Chapter 310 310. Trademarks
It is understandable that the addresses are different. After all, only one store can be opened at the same address, and it is impossible to add stores to stores.

But other information is the same except for the address, it's hard for Su Luo not to wonder if the owner of this store is deliberately trying to grab the fruits and vegetables of the four seasons.

She counted, on nine different planets, there is a Four Seasons restaurant, and the information is exactly the same except for the address.

Afterwards, Su Luo conducted an investigation on this exposed investor, but unfortunately, she failed to find any information.

I don't know if this person is too 'ordinary' and not a celebrity, so she can't investigate, or because he is too 'unordinary', so she can't investigate.

But no matter what the situation is, it is more troublesome for Su Luo, after all, the other party obviously came prepared, and now she doesn't know anything except a name and the address of one of the Four Seasons restaurants.

But this is considered normal, after all, Su Luo searched these by himself using the most basic website on Starnet. If even the database of this kind of website can casually search for everyone in the whole interstellar, then Su Luo would be on the contrary. Should be worried.

Although she didn't find out, Su Luo didn't panic, because she still had other things to do... For example, to check the status of her previously registered trademark.

That's right!

As early as when Su Luo established the Star Online Shop, she had already tried to register a trademark. After all, various cases in the world before told her why she did this.

It's just that trademark registration has always been a very long process. According to the regulations here, it can be as short as half a year or as long as several years, and there is even a high probability that it will be rejected.

In particular, the interstellar population is large, and the name 'Four Seasons' is quite common. This can be seen from the hundreds of thousands of results directly searched by Su Luo.

According to the rule that the name cannot be duplicated, it was a waste of time for Su Luo to name the shop.

She had already chosen the name Fei, but she thought of dozens of names, but in the end, she might have gotten lucky. The original Star Online store called 'Siji Vegetables and Fruits' was canceled. It happened that no one else registered the name at that time. , was given the first step by her, so the establishment of Four Seasons Vegetables and Fruits was successful.

After the registration was successful, Su Luo immediately looked up the name of another store, which was 'Four Seasons Fruit and Vegetable'.

After discovering that the name had already been registered and was in operation, Su Luo contacted the store and bought the name.

At that time, Four Seasons Fruits and Vegetables had just been established, and Su Luo had never sold anything. Naturally, the owner of Four Seasons Fruits and Vegetables didn't know the existence of Four Seasons Fruits and Vegetables, let alone Su Luo's identity.

Seeing that Su Luo's price was right, and he looked half-dead when he opened the store himself, so he simply sold the store and ran away.

As for why he did this, it is actually somewhat similar to what happened this time, mainly to prevent touching the porcelain.

Otherwise, why are there so many similar names on the market now?
Such as 'Huangjing Fruit and Vegetable'.

Putting aside personal grievances, he was indeed the leader in the crop market before. It is not an exaggeration to say that it is a luxury fruit and vegetable store among the star online stores.

Also for the sake of porcelain, after Huangjing Fruits and Vegetables became popular, many similar names appeared, such as 'Huangjing Fruits and Vegetables', 'Huangjing Fruits and Vegetables', 'Huangjing Fruits and Vegetables', 'Huangjing Fruits and Vegetables', etc...

Not to mention, the others can be distinguished by anyone who reads the characters seriously, but the first "Huangjing Fruits and Vegetables" is a pirated version, which is very similar to the original "Huangjing Fruits and Vegetables", and the name seems to be relatively fluent , there is no problem, and "piracy" itself has a small amount of capital, so the two stores can be said to be "fighting" at the time.

Although Huangjing Fruits and Vegetables, which was the 'genuine version', won, this incident left a deep impression on many colleagues.

Of course, only well-known big shops need to worry about this problem. Small shops don’t know the name at all, let alone change the name to Pengci on purpose.

As for Su Luo, based on her previous life experience, she knew that with her own situation, Four Seasons Vegetables and Fruits would definitely become popular in the future, so she made a plan early.

Not only bought a similar store name (it cannot be searched if it does not open after buying), but also registered the trademark immediately.

In terms of trademarks, she has registered two, one is 'Four Seasons' and the other is 'Four Seasons Vegetables and Fruits'.

StarCraft's trademark law is different from the previous ones. Names that have already been registered can be registered again, but many conditions need to be met.

The easiest condition to understand is that the brand name belongs to the commonly used range, such as blue sky, white cloud, red flower, green leaf, etc.

These are very common terms, so there is no limit to one person registering.

Such as Huangjing, which has a special meaning at first glance, it is difficult to register a second trademark with the same name.

Regarding the point of "whether it is a common vocabulary or not", the relevant departments have their own way of judging...Of course, it does not mean that as long as it is a common vocabulary, you can register casually. After all, there are other conditions, such as the need to pass various audits Check, meet certain operating conditions, etc.

In short, the current result is that because of the popularity of Four Seasons Vegetables and Fruits, the process of Su Luo's previous trademark application can be said to be very smooth.

Because "Four Seasons" is a common vocabulary trademark, the registration is simpler than that of a special trademark. In addition to the influence of various factors such as business conditions, it was originally expected to take another two months to obtain the trademark. She has been notified to pay attention to check the background situation, and it seems that it should be able to get it down immediately.

Although after the trademark came down, Su Luo couldn't stop others from using the names 'Four Seasons' or 'Four Seasons Vegetables and Fruits'.

After all, in the past, except for the relatively special well-known trademarks, after the application of ordinary trademarks, the company still could not prevent others from using the same name, but could only prevent their infringement.

What's more, StarCraft now allows the registration of trademarks with the same name and the same type, so this trick is even more useless, unless the other party misappropriates your registered trademark, then you can sue.

However, the most important reason for Su Luo to apply for this ordinary trademark is that she wants to apply for a higher-level exclusive trademark.

The so-called exclusive trademark is actually a bit similar to the previous well-known trademark. Simply put, after the application is successful, the trademark name becomes exclusive. Unless someone else has registered a trademark with this name, it cannot be used.

Even if a trademark has been registered, it is only an ordinary trademark and will be inferior to a dedicated trademark. Once an infringement is found, it will still be severely punished.

(End of this chapter)

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