Peninsula Entertainment Starts as a Writer

Chapter 403 The whole city of Seoul is a mess
Just do what you say, Han Zidong didn't care about eating, so he quickly found a pen and paper to write and draw.

According to the original idea, this first and farewell concert will focus on the school celebration style, and will be broadcast live through two channels: YY Live and Afreeca TV.

But right now the public opinion is hot, and the audience's response is enthusiastic. If all the resources that can be used are invested, this concert may set a record.

『CJ Entertainment, Kakao Talk, Qiyi.com, PPTV, Xiami Music; Lezhi Comics, Mayor of Seoul City, Embassy. 』

Han Zidong wrote down on paper all the connections and resources he could use at the moment.

The mayor of Seoul was then circled.

Park Won-soon was re-elected as the mayor of Seoul City for three terms. During his tenure, he maintained a friendly and close attitude towards China. He went to the Mainland many times to carry out economic and cultural exchanges, investment promotion, tourism promotion and other activities. He is a powerful foreign aid worth looking forward to.

On the day of the honorary citizen conferring ceremony in Seoul, I also reached an agreement with Park Won-soon to attend the Seoul Station of the theme event "Comic Hometown && Around the World".

After thinking about it, Han Zidong entered the official website of the Peninsula Tourism Commune.

According to data from the Peninsula Tourism Corporation, in the first three quarters of this year, a total of 288 million summer tourists visited South Korea, an increase of 30% year-on-year.

During the Mid-Autumn Festival and National Day holidays alone, more than 12.5 people visited the peninsula, and the amount of consumption during the period was as high as 2700 billion won.

The prestige of the Xia Kingdom's overseas sightseeing group's global currency distribution has first begun to emerge.

China and Japan have always been among the top tourist source countries for tourists to South Korea. However, relations between Japan and South Korea have been tense this year. With the increasingly fierce public opinion confrontation between the two countries, the decline in the number of visitors to South Korea is an inevitable result.

It is foreseeable that next year Xia Guo will become the number one source of tourists to Korea. In order to attract tourists from Xia Guo, the peninsula government can't do enough publicity.

And isn’t it more effective to promote tourism in the source country?
Han Zidong took out his mobile phone, found Park Yuanchun's number, and called.

Park Yuan Chun awarded him an honorary citizen, and also got him a ticket for the Popular Culture and Art Awards, showing his closeness inside and out.

But he just changed the agreed place to Xia Guo, and turned the rigid press conference into a concert. It is expected that there should be room for negotiation between the two.

Facts have proved that his prediction was right. Park Yuanchun was very interested after learning about the purpose of his call, but because he had important matters to deal with right now, he agreed that the two would meet at a Korean restaurant in the Central District at noon.

After hanging up the phone, Han Zidong urgently contacted Shen Youan and asked Shen Youan to help him sort out a summary of tourists from Xia Kingdom who traveled to Korea in the past three years.

First of all, give this concert the sacred meaning of the [-]th anniversary of the establishment of diplomatic relations between China and South Korea, and use the position of the official platform to open two concert venues in Shanghai and Seoul. This is the first step.

As for the second step.

Han Zidong came to the study.

From 2011 to 2014 in the original timeline, he stayed in the peninsula and never returned home.

Therefore, his sensitivity to domestic Internet products in the past three years is insufficient, and he often needs to combine current data and future knowledge to infer one or two.

Fortunately, he has been arranging Shen Youan to sort out and analyze materials in related fields for him.

After reading for more than ten minutes, he had a clearer understanding of the pattern of the domestic online video field in the past two months.

In May of this year, the number of users of online video surpassed that of search services and jumped to the first place. This is the type of online video that has successfully become the type of network service that covers the largest number of users after ranking first in terms of duration.

This means that the online video user market has matured, and in the next few years, it will enter a new competitive situation where the losers will leave and the strong will join forces until their respective user markets are completely differentiated.

At present, domestic online video websites mainly have three tracks, one is an online website, one is a client, and the other is a mobile terminal that has just started.

In addition to the fact that the development trend of the mobile terminal is not yet obvious, there are strong players in the two fields of online websites and clients.

Youtu merged this year is undoubtedly the big brother in the industry, far ahead of other competitors.

As for No.2.

Due to the large amount of homogeneous content in the current online video website platform and the serious shortage of exclusive content, users are generally not sticky, and No. 2 will defend back and forth every quarter or even every month.

For example, in the first half of the year, iQiyi was relatively strong and temporarily won the No.2 number of daily coverage users.

However, as PPTV continues to make efforts, this online video website that started from the client side has been fully developed, and the online website, client side, live sports and other lines have been promoted, and the limelight has entered the peak period.

After entering the PPTV video website and browsing for 2 minutes, the memory in Han Zidong's mind gradually recovered.

Isn't this the magic tool for watching movies back then?

There are many large-scale animations that other websites do not have. Occasionally, he can watch the live broadcast of the satellite TV channel of the TV station at the same time.

It turns out that PPTV, which will be relegated to the second camp in the future, still has such a glorious time.

PPTV's claim to have the most professional Hallyu platform in China is not a lie, but they really do.

Just at the end of last year, PPTV seized the opportunity of the downturn in the Hallyu wave in recent years and made a decisive move to get a high-value cooperation. It became a strategic partner with the Peninsula Cultural Institute, exclusive KBS and MBC, and shared SBS three TV dramas, variety shows and other resources of major TV stations in the next three years.

After a little search, even the popular variety show Running Man on SBS TV has been updated to the latest issue.

Picking up the strong man is so terrifying!
As a PPTV that started out relying on Internet TV stations, live broadcast is naturally its strong point.

However, before the opening of Hallyu 2.0, PPTV obtained more than half of the resources in advance, and Tianhu could end up being acquired at the beginning. This seems to be a big problem for PPTV's management.

But this has little to do with him, it's just a live broadcast anyway, don't bet on PPTV.

For this concert, it is indeed possible to open up a few more platforms, which can just divert the audience and avoid the lag caused by too many audiences. However, it is not appropriate to have more than four platforms in a single region. The audience can only experience the scale by concentrating on three or four platforms. Advantage.

The calculation was settled, Han Zidong replied to Zhang Yuqin and Shen Youan respectively, and confirmed the live broadcast format of Qiyi.com + PPTV in China.

He chatted with Zhang Yuqin about the idea of ​​opening two venues for the concert, and got the support of the latter, but when it came to the specific location of the venue, the two had a disagreement.
As the general manager of the copyright department of Qiyi.com, Zhang Yuqin certainly hoped that the branch venue would be in the imperial capital.

However, while the imperial capital can bring attention, it will also bring huge pressure from public opinion. Now that time is so tight, once any problems arise, it is easy for people to zoom in on them.

Zhang Yuqin asked, "Then where do you want to be?"

Han Zidong gave his own answer: "Modu, how about it?"

After being silent for more than ten seconds, Zhang Yuqin nodded in agreement with this new plan, and took the initiative to undertake the work of domestic performance licenses.

In order to allow enough preparation time, it is imperative to postpone the concert.

After hanging up the phone, Han Zidong contacted Kim Young-hoon again, and combined with the current situation of the three major TV stations at the end of the year, the concert can be postponed to December 12 at the latest, which is the weekend two weeks later.

The concert will affect the whole body. If it is divided into two venues in Shanghai and Seoul, the original lineup of nine girl groups, two limited girl groups plus f(x) and Miss A will not be enough .

Han Zidong arranged for Kim Young-hoon to contact all agencies to recruit girl groups who have no schedule on the 30th, SO[-] female artists, and other forms of girl groups.

This operation made the entire Seoul city's agency company with girl groups and female singers jump up and down.

Naturally, such a big movement could not be concealed from the media. When he was on the way to the Central District by car, he saw Huang Quancan's news report before Jin Yongxun's report.

"...

At present, four opening female guests from Crayon Pop, Stellar, Fiestar, and Tahiti have accepted the invitation, and the agency of SPICA and Orange Caramel, who will be the opening guests next week, responded that if there is no accident, the two girl groups will accept the invitation

..."

For a while, the news that the concert was suspected to open the Xia Guo branch venue became more and more widespread, and true and false news were flying all over the sky.

Lee Soo Man, Park Jin Young, Girls' Generation, and Wonder Girl are all on the list. Fortunately, only girl groups are invited this time, otherwise it is estimated that the boy groups of the SM family will definitely form a group to show off.

When he arrived at the Korean restaurant in the central district, even Park Yuanchun was asking him why he made such a big deal and made the whole city of Seoul into a mess.

The conscience of heaven and earth, Girls' Generation is preparing for a nervous comeback, how could it be possible to have time to participate in this low-level platter concert.

Not to mention Girls' Generation, even the function group is because of the endorsement of Lezhi comics, plus the fact that the function group intends to carry out large-scale activities in Xiaguo in the next few years, so Li Xiuman accepted the function group's appearance, otherwise, SM Entertainment really can't see it to this concert.

The same goes for JYP Entertainment, it is also because of the endorsement first that this cooperation can be negotiated.

"December 12th..." Park Yuanchun recalled the chat with the secretary just now, nodded and said: "December 30th is fine, what is the specific process?"

Han Zidong took out the prepared plan and handed it to Park Yuanchun.

According to his vision, this school celebration-style concert is divided into Shanghai and Seoul, with IZ*ONE and IOI as the finale guests respectively, and the performance lasts about two and a half hours.

"I hope you can come out in person, greet the audience of Xia Guo through the live broadcast channel in the middle of the concert, and send out travel invitations and invitations for comics in Seoul."

Pu Yuanchun nodded again and again.

Trying to invite tourists from the Xia Kingdom to travel to Korea is the Seoul city government's response to the shrinking number of tourists from the Neon Kingdom.

According to the recent government meeting, even without Han Zidong's activities, he will visit China in March or April next year to conduct friendly consultations with the Xia government on investment promotion and tourism.

Seeing Park Yuanchun carefully watching the proposal, Han Zidong became more and more sure that he scratched Park Yuanchun's itch.

It seems that the head of the government of a country's capital participating in entertainment celebrations is a bit out of business, but just like various international competitions, visits and invited men's and women's groups to perform, this is exactly the characteristic of the peninsula, so he doesn't have to worry about Park Yuanchun's embarrassment.

Many of the proposals are from previous years. As the leader of Seoul City, Park Yuanchun has more comprehensive information than this proposal, so he read it quickly, and within a few minutes, he wrote the concert proposal It can be seen in sevens and eights.

"Your plan is about tourism promotion. I think tourism promotion is just a cover. The content in the plan seems to take up a lot, but in fact it is not the core at all. The core is the concert."

Putting down the proposal, he nodded at Han Zidong and said with a smile: "Besides, I only stayed in Shanghai for one day, and I didn't reach any substantive cooperation matters at all. Isn't this a waste of tax dollars for the people."

Han Zidong laughed: "So this concert can be regarded as an introduction. Mayor Park can stay in our country and continue to discuss cooperation."

Park Yuanchun didn't want to let Han Zidong go because of this: "That's not okay, you can at least come up with some useful suggestions, otherwise," he tapped on the proposal: "There is no need to discuss this matter."

Park Yuanchun was smiling all the time when he spoke, and Han Zidong knew that Park Yuanchun was joking, so he quickly waved his hands and said: "Mayor Park, economic issues have to be accounted for, and sometimes you can't look at temporary gains and losses.

This concert seems to have little direct relationship with tourism promotion, but with the further expansion of the Hallyu market, I believe domestic consumers will become more and more interested in traveling to Korea. "

"That's impossible," Park Yuanchun shook his head with a smile: "Zidong, you only have four or ten minutes to convince me."

Han Zidong's face was bitter: "Mayor Park, you are too difficult for me, I..." After all, the schedule is tight, he changed his words: "My own understanding of tourism planning is limited, if the idea is too naive, please don't laugh at me."

"No, maybe it's because you're an outsider with unrestricted thinking that you can talk about aspects that we don't notice, but it doesn't matter."

With Park Yuanchun's encouragement, Han Zidong pretended to contemplate for a moment, and then spoke out the draft he had prepared. Since he wanted to persuade Park Yuanchun, how could he not bring something dry.

"From my point of view, the current situation of Xia Guo's travel to South Korea seems to be a raging fire, but in fact there are hidden dangers."

Park Yuanchun laughed: "how do you say this?"

"For many of our Chinese people, the peninsula is more like a relatively economical and time-consuming shopping place than a must-visit tourist destination."

As soon as Han Zidong's voice fell, Pu Yuanchun's face suddenly became serious.

If he used to think that Han Zidong's success in starting a business just happened at the right time, now he only thinks that Han Zidong's success is inevitable.

"Go on."

Han Zidong responded, and continued: "According to the information I have so far, the amount of consumption of tourists from Xia Kingdom to Korea may be in the forefront of all foreigners, but this kind of consumption is mainly concentrated on shopping, not sightseeing and experience consumption.

Once there are other alternative places, the attractiveness of the peninsula to Xiaguo tourists will plummet. "

"It makes sense," Park Yuanchun looked at Han Zidong: "So in your opinion, how can we improve the attractiveness of our country to tourists from your country?"

"Continue to promote the influx of Korea into China with the government as the leading force, such as this concert..."

"Hahaha, I see, just tell me."

"..."

(End of this chapter)