I have a flow system

Chapter 66 Ordinary people under the development of the company
In the past six months, the main energy of the company is to prepare new products and build factories.

Another top priority is to find the source of goods through source channels.

To put it bluntly, it is: help farmers to contract production, sign purchase agreements with farmers, and then grow products according to Wu Zhou's requirements.

"Self-built factories, self-built supply chains, and self-produced core raw materials" can best ensure high quality and avoid malicious operations.

Of course, this set is also heavy assets. Even if the three masters have been the heads for so many years, they have never done such a thing.

Only the top brands of individual sub-categories have similar plans, but most of them are only a single category.

Unlike Wu Zhou's, batch and large area.

So it is clear that the company's performance in the second half of the year is quite good, and its profit is also good, but at the end of the financial statement, it can be seen that the net assets continue to increase, and the profit is not much.

In the current snack category, Wu Zhou has already reached the top 1, and several new brands are gradually integrating into the original market.

But after all, it takes time for the market to grow, and most of the national consumption growth is within 10% every year.According to common sense, after becoming a leader in the market, it will either pierce the sky upwards or be backward compatible.

Not compatible with Wu Zhou's side is mainly the main competitive items of those leading brands.

As for those small fringe third-rate brands, it wasn't Wu Zhou who grabbed the traffic. After all, most of their prices were very low.

The target audience is completely different.

However, Wu Zhou grabbed the market of several big competitors.And these opponents don't want to admit defeat easily, what should they do if they are eliminated by the market?
Smashing it, throwing money at it, in the second half of this year, as long as these top brands don't lie down, the marketing expenses of each of them will hit new highs repeatedly.

The speed of new product iteration is several times higher than in previous years.

These are all helpless actions.

If the market has been in an incremental state of rapid growth, even many big problems can be digested incrementally.

But once the market becomes a stock market, the problem will become prominent.

And if the market shrinks, even a small problem can detonate.

The current situation is that Qiao Fei's business is in the incremental market, and his growth is mainly to harvest high-net-worth individuals with leading brands.

The top competing brands have become the stock market, and the problems have begun to emerge, so they have to increase investment to digest the problems.

However, some competing brands at the end have become shrinking markets, and their markets have been eroded and digested by the price wars of leading brands.

For consumers.

You can buy good brand products even at low prices. If you want to buy better ones, you can buy Qiao Feijia.

In fact, several leading brands are now following up and imitating Wu Zhou's product selection and price routes.

High quality, high price segment.It's just that for the time being, the results are relatively average, but the investment in this area is gradually increasing.

The Spring Festival is the busiest season in the food industry, and the activity cycle is close to one month. Everyone buys New Year’s goods, goes home to celebrate the New Year, and visits relatives and friends to give gifts.

or eat by itself.

Wu Zhou’s company has assembled two New Year’s gift boxes, which are pastries and candied nuts and snacks.

The retail price is above 300, and the two gift boxes have sold a total of nearly 97 boxes. Purely in terms of volume, they are actually not ranked high.Three of us have gift box sales of millions or even millions.

Although their main transaction prices are mainly within [-] yuan, the volume this time made up for the price impact.

During the whole new year's festival, Wu Zhou's store's sales ranking was a bit suspenseful and anxious compared with their three stores.

Occasionally, Qiao Fei's family can be pulled down from No.1.

But these things don't make much sense.

After all, during the New Year's Festival of Qiao Fei's family, although the performance is a bit different.

But Wu Zhou's family made much more money than all three of them combined.

The monthly total sales of Qiaofei's family reached 6.1 million yuan, and the profit reached 3.6 million yuan. The profit margin has been further improved compared to before.

The main reason is that after the quantity is large, some raw materials have been contracted and purchased directly, so that the cost can be reduced.

Wu Zhou's company is getting bigger and bigger, and as an "veteran employee", Liu Fei, even with ordinary ability, can now stabilize her monthly net salary above 2 yuan, and also has full five insurances and one insurance Gold, the provident fund of the operating department is 12%, and this area also has a monthly income of 5000+.

As for the company's personal expenses for her, the actual monthly expenditure is more than 3+.

When she went to work after the year, Wu Zhou also gave her a year-end bonus of 8 yuan.

As soon as Liu Fei got the money, she contacted her family.

"Dear mom, let's go out to dinner with dad tonight. The company has given out bonuses, 8w, hehehe."

Liu Fei's parents used to work in state-owned enterprises, but now they are retired, and the old couple still have a lot of pensions.

Together, there are more than ten thousand a month, and the daily expenses are simply too much to spend. When there is nothing to do, the old couple will go out for a trip or something.

Liu Fei has said more than once in the company that she hopes to retire early and live like her parents. Of course, she also said that the retirement age is still early.

As for Liu Fei's husband, he works in a securities company and is well-matched, with a monthly income of tens of thousands, which is unstable. According to the market, but generally speaking, it is still higher than Liu Fei's income.

The point is, you will manage your money.

But because she loves to preach, Liu Fei called her husband Mr. Zhao.

"Ms. Zhao, let's go out to eat tonight. The company has given out bonuses, and I have money."

Although Liu Fei has a lot of salary, most of them will turn over all the living expenses to Mr. Zhao after reserving living expenses.

In her words, family assets still have to be placed in the hands of people who will increase in value, and she will only lose money.

This time the year-end bonus is so much, she thinks about consumption, first eat something good, then clear some clothes and bags from the shopping cart, go to the mall to buy a few more bags, cosmetics and so on.

He has a happy native family, an enviable happiness.

Liu Bin, director of the e-commerce department of Wuzhou Company.

In the company, he worked very hard, and he could even be called desperate.

Many people in the department know that he often stays up late and works overtime, and he is always the first to respond to news about Xiao Er's work in the middle of the night.This is true even if it is one o'clock in the morning, two o'clock in the morning, or a holiday.

Therefore, he was promoted to the operation director of the e-commerce department in a short period of time, and he was not dissatisfied.

What everyone didn't know was that Liu Bin was in a completely different state when he just graduated.

The family background is ordinary, and his parents are just ordinary migrant workers. When he graduated from university, he found a monthly salary of [-] yuan, which was enough.

The mantra is: "There are thousands of loads of food, but also three meals a day; ten bungalows, but also one bed."

With an open mind and a responsible job, I have been comfortable for 2 years.

I met my current wife, Wang Ying, and the relationship has developed rapidly. When I meet my parents, do I want to get married?

Getting married requires a car and a house.

After that, he began to change, and the pressure made him 'grow up'.

The company works overtime for free. After returning home, continue to study and study. On weekends, I will meet with a few outstanding peers to exchange and study together.

In just one year, the company's performance has doubled several times, and the boss is satisfied, but he hasn't, even though his salary reached 1.2w at the end of the year.

So I quit my job, started a business, and brought my wife with me.

This year he earned more than 50 yuan, and borrowed more than 60 yuan from relatives.

Take a loan to buy a car and a house, and marry Wang Ying.

Monthly income minus expenses, there is still a balance of [-] to [-], and most of the remaining money will be used to repay debts.

His parents were also proud of him, and relatives also began to praise him for his promise.

In the same year, Wang Ying became pregnant, and the whole family was very happy.

When the spring breeze is proud, he feels that God treats him well, and he is very happy.

However, his father was seriously ill, and he never thought that his parents would be sick.

After that, it needs to increase the expenditure by about [-] per month.

Soon, the leadership of Tmall Supermarket was changed, the platform was rectified, and it became a boutique supermarket.

A grain of sand of the times, falling on a person's head is like a mountain.

His income dropped sharply, from a monthly income of [-] to [-] at the peak, to [-] to [-].

Another half year later, he was hit by a professional counterfeiter and compensated 4w.

The old adage of perfect verification: misfortunes never come singly.

The partner said a few words of relief, and he will pay attention in the future, and he is short of money, so he can't be tough enough to let the partner share some.

Daily life, barely making ends meet.

That year, Liu Bin felt that his life was at the bottom of the valley.

At that time, Wu Zhou invited him.

In the third month of work, his salary reached more than 3 yuan, and after that, it increased by 1+ in almost a month. During the New Year’s Day, his performance accelerated again, and his monthly income even reached 8+
As for the agency operation brand that he cooperated with before, his wife is mainly in charge, and he can still distinguish between the primary and secondary.

And Wang Ying, who gave birth, did not have to rest, and worked while breastfeeding, so that she could earn about 3 more per month.

For the year-end bonus, Wu Zhou gave Liu Bin 30w.

He forwarded it directly to Wang Ying.

"Husband, the money I borrowed from relatives has almost been repaid." Wang Ying opened dozens of books, and added another 30w after each piece of repayment information, and then spoke softly, breathing a long sigh of relief, her face rarely relaxed.

Liu Bin nodded and took her into his arms.

"Thank you, wife, we will get better and better in the future." Liu Bin hugged Wang Ying and said softly.

"Well, yes, it's getting better and better. Fortunately, you decided to come here. Otherwise, you don't know when you will be able to pay off the debt, because Dad can't see it..." Wang Ying said at the end, her voice was much lower.

Liu Bin was silent. The father Wang Ying mentioned was his father, but he was gone.

His son will never be seen to be promising again.

"Wow..." A cry came suddenly.

Wang Ying got up instantly and ran to the room.

(End of this chapter)