This director only makes bad movies.

Chapter 210 First Day Box Office
After confirming that the movie "Spiderman" is unlikely to be a big hit, Zhang Yange's mood inexplicably improved a lot.

The quality of this movie has improved compared to the previous movie "Captain of China", but the schedule is much worse than the previous movie.

Zhang Yange estimated that the film's box office would be around 3000 million. Even with more publicity, it would be [-] million at most.

He didn't believe that this time Xu Nan could do the same thing as the last time he promoted "Captain of China" by marketing footwashing water and making "Spider-Man" a big hit at the box office.

Even if Xu Nan really came to market the footwashing water, it was useless, and the audience couldn't be fooled a second time.

And this schedule is too bad, the upper limit is here, and it can't go up at all.

For movies, schedule is more important than publicity.

Two Hollywood blockbusters in the same period, just ask how you broke.

Of course, even if the box office is only more than 1 million, "Spider-Man" is still a big profit, because the production cost of this movie is only 200 million.

But the account can't be calculated like this. In the last movie "Captain of China", Xu Nan only spent 100 million to get a billion box office.

This movie "Spider-Man" had a higher production cost than the previous movie, but it only earned more than 1 million at the box office.

The gap is too big, and Xu Nan can be pulled down from the altar directly.

This is the consequence of going the wrong way.

The more Zhang Yange thought about it, the more excited he felt, and immediately prepared to go back and write a film review, pointing out all the shortcomings of the movie "Spider-Man", so as to prevent the audience from being fooled into watching "Spider-Man".

On the other side, Tao Heng also bought a ticket and went to the cinema to watch "Spider-Man".

His and Zhang Yange's judgments are similar. The quality of this movie is good, but it can only be said to be good.

Put it on a good schedule and promote it better, maybe it can have a good box office.

But in the shadow of Hollywood movies, the film's box office ceiling is absolutely impossible to be too high.

But after all, Tao Heng had seen Xu Nan create a miracle with his own eyes.

Last time, "Captain of China" exploded at the box office with the foot-washing trick. If Xu Nan engages in another explosive marketing this time, it is really possible to increase the box office by tens of millions.

So after returning, he must post on Weibo, so that the audience must not be fooled by Xu Nan's marketing.

Hours after the premiere, the first "Spider-Man" reviews were freshly out.

This movie has a lot of bad reviews and more positive reviews.

"A very funny movie, highly recommended."

"Non-sensical, especially nonsensical, reminds me of the few classic nonsensical comedies I watched. Although "Spider-Man" is not very nonsensical, it's just good enough to be funny."

"This movie is the only one this year that made me laugh."

"It's a movie worth watching. If you don't want to watch disaster movies, you can choose to watch this movie. You won't regret it."

"The thing that amuses me the most is that during the process of Yang Zhizhu's adventure, the spider obviously ran on her body, but no one saw it. Everyone thought it was a posing, and the researcher was still in love there. They didn't notice it all the time. It’s not right, it’s just too nonsensical.”

"I was laughing the whole time. I finished watching this movie with relish. An hour and a half is really too short, it's not enough to watch at all."

As early as more than ten years ago, there was a type of nonsense comedy in China. At that time, comedy was nonsense, and nonsense was comedy, which had a profound impact on a generation.

However, with the weakening of Hong Kong-produced films, nonsensical films suddenly disappeared without a trace, and they have not appeared for seven or eight years.

Xu Nan shoots superhero movies in a nonsensical way. The first thought of most audiences is definitely not that this is wrong, but that they are very surprised.

Although superhero movies are naturally incompatible with nonsense, but relying on the good foundation laid by Xu Nan in previous nonsensical comedies, audiences of this type can naturally accept it.

Of course, there are bad reviews too.

"I don't know."

"Ever since I knew that Xu Nan spent 200 million yuan to make a movie, I knew that this movie was definitely not good. I bought the ticket and saw that there were almost no special effects in the whole process. The few shots showing superpowers were extremely shoddy."

"It's not a superhero movie at all, it's a spoof movie in superhero skin."

"Don't look at it, you will be fooled."

"Everyone knows how bad "Captain China" is, so don't watch "Spider-Man."

Generally speaking, the movie "Spider-Man" has more positive reviews than negative reviews. Most viewers, even if they think it is not good, will not think this movie is ugly.

The reviews for this movie on the Internet are generally good.

Xu Nan learned the lesson of "Captain of China" and didn't take a slant like the last time. He bought the movie that the trolls blacked out at the first time, and didn't make a lot of publicity before the broadcast. He followed the standard movie promotion routine.

"Spider-Man" is a nonsensical spoof superhero movie. Whether it is nonsensical or superhero movies, Chinese people are familiar with it and have seen many kinds.

Therefore, they naturally have a high degree of acceptance of this type of movie, and they will not be too disgusted. If they have the opportunity to get out of the circle with word of mouth, they don't have to be as radical as promoting "Captain of China".

After all, the environments faced by the two films are different, and the publicity strategies of the films are also different.

Of course, no matter how well Xu Nan's film is made or how his publicity strategy is, there is always something to prove it.

This thing is the box office of the movie.

Whether a movie is good or not, the most important data is whether the movie box office is high or not. If the movie box office is high, it means that the audience approves it.

After the premiere ceremony, Xu Nan has been paying attention to the public opinion on the Internet, and at the same time is waiting for the box office release on the first day.

This data is the most critical thing.

Not only him, but Mimi is also paying attention.

The box office of "Spider-Man" must not collapse on the first day, it must not collapse.

In order to promote the movie, she has often posted on Weibo these days, calling on her fans to watch the movie "Spider-Man".

Of course at this time she doesn't know how much fans can help the box office, not only she doesn't know, but no one in the whole country knows.

But Xu Nan is very clear.

"Spider-Man" has the same benefits as "Far Cry", and "Spider-Man" has more distributions, and Mimi has more roles. She is the absolute protagonist. There is no reason for this group of fans not to buy it.

With the support of Mimi's fans, coupled with the publicity during this period, it is impossible for "Spider-Man"'s box office to collapse on the first day.

Xu Nan guessed right.

In the middle of the night, the first-day box office of "Spider-Man" was released.

300 million, which is less than half of the "Shocking Crisis" that was released for several days.

When the box office results came out, Xu Nan breathed a sigh of relief.

Stable.

(End of this chapter)