Entertainment, I only like to make movies

Chapter 420 Payment of License

Magic City, Changning District.

In a luxury suite on the top floor of the hotel, Fang Ziheng stood in front of the floor-to-ceiling windows with a calm expression, silently looking at the majestic building across the street.

Magic Metropolis Broadcasting Building!

Tomorrow, Wenguang Group will hold a public discussion meeting at the hotel under his feet to discuss the agenda of the reorganization of Beston and Oriental Pearl Media and the establishment of Oriental Pearl New Media Group.

At the time of the introduction, in addition to the high-level executives from the Wenguang Group, Beston Technology Company, and Oriental Pearl Tower, leaders from the city government and Shanghai Radio Station also came to give guidance.

Some people say that Huaguo cannot produce a real media giant!

How about the score!
Private enterprises, of course, don't even think about it.

Whether it is Hengyu, Huayi, Guangxian, Bona, Wanda and other film and television companies, or Southern Media, Focus Media and other comprehensive media companies are indeed far from the "media giants".

But Wenguang Group is different!
Its volume is far beyond that of any film and television company or media company in the Mainland.

Even if China Film is facing Wenguang, if you put aside the film and television aspects, it will be quite different.

the reason is simple.

Li Ruigang, the chairman of Wenguang Group, is also the head of Shanghai Radio and Television Station, in charge of the entire media industry of Shanghai.

Even the chairman of the Moying Group has a heavy responsibility, and he is a subordinate of this boss.

The combined market capitalization of Beston and Oriental Pearl TV, which were reorganized by Wenguang Group at this time, is more than 600 billion.

I remember that after the reorganization into the Oriental New Media Group in the last life, the total market value rose to more than 1700 billion within a month.

In two years, it easily reached a market value of 2000 billion!
Coupled with the other businesses of Wenguang Group and Modu Radio Station, three or four hundred billion feet will not move.

TV stations, radio, newspapers, magazine publishing and other paper media, movies, TV, variety shows, theaters, Internet new media, Internet TV, etc.

Wenguang has opened up all channels in the media field, and its tentacles have penetrated into all walks of life in the media field.

perhaps
In the world, Wenguang is not as good as News Corporation, Disney, Time Warner, Viacom, Bertelsmann and other global conglomerates.

But in the mainland of China, Wenguang has almost no rivals, and it is the real 'media giant'.

In comparison, Hengyu is just a little brother!
"What are you thinking about?"

A soft voice sounded from behind.

Fang Ziheng turned around slightly, and saw Concubine Lin walking towards her like a hibiscus coming out of water.

Sister Lin had just finished taking a bath, her face was flushed with a blush, her waist was wrapped in a bath towel, and she stepped on the carpet with her bare feet, revealing her beautiful snow-white legs and shoulders.

As she walked, drops of water fell down her hair, lazily and charmingly.

"Thinking about tomorrow's meeting."

Fang Ziheng chuckled, picked up the white towel on the bed, and pointed to the dresser beside the bed.

"Don't think too much about it. It's good to succeed, but it doesn't matter if it fails. The higher authorities will definitely issue TV licenses."

Concubine Lin sat in front of the dressing table, raised her neck slightly to let her hair hang in the air, and blinked twice at the little man in the mirror in front of her, only showing the posture of a little girl.

Fang Ziheng rushed forward, held the towel in his hands and held his hair, wiped it, and said with a smile: "That's right, no one knows everything, and there are also know-it-alls."

If nothing else, the second batch of TV licenses will be issued in 2015.

The eighth license was obtained by Liao Provincial Radio Station, and the PITV business was officially accepted by the General Administration of Press and Publication.

The ninth TV license was snatched by Guangdong Provincial Television, and an IPTV integrated broadcast and sub-control platform was established at the end of 2015.

Subsequently, the tenth, No.11, and No.12 TV licenses were acquired by Shonan TV, China Telecom, and China Unicom respectively.

In addition to the above twelve TV licenses, the General Administration of Information has also loosened a unique gap, allowing Huaguo Security Technology to use TV on TV terminals and run educational content.

Youku, iQiyi, and Tengxun, the three video sites, all cooperated with one of the above twelve companies to acquire TV usage rights, and finally formed a three-horse cart structure.

As of 2021, there are a total of four large TV manufacturers in the market.

The first one: Future TV.

Monopolize all the film and television copyrights of Yangma, and exclusively enjoy the rights to broadcast major international exciting events, such as the Olympic Games, World Cup, European Cup and other sports events.

The reason why Tencent Video can live broadcast the 2022 World Cup is because it recognizes Future TV as its big brother and joins it.

The second paragraph: Galaxy TV.

This manufacturer brings together two major TV stations, CCTV and Jiangsu, and has two TV licenses. It can operate the license rights of the two time slots at the same time, and bring selected content to users 24 hours a day.

iQiyi joins Galaxy TV and shares all copyright resources of iQiyi.

The third item: domestic oriental.

Compared with the above two bigwigs, China-made Dongfang only has two videos, Youku and Tudou.

The fourth model: Mango TV.

Although Mango TV is single, it is the only video website with dual IPTV and OTT licenses, not even Ayouteng.

With dual licenses, Mango TV is developing rapidly. Other video sites calculate their performance based on how much they lose each year, but it is the only one that makes a lot of money every year.

In the last life, we could always hear the people in charge of the three video sites of Aiyouteng complaining that the video sites were not easy to do, and they lost money again this year.

The reason is that there is no OTT license!

Generally speaking, IPTV (Interactive Internet Television) is a video service carried out by telecom operators through IP private network and dedicated IPTV set-top box, and its display terminal is usually a TV.

OTT (Internet Television) is a video service carried out through the public Internet, and its display terminal can be a personal computer, or other display terminals such as a TV or a tablet computer.

IPTV signals are transmitted through a private network, requiring the purchase of operator boxes or broadband.

OTT is on the public network, just connect to your home WiFi.

Both have many participants. IPTV is mainly for user value-added services and user membership, and OTT is mainly for the advertising market, membership market and hardware market.

Mango Taiwan is rich and powerful, not without reason!
Sitting on two licenses, the market has nearly doubled, and the annual income far exceeds the three platforms of Ayouteng.

According to Fang Ziheng's plan, it is best for Tudou Video to obtain two licenses like Mango TV.

Tomorrow's Beston is one, and Zhedong TV is another.

BesTV will have preliminary results tomorrow, and Zhedong TV cannot be in a hurry. The other party is currently learning from Mango and trying to vigorously develop Blueberry TV.

It is the best time to wait for Blueberry TV to develop for a few years without any improvement.

Of course!
Things are very difficult to handle, and it seems that the higher authorities do not allow private video websites to have greater operating rights.

In the last life, the three Aiyouteng companies did not get the OTT license, so they could only watch Mango TV eat their mouths full of oil.

While his thoughts were flying, Fang Ziheng was grinding the sheep with his hands, and it took a while to help Sister Lin dry her hair under the eyes of her eyes.

The two embraced and came to the bed, holding a piece and talking softly.

"Sister, is there good news from the investment department?"

"Well, Wu Minghui led the team to win the B-round financing of Zhihu Forum and a third-party payment license."

Concubine Lin lay in his arms, while drawing circles with her fingers, she replied softly.

Just three days ago, Zhihu opened its B round of financing, Baidu, Tengxun, 360, Sohu, Ali, SoftBank Wealth Capital, Sequoia Capital and many other investment banks are eyeing.

After a detailed evaluation, many capitals believe that the total valuation of Zhihu’s B round is 2.2 million US dollars.

In the end, Sohu won the lead investment, and Hengyu Media followed up with the investment, with a premium of 200 million US dollars, and won 2400% of the shares of Zhihu with 10 million US dollars.

This deal can only be described as mediocre. If Fang Ziheng hadn't known that Zhihu would take the road of dual listing in the future, he would never have spent money on it.

In the future, Zhihu’s U.S. stocks will only cost more than 6 million U.S. dollars, while Hong Kong stocks will cost more than 50 billion U.S. dollars.

Hengyu maintains the follow-up shares, it can only be said that it is a small fortune, and it can't make a lot of money.

However, Zhou Yuan, the founder of Zhihu, was very forward-looking. He sent a cooperation application to Sohu and Hengyu Media immediately after Hengyu’s capital injection.

It is hoped that the three-party channels of Notification Hu, Sogou Browser, and Hengyu Literature will be integrated to share content.

This proposal was rejected by Andy before it reached Fang Ziheng's hands.

The reason is simple, Hengyu must acquire at least 30% of the shares in Zhihu before sharing the novel content of Hengyu Reading.

Just kidding, now the integration is not only to transport traffic, but also to make up for the content, which is equal to adding value to Zhihu.

What will happen to the C-round and D-round investment at that time!
Fang Ziheng fully supports Ice Beauty's approach, take your time, don't rush.

It was Hengyu's new third-party payment license that made him feel hot, and he had an urge to return to the imperial capital.

Pay for the license!

It is the payment business license, which is applied to the certificates of non-financial institutions, and is one of the management models for strengthening non-financial institutions.

Contains bank card payment, network payment, landline phone payment, Internet payment, mobile payment, digital TV payment, etc.

The famous Alipay only obtained the first payment license in China in 2011.

Before, I knew everything!

WeChat also obtained a payment license in 2011, but it was not until October last year that Tenpay was connected to WeChat.

As of the first month of this year, there are more than 200 third-party payment companies across the country, most of which are regional, and only 10 or so can be used nationwide.

Hengyu's acquisition this time is a third-party payment company in the central region, and it spent a full [-] million soft sister coins.

Is [-] million expensive? In fact, it is not expensive at all!

The last payment license transaction in the previous life was more than 30 billion.

Generally speaking, companies with payment licenses have backgrounds. If it wasn't for good luck this time, Hengyu really wouldn't be able to turn.

With this thing, Hengyu Media's waist is also hardened, so it doesn't need to pay attention to the three big Internet hooligans.

However, after buying this thing, it cannot be used immediately. It needs to be re-approved by the above, and the certificate of approval and the operating period will be issued.

Fang Ziheng didn't have the guts of Hangcheng Ma, he dared to get on the train first and then pay for the ticket.

Five-year first-instance examination, after obtaining the examination certificate, it can be used for five years.

"Ziheng, third-party payment, which businesses are you going to open up with?"

"Get through all!"

Fang Ziheng smiled slightly, squeezed a grape and spoke confidently.

"Everything, is it too urgent?" Sister Lin was shocked, and sat up cross-legged with her body propped up.

slam
The white cotton fell off.

"Yes, that's all."

Fang Ziheng nodded heavily, and while admiring the beautiful scenery, he said in a concentrated voice: "In three steps, first get through the Hengyu Maoyan APP, Hengyu Game, Hengyu Reading, Tudou Video, Tiantiandongting, and then lay theaters all over the country. Use movie price cuts and discounts to let audiences download Hengpay."

"After Hengyu's business completes the one-touch payment, report to the top and upgrade the regional to the whole country."

"and then?"

Sister Lin gave him a coquettish look, hugged Xizi with one hand, and grabbed the bath towel with the other.

"Then!"

"Based on theaters across the country, we will promote HengPay both online and offline."

Fang Ziheng was not in a hurry, but his hands moved quickly, and he threw the bath towel onto the carpet.

He winked at the beauty and beckoned over.

Sister Lin: "."

You big bastard!
The two pulled over the silk quilt and leaned against the head of the bed again.

Fang Ziheng put his arms around the beauty and explained in detail how the third-party payment is played.

There are two most difficult places to break through third-party payment.

One is the user and the other is the merchant.

Needless to say, users can only rely on the blessing of Internet rigid needs. Hengyu currently does not have any rigid demand business.

Well, it will be difficult to have in the future!

Whether it is Tudou Video or Hengyu Games, they are far from WeChat and Alipay.

In terms of merchants, stores from all walks of life are counted all over the country.

This involves the issue of landing promotion, and it is also the second most difficult position to break through.

Not only is it time-consuming and labor-intensive, but it also costs money!

That's not ordinary money. If tens of billions of cash is sucked in, it will only take a few splashes.

In the last life, WeChat and Alipay started a war. In order to finalize merchants and stores all over the country, they raked in tens of billions for landing promotion.

It was not until the beginning of 2018 that the two parties each obtained 5000 million QR codes for the on-the-spot placement of stores, and the money-burning battle ended.

After chatting for a while, Fang Ziheng drew the floor-to-ceiling curtains and said to Concubine Lin: "Sister, stop talking, let's have a baby."

"Um"

The next day.

Fang Ziheng and Lin Feifei finished their breakfast and went downstairs to the 10th floor of the hotel 16 minutes earlier.

Conference Hall [-].

Hundreds of corporate executives in suits and leather shoes and professional skirts sat in twos and threes at the conference table below the stage.

The group of people in front of them are all the elites of the publicity and media system in the capital city, and they can more or less overlap with today's meeting.

At this time, the leader hadn't come yet, and everyone was chatting quietly, talking and laughing, some were discussing business, and some were talking about other things.

Fang Ziheng glanced around and saw a few acquaintances.

Guangxian Wang Changtian, LeTV Jia Yueting, Tengxun Video Sun Zhong, iQiyi Video Gong Yu, Youku Video Yang Weidong, Ali Pictures Group Fan Luyuan seven guys.

Ren Xingyu, President of Tengxun Interactive Business Group, Liu Wei, CEO of Baidu Fengtou Investment, and Chen Jun, President of the Investment Strategy Department of Alibaba Group also arrived.

On the other side, Shonan Satellite TV and Sujiang Satellite TV each had a deputy director, and a man and a woman stood beside them.

Fang Ziheng knew the man, one of the pillars of Shonan Satellite TV, the well-known host Wang Han.

The woman looked very unfamiliar, never seen before.

Concubine Lin followed his gaze, turned her head and whispered, "Her name is Nie Mei, the chairman of Mango TV."

Fang Ziheng knew it well, and said that Xiangnan TV also came to join in the fun, and they were all owners without a license, so naturally they were interested in Beston's TV license.

Over there, Wang Changtian and the others also saw the two handsome men and beauties of Hengyu, and they all waved their hands to say hello.

Fang Ziheng nodded his head and was about to go over to have a chat, but was stopped by Concubine Lin as soon as he started walking.

"Go this way!"

Sister Lin took his arm, pouted towards the door on the left side of the conference hall, and whispered: "President Wang Jianyun and Li Dong are in the lounge inside, let's go and meet first.

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