Reborn since 2005

Chapter 824 The ranking of the rich list has dropped again
Cai Qixiang finally died.

He was not actually very old when he died, just over 70 years old. Given his financial situation, he could have lived a few more years even if he had such a terminal illness.

The main reason why I left so soon was that I put too much psychological pressure on myself. Many times I was also worried about what would happen to my grandson who was only a few years old in the future.

Under such circumstances, it would be strange if the body could get better.

In the last period of time, life was too painful, so he finally gave up on rescue and chose to return to his hometown and die as dignified as possible.

When he took his last breath, Shu Yi burst into tears.

The old man finally left, and she finally felt relieved after being worried for several years.

From now on, she no longer had to live in fear. She gained the wealth and freedom she had always dreamed of.

However, in the last one or two years, the old man's attitude towards her and her daughter changed a lot. He even left her an inheritance in his will, which made her feel that what she had done in the past was really too much and she felt deeply guilty.

The two emotions intertwined together, and at this moment, they turned into howling, completely venting out.

In the eyes of others, this daughter-in-law is very filial. She cried so sadly when her father-in-law died.

Ai Lili was also very sad, but at this time, she could only persuade Shu Yi to mourn her loss.

Little Mango and Cai Kun both knew that their grandfather had passed away, and they cried with their mother.

The next thing to do is to start arranging according to local funeral customs.

We had made preparations before, and now we are doing it in an orderly manner.

Yan Xin persuaded Shu Yi and Ai Lili for a few words, then went out and called Feng Xi, asking her to come to the funeral.

There is no need to bring the child here. The child is too young and doesn't understand anything. They are not relatives, so there is no need for him to come and suffer this.

Ai Lili's daughter is less than two years old, but she is Cai Qixiang's granddaughter, so she must come and wear mourning clothes.

This is different.

Feng Xi arrived at noon the next day.

At this time, there were quite a lot of people rushing over from other places, many of whom were senior executives of Feng'an Group.

Some are business partners.

For a moment, many luxury cars were parked in this area.

Yan Xin stayed here for the next few days.

I have to comfort Shuyi and Ai Lili, and also keep the situation under control.

With him around, and the few friends that Cui Shao brought with him, many people who wanted to do something would have to think twice.

I heard that someone wanted to cause trouble, but in the end nothing happened.

The funeral was completed successfully.

Cai Qixiang was buried in the Cai family's ancestral cemetery.

This time his funeral cost several million, and the money was paid by Shu Yi.

She is Cai Qixiang's daughter-in-law. She and her son and daughter inherited all of Cai Qixiang's inheritance. Of course, she also needs to pay this money.

After all, Ai Lili doesn't have that status.

Although Cai Qixiang left a sum of assets to Ai Lili in his will, she refused it and it was finally transferred to Cai Xiaomang's name.

After the funeral, Cai Qixiang's villa in Xiaorong Town was still given to his former relative to live in.

Everyone dispersed.

Shu Yi has been extremely tired these days and looks extremely haggard.

She did not return to Europe immediately, but took Little Mango to rest in Guangzhou for another two days.

Also spend more time with my son.

Now she regretted sending Little Mango to study in Europe. It was very inconvenient for her son and daughter to be in different countries.

But Xiao Mango has already received education there for several years, and it would be too troublesome to bring her back to China now.

When I first went there, it took me a long time to adapt.

Now that we have brought her back, it will take a long time for her to get used to it.

Moreover, Xiao Mango has already obtained the nationality of that place, which means he has automatically given up his nationality here. It is not easy for him to obtain a household registration there.

There is no choice but to pay for the wrong decision and take my daughter there to study.

As for my son, I can only come and accompany him during the winter and summer vacations.

Fortunately, my son has his aunt Ai Lili to take care of him.

Moreover, Yan Xin, his biological father, will take care of him.

There is no need to worry about any major problems with the child's growth.

Cai Qixiang died, and her biggest worry was gone.

Logically speaking, it should be very relaxing, but my mood is very complicated at this moment and it is far from relaxing.

There are many things on my mind that I cannot tell others, so I can only tell them to Yan Xin.

There were secrets, secrets between the two of them.

"I don't feel any joy at all," she told Yan Xin. "It seems like I have gotten everything I wanted, but I feel like it doesn't mean much. These things I have now make me feel uneasy, and I can't enjoy them with peace of mind."

Yan Xin understood her feelings and could only comfort her:

"You don't have to put too much pressure on yourself. Under the circumstances at that time, you didn't have any better choice."

"What happened in the past is already in the past. There is no point in dwelling on it. Let's just look forward to it."

There is not much point in saying these things.

Many things can only be left to time.

After the funeral, Shu Yi's mood did not improve much.

But after staying in Guangzhou for two days, my body finally got a good rest and I didn't feel so haggard anymore, so I left with little Mango.

During this period, some inheritance procedures were also completed.

The ownership of Cai Qixiang's villa in Yangcheng was also transferred to Shu Yi's name.

Ai Lili moved into the villa with her daughter. The villa she bought was now given to Ai Jing to live in.

The mother and daughter had some conflicts, and she didn't want to see her mother, so she simply moved in with her daughter so that she could take care of Cai Kun.

She used to get off work at six in the evening, but now she has to get off work early at four in the afternoon because she has to go to school to pick up Cai Kun.

When Yan Xin is here, you can go and pick him up, but he can't stay here every day.

I still feel a little uneasy about asking the nanny to pick up the child.

Although Cai Kun is only a few years old, he inherited half of the shares of Feng'an Group left by Cai Qixiang, which is worth over 10 billion.

I wouldn't feel at ease no matter who I am.

Feng Xi only stayed in Yangcheng for a few days. He accompanied Ai Lili to visit some places and eat some delicious food. Seeing that her mood was not as bad as before, he returned to Beijing with peace of mind.

Yan Xin was not taken away and was allowed to stay here.

During this period, the 2016 list of the richest people in China was released. Last year, Yan Xin was ranked second on the list.

Many people thought that he would go one step further this year and officially become the richest man in the country.

But when the list was released, everyone was disappointed.

Not only did he fail to become the richest man in the country, his ranking even dropped one place from last year, from second to third.

This year, the first on the list is Lao Wang, who has medium intentions and small goals.

The second place is Jack Ma.

The wealth of Yan Xin and his wife on the list has increased by several billion compared to last year, reaching more than 190 billion, but the previous two have exceeded 200 billion, so he can only rank third.

Yan Xin didn't feel much about this result.

Third is third, it’s just an empty title anyway and cannot reflect their real wealth.

If Feng'an Group's real estate business develops as rapidly as other real estate companies and takes on a large amount of debt to acquire land and projects, the company's market value will increase significantly, and there will be no problem in pushing him to the position of the richest man.

After all, the difference is only 10 or 20 billion.

But he does not regret that decision.

It's already 2016, and we're still expanding like crazy. If we end up losing money, we'll lose real money.

What is damaged now is just the virtual stock value, the two are not the same concept.

He didn't want to end up in jail like the real estate tycoon he remembered.

It is now late October, and he needs to prepare for this year's Double Eleven.

This year, the Starlight short video platform has already negotiated with Mango TV to hold a Double 11 Gala.

On this day, he was not the only e-commerce platform that wanted to cooperate with Mango TV.

Mango TV has such a huge traffic that everyone wants to cooperate with them.

However, this year's cooperation opportunity was taken by the Starlight short video platform.

The price they offered was high enough, a nine-digit cooperation price.

More importantly, Yan Xin himself is from France and has the advantage of being a fellow villager.

Moreover, he has also brought a lot of investment to his hometown. He invested in such a large new energy vehicle company in the province and even produced a sample a few months ago. He is truly a local conscientious entrepreneur.

It is somewhat unreasonable not to support such entrepreneurs and to support entrepreneurs from other places.

——In this regard, the superiors gave some instructions, which made their cooperation much smoother.

Now the number of users of the Starlight short video platform has increased significantly compared to last year, and the growth rate of e-commerce has exceeded that of Jack Ma's platform. In terms of transaction volume, it is already equivalent to one-fifth of that of Jack Ma's platform.

Although the gap is still large, it is narrowing.

This time they invested nine figures and organized the Double 9 Starry Night with Mango TV, hoping to leverage the huge traffic of Mango TV to attract more users to them.

This time they invested not only the nine-digit cooperation fee, but also several hundred million yuan for the lottery, which will be held at different times. As long as you download the software, register as a user, and purchase any item, you will be eligible to participate in the lottery.

The top prize is a million in cash.

The celebrities invited must also ensure that they are very popular.

With so much capital injection, Mango TV can indeed invite more stars.

We have already negotiated with two big foreign stars.

Domestically, they have their own group of idols. Star Entertainment Company has created a new batch of idols this year, and they will also appear.

If we invite a few top celebrities from Hong Kong and Taiwan, then we’ll be all set.

Not all the idol stars signed by Star Entertainment will appear on TV live, after all, they still have to live stream and sell goods together with Xiguang Youxuan.

Some things must pass by, and some things must be left behind.

Publicity and promotion must also be carried out.

This year, Jack Ma’s live streaming sales business has also started and has gained some popularity.

But compared with Starlight, it is still far behind.

Now the scale of the Starlight e-commerce platform has grown a lot, and it has also attracted some brands to join. During this Double 11, the Starlight e-commerce platform officially negotiated with those brands, hoping that they could provide a better mechanism.

Of course it would be best if we could offer the lowest price on this platform.

If we cannot offer the lowest price on our platform, then at least the prices on other platforms should be the same and not higher than others.

The platform will also cooperate with some large e-commerce companies to launch various coupons to reduce prices as much as possible, allowing consumers to buy their favorite products at the cheapest price on their platform.

To achieve this, the platform itself has to spend some money to subsidize it.

Not to mention Xiguang Youxuan, as the largest e-commerce company on the Starlight platform, it must offer the lowest price.

Xiguang Youxuan has its own supply chain and has great price advantages. After giving discounts, it can still make relatively large profits.

Green Origin is also working hard to stock up and produce and process at full capacity in preparation for Double 11.

In November, Feng Xi came again to personally direct Xiguang Youxuan’s Double 11 battle at the live broadcast base in Yangcheng.

However, this time on Double 11, Yan Xin cannot supervise the battle in Yangcheng.

As the boss of Star Group, he will participate in Mango TV's Double 11 Star Night, give a speech, and interact with the host.

I can’t stay in Guangzhou like in previous years, nor can I go to the live broadcast room in person to promote Green Origin’s agricultural products like last year.

However, his team is good enough, and he believes that this year's Double 11 will be able to achieve even better results and further narrow the gap with his competitors.

It was impossible to be compared with them, and he knew it very well.

However, we should try to shorten the gap as much as possible.

Before Double 11, Gu Ru returned to China. She planned to do live streaming and sell goods with Feng Xi as she did in previous years.

——I still owe Yan Xin money.

What is different this year from previous years is that on Double 11, Starlight International Edition is also planning to hold a shopping festival promotion event.

Starlight International Company decided to become an e-commerce platform at the very beginning of its establishment and has been preparing for this goal.

Now they have tens of millions of real users and have initially met the conditions for engaging in e-commerce.

However, they have no plans to engage in large-scale e-commerce for the time being, and there are still many things that need to be prepared.

This Double 11 is just an attempt to see the user’s reaction, and its main purpose is testing.

Before this, they had already contacted several popular anchors and were able to provide them with goods so that they could sell them to their fans in the live broadcast room.

The reason, of course, is to seek benefits for the family.

Some sales tactics were also passed on to the anchors.

There were a dozen big anchors who accepted the invitation and signed the agreement.

Jinxi Group is one of the very important suppliers.

To this end, Jinxi Group also registered a company overseas - Jinxi International E-Commerce.

This year is a trial and it will be officially launched next year.