I Won a Prize of 100 Million at the Beginning, and I Became a Capital Boss

Chapter 315 Weiyin is preparing to sponsor the 18 Spring Festival Gala?

Bai Xiaolu enjoyed Andy Lau's Weiyin online concert, and did not forget to ask about the details of the concert, "Is the venue for this concert on Hong Kong Island?"

"The land on Hong Kong Island is relatively limited, and it was finally settled in Yangcheng. Brother Hua pays more attention to privacy, and it is definitely not possible to live broadcast at his home. The studio's recording studio is relatively small and cannot accommodate so many equipment and staff, so in the end it will be The recording location is set in Yangcheng. We prepared Brother Hua's online concert according to the specifications of the TV Spring Festival Gala." Zheng Wentong said.

As of December, the battle between the three giants of short video applications is still fierce. Kuaishou still maintains a slight lead in the number of users. Weiyin has surpassed Kuaishou in terms of daily active users. Byte’s Jiaoyin’s monthly new users For the first time, the number of anti-microphones has become No.12 in short video applications.Zheng Wentong obviously hopes that Andy Lau's online concert will help Weiyin surpass Kuaishou and become the short video application with the largest number of users in the mainland.

Zheng Wentong asked Bai Xiaolu, "Did you still listen to Brother Hua's songs when you were studying at school?"

Bai Xiaolu shook his head, "I seldom listen to it. The songs we post-90s listen to are the Big Three of Penguin Music, Xu Song, Wang Sulong and Xu Liang, but now we hardly hear from Xu Liang. What about you?"

When Zheng Wentong said that he only listened to Jay Chou, Lin Junjie, and Eason Chan when he read books, Bai Xiaolu smiled, "Husband, did you see that, this is the generation gap. I have been busy with work this year, and I have no time to go to Xu Song's concert. I feel very sorry." of."

Li Huayan observed Andy Lau on the screen, and said to Bai Xiaolu: "Andy Lau is older than your father, but he seems to be in good condition, the stars are well maintained."

"This also depends on the person. Guo Degang and Lin Zhiying are the same age, but they look like two generations." Zheng Wentong said.

Li Huayan and Bai Xiaolu had seen the cross talk of Deyun Society and Guo Degang in Yanjing before.When Li Huayan learned that Jimmy Lin and Guo Degang were the same age, he couldn't believe it.In fact, she doesn't quite understand why so many young girls like to watch the cross talk of Deyun Society. Is it because there is too much pressure in work and life, so they need to use cross talk to decompress?

And these Deyun girls use the way of chasing stars to chase after the young comedians of Deyun Society and give them gifts.Moreover, the tickets for Deyun Club are not cheap. For example, Zheng Wentong booked more than 6000 infield tickets for Li Huayan and the others, which has exceeded the ticket price of most concerts.

Zheng Wentong explained: "Things are rare these days. Tickets for Deyun Club are notoriously hard to buy, so the girls who bought tickets naturally have a face-to-face, and post a random message on Weibo, Xiaohongshu or Moments." Tickets can attract praise and envious eyes from others. This will not waste them saving money for a few months."

Bai Xiaolu disagreed with Zheng Wentong's remarks, "Don't belittle others like this, maybe others really like cross talk? Just like when I was studying, I would save money on meals, so I wanted to go to Seoul to watch a TVXQ or EXO's concert."

Zheng Wentong immediately complained to Li Huayan, "Auntie, now you know why the deer is so thin, right? You don't eat well at school, and save the food expenses to buy tickets. If you starve your stomach, it will be too late to regret it."

Bai Xiaolu was out of breath, ready to grab the pillow and teach Zheng Wentong a lesson.Li Huayan quickly stopped her, "Okay, okay, Xiaolu is still pregnant, how old is she, she still acts like a child, and pregnant women can't have big ups and downs."

Zheng Wentong immediately behaved himself, and Bai Xiaolu pursed his lips and smiled. Although Zheng Wentong is a big president in the company, he has never put on airs in front of his family.

Andy Lau's online concert does not sing all the time, there is also an audience interaction session in the middle, and Andy Lau will also chat with fans about some interesting things about his filming.

Andy Lau revealed that he is not as good as Jacky Cheung in singing, not as good as Aaron Kwok in dancing, and not as good as Li Ming in acting, but he is indeed the most hardworking of the four heavenly kings, because God will always prefer the hardworking "Stupid Kid".

After Andy Lau sang "Stupid Kid", the number of people in the online concert soon exceeded 1 million.Although Andy Lau's voice has traces of time, it is still full of emotion to the audience.

Bai Xiaolu asked Zheng Wentong, "Today Brother Hua prepared Mandarin songs? Did you prepare any Cantonese songs, and when will the collaboration between Lai Meiyun and Brother Hua start?"

"Today's repertoire mainly focuses on Mandarin songs. The Weiyin audience has already started to vote before the concert. The songs "Stupid Child", "It's Not a Crime for a Man to Cry", "Chinese" and "Ice Rain" are relatively ranked. Before, it is a must-sing song. Our stage concept this time is to let everyone listen to Brother Hua singing like family and friends." Zheng Wentong said.

"After all, the focus of online concerts and offline concerts is different. Our concept of choreography is to simplify the complexity and let everyone focus on the singer himself, rather than the gorgeous stage effect. This is undoubtedly the Put the cart before the horse. In this way, when listening to the songs, everyone can feel the emotions that the singers are trying to express." Zheng Wentong continued to introduce.

For this online concert, Weiyin also invited the moreVFX special effects company under Galloping Horse to participate in the design of the entire stage.For example, when Andy Lau sang "It's not a crime for a man to cry", four large screens will be raised during the interlude of the song, showing precious past images of Hua Tsai's decades of acting career, many of which were released for the first time, making Weibo The audience of the music sometimes feels that time is rushing.

When Andy Lau sang "Ice Rain", Weiyin also created a dark street. Under the dim light, Andy Lau walked slowly, but he didn't know the direction. Between lightning and thunder, lightning illuminated Andy Lau's face, making the audience I can feel the loneliness and sadness in his heart.

Bai Xiaolu said: "The model of your concert is a bit like a musical, and now I know where your production funds are spent."

Now the concert has been broadcast for more than an hour, and the number of online audiences has exceeded 2 million. Weiyin CEO Yang Ji couldn't help but announce the good news to Zheng Wentong. Zheng Wentong replied in voice, "Now there are only 3 million people. What is there to announce? I believe this concert The meeting is over, and the total number of viewers can exceed 5000 million, Hua Ge will use the data to prove who is the top male god of China Entertainment."

Bai Xiaolu heard what Zheng Wentong said, "Now the office workers are basically off work. It is already the peak of online users. It will be difficult for the total number of people to break through 5000 million at the end of the concert. Isn't [-] million a bit too optimistic?" gone?"

"The main reason is that the New Year's Eve parties of various satellite TVs in the past two years have nothing new, and Weiyin has provided them with another choice this time."

"And for Weiyin's online concert, there is no need to buy gifts or watch advertisements. Only Andy Lau will chat with us and listen to him sing a song quietly, so that everyone can get a short period of tranquility in the noisy night. The audience has a great experience.”

"And for this concert live broadcast, we have also opened 4K ultra-sentimental resolution and Dolby surround sound to all users, as long as their network and mobile devices support it, providing a free and high-quality audio-visual feast for all Weiyin users , I believe that as long as they click on the live broadcast of this concert, they will not be able to resist listening to the whole song, so that our advertising effect will be achieved." Zheng Wentong said.

When Li Huayan heard that Weiyin did not have any advertisements for this online concert, she was very surprised, "If you don't advertise, aren't you just making a profit? What are you trying to do?"

Bai Xiaolu knew about Zheng Wentong's marketing strategy, and explained to Li Huayan: "Wentong did this just to make money? When Weiyin's online concert is over, all major websites and paper media will report on the concert tomorrow." With the grand occasion, the brand of Weiyin will be further promoted, as long as it can attract new users to use Weiyin, the tens of millions of production funds invested by Weiyin will not be considered a loss.”

Zheng Wentong echoed, "Xiaolu is right. This Andy Lau online concert not only gave Weiyin a reputation, but also helped to increase the valuation of Weikexinke in its C round of financing. Internet companies are not afraid of spending money. If the money you spend can achieve results, investors will buy it.”

"According to our company's marketing plan, Weiyin is preparing to bid for the exclusive interactive partner of next year's Spring Festival Gala. Weiyin and CCTV will carry out in-depth cooperation in all aspects of red envelope interaction and e-commerce. A total of 10 billion yuan in red envelopes and in-kind rewards will be issued," Zheng Wentong said.

The main sponsor of the 2015 Spring Festival Gala was Tencent, and the red envelope of the Spring Festival Gala fired the first shot of WeChat payment. The sponsors of the Spring Festival Gala in 16 and 17 were all Taobao. It is not so easy for Weiyin to grab the position of the main sponsor of the 2018 Spring Festival Gala from Taobao.

"If Weiyin sponsors the stage of next year's Spring Festival Gala, then our family will stay in Yanjing for the New Year. If Xiaolu is willing to be on the stage of next year's Spring Festival Gala, then he will. Okay." Zheng Wentong said.

Bai Xiaolu couldn't help hitting her husband, "Look at what you can, Taobao has sponsored the Spring Festival Gala for two consecutive years, and I haven't seen Teacher Ma show up at the Spring Festival Gala."

Li Huayan said to Zheng Wentong: "Your uncle and I have already watched the Spring Festival Gala at the scene last year. It doesn't matter whether we go or not. If Weiyin sponsors the Spring Festival Gala next year, you might as well welcome your parents, grandma, and grandparents Go to Yanjing, let them experience the Spring Festival Gala on the spot, and make them proud."

After Li Huayan heard that Zheng Wentong planned to sponsor next year's Spring Festival Gala, she realized that she still underestimated Zheng Wentong's career. Weike Xinke has become one of the Internet giants that cannot be ignored in China.
(End of this chapter)