Entertainment, I only like to make movies

Chapter 486 Bona vs. Alibaba Pictures!

This year's Lunar New Year, a strange phenomenon appeared.

The major film and television companies in the mainland did not always pay attention to the films released during the Lunar New Year as in previous years, but instead set their sights on two new films.

The target of the competition is "A Good Show" and "Havoc in Tianzhu" that Hengyu Media has just established.

Directors, Huang Bo, Bao Qiang!
There are successful precedents for an actor to turn to a director. In addition, Huang Bo and Baoqiang's popularity and audience relationship are there.

No one in the major film and television companies wants to miss these two pieces of fat!
Of course, the competing parties are all big companies with names and surnames, and small and medium-sized film and television companies are not competitive at all.

For example, Hesong Media, the two sisters of Li Lianhua, has a clear goal. After eating 7% of the share of "Havoc in Tianzhu", they will sit on the sidelines.

He didn't have the slightest idea about the release of the film, but instead helped Baoqiang analyze the pros and cons and choose the best from the best.

Small companies like Huanrui, Ciwen, and Huanyu were very self-aware because they focused on TV dramas when they were established.

Even though small companies salivate over the new films of Huang Bo and Baoqiang, they also know that they are beaten by big companies in terms of channels and publicity.

Some medium-sized companies also participated in the competition, and successively offered guarantees to the two films, but the prices quoted were all very low.

Mostly it was 2 million or 3 million, and none of them offered a guarantee of 4 million. They were rejected by Huang Bo and Baoqiang's team in the first round.

On the contrary, it was the 5 million reported by Alibaba Pictures first, which made the two people's eyes shine, and their hearts were excited when they first started the film.

In terms of pure financial resources, in the current film industry, there are only four companies that are truly qualified as big dogs.

Hengyu Media, Huayi Brothers, Alibaba Pictures, and Tengxun Pictures.

Although the first two companies have money, they must make various assessments in advance when investing in projects, and follow up the progress of the projects later to ensure that the projects are on the right path of development.

Ali Pictures and Tengxun Pictures are different, they are ugly, they dare to invest once they have access to big data, or if they look for the reputation of directors and actors, and they are not afraid of losing money.

At the end of last year, Ali Pictures bought the distribution rights of "One Step Away" from Wanda Film and Television with a guarantee of 10 billion, and "Dear" from Guangliang with a guarantee of [-] million.

The total box office of "Dear" reached 5.4 million, and the distribution effect was qualified. Alibaba Pictures made neither profit nor loss.

However, the stock price of Alibaba Pictures, under the promotion of Alibaba-related media resources, took advantage of the release period of "Myself" to squeeze a fortune.

The two successes of "To Youth" and "Dear" also made the executives of Alibaba Pictures feel complacent and feel that making movies is not difficult.

In the words of chairman Fan Luyuan, Ali Pictures is not short of money, and if it can successfully invest in two future blockbuster directors, it will be worth the premium.

Maybe Huang Bo and Bao Qiang are the next Xu Zheng and Wu Jing!

The headquarters of Ali Pictures in the imperial capital.

In the high-level conference room, Fan Luyuan held a group executive meeting to discuss the two projects of "A Good Show" and "Havoc in Tianzhu".

In fact, there is nothing to discuss. The guaranteed price has already been quoted. Wait for Huang Bo and Baoqiang to reply, and wait for other companies to bid.

During the meeting, Fan Luyuan sat at the central seat, and said straight to the point: "Everyone, tell me, how will we increase the price later?"

"Let me tell you, since Hengyu Media has decided to support Huang Bo and Baoqiang, it must have taken a fancy to their strengths and their new films, and the 5 million guarantee is definitely not the end.

We don't want to use 5 million to guarantee the bottom, so we bought Huang Bo and Baoqiang! "

Fan Luyuan is very clear-headed, and he has figured out Hengyu Media's attitude towards Huang Bo and Baoqiang.

It's one thing for Ali to have money, but it's another thing to be able to buy two new directors.

Fang Ziheng, that guy, would not watch a project controlled by Hengyu be snatched by Ali for distribution rights.

The major film and television companies are not afraid of Ali Pictures.

The distribution rights of the two films are still up for grabs!

On the left side, CEO Zhang Qiang thought for a while, knocked on the table to gather everyone's attention, and said in a concentrated voice: "Chairman, everyone, I think our quotation is already very high. Those small companies all quoted 2 million or 3 million yuan. , we doubled it directly, which is enough to show the sincerity of our Alibaba Pictures."

"Is it too early to discuss follow-up quotations?"

"Yes, Chairman!"

On the right hand side, Chief Financial Officer Zhang Wei also nodded, and analyzed: "Let's take a look at the views of Hengyu, Huayi, and Bona on the two films. After all, they are traditional companies and have their own set of evaluation methods. .”

"Also, I don't think the cost of these two films is high. The cost can be recovered at the box office of 3 million. We quoted [-] million. It's not certain whether they will follow or not!"

Speaking of this, Zhang Wei gave Fan Luyuan a thumbs up, and praised with a smile: "Chairman, how did you think of quoting the same price for the two movies, hehe... I guess this will be Huang Bo and Baoqiang's reaction to us." Ali Pictures is very fond of it."

"It's simple, both of them have similar fame and status!"

"Baoqiang is slightly better at the box office. Huang Bo participated in "Extreme Challenge" for two years. His popularity is increasing day by day, and his acting skills are also good. Our Alibaba Pictures' first offer must be a bowl of water."

Fan Luyuan smiled and talked eloquently, accepting Zhang Wei's little flattery.

indeed
Two films were launched at the same time, and actors of the same rank changed careers to become directors. If one bid was higher and the other was lower, wouldn't it be an offense.

Here, the value of the director is reflected!
If Huang Bo and Bao Qiang were still actors, Fan Luyuan would not have held a meeting today.

But directors, especially directors with box office potential, already have the qualifications to talk to capital on an equal footing under the current market environment.

Before knowing more about the situation of the movie, the best way to make an equal offer is to show your strength and win people's hearts.

Subsequently, several executives made remarks one after another.

Fan Luyuan made a decision after summarizing all the suggestions: "[-] million has been quoted, and the two of them will pay this price!"

"Both Mr. Zhang, you will personally visit Huang Bo and Baoqiang, and bring the sincerity of our Alibaba Pictures.

If other companies also quote the same price, you can just increase the price, and I will give you two 7 million permissions.

More than [-] million, come and report to me again! "

"understand!"

Zhang Qiang and Zhang Wei looked at each other and responded.

Ali Pictures is so arrogant, as long as the problem can be solved with money, it is not a problem.

If money can't solve it, add more money!
Whether it is Fan Luyuan or Zhang Wei, they all believe in one truth, that profit is king.

Imperial Capital, a high-end restaurant near Huang Bo's house.

Huang Bo treats guests and invites two friends, Ning Hao and Xu Zheng, to have a drink

At the same time, tell Ning Hao and Xu Zheng about the quotation of Ali Pictures, and ask them to help analyze and analyze.

"Five hundred million!"

"Okay, buddy, you're going to send it!"

Not surprisingly, Ning Hao and Xu Zheng were also taken aback by Ali Pictures' arrogance.

Ning Hao picked up the bottle of wine and took a long gulp. Looking at Huang Boxi's expression, he couldn't help but sigh in his heart.

How many years have passed, Huang Bo, the buffoon who played "Crazy Stone" in the past, has come to this point, almost catching up with him to compete with Xu.

Xu Zheng couldn't help but marvel: "5 million guaranteed, this is the first time I've quoted, Bozi, "A Good Show" is definitely stable, just wait for it to be popular!"

Compared with Huang Bo's surprise, Ning Hao and Xu Zheng saw it very clearly. Someone quoted 5 million for the first time, and it would definitely rise to 6 million or 7 million in the future.

However, the two of them are not too envious. They are now making a movie, and major film and television companies have released a box office guarantee of more than 10 billion.

The two of them also don't want to sell a guaranteed release, and prefer Hengyu Media to be the master, and they will get more shares once the movie hits a hit.

Of course, if it's their own script, that's different, it's up for grabs.

But how to say, they already have a closer relationship with Hengyu Media, whether it is rational or emotional, they are more inclined to Hengyu at a similar price.

Ning Hao gulped down the glass and finished it. Watching Huang Bo pour himself the wine, he asked, "Bo Zi, the price of 5 million is very high, what do you think?"

"I"

Huang Bo was at a loss for words for a moment, frowned and thought for a while, with an embarrassed smile on his face.

After a while, while Ning Hao and Xu Zheng were waiting, he spoke slowly.

"I'm going to tell you the truth. To be honest, I'm very excited about the 5 million guarantee. I'm very excited. If no other company is offering an offer, I will choose Alibaba Pictures."

"But I still want to wait and see what Hengyu Media thinks. Director Fang has treated me well. The "Looking for the Dragon" series has always had my place, and this time he is backing me to change careers as a director. I can't be ambiguous." Abandoning the director with conscience to choose interests."

"You mean, if Hengyu quotes the same price, you will definitely choose Hengyu?" Xu Zheng raised his brows and asked further with a smile.

"certainly."

Huang Bo's face turned serious, he put down the bottle and said in a deep voice: "It doesn't matter the price is the same, as long as the price difference is not too much, such as 4.8 million, I will choose Hengyu Media!"

"Besides, among private enterprises, Hengyu's distribution ability has always been this!"

Speaking of this, Huang Bo paused, gave a thumbs up, and said with a thief.

After the listing of Hengyu Interactive Entertainment, the overall volume of Hengyu Media has become the largest film and television company in China.

In addition to the authority, China Film Group can only hold down Hengyu Media if it is listed and its market value soars.

With Huang Bo's shrewdness, he naturally knew how to make the right choice.

As for whether Hengyu Media will make an offer, he is not worried at all.

Fang Ziheng met him personally and discussed the script and investment of "A Good Show". He would definitely not easily give up the distribution rights of the film to Alibaba Pictures.

Wait... Huang Boru thought.

On the other side, Baoqiang looked at his new brokerage partner Li Xue with wide eyes, and said in disbelief, "5 million, Sister Xue, is it true or not!"

"I really can't be real. I just received a call from Zhang Wei, vice president and financial officer of Alibaba Pictures, and she asked you to have an interview tomorrow!"

Opposite Baoqiang, on a single-made sofa, an intellectual Yujie who is seven points similar to Li Lianhua said with a smile.

Li Xue, general manager of Hesong Media.

Hesong Media was born out of Li Lianhua's studio. After capital entered the market in 2012, Li Xue discussed with her sister to expand the size of the studio.

In the past two years, Li Lianhua has focused her work on Hollywood, and saw that her good buddy Ren Quan's career is booming. After several discussions and preparations, he formally established Hesong Media earlier this year.

Li Lianhua is the co-founder of Hesong Media and the largest celebrity shareholder, or simply a sister store.

At present, Hesong Media has not received any capital injection, and there are only four shareholders in total.

Li Xue, Li Lianhua, Baoqiang, and Li Lianhua's good friend Ren Quan.

The personal studios of Li Lianhua and Baoqiang have also been transferred to Hesong Media, and the shareholding structure is clear and clear.

Li Xue owns 15%, Hua Yi owns 30%, Li Lianhua and Baoqiang each occupy 55% of the shares of their own studios and have independent autonomy.

Hesong Media has successfully upgraded to a new partnership company with two top stars and its business scope covers artist brokerage, film and television production and distribution.

Baoqiang and Li Lianhua, a man and a woman, have no conflict of resources, and have become the two pillars of Hesong Media.

In Li Xue's plan, as long as "Havoc in Tianzhu" is successfully released next year and achieves good box office results, Hesong Media can take advantage of the trend to go further, expand artist brokerage, and set foot in the field of film and television investment and production.

By then, Song Media's valuation will double.

As soon as Baoqiang's new film was released, it encountered an offer of [-] million yuan, which made Li Xue even more inexplicably ambitious.

This time, I really picked up the treasure!

"Haha, [-] million, really [-] million!"

Immediately Baoqiang was very excited, he got up and walked around the room, his brows were full of joy.

It took him a long time to suppress the excitement in his heart.

Bao Qiang returned to the sofa, asked with a trembling smile, "Sister Xue, do you think we should accept the offer from Alibaba Pictures?"

Baoqiang at this time is far from the prudence of the later generations. When he heard [-] million, he unconsciously felt a little ecstatic.

Fortunately, Li Xue has rich experience and has been at the helm of the studio for many years, so she has already developed a shrewd mind.

She shook her head resolutely, and said in a manly voice: "There is no rush now, this is only the first round of quotations, just wait and see, if Alibaba Pictures makes a move, other companies will also get involved."

"Yes, yes, Hengyu Media is the producer, and the director will not watch the films invested by the group be distributed by others."

Baoqiang shook violently, as if a skylight opened above his head and opened up a new wisdom.

"That's right, Hengyu is also optimistic about "Havoc in Tianzhu", otherwise we won't support you as a director, so we can't be anxious, don't worry, Baoqiang, I have everything, and I am sure to bring the price to 7 million!"

From here, it can be seen that Li Xue's importance is not at the same level as Baoqiang's previous manager, Song Zhe.

"Yeah, sister Xue, I'll listen to you."

Bao Qiang nodded, showing a standard simple and honest smile, and agreed with Li Xue to control the release of "Havoc in Tianzhu".

At the same time, there was also a murmur in his heart, wondering how Hengyu Media viewed this incident.

I hope the director will not be overwhelmed and think that he does not want to hand over the film to Hengyu for distribution.

Baoqiang thinks too much!
Generally speaking, as long as a film has more than two investors, or is a sub-project produced by a certain director or actor, guaranteed release has become a necessary means.

Even Fang Ziheng himself, as the chairman of Hengyu Media and the producer of "A Good Show" and "Havoc in Tianzhu", would not refuse the guaranteed release of other companies.

The reason is simple. The guaranteed release means that the cost will be recovered in advance, which means that the film will make money before it is shot or released.

Only a fool would refuse such a transaction!

On Fang Ziheng's side, he seemed to have heard Huang Bo and Baoqiang's call, and gave the group's executive vice president Zhong Lifang a follow-up order.

[Follow up two movies, also offer 5 million! 】

However, before Zhong Lifang could act, there were voices from Huayi, Guangguang, Bona, and Wanda Film and Television's curses against Alibaba Pictures and Tengxun Pictures from the top film and television circles.

Bona Films Headquarters.

Bang!
In the chairman's office, Yu Dong slammed his palm on the desk and cursed: "Fan Luyuan, Mr. Japan, what on earth does he want to do, and does he understand the rules? How can he offer such a price!"

"The first time I reported [-] million, why didn't he report one billion!"

As one of the few bosses of filmmakers, Yu Dong hated this way of forcing up the price. The behavior of Alibaba Pictures is simply disrupting the market.

"Damn it, Ali is the only one who has money, right?"

Yu Dong became more and more angry, looked at the director of the distribution department in front of him, and said in a deep voice: "We Bona also reported 5 million, you go and talk about it yourself, no matter how much they add, you follow me!"

"I'd like to see how strong Alibaba Pictures and Tengxun Pictures can be!"

(End of this chapter)