This director only makes bad movies.

Chapter 179
"Director Xu Nan, we all know that you are a famous ghost director, and we also know that you are good at creating high-yield miracles with a small cost."

A reporter stood up and praised Xu Nan first.

Xu Nan's expression remained unchanged. He was too clear about the virtues of a reporter. There would definitely be a but in the end, and then a sharp question that was difficult to answer.

"But." The reporter really said a but: "Currently, so many big directors and staff members in the circle say that your new movie "Spider-Man" is bound to hit the street. May I ask the source of your confidence that "Spider-Man" will not hit the street?" Where is it?"

Xu Nan smiled.

If it was another question, he might not be able to answer it very well, but this question is really too easy to answer.

"The advertising investment for the movie "Spider-Man" has ended, and the advertising placement fee for this movie is..."

Having said that, Xu Nan deliberately paused, his eyes swept around the audience.

Sure enough, all the reporters in the audience showed extremely hungry eyes, like monkeys seeing bananas in the zoo.

The corners of Xu Nan's mouth were slightly raised, a little proud.

"3000 million, the advertising placement of the movie "Spider-Man" is 3000 million."

Xu Nan revealed the advertising placement cost of "Spider-Man".

These words, like a bomb, exploded, making the scene silent for a moment.

Many reporters were stunned.

3000 million for advertising placement, this is the treatment that only big productions and big directors can enjoy.

Xu Nan has only made two films, and he actually...
"real or fake."

Some reporters kept asking questions.

It wasn't that they didn't believe Xu Nan's words, but that the result was too shocking and made them instinctively skeptical.

"We will announce the name of the merchant where the advertisement will be placed on the movie's official Weibo later."

As soon as this sentence came out, the reporters all fell silent.

If you dare to announce it, it is basically impossible to lie, otherwise the consequences of spreading it will be very serious.

Xu Nan finally concluded: "So those who say that the movie is bound to hit the street are all rumors. Our movie has already recovered its cost and made a huge profit. We have locked in the success in advance, and it is impossible to hit the street."

After the press conference, the news spread quickly online.

The main reason is that Xu Nan has been quite popular recently.

The film industry is part of the entertainment industry, and has a close connection with the public. News from this industry naturally tends to attract the attention of netizens.

In order to grab traffic, various media outlets worked overtime after returning home to publish the news.

Netizens have mixed feelings after watching the news.

"Subverting the film industry?"

"There is an inexplicable feeling of being electrocuted."

"I would look forward to it or laugh at it when others say it will subvert the film industry. I feel very shocked when Xu Nan says it will subvert the film industry."

"What's the matter with the inexplicable expectation?"

"The production cost of 200 million is shameless to say that it is the movie with the largest investment."

"This is really Xu Nan's biggest investment in a movie ever, because he never spent more than 100 million on a movie before."

""Spider-Man" is a superhero movie. The lowest cost of a superhero movie in the United States is tens of millions of dollars, and there are hundreds of millions of dollars. Xu Nan actually only spent 200 million."

"The familiar Xu Nan is back, I probably already know what this movie will be like."

"It's still the same old thing, but I like this type of movie."

In fact, the most discussed topic on the Internet is not subverting the film industry, but the placement of 3000 million advertisements.

3000 million yuan in advertising placement, it’s not that the film industry doesn’t have a higher price than this, but those who can enjoy this kind of treatment are generally big producers and big directors.

And it is the combination of big productions and big directors that allows advertisers to place so many.

Xu Nan was able to get such a high ad placement with a production cost of 200 million, which shows that advertisers are very optimistic about the prospects of Xu Nan's movie.

Even because of the high placement of this ad, some netizens doubted whether Xu Nan was joking with them.

After all, Xu Nan, it's not surprising to do such a thing.

It's not once or twice to deceive people.

But soon, the official Weibo of "Spider-Man" announced the partners of the advertisement, which is equivalent to attracting a wave of advertisements to these advertisers in advance.

Some netizens actually went to the advertisers to verify, and they quickly confirmed that what Xu Nan said was true.

The advertising placement of "Spider-Man" is indeed 3000 million, which is fifteen times the production cost.

This can be regarded as creating a record.

Compared with Xu Nan's rhetoric, real money is more likely to cause people's mood swings.

People in the industry looked at the advertising placement cost of "Spider-Man", and then looked at the production cost of the film, and their mentality collapsed.

"Is there any mistake? Are these advertisers out of their minds, and they are willing to invest so much money in such obvious rubbish productions?"

"This wave of Xu Nan has made a lot of money, and he made money before the film was made."

"The main reason is that Xu Nan's record in the last movie was too brilliant, which gave him a halo and caused advertisers to have unrealistic expectations of him."

"This guy already has the treatment of a big director."

"We can only wait for the movie to be released. Only when the movie hits the market will Xu Nan's halo be completely broken."

"The movie should hit the street."

In fact, after the advertising placement fee was announced, it wasn't people in the circle who were most excited, but Xu Nan's fans.

As the saying goes, radish and vegetables have their own love.

Xu Nan's unique style naturally attracted many fans with unique tastes.

And the more fans with unique taste, the more loyal and long-lasting.

When the public opinion on the Internet was all criticizing Xu Nan before, these fans also tried to speak up for Xu Nan, but they were no match for four hands. There were too many people who scolded Xu Nan. Not even a little wave could turn over.

But as soon as the cost of advertising placement came out, these fans immediately found the backbone and attacked everywhere on the Internet, sweeping away the decline of the previous period.

"Whoever said that "Spider-Man" is destined to hit the street, stand up for me."

"Ad placement is 3000 million, just ask who else?"

"The cost of implantation is fifteen times the cost of production, and the film can recover the cost and make a huge profit before the filming starts. Who in the circle can do this."

"The person who said that "Spider-Man" must hit the street before, why didn't he speak?"

"When I think about it, I get angry. A group of people follow what they say. They don't have the ability to distinguish at all. They only know how to follow suit. Now when the cost of advertising placement comes out, they are dumb."

Of course, there are also people who are not convinced.

"Arrogant what?"

"Xu Nan is just relying on good luck. You won't be able to dance when the movie box office comes out."

"A bad movie is a bad movie, even if the cost of advertising is high, it's still a bad movie."

"High advertising placement doesn't mean anything, it can only mean that Xu Nan has commercial value, but it doesn't contradict his bad movies."

(End of this chapter)