Reborn since 2005

Chapter 733

Aili finished her lunch here, rested for half an hour, and then went back to the company to work.

Yan Xin did not leave so early. He continued to stay at Cai Qixiang's house in the afternoon, spending time with his children and chatting with Cai Qixiang.

We talked about the future of our children and the company, and also exchanged our views on national development and the international situation.

Yan Xin had some political affiliation in his previous life. Before getting married, he often expressed his views on current affairs and predictions about the future on online platforms, but most of the time those predictions were wrong.

Now that he has been reborn, such mistakes will not happen. He relies on the memories of his previous life to express his predictions about future development in front of Cai Qixiang.

After knowing the result, it is quite easy to analyze the cause.

Cai Qixiang has his own news channels and his own views on the future.

However, there is no way he can compare with Yan Xin, a reborn person, in this regard. Judging from Yan Xin's memory, some predictions about the future are wrong.

However, there are also some correct predictions.

Anyway, the level is much higher than Yan Xin's previous life.

After all, he is also a big boss in the business world, and his exposure level is relatively high, which is different from the low-end player Yan Xin was in his previous life.

Cai Qixiang also mentioned one thing: after he moved Fengxiang Group from Xiaorong Town to Yangcheng, he completely separated from some local people.

All the houses in the real estate projects developed there have been sold out, and there are no sanctions there.

However, the group's property management companies there are not doing well. They have been forced to withdraw from several communities due to various difficulties.

Although Fengxiang Group now has two big arms, it is somewhat powerless to deal with such things.

It's not that you can't punish the other party, but it's not necessary to do it just for such a trivial matter.

The local snake still has the strength of the local snake.

Losing the property management of several communities will of course cause some economic losses, but not much.

The profit that property management in those communities can bring to the company in a year is not as good as the profit from selling a house in a first-tier city.

He didn't even tell Mr. Cui about this little thing.

It's not worth using Master Cui's favor for such a trivial matter.

Now the property company in Fengcheng has only two or three communities, some employees have been laid off, and some have been transferred to other cities.

Those two or three communities may not be able to last long.

However, Cai Qixiang doesn't care very much, because after Fengxiang Group left Fengcheng, its business has become bigger and bigger, and it has developed more and more real estate projects.

The properties of residential communities and office buildings are basically handled by subordinate property companies.

Their property company has not become smaller, but has become bigger and bigger. Now it has thousands of subordinate employees, distributed in multiple communities in multiple cities.

The profit brought is not too much, but it is very stable.

In two or three years, the projects currently under construction will be completed and the scale will be even larger.

The group also has its own real estate agency, which is not in the same department as their sales department. It mainly deals with the sale and leasing of second-hand houses. Now its business is not only in the communities developed by itself, but also in other communities. .

Their online business mainly relies on the Anye platform, and they are a real estate agency officially certified by the Anye platform.

On this platform, all real estate agencies can publish advertisements for house rental or sale in the real estate section, and individuals can also publish such advertisements without paying fees.

However, those that have not been officially certified by the platform have low credibility and are at risk of being cheated.

This platform also has an authoritative information section that is officially certified by the platform. The platform checks the publisher's qualifications and only certified real estate agents can post advertisements in this section.

The certification process is relatively strict, requiring a certain amount of deposit and fees, and the platform also has to take a commission after the transaction is completed.

If there is false propaganda, the platform will also impose penalties.

But because it is more reliable, more people will look for houses in that sector.

Those that can be certified will have a higher closing rate.

——There are only three or four companies that have received official certification on this platform.

The remaining ones are all well-known real estate agency companies in the country and have branches in major cities across the country.

Being placed alongside a company like this can be regarded as a compliment to one's own company.

Now this real estate agency is developing very well and has a lot of business.

Most of the business comes from the Anye platform.

This also made Cai Qixiang and Yan Xin highly praise Feng Chen when they talked about this. They felt that this young man had a vision and had created a good platform, and his future achievements would be limitless.

Cai Qixiang knew that Yan Xin was an outsider in the real estate industry. Even though he had been the largest shareholder of Fengxiang Group for some time, he was still an outsider.

But in terms of Internet business, he thinks Yan Xin is a very powerful person.

Feng Chen's Anye Group also had Yan Xin's investment. He believed that it was Yan Xin's idea to create the Anye Internet platform.

This can also be seen from platforms such as Xingguang.com and Shiyu.

When I first made friends with Yan Xin, the young man who abducted his illegitimate daughter, I felt that the real estate industry no longer had much development prospects. I wanted to transition to the Internet industry, but I didn’t understand it, so I wanted to find someone who understood the Internet. People cooperate.

But later on, the real estate industry became prosperous again, and it was still a very hot market. Everyone rushed into this industry to grab money, so of course there was no need to transform.

However, when I talked with Yan Xin about the future of the real estate industry, Yan Xin's view is that in a few years, this hot market will end and there will be a relatively long trough period.

This is closer to his judgment - the current crazy rise in housing prices has brought him huge profits, but he is actually a little uneasy, feeling that this market cannot continue forever and will one day drop. of.

In this regard, he is even more pessimistic than Yan Xin, thinking that the market may only last two or three years.

When this round of rapid rise in the market ends, where will Fengxiang Group go? This is also a question.

He no longer has the ability to open up new tracks for the company, but he feels that Yan Xin has such ability.

They talked about the possibility of Fengxiang Group's future transformation.

The two people's views are relatively similar, that is, such rapid expansion cannot continue forever. In a few years, investment in real estate will be comprehensively tightened or even stopped.

However, for such a large real estate group, it suddenly stopped engaging in real estate development. How to arrange the placement of so many employees is also a big problem.

How the company should transform to be able to absorb those employees also needs to be seriously considered.

This thing doesn't mean you can brake whenever you want. It has its own inertia. With such a large body, if you suddenly apply a sudden brake, it will overturn.

The best way is to change tracks early.

They are not giving up on real estate completely. Both of them believe that in a few years, the real estate industry will usher in a trough, but that trough will eventually pass.

As long as it survives that period, there is still room for development in this industry.

Just need to adjust the scale.

Industries must also be diversified.

Yan Xin is not in a hurry about transformation.

With the memories of a previous life, as long as you have money on hand and find some promising industries to invest in, there is no problem.

The suggestion he is giving now is that by then, you can use the money you earn to invest in his short video platform, or you can invest in the Anye platform to make this platform the largest second-hand housing trading platform and interior decoration platform in the country. platform.

Of course, you can also invest in other industries, such as new energy and chip industries.

But Yan Xin is not so confident in these aspects. Anyway, before he was reborn, he didn't see much advantage. The risk was quite big - it would attract sanctions.

He didn't know whether they were killed or not.

So he doesn't recommend it very much.

What he is more confident about are those proven successful examples in the Internet industry.

In a few years, those Internet platforms will start to develop, and they will need a lot of money.

And the large profits earned by Fengxiang Group also need to find places to invest.

Of course everyone will be happy if we cooperate like this.

The real estate industry is still very promising, and Fengxiang Group will not invest money in other industries. It just proposed such an idea. It will take a few years to implement it.

It is not certain whether we will invest in these two platforms by that time.

If the data of these two platforms is not good and they are suppressed by other competitors, then there will naturally be no need to continue investing.

But that doesn't matter. There are still some companies in his memory that will become popular in the future, and he can invest there.

——If you can start your own company, then of course it is best to start your own company.

If the company you founded doesn’t take off, then you’ll just ride on someone else’s coattails.

Yan Xin has no taboos in this regard, as long as he can make money, it doesn't matter whether the company is founded by himself.

Cai Qixiang also listened to his suggestion and said he would consider doing so in the future.

Of course, no decision has been made yet.

He also wants to wait and see whether those two platforms can shoulder the important task of Fengxiang Group's transformation and whether they are worth the heavy investment.

Now, just say it nicely.

However, he is inclined to follow Yan Xin's advice.

——He had heard before that a big shot wanted to spend billions to buy Yan Xin’s shares in the Starlight Live Broadcasting Platform, but was rejected by Yan Xin.

That shows that in the minds of both parties, the value of this platform far exceeds those billions.

He also asked about the follow-up to the incident.

Yan Xin also heard about the follow-up from Mr. Cui - the big shot who wanted to acquire his Starlight Live Broadcasting Platform acquired a live streaming website, and then invested heavily in live broadcasting, mobile apps, and short video creation.

However, after a few months of work, more than a billion dollars were invested, and many big stars were signed to the platform. Some Internet celebrities were also signed to live broadcast every day, and even several popular anchors were poached from Starlight Live. , making a lot of noise.

But there is no high-quality content. Even the signed celebrities post videos more frequently, but there is no attractive content. It is not down to earth and the audience does not buy it.

Although some popular anchors were poached from Starlight Live, the most popular anchors from Starlight Live have already signed contracts with the platform for several years, and the liquidated damages are so high that they cannot be poached at all.

In terms of live broadcasting, this new platform is like a younger brother and cannot be handled at all.

I want to cultivate my own anchor, but it takes time to settle down, and it is definitely not something that can be done in a short time.

The software had many bugs, gave users a terrible experience, and had a bad reputation. Its popularity lasted for less than a month before it dissipated.

Thanks to vigorous promotion, the number of downloads of this App is quite high, exceeding 30 million in one month. However, the daily activity is very low and there is very little interaction. It is completely incomparable with Yan Xin's Starlight Platform.

The news Yan Xin heard from Mr. Cui was that the big shot was very angry, so angry that he doubted his life.

If the daily activity is low, that means there is no traffic, so don’t even think about engaging in e-commerce.

How to make money if the ecological chain is not established?

This platform continues to persist, but no one knows how long it can persist.

At the beginning, Yan Xin was indeed shocked. He felt that he had encountered a fierce opponent. He also thought about whether to raise some more money and give them a try.

But before he could make a decision, he saw that the other party was in despair, so he gave up the idea of ​​continuing the loan.

We have not yet reached that era. The penetration rate of smartphones is still not high, and network construction is still not very interesting. It is not worth investing too much, as long as it can maintain its leading position in this industry.

In his opinion, making too big an investment now is a bit wasteful.

From what I heard from Mr. Cui, the competitor no longer had that passion and did not dare to continue burning money.

They haven't given up yet, but they haven't made any big moves.

The momentum was a bit like the Tencent Weibo in his memory - it was rich and powerful, but it died out soon after. By then, many people had forgotten that such an Internet giant had even built such a platform.

I heard that the competitor also did a lot of marginal things, and some of them were no longer superficial, but completely illegal performances, and he was warned by the relevant departments.

Although his hands and eyes are very good, some things are too explicit and cannot be saved.

Now I am more honest and don't engage in those fringe things, but there is no more enthusiasm.

Although he hasn't given up yet, Yan Xin estimates that he is not far away from giving up.

The only thing he was a little worried about was whether the big shot would be angry with him and take revenge on him.

There is nothing else to worry about, it is not considered a competitor at all.