the time interval in between may be two to three months.

During this period of time, Golden Leopard's market share will reach more than [-]%, which is enough, and this period of time is the best time to establish a brand image.

The thunder of pirated quality is a very good publicity, and it will be spread among the people for a long time. Only when the brand is established can the future market share be maintained.

"Go back and rest early, we have a meeting tomorrow." After Lu Feng finished speaking, he walked towards the office.

Zhang Fengxia breathed a long sigh of relief and stretched her arms. She knew in her heart that she was going to be busy again. She turned her head and glanced at Feng Zhiyao, and said, "Go back to sleep, his apprentice!"

Feng Zhiyao went back to his room, recalled the entire situation of the VCD, and wrote down the timeline in his notebook, what Lu Feng did, faced different people, and used different psychological factors to achieve his goals.

After listing out the lines one by one, he was completely shocked. Starting from fooling Mr. Jiang, he predicted the market's reaction, and he knew the situation of the domestic market better than anyone else.

He also knows exactly where his opponent will attack, like an old hunter step by step. Such a terrifying ability to control the overall situation makes him feel unbelievable.

"This... I really can't learn it!" Feng Zhiyao sighed, he now understands that what Lu Feng said, there are some things that can never be learned in textbooks.

What Feng Zhiyao learned in textbooks is at most how to play chess, but the business world is full of chess masters, and the most basic thing is to take one step and watch three moves.

As the random inspection failed, a large number of products with quality problems were seized, and the factory was seized. With so much investment, it can be said that there is no harvest.

For such a big matter, someone has to go out to resist. The factory under Mr. Zheng pushed the factory manager out and has been detained by the police. It is estimated that he will be sentenced to the crime of producing and selling counterfeit products and pay a fine. The sentence will not last long.

Mr. Zheng was sitting in the office, it was already one o'clock in the middle of the night, the ashtray was full of cigarette butts, the whole room was filled with smoke, his hair was messy, and he looked as if he was ten years old, very decadent.

A ledger is placed on the table. The entire VCD factory has invested [-] million yuan, which is the profit of Desheng and Degen companies last year.

He originally wanted [-] million to leverage Jiafeng Electronics, a big guy, but he didn't expect to lose all of his profits for a year. It is not fatal for a company, but it will fall behind.

When all companies are investing money, expanding the market, promoting brands, and launching new products, Mr. Zheng can only maintain the current state. If the market slumps further, a vicious circle will form.

The market will not wait for anyone or any company. If you fall behind, you will lose the future!

Mr. Zheng understands that he can only guard these two small companies forever, and will never have such an opportunity again. Until more than [-] years later, these two companies are still the leading radio companies, but there are still a few people What about listening to the radio?
There is a document in front of Li Quanliang's desk. Due to management errors, state-owned assets have been lost. He is about to be transferred. This is just a notice. It will take a while for the real document to come down. Starting tomorrow, he will no longer be able to operate Changhong. .

Last summer, Sun Yuanqing was deceived by Lu Feng. Because of a contract, Lu Feng used [-] million assets for several months, which caused the sales of Weipuda TVs to skyrocket.

When he was sitting in this position, his palms were sweating with excitement. He had worked as the general manager of a broken agricultural machinery factory for half his life, and thought that this step was his way to take off.

Unexpectedly, in less than a year, he would follow in Sun Yuanqing's footsteps.

Li Quanliang hated in his heart, sniffed his nose and lit a cigarette. He didn't want to leave. Once he was transferred, he must have gone to a nursing home. He was very unwilling, but there was no way.

"Leave a message for the next generation!"

This is the most he can do now, pick up the pen on the table, and write on a piece of paper: "Be careful of Lu Feng, be careful of Jiafeng Electronics!"

The next day, after a week, Lu Feng participated in the morning meeting again. Today is April [-]th. Lu Feng sat in his seat, glanced at the scene, and said, "The market is about to recover. Let us inform the new factory and put it into production as soon as possible. The department should do the corresponding work well, and we don’t have much time, only two or three months.”

"During this period of time, we need to establish our brand, carry out bombardment advertising effects, and make all ordinary people think of VCD, and the first thing that comes to mind is the Golden Leopard. At the same time, in terms of talent training, don't wait until graduation , you can recruit in advance, open more activities, and start long-term talent transfer work with many universities."

"In terms of marketing, we must have enough tenacity to open up new markets, terminal markets, and develop diversified promotional models, such as billboards, posters, wall advertisements, inflatable arches, etc., in terms of disc content. Great excavation efforts must enrich the user experience.”

All the people present were solemn, and there was only one voice left in their hearts. The previous production and sales were just testing the waters. This time, it is really going to take off.

(End of this chapter)