Entertainment, I only like to make movies

December 2015, 1.

The first half of the Spring Festival stalls officially started, starting with the Hollywood blockbuster "The Hobbit: The Battle of the Five Armies".

22号晚零点挡502万票房，23号首日9000万票房，共放映4.3万场次。

As soon as the movie is released, it will give domestic movies a big blow!
The two animated films released later, "Bear Infested: Snow Ling and Bear Wind" and "Pleasant Goat and Big Big Wolf: Pleasant Goat in the Year of the Goat" were taken aback.

The distributors of the two animations scolded China Film in private for being stupid and messy, saying that if they didn't choose any movie, they had to choose a vicious tiger to come out and snatch the Spring Festival stalls.

Still let them live?

Originally, "The Return of the Great Sage" has activated the animated film market, which is a great thing for other animated films. Relying on the popularity of the Spring Festival stalls, it can attract a wave of audiences.

Fortunately, the movie has not been released yet, and the schedule has to be cut first.

Damn damn it.

As expected..
In the early hours of the 24th, major cinema chains have increased their film schedule for "The Hobbit 3", from the national average of 42.9% to 44.5%.

The next day happened to be Saturday again, which boosted the momentum of the movie even more. It defended the single-day box office champion with a super high score of 1.19 million, accounting for 76.3% of the overall box office of the day.

A movie dominated three-quarters of the box office on the 24th!

This is not over yet, on the third day, Sunday, "The Hobbit 3" did not show any signs of fatigue, and won another 9800 million box office.

In the three days of the first weekend, the total box office reached 3.12 million!
[-] million in three days!

At this moment, the box office potential of Hollywood high-quality movies is fully revealed, and it is no worse than domestic high-quality movies.

On the Internet, a new wave of threats from imported movies suddenly emerged, accompanied by the popularity of movies in every corner of the media.

"Boycott, boycott, resolutely boycott foreign films!"

"Damn it. Which NT put imported films in the Lunar New Year file? Why can't I get up after kneeling for a long time!"

"It's a pity that the domestic protection month is gone!"

"Fuck, there are actually four Hollywood movies in the Spring Festival this year. Does China Film think that domestic movies have a long life?"

"The film market is in crisis, domestic film is in crisis, brothers, rush to China Film Group!"

"Haha, in times of crisis like this, there will definitely be a great hero who will come out to save the market. Did everyone forget Hengyu Media and Ning Hao's new film?"

"Haha... If you don't talk about it upstairs, I forgot about "The Richest Man in Xihong City"!
"Sure enough, domestic films have to be Hengyu Media!"

Amidst the chaotic voices, several movie fans pointed directly at the core, and immediately put everyone's attention on Hengyu Media and Ning Hao's new film "The Richest Man in Xihong City".

Not only netizens and movie lovers, but also major film and television companies have cast their eyes on it.

At this time, someone posted a promotional screenshot of the official blog of the movie "The Richest Man in Xihong City", and there was a long promotional list on it.

Twelve variety shows, eight program interviews, seven live video connections from Sohu, Sogou, Sina, Tudou, Douyu, and Hengyu Live, and [-] satellite TV local entertainment information telephone connections for publicity.

The dense list shocked everyone.

Everyone took a closer look and found that "The Richest Man in Xihong City" started its promotional journey a few days ago, but it was very low-key and did not publicize it.

what's the situation?
Why not publicize it?

Everyone was at a loss, and they couldn't figure out what gourd medicine the film crew was selling.

With this question in mind, many people rushed to Hengyu Interactive Entertainment's official blog and Fang Ziheng's Weibo.

"Fang Lao Liu, it's not good, someone is here to kick the door of your house!"

"Ms. Guan Bo, hurry up and get "The Richest Man in Xihong City" moving. Why have so many programs and variety shows been recorded, why is there no news at all!"

"It's over, it's over, Ning Hao was given up by Hengyu, and the new film is about to suffer the biggest Waterloo in his film career."

"Ahem... Ning Hao's biggest Waterloo in his movie career, isn't it "No Man's Land"?"

Netizens played tricks and seduced Hengyu Huyu to stand up and speak out by joking and ridiculing.

It is impossible to make a sound, and it is not something shameful.

However, Hengyu Interactive Entertainment is indeed holding back its big move, temporarily avoiding the edge of "The Hobbit 3" and accumulating strength for "The Richest Man in Xihong City".

On January 2015, 1, at eight o'clock in the evening.

Seven days before the release of "The Richest Man in Xihong City" on the 2nd of next month, Hengyu Interactive Entertainment suddenly increased the promotion of the movie.

It started online and offline at the same time, and the battle was extremely powerful. In one day, the movie occupied the top search list on all major entertainment platforms.

The next day.

The banner of the city wall was changed on the Internet, and Yishui's "The Richest Man in Xihong City" report and promotional soft article launched a fierce attack on the propaganda position of "The Hobbit 3".

[The Spring Festival is coming, and many blockbuster movies will be released together! 】

Modu Entertainment: "As the Chinese New Year draws near, the 2015 Chinese New Year film festival has started a hot journey, and a large number of movies are vying to be released. Before that, there was the Hollywood movie "The Hobbit 3", and among them were the cartoons "Bear Infested", " Pleasant Goat and Big Big Wolf" and the absurd comedy "The Richest Man in Xihong City" will be released on the 2nd of next month!
It is reported that "The Richest Man in Xihong City" is directed by the new famous director Ning Hao, the comedy genius Shen Teng is the male lead, the popular Xiaohua Reba is the female lead, and the first-line stars Wang Ou and Chen He have joined in family! "

[Famous director strikes, Ning Hao brings a new film to the Spring Festival again! 】

Tengxun Entertainment: "Yesterday, the movie "The Richest Man in Xihong City" was released, controlled by Hengyu Media and released by Hengyu Interactive Entertainment. Preview, officially chasing this year's Spring Festival stalls.

Director Ning Hao, I believe everyone is familiar with it.

"Crazy Stone", "Crazy Alien", "Blazing Heart", "No Man's Land", "Charlotte's Annoyance", Ning Hao used his super high level of directing to bring a new concept to the film, and brought it to life again and again. Give fans a wonderful visual enjoyment.

The editor is looking forward to "The Richest Man in Xihong City" and Ning Hao and Xu Zheng will join forces again to create a top-level comedy. I hope the distributor will give me a ticket to the premiere. I am very grateful! "

At the end, the editors of Tengxun Entertainment also deliberately posted the official blogs of @恒宇交易, "The Richest Man in Xihong City", and Ning Hao.

[I am the richest man, and I speak for myself! 】

Hengyu New Media: "Hello everyone, my name is Wang Duoyu. I am the richest man in Xihong City. I am a promising young man who has three views, loves life, loves food, and loves beautiful women. Seven days later, in February 2015 On the 2nd, I will formally meet the audience friends in the movie, and I hope everyone will come to join me.

My name is Wang Duoyu, and I speak for myself! "

["The Richest Man in Xihong City", the most anticipated domestic movie during the Spring Festival! 】

Sohu Entertainment: "During the Spring Festival, when watching movies, watch comedies. Recently, famous Chinese director Ning Hao announced the release date of his new film. The good news is that the new film is still Ning Hao's specialty comedy theme.

Xu Zheng, the film's producer, is not only Ning Hao's friend, but also another master of comedy. The lead actor Shen Teng has appeared on the Spring Festival Gala twice, bringing countless laughter to the audience of the Spring Festival Gala.

The female number one Reba, one of the most popular florets born in the 90s, and the resident Mark C of the fourth season of the phenomenal variety show "Run, Brother", Reba's popularity has soared this year, and she has become a new generation of national goddess after Yang Ying.

At the same time, "The Richest Man in Xihong City" also has two first-line stars, Chen He and Wang Ou.

[The sword pointed at 20 billion, Xu Zheng announced that "The Richest Man in Xihong City" has no rivals! "

[Shocked, director Ning Hao set off a storm of absurd comedy again! 】

[This Spring Festival, only watch "The Richest Man in Xihong City"! 】

Wave after wave of reports flooded the Internet like a torrential rain, attracting hundreds of millions of viewers to watch.

Hengyu Interactive Entertainment found the right time and launched a fatal blow when the popularity of "The Hobbit 3" reached its peak and was about to fall back, stealing more than half of the movie's popularity.

At the same time, the film creators of "The Richest Man in Xihong City" made frequent appearances, cooperating with the collective appearances of the programs recorded on various David TV, and held fan meetings in multiple cities.

China Film Group, Chairman's Office!
boom!
"Han Dong, Hengyu Media is going too far!"

"What does Fang Ziheng want to do? Fuck us three times and four times. He really thinks that Chinese movies are his world?"

Zhang Hongsen, the chairman of China Film Corporation, slapped the desk, looked at Director Han with a helpless expression on the opposite side with a cold face, and said angrily.

Beside the desk, Chen Yu, deputy director and general manager of China Film Group, stood there with lowered eyes, but also said nothing.

Ugh..
Han Dong sighed, rubbed the center of his brows, looked up at Chen Yu, and asked in a deep voice: "Have you found out clearly, whose idea is it?"

"It should be Andy, the chairman of Hengyu Interactive Entertainment. Director Fang is still in Sanqingshan. He usually only controls the quality of the movie, and rarely cares about the announcement of the movie!"

Chen Yu's eyes flashed, he answered honestly, and then analyzed: "Han Dong, Zhang Dong, "The Richest Man in Xihong City" will be released 3 days after "The Hobbit 10", there should be no competition between the two films Behavior, after all, Hollywood movies have always had poor stamina!"

"Mr. Chen, I know what you mean. What I'm talking about is not the competition for filming, but the announcement lineup made by Hengyu Media this time."

""The Richest Man in Xihong City" still has seven days before its release, so we can wait until we can increase the publicity, give "The Hobbit 3" a few days to reap the second week's box office, let's see how their capital is, I hate it I have to use the money to suck "The Hobbit 3" to death!"

Zhang Hongsen looked indifferent, and spoke with great anger, very dissatisfied with Hengyu Huyu's actions this time.

You must know that "The Hobbit 3" is still being announced and released by China Film Corporation this time, and it is the final work for the listing of China Film Corporation in July next summer.

The film did not disappoint China Film Group. The first weekend was [-] million in three days, and it is expected to reach another [-] million in the second week. Even if the total box office cannot set foot in the billion club, [-] million is still expected.

During the Spring Festival period, a Hollywood movie with a box office of [-] million was released, and China Film Corporation's distribution ability is beyond doubt.

With super distribution capabilities, he holds the power of imported films, and invests in some potential domestic films from time to time.

It is foreseeable that after China Film Group goes public next year, it will be favored by countless capital and investment banks.

China Film Group is also a state-owned enterprise, and the majority of its shares are always in the hands of the government, so there is no need to worry about being stolen by foreign capital.

No matter from which point of view, China Film Group's earnings after listing will not be cheap to outsiders.

As a result... before the release, the last production with great potential was robbed of the limelight for no reason!

Hengyu Huyu is crazy!
Zhang Hongsen was about to die of anger, his anger was even bigger than "Transformers 4" being overthrown by "I'm Not the God of Medicine" in the summer vacation.

Never before has a film and television company dared to be so arrogant and confront China Film Group head-on again and again.

there has never been!

Hoo.. Hoo..
Zhang Hongsen took two deep breaths, looked at Director Han who was deep in thought, and waited for the other party's decision.

He didn't believe it anymore, Director Han would help Fang Ziheng this time!

The listing of China Film Group Co., Ltd. is a major event for the entire China Film Group, and it will also affect Huaguo's future layout of the mainland film market.

Above and above, leaders have always been concerned about listing matters, and neither he nor Director Han can bear the responsibility for failure.

On the main seat, Han Dong had a sullen face, his brows were frowned, and he didn't know what he was thinking.

After a while, he came back to his senses, tapped the table with his knuckles, and said in a concentrated voice: "Chen Yu, you ask the financial department to prepare 2000 million publicity expenses, start the satellite TV evening news promotion, and make sure that "The Hobbit 3" comes second." The heat of the week!"

"Understood, I'll go to the Finance Department!"

Chen Yu's face became serious, he nodded heavily, and turned around silently when he landed and went out.

After leaving the door, he went directly to the finance office to inform Chairman Han of his order, and then went straight into the bathroom in the corridor.

Drip
One minute later, Fang Ziheng's mobile phone received a text message.

At the Sanqingshan Film and Television Base, Fang Ziheng was filming "Longevity", and he didn't see the text message on the phone for the first time.

But even if he saw it, he didn't need to worry too much.

It's just normal competition, "The Richest Man in Xihong City" is released 10 days apart, which is enough to give Zhang Hongsen face.

As for the listing of China Film Group Co., Ltd., there is still a summer vacation next year, and Lao Zhang is too anxious!
This side, wait for Chen Yu to leave.

Han Dong and Zhang Hongsen opened the official website of Hengyu Interactive Entertainment on the computer, and at the same time clicked on Weibo to find the relevant reports of "The Richest Man in Xihong City".

On Hengyu Interactive Entertainment's official website, a huge poster appeared on the homepage.

"The Richest Man in Xihong City", comedy strikes!

Directed by Ning Hao, supervised by Xu Zheng, starring Shen Teng, Reba, Chen He, and Wang Ou, audiences from all over the country are welcome to watch the movie together on February 2!
After watching for a while, Zhang Hongsen pointed to the computer screen, and said with a bit of weirdness: "Han Dong, look, it's a week late again, compared to last year's Spring Festival file and this year's summer file to face "Havoc in Heaven" and "Transformation" King Kong 4" has the same number of ways!"

As expected, Lao Zhang had been in the political arena, and he calmed down his emotions in just a short while, and there was no trace of the anger on his face.

Director Han picked up the cigarettes from the table, took out two and handed one to him, and said with a smile: "After ten days, Director An has already given a lot of face. The Richest Man in the City is arranged to be screened together with The Hobbit 3?"

"That's impossible. The box office of Hollywood movies is fierce in the past few days. No matter how strong Ning Hao's appeal is, Hengyu Huyu will not use a comedy movie as a bargaining chip to fight against it!"

Zhang Hongsen shook his head slowly, revealing a forced smile.

As he took the cigarette, he took out the lighter and lit it for the two of them.

He heard Han Dong's implication, don't bother with a female class, if you want to vent your anger, you can target Fang Ziheng.

For example, the next time I see the other party, I will grab a movie that Hengyu will control next year.

This can have.

Zhang Hongsen is also keen on the films controlled by Hengyu. If he really can invest in one or two films, it will definitely be of great benefit to the listing of China Film Group next year.

But one size fits all!
Anyway, Hengyu Huyu used too much force this time, it was too arrogant!
In China, there is no room for private enterprises to be arrogant!

Never! (end of this chapter)