I am a rich second generation!

Chapter 103 The First Acquisition

Seeing Gu Cheng sizing up the two girls she had brought, Mu Hongyue couldn't help but smile secretly.

Being able to attract Gu Cheng's attention means that his goal has been achieved.

Hastily said: "Mr. Rong, Xuanzhi, quickly introduce yourself to Mr. Gu."

Upon hearing this, the two girls quickly introduced themselves to Gu Cheng.

Zhu Rongjun was wearing a light blue knitted sweater. When she was sitting, she didn’t notice anything strange, but when she stood up, she immediately turned into a wide navel-baring dress. The unobtrusive waistcoat line was looming, and her delicate facial features were a little pure. .

"Hi, Mr. Gu, my name is Zhu Rongjun, a signed artist of Galaxy Culture, and I temporarily use my online name Xiaotuya"

I don't know why, Gu Cheng looked a few years younger than himself in front of him, but just sitting on the sofa and showing off his posture made Zhu Rongjun a little nervous.

As for the other girl, she behaved even worse than Zhu Rongjun.

Stumblingly, he introduced: "My name is Peng Xuanzhi. I joined Xinghe Culture a few days ago. Because this year is just right, Mr. Mu gave me the online name Peng Shiba."

Peng Xuanzhi didn't dare to put all his eyes on Gu Cheng at all, he only dared to lower his head and glance at Gu Cheng's face occasionally through the peripheral vision in his eyes.

In terms of appearance, Peng Xuanzhi is much taller than Zhu Rongjun, and a small tear mole at the corner of her eye brings out a different flavor, especially the youthful and immature aura on her face makes Gu Cheng unable to help but look sideways.

With the self-introduction of the two, Gu Cheng finally confirmed that these two girls are the top Internet celebrities who will rely on the short video trend to take off in the future in 2018.

Peng Shiba.

Little rabbit teeth.

Although Gu Cheng didn't know much about the company behind the two of them in his previous life, he was sure that it would definitely not be this Galaxy Culture.

However, although he is more interested in the tens of millions of fans of these two later generations, Gu Cheng's expression has not changed at all. After listening to the introduction of the two, he just nodded slightly, and then said to Mu Hongyue calmly: "President Mu, I heard Xiaoman talk about your company's basic operating model before, and I heard that it is an MCN organization based on short videos?"

Mu Hongyue quickly responded after hearing the words: "That's right, the overall layout of our Xinghe culture is to rely on the traffic of major short video platforms to attract traffic, so as to create ordinary Internet celebrities, and finally realize the realization of traffic!"

Gu Cheng nodded, and then went straight to the point: "I'm very optimistic about your company's operating model, and I've learned about it in the past two days. I wonder if President Mu has any plans to raise money?"

coming!

Listening to Gu Cheng's words, Mu Hongyue's heart tightened.

She didn't expect Gu Cheng to be so direct, and brought the topic directly to financing before even talking a few words.

But Mu Hongyue was able to wait so patiently for Gu Cheng for nearly an hour, all she was waiting for was this moment.

With this in mind, Mu Hongyue organized her words in her heart, but instead of directly responding to Gu Cheng's words, she stared into Gu Cheng's eyes and said, "Does Mr. Gu want to invest in our company?"

Without the slightest intention to hide his thoughts, Gu Cheng nodded slightly: "Of course, otherwise, why would I invite President Mu here from such a long distance?"

Looking at Gu Cheng who is like a negotiator, Mu Hongyue couldn't help but smile confidently in her heart, but she showed a embarrassed expression on her face: "To tell you the truth, our Xinghe Culture Company may still have sufficient funds at present. There is no need for financing in the short term.”

Turn passive into active.

Finding opportunities to increase your value is the most basic skill in negotiation.

Seeing this, Gu Cheng also nodded: "Since Mr. Mu's company doesn't need financing, let's forget it, but since Mr. Mu can be invited, he is a guest. I will let the hotel prepare a meal later. Mr. Mu Go back after eating."

Mu Hongyue: "???"

Gu Cheng's performance was somewhat beyond Mu Hongyue's expectations.

what is this?
I just used my negotiating skills a little bit, and Gu Cheng just gave up?

Looking at the flickering astonished expression on Mu Hongyue's face, Gu Cheng looked teased and said with a sneer: "Mr. Mu, I admit that I am young, but do you think I look like a fool?

Wouldn't I know about your company in advance before deciding to invest in your Xinghe culture?

In other words, if Mu's current financial situation is really so good, why did it wait here for so long?Normal people should have dumped their asses and left long ago, right? "

Listening to Gu Cheng's series of rhetorical questions, Mu Hongyue was slightly silent.

It's not that I was shocked by Gu Cheng's performance, but I was a little confused about Gu Cheng's routine
In the years since she has been in business, all kinds of so-called negotiations are accompanied by all kinds of hypocritical politeness. This is the first time she has seen a negotiation routine like Gu Cheng's that goes straight to the point.

Of course Gu Cheng understands the hypocritical politeness.

But the premise is that the identities of the two parties are similar.

Although he called Mu Hongyue in front of him one by one, Mr. Mu, but in fact, Gu Cheng didn't have much respect for her.

To put it bluntly, the identities are too different.

As far as my current status is concerned, in China, apart from having to bow my head in front of top bosses like Mr. and Mrs. Ma, I am not at all afraid of facing a billionaire worth tens of billions, let alone a little guy like Mu Hongyue. The boss of a workshop company.

"Mr. Mu, I don't like those hypocritical things on the table, I prefer to go straight to the point. Do you know what I mean?"

Mu Hongyue didn't speak, but it could be seen from her eyes that she had acquiesced.

But it was just such a short confrontation, and Mu Hongyue ended in a complete defeat.

Negotiations are like a battlefield, the first wave is against the weak, and then the initiative comes to Gu Cheng's hands.

"Pour me a glass of water."

Gu Cheng first ordered Qin Xiaoman to pour a glass of water for himself, and then said to Mu Hongyue again: "Mr. Mu, I'll get straight to the point. I'm very interested in your Xinghe culture. Regarding financing, please make a price." .”

This time, Mu Hongyue no longer carried it.

Galaxy Culture is short of money now.

Very short of money!
She has been looking for an investment for several months, but she has not been successful. The current company is relying on her previous savings for blood supply. If the investment cannot be obtained, it is estimated that it will not be long before there will be no MCN like Galaxy Culture. agency.

"Mr. Gu, then I won't hide it anymore. Our company is indeed looking for investment."

After taking the water from Qin Xiaoman, Gu Cheng nodded slightly, signaling Mu Hongyue to continue talking.

"If Mr. Gu is willing to invest in our Galaxy Culture, I am willing to take 20% of the shares and raise 200 million yuan, and"

"Stop, stop, stop!"

Before Mu Hongyue finished speaking, Gu Cheng interrupted her very rudely.

"200 million? 20%? Mr. Mu, did I hear correctly? You put your company's valuation at 1000 million? Are you talking about Japanese yen?
As far as I know, the registered capital of your Xinghe culture is 100 million, and it has only been established for less than a year. Within this year, I will treat you as continuing to invest 100 million, and the total investment is only 200 million.

And during this year, your company didn't pay any tax except for paying personal income tax for employees a few times, that is to say, there was no profit at all for the whole year, only expenses. Why do you think you guys are The company is worth 1000 million?
Let me say it again at the end, if we can have a good talk, let's talk, even if the business fails, I am still willing to make friends with Mr. Mu, but if you continue to treat me like a fool, I don't think there is any need to continue the talk. "

Seeing Gu Cheng's impatient expression, Mu Hongyue couldn't help but blush a little.

She knew that Gu Cheng could spend 1.1 million to buy two cars, but it was obvious that the money was not appropriate, so she wanted to open her mouth to see if Gu Cheng was also using the money improperly in investment.
But obviously, she guessed wrong.

But after doing business for so many years, even though she didn't make much money, she has already tempered her face. Mu Hongyue immediately adjusted her mood and made another quotation.

"20%, 100 million."

Although the price was still high in her eyes, it was indeed a serious offer.

After all, it is normal for her to ask for a lot of money and pay back the money on the ground.

"Mr. Mu, ask yourself, do you think Galaxy culture is worth 500 million?"

This time, Mu Hongyue replied solemnly: "Mr. Gu, if you want to tell me how much Galaxy Culture is worth in my heart, then I can tell you with certainty that even if the price is [-] million, I feel that I have lost money.

I am very confident about the trend of short videos this time. The traditional Internet celebrity culture has already weakened, such as live broadcasting.

Anchor can be said to be the most mainstream Internet celebrity group at present, but this group has a natural disadvantage!That is the sense of distance!This sense of distance divides the anchor and the audience into two groups, just like a star corresponds to a fan, but the term "Internet celebrity" follows the grassroots route of civilians, which is completely contrary to the core.

It is precisely because of this that unless the live broadcast mode changes in the future, it will be difficult to produce top Internet celebrities among the anchors.

But short videos are different. The Internet celebrities created by short videos are closer to fans, and as short videos become more popular and the user base increases, the focus of the "Internet celebrity economy" will be completely biased towards the short video industry. !

However, there are only a handful of MCN institutions that are deployed in the short video industry, and our Galaxy Culture is one of them, which can be said to occupy the right time and place.

As soon as the wind blows, the company's value will increase dramatically! "

"Clap clap clap!"

After listening to Mu Hongyue's passionate speech, Gu Cheng couldn't help raising his hands and applauding: "Mr. Mu is worthy of being a businessman, and he speaks in a different way."

From the perspective of God with Gu Cheng's memories of the next 6 years, Mu Hongyue's words about the future market are indeed pretty much the same.

Short videos are destined to take off.

The live broadcast mode will also become a national live broadcast mode.

I have to admit that from a commercial point of view, Mu Hongyue is indeed very strong.

But so what?
There are many people who will take off in the future, but there is no Mu Hongyue.

why?
Because she has a commercial vision and lacks the most important things.

capital!

In the era when capital is king, without capital, everything is empty talk.

Thinking of this, Gu Cheng also said again: "But after talking so much, Mr. Mu, tell me, when will the wind blow in your mouth come?
is it tomorrow?Or next year?Or ten years later?

In other words, even if the so-called outlet is next year, can your Galaxy culture last until next year? "

A series of critical attacks silenced Mu Hongyue for an instant.

The companies that Mu Hongyue sought before gave her answers similar to Gu Cheng's words.

The only difference is that before, he came to ask for investment by himself, but this time, it was Gu Cheng who took the initiative to invest in himself. Immediately, Mu Hongyue regained her composure and asked, "I believe Mr. Gu must have invited me here a lot in order to hit me. right?"

"of course not.

Now that Mr. Mu has finished speaking, I will directly open the skylight and speak frankly. I have two options for you to choose from.

The first plan is a valuation of 300 million, and I invest 100 million, accounting for 34% of the shares. "

"This is impossible."

Without even thinking about it, Mu Hongyue directly rejected the proposal.

In her mind, the valuation of 400 million is the bottom line. If it is lower than this valuation, then she might as well not raise money and stick to it.

Seemingly feeling that her tone of voice was a bit decisive, Mu Hongyue hurriedly continued: "I don't know what the second plan is?"

Mu Hongyue's refusal seemed to be within his expectation, Gu Cheng picked up the still steaming tea, blew it gently, and did not rush to respond.

After half a minute, Gu Cheng took a sip of his tea and said slowly, "If you listen to the second plan, the first plan will be invalidated. Mr. Mu, are you sure you want to listen?"

"Mr. Gu, please explain clearly."

"The second plan is even simpler. I personally invested 400 million yuan to fully acquire your Galaxy Culture. In less than a year, I directly doubled my income. Isn't it quite a lot?"

"Sorry, Mr. Gu, I have no intention of selling the company."

Although a little tempted, but after a little thought, Mu Hongyue still rejected Gu Cheng's plan.

"Don't rush to refuse. After listening to my acquisition plan, you can consider whether to refuse."

"The purchase price of 400 million is paid off in one lump sum. After the acquisition is completed, I will personally inject 2000 million into the company and reserve 5% of the shares for you, Mr. Mu. Within 5 years, the 5% of the shares will only be used for dry goods. shares, but if Mr. Mu has worked in the company for 5 years, you can sell the shares at will.

Maybe Galaxy Culture was listed at that time? "

As Gu Cheng said these words in a calm tone, everyone in the small reception room had different expressions.

Qin Xiaoman was fine, after all, she was sitting next to him when he threw 1.1 million, and the emotion of shock had been exhausted that day.

But Peng Xuanzhi and Zhu Rongjun couldn't help swallowing when they heard the words.

First 400 million, then 2000 million.

These two figures are like astronomical figures in their eyes!
Zhu Rongjun is okay. She was born in 93 and is already 23 years old. Now she has stepped into the society. When she was in college, she was a contracted anchor for Kugou, and she earned a little money.

But Peng Xuanzhi was different.

Although her family conditions are relatively good, but to put it bluntly, she is still an 18-year-old girl.

Not to mention 2400 million, even 2.4 is enough for her to think carefully for a long time.
Mu Hongyue, who was originally the most experienced, behaved the most unbearably, and asked eagerly: "President Gu, is what you said true?"

"I never joke when I talk about business, and 2400 million is not a big amount to me. I just don't want to bother and appreciate your ability, Mr. Mu. I believe you know that as long as I want, I can only use In three days, you can build a company with the same framework as your Xinghe culture, and the cost may be less than 400 million."

Galaxy culture is like her child.

Now Gu Cheng's conditions for her can be said to be very generous.

Not only can she watch her children grow, but she can also make a fortune.

Mu Hongyue couldn't find any reason to reject this proposal.

(End of this chapter)