Huayu, my wife, I support myself

Chapter 398 398. They won't call me 【Subscription】

Movie theaters have those ways to make money.

First of all, it must be the box office.The box office is the main profit method of cinemas. It should be noted that the country has a certain percentage of the box office, which includes 5.5% of the special fund of the National Film Development Special Fund Management Committee and 3.3% of the business tax. The remaining 91.2% of the box office revenue is Divided by movie theaters and producers.

The profits of theaters will be divided into 57% to 62% according to the strength of the film. If the director's appeal is strong, then the theater will share less.

The second is income from sales.

The income from selling products is also an important part of the income of movie theaters. Although the amount of movie box office income is large, with the continuous reduction of movie ticket prices, the gross profit margin is getting lower and lower, especially various group tickets, private tickets, group buying and student tickets, etc. , which reduces profits even more, so all major movie theaters attach great importance to the sales business.

of course.

The premise of selling products is that there are blockbuster movies. Let’s put it this way, the box office is the guarantee of sales revenue. Only when there are more people watching movies, can things be sold. Although the domestic movie market continues to grow, for The development of selling products has gradually become a concern of theaters.

At present, popcorn and Coke are still the highest-selling products in movie theaters.In addition to the sales of food and beverages, the development of peripheral products for movies is gradually maturing, and peripheral products are also of great help to the sales of products.

The third word is advertising revenue.

However, compared to the first two points, the proportion of advertising revenue is relatively small. This is because although there are more people in theaters, the time for people to accept advertisements is relatively short, so the impact on passenger flow is limited.

At present, the advertising revenue of theaters is mainly divided into three aspects. The first is the advertising revenue before screenings that everyone is familiar with.

For some small cities, the advertising time is longer, and their turning speed is far less than that of big cities, so the advertising arrangement is relatively dense.This kind of advertisement is mainly divided into the advertisement of the producer and the advertisement of cooperation with the theater itself.

The second is the advertisement of the venue. When waiting to enter the venue, users will see some advertisements in the cinema.However, since the hall space of the movie cannot be too large, the number of advertisements is not very large.

Most of the time, there are promotional posters of movies in the lobby, which attracts the attention of many consumers, so there are not many manufacturers who place such advertisements.There is another kind of face advertisement.

After the audience buys movie tickets, they will see some advertisements on the ticket. However, there are not many users who go directly to the movie theater to buy tickets, and users who buy group purchases usually use self-service terminals to buy tickets directly. The advertisements on the tickets are not very good. Preset, so face ads are not very common.

The fourth word is replacement income.

Movie theaters can cooperate with supermarkets and retail stores, and give movie coupons and so on for how much money is spent. This is also a form of movie theater income.

However, this method is rare at present, because the price of such movie coupons is not too high, and they cannot be mixed with members and group purchases. All shoppers will not get many discounts after using this theater, so consumers Interest is not great.

Although there are many ways for theaters to make money.

But basically, it can only be achieved by relying on the three profit methods after the first point. Only very popular movies can attract audiences to the cinema.

"I see."

Tang Lei said thoughtfully: "So, even if we hadn't bought the Golden Cicada Cinemas, other production companies wouldn't do anything to us?"

"You can say that." Lu Chen nodded slightly and said, "Of course, it's okay to cause us some trouble at critical times! As for now, they are probably very lucky!"

"Fortunately?" Tang Lei didn't understand for a moment.

"I'm glad we didn't hit us hard at the beginning!" Lu Chen said regretfully.

"Why do I feel that you are particularly regretful?" Liu Tianxian on the side said confusedly.

"There is no reason why I want to clean up the top five now. Do you regret it?"

"Clean up the five big ones?"

Lu Chen nodded slightly.

Although professionals have ranked them third, is it really third?

No one knows.

No way, no fight!
Whether it is the top five or Jiaxing Media is stronger, no one can say for sure!

Many people are saying that Jiaxing Media's foundation is weak, and there is still a certain gap between them and the other five established brands.Lu Chen also admits this, but admitting it doesn't mean that Lu Chen really thinks he can't beat him.

"Are you sure?" Tang Lei asked.

"Nonsense!" Lu Chen said a little speechlessly: "It's not that I'm sure, it's that they don't fight me at all."

"This..." Tang Lei didn't know what to say for a moment.

He suddenly understood Lu Chen's feelings.

I have peerless martial arts, but no one is willing to pick him up a few tricks, is my peerless martial arts practiced in vain?

Changed the subject.

"What I'm more interested in now is whether "Kung Fu Panda 2" can surpass "Kung Fu Panda 1."

"Definitely."

Lu Chen explained: "When the first movie was released, there were not many audiences who accepted the animation movie, and under such circumstances, it has won a box office of more than 60 billion. One can imagine how big the box office of the second movie will be. progress."

"is it?"

"Just read "The Return of the Great Sage" and you'll know."

This movie was released after "Kung Fu Panda 1". When "Kung Fu Panda 1" opened the door to the field of animation movies, it directly won a box office of nearly 30 billion.

It scared a lot of people straight away!

In addition to the box office, there are also peripherals. The producer of "The Return of the Great Sage" directly made a lot of money.

"It really is!"

Besides.

With the success of "Kung Fu Panda", Jiaxing Media's animated film has formed a unique signboard. This golden signboard has been revealed, even the animation DreamWorks in Hollywood is not the same.

Although the gap between them is not a big difference.

However, animated films are still very attractive to audiences. Some types of animated films may perform well in China, but as long as they go overseas, they basically have no outstanding performance.

But Jiaxing Media's "Kung Fu Panda" is different.

Not only does it perform well at home, but it also performs well abroad.

"But I still feel..."

Tang Lei curled his lips: "The biggest project of Jiaxing Media is still our "Jurassic Park"."

"So confident in me?"

"I don't know about your little thoughts?" Tang Lei said with emotion: "Director Luo is probably still dreaming of the box office of "Kung Fu Panda 2" surpassing "King Kong". He got the number one back after sitting for three months, but I think his calculation was wrong."

"How to say?"

"The movie "Jurassic Park" will far surpass "Kung Fu Panda 2" in terms of box office and peripheral revenue."

"So sure!"

"Of course!"

"It's a bit of progress!"

"Not really, those dinosaur toys in your office are enough to explain a lot of problems!" Tang Lei's confidence comes from this.

Picking up the production list on the side, Lu Chen said with a smile: "The movie will be finished before the New Year, let's go and see it."

"no problem."

Tang Lei smiled and said, "Are you going to arrange "Kung Fu Panda 2" in the Spring Festival?"

Lu Chen said with a smile: "Give him a better schedule, so as not to be unconvinced when he loses."

"You really are!" Tang Lei didn't know what to say for a while!

At this moment, under Chen Hui's arrangement, the two children's walking has ended.

Lu Chen sat back in front of the monitor again: "All departments are preparing, and the third shooting of the [-]th group of shots will start now."

A click.

The clapperboard was fired, the stunt actors played dinosaurs, and began to chase the actors, and several cameras started to work independently...

time flies.

Any problem will not become a problem in the face of time, such as the dinosaurs at the end of "Jurassic Park", the thrilling chase scenes of adults and children.

The difficulty of these scenes, due to the combination of various factors, is no easier than the rainy night escape they filmed before.

Two months later, in the difficult scene, it was also grinded out in the slow passage of time.

During this period of time, not to mention that the actors were exhausted by his torture, including himself, the exhausted Lu Chen couldn't help feeling like a salty fish.

Now that the mind has been flooded.

Then take a vacation.

Of course, there must be a better reason for the holiday, but the reason is not necessary for Lu Chen to think about, it has already been sent to the door.

National Day is here.

Lu Chen had to go to the premiere of "Fast and Furious 2", it was unavoidable.

This year's gift film has nothing to do with Lu Chen and the others.

However, although it doesn't matter,
But this work surprised Lu Chen.

This year's gift film is "Operation Mekong", and the director is still the director Lin who tried to be true at all costs.

There are a lot of movies in this period.

Except for Operation Mekong.

There are a few more that catch the audience's attention.

The first is "I am not Pan Jinlian".

This movie is a comedy-drama film directed by Director Feng, starring Sister Bayi.

The film is adapted from the novel of the same name. It tells the story of Li Xuelian's ex-husband calling Li Xuelian "Pan Jinlian". In order to clear her innocence, Li Xuelian began to sue him.But one thing quickly turned into another. In order to correct a sentence, Li Xuelian told the story of 20 years.

Followed by "Passing Through Your World".

"Passing Through Your World" is a romance film produced by Guangguang Media. The film is also adapted from the novel of the same name. It tells the urban emotional story of DJ Chen Mo and a group of friends. Although Lu Chen knows it is not a good film, but this film The lineup of the movie is quite attractive to the audience.

Besides.

There is also "Grand Trail" by Guo classmate.

The film is also adapted from a novel written by Guo classmate himself. The story is set in a fictional continent of Odin. Under the leadership of the Silver Priest, the story of defending honor and fighting for power.

In addition to these few films, there are also "Ace Playing Ace", "Northeast Past: The Breaking Horse Zhang Fei", "Sun Moon Mermaid" and so on.

Of course, the most anticipated by the audience must be their "Fast and Furious 2".

The scene of the premiere.

With the arrival of Lu Chen and Liu Shishi, the reporters in the audience were shocked instantly. Seeing such a scene, Lu Chen also felt helpless for a while.

He has kept a low profile enough during this time, why are these reporters still chasing him.

"Kakkaka."

The cameras under the stage have been buzzing.

As the director of "Fast and Furious 2", Jiang Yu obviously felt that the scene was a little out of control, and he had a faint feeling that he seemed to be a little out of control of the scene in front of him.

However, my boss is here.

Really don't need him to control the field.

Although Lu Chen was a little helpless, he could only say a few words.

"Let's discuss today's movie."

Lu Chen smiled and said, "We know that it's called "Fast and Furious 2", and we also know that there were some problems during the filming of this movie."

Well, Yin Xiao was pulled out to whip the corpse again.

"Can you be more honest." Liu Shishi, who was worried about Lu Chen being scolded, said, "For example, what kind of movie is this?"

Lu Chen smiled and said, "Everyone will know what kind of movie it is after watching it later."

Lu Chen made a fool of himself.

The atmosphere at the premiere was not bad.

Lu Chen is not a professional host, but he couldn't stand the fact that there were so many stars on the scene. The reporters just captured the shots of the stars and the audience in the audience cheered, and Lu Chen saw that it was almost time, so he ended the premiere: "Having said so much, let's watch a movie together."

Immediately there was a echo from the audience.

After the promotion of the premiere ceremony, everyone's interest in this movie has risen to the peak, especially when there are many Lu Chen fans sitting in the audience.

5 minute later.

Lu Chen and the others also sat under the stage, including some of the invited guests from Guoshi and the others. As for the artists of Jiaxing Media, they all left without giving up their support. They also sat down with a very interested look. Offstage position.

on the big screen.

There is no scrolling subtitles, only golden cicadas flying high, and at this moment, besides the Capital Opera House, there are many movie theaters across the country, which are also full of audiences waiting for "Fast and Furious 2" to officially start.

Director: Jiang Yu

Screenwriter: Lu Chen.

Producer: Lu Chen.

After Jiaxing Media's logo disappeared, the subtitles scrolled out the names of Lu Chen and Jiang Yu.

Then the screen began to go dark, and when the light reappeared, the film officially began.

The main story line of "Fast and Furious 2" is very simple.

That is to find Boss Tang's wife.

After successfully obtaining a large sum of money before, Boss Tang and his family lived in seclusion on a seaside in Spain, thinking that he could spend the rest of his life like this.

But at this time, Hobbs showed up with a photo of his wife Leddy, and in exchange for canceling everyone's crimes, he asked Boss Tang to help arrest the transnational criminal Xiao Wenou.
Boss Tang took over the task, and now the former enemies have to join hands to face greater dangers. In the end, the two successfully captured Xiao Wenou, and the criminal records of Boss Tang and his party were also cleared. At this time, a mysterious figure appeared to help Xiao Wenou revenge.

Xiao Wenou is played by a famous movie star in Hollywood.

Again, the best way to go to Hollywood to reap the box office is to find actors from that place to act, so Lu Chen and the others directly invited Hollywood stars.

A successful hero film must have a powerful villain. For example, the Joker in Batman is really loved and hated.

The villains in this film are a group of criminals, not only ruthless, but also powerful, especially the sports car similar to the Batman chariot in the beginning, a street racing, really let Hobbs and Tang Boss team eat A lot of trouble.

so?
An excellent villain can better support the strength of the protagonist.

After the movie ends.

The audience in the theater was not so happy.

First up is Han.

He took his girlfriend to rescue Boss Tang's girlfriend and Brian's wife, but they were rescued.

But our beauty Giselle died heroically in order to save him. It is heart-piercing pain to see Han Kuang beating the villain in the back.

In the end, everyone still got together for dinner. The people who were born and died were already a family, but Han Shao was at a loss without Giselle by his side and said he was going to Tokyo.

At last.

At the end of the film and the last one, after the end credits, it explained again how Han died in Tokyo.Poor Han, died again, which leads to Statham.

Everyone quickly understood.

There is a third in this series.

After watching the whole movie, Lu Chen couldn't help giving Jiang Yu a thumbs up.

It's not how well the exciting and thrilling scenes were shot, but that he found a way to make a breakthrough in this movie.

Where is the way to break through?
After watching it, many people remember the love story of Han and Giselle.

Han rescued Giselle 3 times in this work, the last time, Giselle chose to let go of her hands to sacrifice herself, drew a gun and wounded the enemy behind Han at the moment of falling, in order to prevent him from attacking Han.

Giselle is still dead.

The lines Jiang Yu changed here are very good.

Han’s original words were: “I’ve got you fixed,”

It means "I will never let go and let you fall".

Instead of the original "Grab Me".

These three words are a bit urging, and the meaning is more like "you have to hold on to me or you will fall."

To be honest, in this episode, Giselle is not as judgmental as before. This happened when Han was by her side. This undoubtedly exposed her weakness. As long as Han is by her side, she is not afraid of death. You can do all dangerous actions without fear, like "Han is watching me, I have to be braver to make him appreciate me more".

Of course, it doesn't mean that she didn't have that kind of courage before, but now she lacks a kind of in-depth judgment and vigilance once Han partners with her. He once rescued her decisively and timely when she was in deep danger, making her sure that "Han pays attention to my actions, he can see the crisis around me".

So as long as Han is by her side, her actions will be bolder and crazier.

Undoubtedly, this is also because she loves Han, believes in Han, and believes in Han's ability, so she unconsciously becomes dependent on him, dependent on his gaze, and she probably doesn't even know what's going on.

For the first time, Han timely and recklessly rushed over to throw Giselle to a safe place, saving her from being shot by a machine gun and saving her life. At that time, she raised her gun and focused on the enemy's car Shooting, the other layer seems to be thinking "I have to behave well, Han is watching me", otherwise, with her vigilance and judgment, she should also guess that there will be enemies ambush nearby.

The second time, Han and Giselle teamed up to chase the enemy with their own cars. Giselle approached the enemy boldly and frantically, but was almost hit by the enemy's car, and finally had to abandon the motorcycle and grabbed the enemy's car. At this time, Giselle became the enemy's underdog and was ready to be slaughtered. The enemy planned to drive the car to the front of the big truck and knock off Giselle who was grabbing the side of the car. At the critical moment, Han Arrived there, jumped into the enemy's car and slammed back into the steering wheel before Giselle escaped, otherwise she would have lost her life because of it.

This time Giselle felt "expected" about Han's rescue, so she had more tacit understanding and less surprise. When she was rescued, she immediately drew her gun at the enemy and smiled proudly at Han.

In any case, what kind of ups and downs do two people need to experience together in order to create such a mutual appreciation, trust, tacit understanding, tenacity, lofty and great love?

There are no sweet words and vows, no love and affection, just one look, you know who you are and irreplaceable.

This is their love.

This is also Jiang Yu's breakthrough.

This kind of love is obviously different from that in "King Kong", which is more romantic.

But Han and Giselle's is shocking.

(End of this chapter)