Chapter 23 Start Publicity

1 month 11 number.

The leading actors of "The Unknown" gathered in Hengyu to officially start the movie promotion.

Concubine Lin used her connections to win the variety show recordings of more than a dozen satellite TV stations across the country, as well as interviews and reports from more than [-] media outlets.

Sister Lin succeeded in the first battle, which made Fang Ziheng and all Hengyu employees look at each other with admiration.

Capitalized cow batch.
In the Hengyu conference room.

Fang Ziheng's face was full of red, giving orders to the lead actor of "The Unknown".

"Everyone, time is tight and the task is heavy!"

"The publicity team is divided into two groups. Huang Bo, Baoqiang, Wang Ou, and Song Yi are in a group of four. Brother Chao, Sister Sun Li, Lao Yu, Teacher Wang Yanhui, and Teacher Wang Shuncai are in a group of five."

"From today to the 22nd, in eleven days, the two groups of you have to perform all the variety shows and interviews on the list!"

"So fast!" Deng Chao glanced at the list and was startled.

The dense publicity plan is almost catching up, this is not propaganda, it is killing them!

Fang Ziheng waved his hand and explained: "It's a bit rushed, there is no way, this is a promotional resource that Director Lin managed to obtain, so we can't waste it."

"Will Fang guide you, won't you come with us?"

After reading the list, the little girl Song Yi found that Fang Ziheng did not appear in the promotion list, so she couldn't help asking.

"Mr. Fang's publicity will be placed after the movie is released, and he will fight side by side with everyone."

Concubine Lin rolled her eyes at Fang Ziheng, and stood up to speak for him.

"I'm going to prepare for the premiere ceremony, so I can't be separated for the time being."

Fang Ziheng smiled and bowed his hands to everyone: "The promotion of "The Unknown" is up to everyone."

There's no way, he's a little transparent now, and he's only played a small supporting role in the movie "On the Journey", so who knows him!

After discussing the promotional matters, Fang Ziheng treated everyone to a lunch and sent everyone to the car himself.

In the next ten days, the protagonists will travel all over the country to experience what is called a trapeze.

Two days later, on January 1, reports of "The Unknown" began to appear on the Internet.

The first editions of Sina and Tencent News and Entertainment put up two big headlines for the sake of face.

"Born Out of the Sky, New Directors Fight for the New Year's Eve! "

"The Unknown, Huang Bo, Baoqiang, Deng Chao, and Sun Li point to the New Year! "

The two titles are equally competitive, and once they were released, they attracted many netizens to watch. Impatient viewers clicked on the webpage and glanced at the movie's plot introduction, and directly dragged the hand icon down to the movie trailer link.

At this time, Sina and Tencent were still full of conscience, and did not insert advertisements in the trailers and clips.

The trailer is good, starting with a big brawl between students in school uniforms and tattooed thugs.

Then a large number of special police with guns arrived, chasing and intercepting the gangsters, and a group of students stood aside, all with wounds on their faces!

The two videos have both a blockbuster explosion effect and a sense of positive energy.

"Damn it! Middle school students fight against social gangsters, and the special police come to help, it's amazing my brother!"

"Haha, Huang Bo and Bao Qiang are hiding and shivering, the police must be looking for them too!"

"I'm going, it turned out to be filmed by a new director, you're so brave!"

All over the country, netizens who watched the trailer in front of the computer chatted and became curious about "The Unknown".

Following the reports of other media, "The Unknown" was exposed on a small scale on the Internet, and Hengyu Media's first wave of publicity played a role, letting many audiences who were about to enter the theater know about this movie.

Four days later, on January 1, the crew of "Nobody with a Name" logged on to more than a dozen satellite TV stations and entered thousands of households.

"Happy Camp", "Face to Face", "I Love to Remember the Lyrics", "My Type My Show" and other national top ten variety shows are impressively listed.

During the two days of the weekend, when the TV is turned on at night, the variety shows are all full of Huang Bo, Baoqiang, Deng Chao and others.

Concubine Lin did what she said, and "The Unknown" became synonymous with explosion in a short period of time.

Fortunately, Fang Ziheng edited enough trailers and clips, otherwise he really couldn't handle so many variety shows.

Variety shows, media reports.

There are more and more discussions about "The Unknown" on the Internet, and it became popular before it was released, making Fang Ziheng smile crookedly these days.

Of course, if he is happy, there are others who are unhappy.

At the hotel where the Chibi crew stayed, Wu Baige slammed his fist on the table, cursing sullenly: "What's going on? Why was the agreed promotional plan withdrawn?"

In the room, Liang Chaowei, Jin Chengwu, Zhang Zhen, and sister Zhilin looked at each other, not knowing what to say.

They have already completed more than half of the promotion of Chibi in the early stage. In addition to media interviews, all David TVs also left in a hurry.

Many variety shows originally agreed to broadcast the recording of "Red Cliff" this weekend, but now there is no trace.

Turning on the TV, it was not their figures that appeared on the variety show, but the little-known "The Unknown".

Facing Wu Baige's cannibalistic gaze, the propagandists were so frightened that they could only bite the bullet and say, "Director, we had already communicated with the major TV stations, but "The Unknown" suddenly popped up, and came from behind to snatch it. "Red Cliff" promotion period."

"Come from behind, heh!"

Wu Baige sneered, looked at the propagandist sternly and asked, "Didn't you tell them this is my movie?"

At this time, Wu Baige was full of momentum. The first part of Chibi's attack on the street did not hit him, and he was thinking of using the second part to fight back against those who were clamoring for bad news.

"Speaking of which, I just called the directors of the variety department of several satellite TVs, but they talked about it."

"say what?"

"They said that "The Unknown" had registered for a promotional time slot in advance, but they couldn't do anything about it!"

After hearing this, the hearts of the leading actors in Chibi moved and they reacted.

This shit has met a relationship!

Wu Baige also understood, her face turned black, and she was trembling with anger.

"Check! Check it out for me, I want to see which company is behind the scenes!"

At the same time, several other production crews who are about to be released have also been notified that the time of their recorded variety shows will be adjusted.

In this way, Hengyu Media entered the field of vision of major entertainment companies with an almost barbaric posture.

Hengyu Media is also on fire!

Although, Hengyu's method of breaking in is not very bright.

But, who cares!
No one or any film and television company cared about Hengyu's appearance. Their focus was on the movie "The Unknown", and they all inquired about the situation of the movie.

In this era, the entertainment industry cares most about works, followed by celebrities and backgrounds.

The promotion is still going on, and the leading actors chatted repeatedly about the plot of the movie and interesting things about the crew in the program and interviews.

When they chat, they all have one thing in common.

That is, when the host asked about their views and expectations on the movie, the actors all mentioned a name together.

Fang Ziheng!
Director of the movie "Nobody Knows".

Huang Bo, Bao Qiang, Deng Chao, Sun Li, Yu Hewei, and Song Yi, when faced with some shooting problems mentioned by the host, the effect of the script, the life of the crew and many other issues, they all pushed Fang Ziheng out.

"We Trust the Director! "

"The Unknown Man, the most admired person by the cast and crew!" "

With the broadcast of variety shows one after another, there was a wave of news reports on the Internet, wanton bombardment, and the 500 million publicity fee was spent in just ten days.

Fang Ziheng's name gradually spread into the entertainment industry.

特别是在04、05、06、07、08级北电学生中,尤为响亮。

(End of this chapter)

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