my fintech empire.

Chapter 343 [Win-win, the kind that wins twice]

In terms of public opinion, the effect of Qin Feng's choice to act first is to make the public go further. The first thing that comes to mind is Apple's plagiarism of Xingyu Technology. Look, Xingyu Technology has sued Apple for infringement.

Then there are the two sides or in the field of public opinion, living in the courts, talking about talking, talking and fighting.

But what should be sold for the S1 must still be sold!

Apple's iPhone 4 is still unable to land in the Greater China market this year, and it will not change. International litigation is definitely 100% unwinnable, but it may not be possible in the Greater China region.

If the mainland's lawsuit is won, it means that iPhone4 will not be listed in the mainland market.

This is the key point. Qin Feng has never thought about global expansion at all, and now he is focusing on the Greater China market. If Apple's iPhone4 cannot be launched, then Xingyu Technology's product advantages will continue until 2011.

In short, for Xingyu Technology, the worst result is to be invincible, and the rest is to win big or win small. Anyway, this wave of operations must be winning.

……

The news spread to the Apple headquarters in the western hemisphere. Apple’s executives were stunned when they learned that Xingyu Technology was going to sue Apple in court. All the executives lived in Bengbu and were furious on the spot. , including Gangzhu Qiao, was also very angry.

No matter how I think about it, I really feel a blood loss, and the more I think about it, the more angry I feel.

Xingyu Technology played such a set of moves that don't talk about martial arts, and the media from all walks of life who watched the excitement also came to watch, and all kinds of hot comments continued.

In terms of public opinion, the mainland public opinion is that Xingyu Technology obviously has the upper hand, and the advantage is too obvious.

The company's first-generation products are released first, which is known to the whole world. If Xingyu Technology, a start-up company, is described as a "younger", then Apple is relatively "senior". Moreover, it is at the level of a top-tier celebrity. Xingyu Technology dared to attack such a powerful top-tier celebrity, and people also looked sideways at Qin Feng's fearless courage.

What happened to startups?What happened to the established giants?It's the veteran giants!

The international media paid more attention to Apple, and they were discussing around Apple, while the public opinion in the mainland followed the operation of Xingyu Technology, and successfully shifted everyone's attention to Xingyu Technology. .

Netizens are all arguing, mainly because a group of "***" and some well-known big Vs of Mu Yang are online. It is not the one who rounds the field and looks for Xingyu Technology.

It is worth mentioning that "public knowledge" and "***" can be said to be sworn enemies of each other. There is a group of people on the Internet who use the name "public knowledge" to combine "citizens" and "intellectuals". The dark side of society is infinitely magnified, and after quoting a few quotations from foreigners, they start talking nonsense on the Internet.

The full name of the "***" group is "five cents with their own dry food", which refers to those groups who voluntarily and voluntarily aim at malicious speeches on the Internet, spontaneously and rationally use data to expose the other party's lies in order to win over the majority of people who don't know the truth. A group of patriotic netizens who praise the positive energy of the society and encourage the development of the country.

We all know that this group is super unhappy. The derogatory "***" is not as good as the "Fifty Cent Party" who collects money to post. They don't charge money and can only "bring their own dry food". Obviously, the group of "***" is On the side of Xingyu Technology.

Even the reason why many people support Xingyu Technology is extremely simple, just because Xingyu Technology is a technology company in their own country, and they are proud of being able to produce such an outstanding technology product.

At the same time, Qin Feng's pre-emptive action to sue Apple also made many people excited and excited. After all, Apple is undoubtedly a giant in front of today's Xingyu Technology.

Xingyu Technology dares to take the initiative to attack an existence whose strength is far beyond its own, which itself has a "heroic" color, and it is very hopeful that Qin Feng can defeat Apple, an opponent.

The main battleground between the two parties on the Internet is the Weibo platform under Quantum Beat, and Xu Jingren, who is in charge of Quantum Beat, has once again made good use of this hot time to promote the expansion of Weibo users.

Xu Jingren knew which side his ass was sitting on. He knew that the largest shareholder of Xingyu Technology was Qunxing Capital, and Qunxing was also the largest shareholder of Quantum Beat, and the "boss" Fang Hong played the core role effect.

Therefore, Xu Jingren undoubtedly favored Xingyu Technology. It is unnecessary to think about it, as the ass can directly determine the head.

However, on this hot topic of public opinion, Xu Jingren's "balance art" of controlling the field on his own platform not only ensures the expansion of the Weibo platform, but also takes care of Xingyu Technology in terms of public opinion, so how to balance is the key.

Xu Jingren's operation is that he did not restrict the flow of those blog posts that are not conducive to Xingyu Technology or take other measures, because the Weibo platform itself needs these people to create hot spots and popularity. It is useful, and now is not the time to throw it away after use.

If the two sides are evenly matched, Xu Jingren's strategy is to be neutral on the platform and eat melons. If the "publicly known big V" clearly has the upper hand, he will not limit the flow and suppress them, but he will secretly give a hand to the "publicly known big V" Opponents, secretly giving more traffic to the "***".

The best state is to make the side of the "publicly known big V" slightly weaker, this is the most perfect.

In this way, the public opinion stabilized, and the popularity of the Weibo platform also increased. It is a win-win situation, the one that directly wins twice. Xu Jingren doesn't care about the situation on other platforms. Anyway, he does this on his one-acre three-point land.

Who made Weibo's patron father also Qunxing Capital?

For the group of "publicly known big V", Xu Jingren has obtained the characterization from the "boss" a long time ago, that is, what Fang Hong said is still of use value now, and the equivalent value is almost used. Wait for Weibo to officially break out of the siege to confirm After becoming the absolute leader in the industry, they began to clean up these people.

It is indeed necessary to use these people now, otherwise those big Vs will go to other platforms, and to a certain extent, they will strengthen their competitors.

Fang Hong is also quite satisfied with Xu Jingren's way of handling it. It can be regarded as a balance between the two. After all, Quantum Beat and Qunxing Capital are two companies. In principle, Xu Jingren has no obligation to do things for Qin Feng's company.

Doing this now is also because everyone has a common benefactor father, and gave a friendship assist.

Xingyu Technology suddenly sued Apple, and this matter is now being heated up in the public opinion. Some people in the industry think that Qin Feng's move is too arbitrary, and he will directly sue Apple based on a "leakage" incident. - Is that fake?
If it is true and false, then Xingyu Technology will win directly, and it is really not a loss, so after weighing and judging in all directions, Qin Feng chose to take the lead without hesitation.

In a sense, Xingyu Technology has stepped on Apple's body to a higher level, and gilded itself, because this incident has made Xingyu Technology's popularity rise to a higher level.

No matter what happens later, anyway, the first intuitive feeling that the public sees at the moment is that even old international giants like Apple "copy" the first-generation products of Xingyu Technology. It's amazing, which is equivalent to the affirmation from an old international technology company.

If it is regarded as a marketing method, it is also a successful marketing case.

……

(End of this chapter)