This star is wrong

Chapter 215 The Fury of the Vice President of Pea Video

The average play volume of "Wulin Biography" continued to increase.

It has attracted the attention of major domestic video platforms.

When everyone thought that the average broadcast volume of "Wulin Biography" exceeded 8000 million, it should have reached the limit.

However, when the first 40 episodes of "Wulin Biography" were broadcast, the last 40 episodes were launched.

Penguin Video dropped S+-level promotional resources, and the average view volume of "Wulin Biography" climbed to a new peak, breaking through the 1 million mark.

1 million average views, this is a watershed.

Dramas with less than 1 million yuan can already be said to be popular, but they have not yet reached the level of phenomena.

The average broadcast volume has exceeded [-] million, which is a sign of a super hit drama.

Moreover, once the average broadcast volume of the series exceeds [-] million, the word-of-mouth and audience rating of the show will continue to ferment, and a phenomenon of person-to-person transmission will form.

No matter how many promotion resources Penguin Video has, it can only cover the original users of Penguin Video.

However, once the word-of-mouth fermentation started, "Wulin Biography" began to spread in the audience's circle of friends.

Viewers who didn't watch Penguin videos before, and even seldom watch TV on the website, also know about this show.

In particular, some sand sculpture netizens who play tricks are even begging to buy "White Camel Mountain Bone Strengthening Powder" in the circle of friends.

After these popular memes spread, many passers-by who are usually busy with work and games began to feel curious and tried to find this show, wanting to see if it was really that good.

After this phenomenon appeared, many passers-by began to come here admiringly, pouring into Penguin Video to watch "Wulin Biography".

During the broadcast of "Wulin Biography", the number of registered members of Penguin Video continued to skyrocket, and the number of VIP members also soared.

For video platforms, the total number of VIP members is the hard power of the platform.

A drama that can increase the total number of VIP members is Big Treasure.

What's even more frightening is that this show is actually broadcast exclusively on Penguin Video.

Generally speaking, big hit dramas like this are rarely broadcast exclusively, unless they are invested and filmed by video platforms.

Otherwise, knowing that the TV series will be popular, the producer must give priority to the network-wide simulcast.

Therefore, if the video platform can get a solo super hit drama, it is definitely a treasure.

Penguin video made a lot of money and also pushed up the total number of VIP members.

The happier Penguin Video is, the more uncomfortable the other two of the three major video platforms will be.

In fact, the domestic video platforms have gone through the initial period of competition for the market, forming a pattern of three major platforms fighting against each other.

At this stage, the incremental era has ended and the stock era has entered.

Because the number of domestic audiences is so large, when the market is fully developed, there will be very few new audiences.

After these audiences are divided by the three major video platforms, the next step is competition, which becomes "who can retain the audience".

This is the competition in the stock era.

If you want to win in the stock era, what do you need?
It's a popular drama like "Wulin Biography" that competes for users from other websites.

Every viewer has an idea in mind, try to open as few members as possible to save money.

When the audience opens a VIP membership on Penguin Video, it is likely to stop the VIP of other websites.

It is precisely for this reason that popular dramas like "Wulin Biography" are treasures that the three major video platforms need to compete for.

Now, Penguin Video has grabbed it, just like holding a golden shovel, digging the corners of other video platforms to compete for users.

This makes other video platforms very uncomfortable.

……

Kyoto, Pea Video headquarters.

The popularity of "Wulin Biography" has attracted the attention of all domestic video platforms.

The vice president of Pea Video "slapped" a piece of information still on the conference table and asked, "Who will tell me what's going on?"

No need to pick up that document, everyone in the conference room knows what's going on.

Because on the cover of that document, it said "Rating Report of "Wulin Biography"".

"Wulin Biography" was first discussed with Pea Video.

At that time, it was Feng Changhao, director of the film selection department of Pea Video, who had dinner with Fang Xing, He Rongchang, and Yan Lan in person.

However, the meal was not very pleasant.

The vice president of Wandou Video doesn't care about the food. What he sees is the rating information of "Wulin Biography" given by the film selection department, and the rating is B-.

What does a B minus rating mean?
It means that this drama is a street drama, and it doesn't make much difference whether it is broadcast or not.

However, what is the situation in "Wulin Biography" now?
Rated B-, with an average play volume of 1 million.

There are only about 1 or 5 TV dramas with an average broadcast volume of over 6 million in China every year.

Moreover, these popular dramas are usually star dramas.

Because TV stations are not stupid, TV stations will also broadcast dramas with high ratings on video platforms.

As for star dramas, they usually choose to simulcast.

That is to say, there are less than [-] million dramas independently broadcast on the video platform every year. If they are divided into the hands of the three major video platforms, it is not bad to get one.

just now.

What the Vice President of Pea Video saw was that a super hit drama was first sent to him for review, but he was given a B- by the idiots in the film selection department, and abruptly sent the drama to Penguin Video hand.

The vice president really wants to strangle the people in the selection department to death.

He patted the table and asked, "Who made this rating?"

The employees of the film selection department looked at each other in blank dismay, and secretly glanced at Feng Changhao, the director of the film selection department.

This kind of thing can't be hidden.

Feng Changhao coughed lightly, and replied: "I am in charge of this drama. There is no problem with the rating process. According to the investment in the drama series and the market prospect, the result calculated by the film selection department is a B grade."

The investment in "Wulin Biography" is B-level, and if you count the shooting cost of each episode, it is even the bottom of the B-level investment.

The vice president didn't care about this, he patted the table and said: "Don't tell me the calculated results, what do you want your film selection department to do? It's to let you select high-quality dramas, hit dramas.

"Now show me, what level is "Wulin Biography"?"

No one in the conference room dared to answer.

Because the number of views of "Wulin Biography" has exceeded [-] million, what level is this?

You know, for a large S+ investment like last year's "Anhe Palace", the investment was 7 million yuan, and the average broadcast volume was 7000 million.

The passing line for the broadcast volume of S+ series is 6000 million.

In other words, the broadcast volume of "Wulin Biography" exceeded 7 million, which has already surpassed "Anhe Palace" with an investment of [-] million.

What's even more frightening is that "Wulin Biography" is still an exclusive show of Penguin Video.

The crappy drama of "Blood Rain Jianghu" is not even worthy of lifting shoes in front of "Wulin Biography".

but.

The focus of Pea Video's work some time ago was "Blood Rain Jianghu".

All kinds of promotional resources were spent, and as a result, the average broadcast volume of "Blood Rain Jianghu" has dropped below 1000 million.

On the contrary, "Wulin Biography", a small B-level investment that slipped out of their hands, exploded beyond expectation.

If "Wulin Biography" was acquired by Penguin Video in the first place, the vice president of Pea Video would not be so angry.

What really made him angry was that "Wulin Biography" once appeared in the film selection department of Pea Video, watching this super hit drama slip from his hands, this feeling is more uncomfortable than that.

After the vice president vented his anger, he stared at Feng Changhao and asked, "Have you talked with the main creator of "Wulin Biography"? Or just leave it aside after rating B?"

Feng Changhao took a deep breath, and replied: "Talk, I led the team, and personally talked with the director and lead actor of "Wulin Biography".

"However, the other party was very arrogant, dismissive of our terms, and even made rude remarks at the wine table, and finally failed to negotiate."

He knew that if this matter was not handled well, he would definitely take the blame, so he made a decisive decision, the villain first filed a complaint, and first belittled the main creative team of "Wulin Biography", so as to reduce his responsibility.

The vice president didn't go any further, because there would be no results if he continued to ask questions at the meeting.

after the meeting.

The vice president asked the secretary to call a newcomer who had been in the film selection department for half a year to the office.

"I checked the attendance sheet, and when I had dinner with the director of "Wulin Biography", you also went, right?"

The newcomer in the film selection department is named Wang Mingyu. He has been working for half a year and has not yet become a regular.

When he was asked this question, his expression froze.

He didn't know what to do, because he hadn't become a regular yet, and if he wanted to become a regular, he needed to be graded by his superiors.

In other words, whether you can become a regular or not depends entirely on the attitude of your boss.

And his boss is Feng Changhao, director of the film selection department.

So, he was very embarrassed: "Mr. Hao, I..."

The vice president of Pea Video can sit in his current position, and he can see through what this young man is thinking at a glance.

He said lightly, "You haven't become a regular yet, have you?"

Wang Mingyu was taken aback, nodded and replied: "Yes, I haven't become a full-time member yet, and I have to wait for Mr. Feng's on-the-job evaluation next week."

The vice president smiled and said, "I can handle your regularization personally, so you don't need to be under any pressure. You can answer whatever I ask. Do you understand?"

When Wang Mingyu heard this, why should he hesitate?

Could it be that the vice president of the group sitting across from him can still lie to himself as a new employee?
Therefore, he took a deep breath and replied: "Mr. Hao, I did go there that day. Director Feng and the main creative team of "Wulin Biography" had a very unpleasant conversation. The leading actor of "Wulin Biography" is the one who played Bai Zhantang." , I didn’t finish my meal, so I threw away my chopsticks and left.”

The vice president narrowed his eyes slightly and said, "Why did the talks collapse?"

Wang Mingyu began to say based on his own understanding: "Mr. Hao, I actually think that when Director Feng talked about cooperation, the wine table culture was too strong.

"I didn't understand it at first, but it was only after Fang Xing's last sentence that I figured it out.

"The crew of "Wulin Biography" has such a low investment, so they probably don't have much money, so they didn't order expensive wine when they ate.

"Director Feng hinted that he wanted to drink Patus, but the other party had to ask someone to go out and order the wine. I checked the price of the wine later. It was 38888 online. The ones in the hotel should be more expensive."

In the film and television industry, it is not uncommon to drink 3 wine when discussing cooperation.

But there is a premise, that is, the crew has money, and if they take the initiative to invite them, then there is no problem.

According to the general rules, it is the client's discretion.

The party that treats guests to dinner can drink whatever they order.

It is embarrassing for a guest to ask for an expensive wine.

Of course, even if this kind of thing happened, it would just leave a bad impression on the party that treated the guests, and it would not necessarily affect the cooperation.

"What happened next?" the vice president continued to ask.

Wang Mingyu then explained the events of that day in detail.

Two days later.

Feng Changhao received the notice and had an interview with HR, who suggested that he resign voluntarily.

……

at the same time.

"Fang Xing, are you free? Can I come out for a while? I'll take you to meet someone."

At six o'clock that night, when Fang Xing was having sex with Lu Xiang'er, he suddenly received a call from Yan Lan.

"What's the matter?" Fang Xing felt that he had made an appointment with Lu Xiang'er, and now it's not good to leave her alone, so he wanted to ask first.

"I'm having dinner with Wang Yulin, the deputy director of Xiangjiang Jade TV Station. He is very interested in "Wulin Biography". Director He has already rushed over. If you have time, it would be better to come here." Yan Lan said on the phone, Briefly explain the matter.

When Fang Xing heard that the person he wanted to meet was Wang Yulin, the deputy director of Xiangjiang Jade TV Station, he probably guessed what was going on.

When talking on the phone, Lu Xianger leaned on his shoulder, so he heard a little.

After hanging up the phone, she pouted and asked, "Are you going out?"

"Yes, maybe Emerald TV has taken a fancy to "Wulin Biography". If we can cooperate, "Wulin Biography" may be broadcast on the TV station."

In fact, when Fang Xing first found a broadcast platform for "Wulin Biography", he thought about this possibility.

Although it was uncertain whether "Wulin Biography" would be unacceptable and whether it could create miracles, I still made considerations in this regard.

Therefore, when signing the broadcast agreement with Penguin Video, only the webcast rights were signed.

Lu Xiang'er pursed her mouth, pretending to be pitiful: "Go ahead. Just leave me alone. I won't miss you."

Seeing her like this, Fang Xing almost laughed out loud: "What's the matter? A cameo appearance in a TV drama once made her acting skills explode."

Lu Xiang'er returned to her normal expression and said, "Okay, you go quickly. It's important to talk about business. Am I the kind of ignorant person?"

"Just wait for me at home."

Fang Xing held her face in his hands, gave her a kiss, then grabbed his coat and went out.

……

When they arrived at the restaurant, Yan Lan, He Rongchang and Wang Yulin, the deputy director of Jade TV, had a happy conversation.

Yan Lan was originally participating in an event for a brand owner, but when she met Wang Yulin at the event, she started chatting.

Hearing that Wang Yulin was interested in "Wulin Biography", Yan Lan took the initiative to invite him to dinner, and said that she could ask the main creative team of "Wulin Biography" to come out for dinner.

When Wang Yulin heard this, he became more interested, so he had this meeting today.

"Hello, hello, sunflower acupuncture practitioner." Wang Yulin was not too old, not yet forty, and when he saw Fang Xing, he made a joke.

After sitting down.

Wang Yulin praised: ""Wulin Biography" is really well filmed. If I watch this drama first, I will definitely broadcast it on Jade Channel. It's really a pity."

As he talked, he asked again: "By the way, what is the broadcast contract you signed with Penguin Video?"

Fang Xing knew what he wanted to ask, and replied directly: "I only signed the rights to broadcast online, so if the TV station wants to broadcast, they can still broadcast."

Wang Yulin's eyes lit up, but then he frowned again: "But, is it really good for a drama that has already been aired on the Internet to become a star again?"

In fact, there are very few cases of webcasting first and then going to the stars.

On Earth, there are also examples of web dramas getting stars.

The first of its kind was "Story of Yanxi Palace", which was first broadcast on iQiyi, and later broadcast on Zhejiang Satellite TV and TVB's Jade Channel.

Therefore, it is not completely impossible to broadcast on the web first, and then go to the stars.

It depends on the satellite TV station, is it really interested in this drama?

(End of this chapter)