Chapter 98 Webcast
"Then do we want to sell it to Zhongyuan Taiwan at a lower price?" Fu Yi said, he is a typical businessman, and he doesn't have Yu Chu's feelings for Zhongyuan Taiwan, so he naturally disagrees.

"The big deal is that it will still share their advertising revenue, and the film will be broadcast on the Internet. The most traffic must be on the Internet. I don't expect to rely on the TV station to get back my money." Yu Chu said lightly.

Fu Yi knew that he couldn't persuade Yu Chu, so he sighed and stopped talking about it.

The first issue of "The Voice" ended perfectly with an audience rating of 3.12. As soon as this was over, Station D arranged a webcast non-stop.

Yu Chumai's marketing was really useful. Many people who didn't have the habit of watching TV directly poked into DILIDILI Danmaku just to watch "The Voice".

D station headquarters building.

Although it was close to eleven o'clock in the evening, the whole building was still brightly lit.

The traffic analysis department is buzzing.

""The Voice" has been online for an hour, and the hit rate has exceeded 500 million!"

"Intensify the promotion efforts to ensure that every time users refresh the homepage, there will be at least one "Voice" related video!" Yin Wen, the head of the operations department, ordered his subordinates.

Originally, they didn't pay much attention to "The Voice" that Yu Chu forced. Although they cooperated with the publicity, they just followed the procedures. Recently, they gave some home page recommendations.

But with the launch of "The Voice", the situation has changed.

No one expected that once "The Voice" started broadcasting, the entire Internet would be filled with related news, and what's more, it was just the first episode, and the ratings would increase by [-]%!

After hearing the news, the entire operation department of the main site started to move. Yin Wen even came to the traffic analysis department to check the data of "The Voice" in real time after "The Voice" was launched on Station D.

His assistant suddenly came over and said to Yin Wen: "Mr. Yin, the user growth department sent a report, adding a large number of new users. After registration, 90% of them watched "The Voice" directly!"

Yin Wen nodded and said: "It should be the drainage from other platforms." He sighed again: "If this speed continues, it will definitely not be a problem. What does the marketing department say?"

"Advertisers have taken the initiative to approach them. There is a herbal tea brand called Wang Jiahe, who is willing to pay 3000 million yuan for the promotion of the player."

What the assistant said surprised Yin Wen very much. He did not expect that someone would pay a lot of money to buy advertising space so soon. The promotion space under the player can be seen by clicking on the video without affecting the playback of the video itself. However, once the user opens the full So, you can't see this ad.

So 3000 million is really high. After thinking about it, he said: "Contact the show organizer immediately and ask if they can cooperate with the players or mentors to shoot commercials, and insert them in the opening and in the film."

"Yes, I'll contact you now!" the assistant replied.

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Although the webcast has only started not long ago, the bullet screens and comments from netizens can already be described as overwhelming.

[Personally, I don’t like watching evening shows very much, but this variety show on Zhongyuan TV really poked me]

[Central Plains TV after watching the first broadcast, this show is really good! 】

[I came here for Jin Yanqiu, my brother’s Chaohua has been built, sisters come to check in quickly~]

[Zhou Shen's voice shocked my whole family, and the opening lightning struck me. 】

[Zhang Yunxia will really make people cry, everyone prepare tissues in advance. 】

[Chen Yixun said so much, in fact, "I have 34 concerts"]

[I was really stunned at the beginning of Han Jia, are the hosts of Zhongyuan TV talking so fast? 】

[Predicted that the champion of the wave will be Jin Yanqiu]

[I think Zhou Shen is stronger! 】

After one night of fermentation, the hit rate of the first video of "The Voice" has reached 2300 million, and the hit rate of the related second creation video is also very impressive.

And Jin Yanqiu even gained 800 million followers on Weibo account, and 100 million fans on Douyin account in one night.

Wen Hui urgently asked him to upload the materials he had filmed before, such as dance practice videos, song recording videos, etc., all of which were posted up, and used to solidify fans.

And other students such as Zhou Shen also gained 600 million meager fans, which is also because the bulk of the marketing is on Jin Yanqiu.

To Yu Chu's surprise, there were many people who spontaneously promoted "The Voice".

For example, celebrities such as Han Lei and Lin Yilian directly promoted "The Voice" on Weibo.

What surprised her even more was that Zhu Jun, a well-known program host on Channel C, posted a long article to promote them.

Yu Chu clicked in and took a look:
"The Voice" started broadcasting yesterday, and achieved a good result of breaking the third in the first broadcast. This result can be said to beat other domestic variety shows.

Then, as a host, I briefly analyzed several attractive features of "The Voice".

First of all, the first point is that the organizer is willing to spend money on production, and spending more money means that the production is excellent.Such a good voice spends a lot of money undoubtedly on the aspect of hiring tutors.

The instructors are all heavyweights in the music industry. Here I have also checked other music variety shows in China. Although the instructors have some status in the circle, they cannot be truly household names, and many shows are based on the guests' poisonous tongue. Selling point, but not all audiences like poisonous tongues, most of them will even take the initiative to substitute for disadvantaged players, and will naturally feel acrimonious about the words of the guests. Under such circumstances, when a player the audience likes is not accepted by the guests, The audience will question the professionalism of the guests and whether there is a possibility of black-box operation in the program.

But the "Voice" program group is different, they are very willing to spend money, and several tutors are very topical!As soon as they sit on the guest chairs, no one will doubt their professionalism, because almost every family that can own a TV has heard their singing!
The second point is still related to the mentors. The atmosphere between the mentors is so good. They are not as superior as in previous programs. There is a competitive relationship between each other, so they have no airs when facing players. When they try to win players to join their team When the time comes, the audience can personally experience the affinity from several top musicians.

Even in the face of singers who couldn't turn them around, their comments were not harsh, they just said that the voices of the players could not impress them, and then they gave pointers on professional skills.

The third point is that this is really a program that simply listens to voices to select candidates, without so much sensationalism. Personally, I really hate those who make a good talent show into "Moving Huaguo". Listen to the players spilling chicken soup.

"The Voice" handled this very well. Even the appearance of the blind singer Zhang Yunxia did not deliberately sensationalize. Most people shed tears because they were empathized.

and editing
Zhu Jun is the big brother in the host world. As soon as his meager post was posted, all the hosts of Channel C praised it one after another, and many celebrities and artists followed up on the meager post.

I don't have a network with C station, why did C station suddenly want to give me a platform?

Yu Chu was a little confused.

Just as he was thinking, he received a Weixin letter on his mobile phone. Yu Chu saw it—it was from Qu Jiashu.

(End of this chapter)

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