Chapter 67 Baby Shark (Third Watch)
Jin Zaijing brought a bowl of hangover soup, and the moment she put down the soup bowl, she pinched her ears with both hands.

Seeing Han Zidong stretching out his hand, she did not forget to remind her: "Writer, the soup bowl is a little hot, so be careful."

Han Zidong thanked him with a smile, pulled off his sleeves, covered his hands, and pulled the soup bowl to his eyes.

It is really rare to be able to drink a sip of hot food soup after drinking.

Jin Zaijing smiled and sat opposite, looking at him with anticipation in his eyes.

Han Zidong knew this well. For every cook, what he wanted to see most was that the enjoyer could eat happily. He blew on the hot air, picked up the spoon and prepared to take a sip.

At this moment, Jin Zaijing stopped him and said, "Wait a minute!"

Han Zidong paused.

After all, Jin Zaijing rummaged in the bag on the table again, and found a small bottle of honey.

As she opened the honey, she explained: "You may not know that honey cannot be brewed in boiling water. You have to wait a while before it can be soaked in the soup. Why don't you talk to me about the topic just now?"

As an experienced solitary person, Han Zidong really understands that the water temperature for brewing honey should not be too high.

However, he didn't have the intention to explain clearly, but just glanced at Jin Zaijing calmly.

It was different from the experience in the living room just now. Jin Zaijing's face at this time was softer. Coupled with her coquettish flesh, she felt like a young girlfriend.

Sure enough, the lampshade should be washed!

Han Zidong nodded and said, "Okay."

Jin Zaijing happily moved the chair and sat beside him.

Han Zidong sniffed the scent of incense wafting from Jin Zaijing's body, feeling pure and concentrated.

"Your pocket-sized characters are really cute, but I don't think you may be able to conceive a plot that is enough to impress young female readers.

Instead of trying your best to conceive the plot, you might as well enlarge the cute elements in your paintings and lower the age of the target readers to 3-14 years old. "

Han Zidong paused and asked, "Have you heard of OSMU?"

Jin Zaijing shook his head, expressing his incomprehension.

Han Zidong opened the goji berry jar, poured out a pinch of goji berries, and placed a few on the table while explaining: "one source, multi-use, that is, a resource that can be used multiple times.

In the cultural content industry, it takes one content as a prototype, and then conducts multiple collaborative developments in the form of movies, animation, publishing, comics, games, character peripherals, and even theme parks. "

After all, Kim Jae-kyung is a design college student who is going to take the regular college entrance examination and has just graduated.

"It means eating more than one fish."

Han Zidong threw the remaining goji berries into the bowl and nodded.

"That's right, if you focus on OSMU, you don't need to use the success expectations of webtoons to convince sponsors, but you can use webtoons as a prototype, vigorously expand its animations and character peripherals, and create a Pororo that belongs to you.

Impressing patrons with a brand new business plan, is such a project more interesting than your "Gossip Girl", at least more gimmicks. "

Jin Zaijing withdrew his gaze and pondered seriously.

Setting the target users as children can indeed reduce the requirements for the plot. If you add some entertaining elements to it, it may really attract a large number of children readers.

As for the surroundings of the character?

She took out her mobile phone and searched for information about the children's toy market.

Han Zidong took two spoonfuls of honey, mixed it in the hangover soup, took a spoonful, and took a sip.

This is the first time he has had a hangover soup made by a girl. Although it is not delicious, it tastes sweet and has a slightly sour aftertaste. It is not bad as a drink to quench your thirst.

Sip after sip, he drank half of it in a short while.

Well, he has to admit that Kim Jae Kyung's hangover soup is pretty good.

Aside, Jin Zaijing realized a problem belatedly.

That is when she seriously thinks about the positioning of children's comics and the feasibility of the OSMU model, doesn't it mean that this new project plan is already very persuasive?
According to the information she just searched, one of the most popular cartoon products in the peninsula is "Pucca" born in 1999, and the other is "Pororo" born in 2003.

Both of them use children's animation as the carrier to spread, and then shape the character image, but the main source of income for the producer is peripheral sales and licensing fees.

Ever since, the crux of the problem has become how to successfully animate children's cartoons.

She raised her question again: "But I don't know anything about animation production. Will it cost money to hire a production team to produce animation?"

Han Zidong stretched out his index finger and shook it: "If you really do that, at least half of your crowdfunding money will be made by the animation company, and maybe a lot of money will be paid back."

Looking at Jin Zaijing's eagerness for knowledge, and looking at the apron on the other side's chest, he gave more specific suggestions: "Animation is just a form of communication, and the important thing is this form of video communication, not animation. itself.

Just like "Gangnam Style", if there is only audio, it will definitely not be able to achieve the current results.

Moreover, children are energetic and naturally active, and the form of video transmission can attract their attention even more. "

Noticing that Kim Jae Kyung hadn't understood what he said, Han Zidong turned sideways and said, "Actually, if you just want to get a crowdfunding fund to start the project, explaining around children's comics and the OSMU model should be able to convince you." Part of the sponsor.

After all, any project has certain risks, and you are not too worried about the success of the project. "

His meaning is very simple. From the sponsor's point of view, sponsoring other people's dreams and suffocating dreams means taking certain risks.

From the perspective of the project sponsor, if they just want to get sponsorship money, there is no need to work so hard. Even if it fails in the end, it will be regarded as a life-enriching experience.

Jin Zaijing shook his head: "You should give me some advice."

Han Zidong thought about it seriously, and unconsciously, many surrounding cases that would become popular in the future appeared in his mind.

However, most of the cases are disseminated and shaped in the form of cartoons, which is too time-consuming and labor-intensive.

Until a poisoned melody sounded in my mind:

Baby shark doo doo doo doo doo doo
Baby shark doo doo doo doo doo doo
……

"Baby Shark" is adapted from a North American nursery rhyme. Since it was released on YouTube in 2016, its cumulative broadcast volume has reached 100 billion in six years, ranking first on YouTube.

The production side earns a lot of money every year just from the copyright fee for character authorization.

"How about the nursery rhyme?"

"Children's song?"

Kim Jae Kyung couldn't believe his ears: "You mean to make nursery rhymes in the form of videos to promote comic characters?"

"Yes, it's nursery rhymes. Catchy nursery rhymes are more popular than ordinary animations. I think you can launch a brand of nursery rhymes comics..."

Suddenly the phone's alarm rang, and Han Zidong took a look and found that it was already ten o'clock in the middle of the night.

He thought for a while and said, "You definitely can't make a decision right away. Let me see it this way. You go back and think about it for a night. Let's talk tomorrow. How about it?"

Rest at ten o'clock, this schedule is really a bit perverted.

Although she didn't understand, Kim Jae-kyung expressed her respect. While untiing her apron, she looked at the stove and said, "Why don't I wash the pots and dishes before leaving."

Han Zidong didn't refuse either, after all he really didn't want to move: "Okay."

Jin Zaijing washed the pots and bowls, sorted out the kitchen waste, and even did not forget to sort the garbage. If it weren't for the time to take out the garbage, she might even take the garbage away.

Sending Jin Zaijing to the entrance, Han Zidong sniffed the last sip of incense greedily.

"Perhaps...may I know which brand of incense you use?"

"me?"

Jin Zaijing pointed to herself and asked, while she also grabbed a few strands of hair and put them under her nose to smell them.

"Oh, this is the homemade incense made by me and my mother. If you like it, I can bring some over tomorrow."

"How embarrassing is that...then please bring some more, I can buy it with money."

"Inside?"

Jin Zaijing was a little dumbfounded, but he didn't feel abrupt: "I don't need the money, I will give you a little more, and it will be a gift from you for teaching me."

 Now, all the chapters owed before have been made up.

  Thanks to the monthly tickets of the three book friends, opponent emperor, Fanchen Yiru, and book friend 202000118134842832,
  Thanks to all my friends for recommending tickets, and I will list the leaflets in the future, thank you everyone!
  Thank you for your continued support.

  
 
(End of this chapter)

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