Peninsula Entertainment Starts as a Writer

Rainbow's sound source and album performance both blossomed, and the explosive phenomenon brought a strong sense of shock to the Peninsula entertainment industry.

Everyone can completely understand that Rainbow, the "golden hand" girl group, will perform very well this time around, but in any case it will not be so good that it sold 10 albums in less than [-] minutes of shipment.

This is [-] albums, and if the management company had not under-estimated and had less stock, this number might have quadrupled.

Twenty-three thousand albums is a sales volume that many second- and third-tier girl groups take at least a year to achieve, but Rainbow Group only took less than 10 minutes. In fact, this achievement is not only for the second- and third-tier girl groups, but also for the top male and female groups. The whole group was quite explosive.

There have always been various lists and surveys in the Peninsula industry that are valued by fans, media, and advertisers, but no matter which list they are on, Rainbow Group, which only started to rise to prominence in November last year, has never been at the top of the list. .

Take the slightly controversial girl group rankings published by "Chosun Sports" as an example.

In the 2012 girl group classification list released in early 2012, SNSD was the undisputed first-tier team, and 2ne1 was the first-tier goalkeeper; T-ara, who had not yet experienced a crisis at the time, was the dominant player in the second-tier team, followed by Wonder Girls and Kara. Followed by.

f(x), BEG, and Miss A are the third echelon, followed closely by secret and sistar.

The fourth tier is 4minute, Afterschool, and the fifth tier is A-pink, Girl's Day, Rainbow, Dal Shabet, etc.

It can be seen from this that Rainbow Group, which has been absent from the country for a year and a half due to activities in Neon Country, is actually a third-tier girl group, far behind other girl groups that debuted in 09.

An unknown third-tier girl group has been transformed in more than three months, achieving results that even top-tier male and female groups may not achieve. How can it not destabilize the industry?

When Rainbow Group's album sold out and the only [-] copies left in physical stores were sold out, Peninsula and Xiaguo media successively launched special reports on this incident.

2.5 albums in Xia Country, a consumer market with a population of more than one billion, is not something to write home about at all, but since it has caused a commotion in the entertainment industry on the peninsula and surpassed many girl groups, it must be an explosion that has enough media to explore. point.

For example, why Kim Jae-kyung is loved by a large number of netizens and becomes the new Hallyu goddess.

The Peninsula Branch of Renmin.com launched a poll on scarves, and the number one ranking was not the bright and majestic appearance that caught the elders’ preference, nor the hot and attractive figure that was not inferior to professional models at all, but the character.

When I was a student, I dared to confront the corrupt school administrators and faculty members because I was not afraid of power.

Faced with the arrest of a friend, sticking with him despite the risk of being withdrawn is a sign of loyalty and reliability.

Taking six members to participate in the variety show recording, Gandang Luye guides the members to express themselves, out of willingness to contribute.

For the first time, he led the members to publicly apologize for the airport traffic jam caused by the group's schedule. This was because they had the courage to take responsibility. Each and every good talk made Kim Jae Kyung highly recognized in the country.

And ranked No. 2 is Kim Jae Kyung’s enigmatic personal skills.

In terms of painting skills, she is the number one female artist in the idol world. She is one of the main creators of "The Heirs" and has single-handedly designed the peripheral comic books for the online variety show "Idol Comic Room".

In addition to her main career as an idol, she is also accomplished in cooking, design, pottery, perfume, etc., which can even be regarded as her main career, and she was named "the artist delayed by the idol".

Just like Han Zidong is known as the male god in the peninsula, Kim Zai Kyung, who is full of countless advantages, has also broken through the circle and conquered many passers-by who are not interested in Hallyu or even slightly disgusted.

In addition, Xia Guo Media also introduced Idol Mall, a new company that became famous in two wars, saying bluntly that this company may become a super unicorn as good as Lezhi Comics.

The Peninsula itself focuses on the industrial upgrade brought to Korean culture by Han Zidong's web comics, web variety shows, and web dramas.

Relying on the platform of Lezhi Comics, a large number of webcomic writers' works have been exported overseas. With these works, countless Peninsula products have been successfully implanted, expanding the popularity of the products and opening up overseas markets in a cheap and interesting form.

Through the low-cost "Idol Comic Room" and "Small Daily Life of the Handicraft Group", the industry has seen the strong interactivity and dissemination of online variety shows.

Among them, "The Small Daily Life of the Handmade Group" continues to be popular in many countries in Asia, and even in Europe and the United States, bringing a super first-line experience card to the Rainbow Group.

Some media predict that as physical albums are declining, KPOP may rely on overseas markets and Idol Mall to enter the era of millions of sales.The exaggerated media even once again published the title "Cultural Commander", but this time no one felt humiliated. Instead, they felt that this market gave Han Zidong room to make changes, and Han Zidong also brought great changes to this market. Huge gains.

For Han Zidong, what makes him happiest is that DSP Entertainment did not reject his proposal. After he proposed to acquire Rainbow, DSP Entertainment responded within less than a day.

Yes, but the details must be carefully discussed.

At this point, Rainbow's redemption has entered a countdown.

On February 2th, Rainbow Group held its first song competition. The cheers at the scene were not inferior to those of the first-line girl groups. All the returning idols expressed their envy through SNS. "Tell me Tell me" continued to dominate the music charts. List.

……

At a time when the outside world was disturbing, Han Zidong, together with the team leader of TVN TV Bureau, Qiyi.com's copyright department, colleagues from Lezhi Comics, Idol Entertainment, Elf Film and Television, and the main actors of local entertainment, watched in a small cinema under CJ Entertainment The first six episodes of "Put Me Off the Face of the Earth".

Unlike others who watched the drama seriously, Han Zidong took advantage of the dark environment to sneakily touch the hands of the two beauties on the left and right.

Zhao Yaying was a little bolder and would grab his hand from time to time when he touched her. On the other hand, her little girlfriend remained motionless like a submissive daughter-in-law, letting him have whatever he wanted.

An hour later, as a familiar female voice sang "secret love song", the lights in the theater came on and the audience gave the warmest applause.

clap clap.

Everyone looked back.

I feel helpless and funny at the same time. I don't understand Han Zidong's habit of sitting in the last row at all.

Han Zidong walked over with the starring team, and the representative of the TVN Television Bureau immediately gave him a thumbs up: "Sure enough, our Korean writers are not inferior to professional actors in our acting skills. The actors in this drama have no idol-like acting skills at all. It is simply It’s absolutely amazing!”

"It's ridiculous, but being able to get such a high evaluation from Minister Li finally puts my heart back in my stomach."

"Well, I can vouch for it. Even if this drama is edited into 5 one-act episodes, the ratings will definitely be quite good. I just don't know if the Korean writer plans to broadcast it on the radio or online?"

Considering that this kind of short drama is short and light, and is most suitable for watching during fragmented time such as commuting, Han Zidong decided to broadcast it online and chose the video website built by CJ Entertainment.

Minister Li nodded repeatedly: "Indeed, I will bring this choice to our directors. Also, our directors would like to ask you to help choose a name for this video platform."

Han Zidong was not pretentious. He thought for a moment and replied: "How about calling it TVING?"

"TVING, simple and direct, very good."

Of course, it’s true. TVING is the streaming media platform established by CJ Entertainment in the future. Han Zidong thinks that he is taking it from others and using it for others.

Silently sending an elegy to the Li siblings, one who is about to be imprisoned and the other who is about to be exiled to a free country.

Although after the dust settled on the general election, Lee Meijing made many amends, vigorously catering to the policy agenda of "creative economy", buying Tumblbug, and vigorously joining forces with him to export culture, but it is a pity that that It seems that he doesn't appreciate it at all. Now Li Meijing is a little bit interested in leaving him alone.

So no one can mess with a powerful woman.

After a moment of silence for Li Meijing, Han Zidong saw off the delegation from the TVN Television Bureau and colleagues from several other companies.

In the end, only people from Lezhi Comics, Elf Film and Television, and Qiyi.com were left, and everyone went to Lezhi Comics to discuss the casting of Xingyou.