bamboo drift beauty

Chapter 163 Door-to-Door: Concentric Locks Convey Girls' Friendship
At the beginning of September, the inspector of Huafei Beauty Cosmetics came to Chishui.

Zhu Sheng and Li Xiao received them at Chishui's headquarters.First, I showed people around the office.

The decoration style of the Chishui headquarters and the Honghe town studio are in the same line.

"Why are there so many bamboos here?" Manager Qiu, the person in charge of the Huafei brand, asked, pointing to the room full of lucky bamboos, transfer bamboos, and asparagus bamboos.

The Gemini bird at the reception smiled calmly, "Because bamboo is the root of Chishui. For thousands of years, people in Chishui rely on bamboo rafting, eat bamboo shoots, make bamboo carvings, and decorate houses with bamboo. They would rather eat without meat than live without bamboo." The boss is also surnamed Zhu."

"Just looking at the decoration, it is surprisingly consistent with our Concubine Hua's aesthetics."

In the conference room, there are long conference tables with local fruits.This is Zhu Sheng's welcome to friends from afar.

Manager Qiu took his colleagues and sat on Party A's side.

Zhu Sheng and Li Xiao sat facing each other with Hua Shi, Gemini Bird and Tong Ming.

The Gemini birds are introduced one by one.

"They all say, 'Look at the wind from below, watch the flowers from above, the snow in Cangshan Mountain, the moon in Erhai Lake'." In Dali this season, everyone has a romantic dream in their hearts. "Li Xiao started with a smile.

Naturally, he did his homework in advance, and Hua Fei's beauty makeup originated in the ancient city of Dali.

With just one sentence, the psychological distance of the other party has been shortened.

"Mr. Li is so talented!" Manager Qiu clapped his hands, showing a gesture of sympathy and resentment, "In fact, I have paid attention to Zhuli Shengxiao for a long time. When you broadcast the peacock dance live in Lijiang, I was still amazed. , this dance should only exist in the sky."

In commercial occasions, it is inevitable that there will be mutual support.Manager Qiu's evaluation is quite high.

"Manager Qiu has won the award. The scenery in southern Yunnan is beautiful, and I can't help but dance when I see it." Zhu Sheng said, "Well, Manager Qiu will talk to us first, what products do you want to promote?"

After exchanging a few pleasantries, they hit the point.

"Can you cast the screen?" Manager Qiu's colleague opened the notebook.

"No problem." The staff handed over the laser pointer to Manager Qiu.

In no time, connect the projector.

"The product we are going to launch this time is Concentric Lock Embossed Lipstick. The concentric lock is the shape design of this lipstick, and the embossment is the feature of the lipstick body. This lipstick presents a frosty leaf red."

The PPT is fixed on the page of lipstick appearance.

Concubine Hua deserves to be the brilliance of domestic products. The beauty of this lipstick alone has captured the hearts of the ladies present.

"If I had such a lipstick, I would probably be reluctant to use it." This is Hua Ji, she is staring at the screen intently, her pupils are shining.

A design that can capture the hearts of first-class designers is naturally extraordinary.

"Please feel free to use it boldly. Your bright red lips are the greatest affirmation for our product. Manager Qiu continued: "Since the launch of this product, the sales performance can be said to be good, but the boss has placed higher expectations.As for the advertisement, it has not been played for a long time. "

Because of expectations, the selection of advertising partners is also very strict.

Zhu Sheng put down the worm tea in his hand, "Manager Qiu, can you tell us who is consuming this lipstick?"

Turn the page of the PPT, and there is a sample analysis of the purchasing customer group below.

"This sample is not small, but we found that this group is still a small group. Most of them are lovers of ancient Chinese clothing and have a high appreciation for classical oriental beauty. They like to participate in Zen tea and flower arrangements every day. A kind of activity. Their concept of mate selection is girl helps girl."

Girls help girls.

The customer group is clear, the GL group.

Manager Qiu paused for a moment, feeling a little embarrassed.

China is different from foreign countries. In the current environment, there are very few advertisements of this type, and they are not easy to shoot.

"Until, I saw the self-recommendation letter sent in a curl."

Everyone's eyes instantly focused on the Gemini bird.

Tong Ming, in particular, feels ashamed of himself.

At this moment, he felt that it was only natural for Xiaoniao to achieve this position.

Xiaoniao blushed and coughed dryly, "Well, I'm a fan of Concubine Hua. Recently, I'm sorting out the brands that Chishuike cooperates with. In fact, Brother Li Xiao has almost cultivated the land, so I wonder if I can expand A brand merchant in Southwest China. Concubine Hua fits our style too well, so I sent out promotional materials for our studio."

With the self-recommendation of the Gemini bird, and the release of Liu Geling's new song "Burning", it quickly attracted the attention of Huafei's management.

"I have to admit that the MV of "Burning" is so beautifully shot. Two girls play the piano, and instead of drawing each other's eyebrows or red, it is a perfect beauty advertisement. So here I am, with a huge Sincerity. Miss Shengsheng, you are the most appropriate spokesperson in my mind. Where is the other young lady?"

Zhu Sheng called Liu Geling in the morning.

"Hey, who is it?"

Zhu Sheng knew it, he was still asleep, and his voice was nasal.

"Ge Ling, the person in charge of Huafei Beauty's marketing will be here today, so you can come to the Chishui headquarters in the morning."

There was an "oh" on the phone and hung up.

Until now, Liu Geling has not appeared.Zhu Sheng thought about it, and sighed while touching his forehead.

"She's a musician, she's always on the go. She doesn't sleep. To tell you the truth, after she came to Chishui, she was full of inspiration, creative constantly, and her biological clock was disordered."

Manager Qiu didn't think there was anything wrong with it. Art requires perseverance.In this way, he felt that it was more in line with their brand. "For the next cooperation, what conditions and opinions do you have, you can speak freely."

Zhu Sheng asked: "Assuming the commercial is filmed, what channel do you plan to release it on?"

Li Xiao had mentioned this issue as early as when bidding for banquet wine.Channels affect content to some extent.

Obviously, this is what Manager Qiu has carefully thought about. "It must be new media, such as shaking hands and paipai, Bilibili. The fashion column will also vote, but it must be their new media section."

"Have you thought about launching it overseas?" Li Xiao suggested directly.

"Overseas?" Manager Qiu showed a hesitant look.

Huafei is still a domestic brand, and its main market is currently in China.Overseas, you may experience unacceptable conditions.

"Well, let me let you introduce the overseas influence of our studio." Li Xiao pointed to the Gemini bird beside him.

Xiaoniao talked about what happened at the Cannes Advertising Festival and Zhu Sheng's sea ballet performance in Cannes that sparked hot searches.

"It's also a coincidence. After that incident, we have more than 1000 million fans on the single platform of YouTube, not only Chinese, but also many Westerners." Xiaoniao made the concluding statement.

"Actually, in recent years, there has been a lot of domestic marketing of 'blossom outside the wall and fragrance inside the wall'. Foreign countries gain popularity and then attract domestic market. Of course, ours is also related to subject matter and crowd. After all, overseas countries are more tolerant of this category. Some."

At the beginning, what Li Xiao taught Zhu Sheng had already been internalized in her bones, and she learned and applied them flexibly.

Manager Qiu, on the other hand, seemed to have opened up the two veins of Ren and Du in advertising and marketing.

An MCN company with such insights has surpassed the 4A advertising companies they had contacted before.

"What about business expenses?"

Because I think it is reliable, I will talk about the business link.

"An announcement through a channel is definitely higher than a mere promotional video. Moreover, we can also bring your lipstick in the live broadcast room. Last year, we achieved a daily sales of over one million." Li Xiao was full of spirits, showing Strategizing calmly.

At this time, Liu Geling arrived, with a beautiful silk scarf tied around her neck.

(End of this chapter)