This director only makes bad movies.

Chapter 287 The audience misunderstood the movie

Whether it is professional film critics or ordinary audiences, the evaluation of "Atlantic Rim" is very poor.

Film critics don't care. In the Internet age, the influence of film critics has become very low, and their influence on audiences is negligible. Few people will go to the movies because of film reviews.

But the audience is different. Almost all the negative reviews show that most audiences have a bad impression of this movie, and the freshness of Rotten Tomatoes is very intuitive.

If it was changed to other movies, the movie's reputation is so bad, it is basically tantamount to a collapse.

But if it was replaced by Shanzhai Pengci, the reputation would be poor. This was not the first time Xu Nan had encountered this situation, so he didn't panic at all.

Seeing Xu Nan's calm face, George thought he was pretending to be calm. After all, the first day of the film's box office was very low, and the results were much worse than the previous film.

"President Xu, our movie has not been advertised, so it's not bad to achieve this result. I believe that as time goes by, the box office of our movie will get better and better. After all, this is only the first day." George comforted.

Xu Nan smiled: "George, I'm not worried at all. Don't forget that our movie costs only 25 dollars."

The reason why the cost of the film is 25 US dollars is a little higher than expected, mainly because special effects require additional money.

Xu Nan had an idea, planning to set up a special effects team in the company to be responsible for producing special effects for the company's films, which would greatly reduce the cost of the film.

In the future, the company will definitely shoot a lot of movies, and special effects are an indispensable part of them. Setting up a special effects team in the company can not only speed up the filming process, but also save a lot of cost.

This is what Sanctuary Pictures does, and the special effects are handed over to people within the company.

The most amazing thing is that Sanctuary Films once cut the special effects of old movies and used them in new movies to minimize costs.

The reason why they can do this, besides reducing the cost of the film, is because the special effects are made by the company, and the copyright is in their own hands, and they can use them as they like.

But if you let an outside special effects company do the special effects, then using the previous special effects pictures will easily cause disputes.

Shelter Films is an example for Xu Nan to learn from. The special effects department must be established, but it is only a matter of time.

Of course, that is for the future. What Xu Nan has to do now is to standardize and streamline the filming of Nanhai Film and Television in the United States, just like in China, the filming is like an assembly line, and the fastest time is only seven days. movie.

After doing this, he will consider forming a special effects department.

George didn't expect so many thoughts to turn in Xu Nan's mind with just one sentence. When Xu Nan said this, he suddenly remembered that the cost of the movie "Atlantic Rim" was very low, so low that even if the single-day box office was only 18 , can still make money.

"And this is just the beginning. Don't forget, "Pacific Rim" has not yet been widely publicized and released. When this movie is widely publicized and released, our film's box office will definitely usher in a dramatic increase." Xu Nan Said confidently.

The movie "Atlantic Rim" mainly relies on Pengci, and when "Pacific Rim" is released, the box office will really explode.

At that time, those gossip tabloid media will definitely take the initiative to link the two movies together for the sake of news sales. Even if they don't do that, Xu Nan can still find a way to link the two movies together.

Taking a step back, it doesn't matter if the massively publicized release of "Pacific Rim" doesn't make "Atlantic Rim" a box office hit.

The cost of "Atlantic Rim" is very low, and the current box office trend alone can make money back and make money, and there are also streaming media copyrights, videotape copyrights, and overseas box office.

With so many outlets here, it's impossible for a movie to lose money.

It is so convenient to touch the tiles in the cottage.

"The single-day box office is 18 US dollars, and the freshness of Rotten Tomatoes is only [-]%." Seeing the data collected by the assistant, Benjamin couldn't help laughing.

After watching the movie yesterday, he knew that the data would definitely collapse, but the collapse was unexpected, and he felt an inexplicable sense of refreshment in his heart.

This kind of refreshing feeling is like seeing the ex-girlfriend who just abandoned her in a particularly miserable way, it is extremely comfortable.

Feeling refreshed on happy occasions, Benjamin felt energetic, and began to work on the release of the movie "Pacific Rim".

This movie is related to his career, and every detail cannot be sloppy.

As the release date approached, Warner, which had been prepared for a long time, spent a lot of publicity funds and began to promote the movie "Pacific Rim" through a large number of channels.

Subway, bus, Internet, news, media, as long as the audience can see it, they can see the advertisement of this movie.

This is a big-budget movie. When it is really publicized, it penetrates every corner and can let the most audience know in the shortest time.

Seeing the popularity of "Pacific Rim" getting higher and higher, Benjamin is very happy, because this means that the box office will be very high after the movie is released.

But after seeing that the box office of the copycat Porcelain Rim also increased, Benjamin was very upset.

This is equivalent to your hard work, and the final results are stolen by others.

This feeling is extremely aggrieved.

But Benjamin still can't do anything to Xu Nan.

Forbearance, everything will wait until the movie is released.

The performance of the movie "Pacific Rim" is related to his career, and there must be no mistakes.

Two days later, "Pacific Rim" released the movie trailer, and with Warner's powerful channels, the trailer quickly spread across the Internet.

Movie trailers, the content inside is generally the essence of a movie, the purpose is to attract more audiences into the cinema to watch movies.

The same is true for the trailer of "Pacific Rim". Although it is only 2 minutes long, it is full of explosive points, with endless exciting scenes. Coupled with Warner's publicity ability, it detonated the entire Internet not long after it was released.

"Oh my god, it's so wonderful. This mech is exactly like my dream."

"Monsters are ferocious and terrifying. I just like movies with big scenes like this."

"It's decided, I'll take my girlfriend to watch the movie when it's released."

"It's been a long time since I watched a movie. After watching the trailer, I decided to watch this movie."

"I believe Warner and director Benjamin will not let me down."

"Mecha movies are my favorite. As long as there is a man who doesn't like mechas, it's a rare mecha movie. I must watch it."

"The trailer is very exciting, I hope the movie will not let us down."

"Looking forward to this movie, I trust director Benjamin."

In addition to a large number of audience praise, there are also many celebrities in the entertainment industry who forwarded this trailer, making the influence of this trailer rapidly increase.

The male and female protagonists of the movie are also starting to work hard at this time. They can play in Warner's big production Pacific Rim. Of course, they can't be ordinary people. They are the first-line stars in the United States. They are very famous. Friends in the circle help to spread.

At the same time, the hero and heroine also tweeted to call on netizens to watch the movie as soon as the movie is released.

In this case, the trailer quickly caused a sensation, and countless netizens expressed their expectations.

Seeing this effect, Benjamin smiled.

The effect of the trailer is so good, which is a very good sign. When the movie is released, the box office on the first day will definitely not be low.

Of course, the most important thing is the quality of the movie itself. If the quality is not good, the large-scale publicity in advance will lead to the collapse of the movie's word-of-mouth and box office.

However, Benjamin is not worried about the quality of "Pacific Rim". He spent countless efforts to make this movie, and the quality is absolutely fine. As long as it is released, the box office cannot be low.

"Director, is there something new?" The assistant suddenly hurried over.

"Just now, the Warner Bros. PR Department suddenly discovered that there are a lot of negative reviews of our movies on the Internet."

"What?" Benjamin was startled, and suddenly thought of something.

He took out his mobile phone and checked the public opinion about "Pacific Rim" on the Internet.

Sure enough, in such a short period of time, many negative reviews of "Pacific Rim" suddenly appeared on the Internet.

"This is the worst movie I've seen this year."

"Oh my god, the special effects of "Pacific Rim" made me vomit. It's even worse than the textures of online videos. Is this a big Warner production?"

"This movie is the most rubbish movie I've ever seen, especially the special effects, it's outrageously bad."

"Benjamin, the actors you selected have a very bad eye. It's really ridiculous that the senior officials of the Ministry of National Defense are all a bunch of fat people."

"Can you use snacks when choosing a shooting scene for a movie? It's obviously a school, so you can't spend more money to pick a better scene?"

"The film bears no resemblance to the trailer."

"Benjamin, you are a shameless liar, because you and I suffered the most painful two hours of our lives."

Looking at these comments, Benjamin frowned tightly.

At this time, how could he not understand that these netizens must have misunderstood the movie.

They must have mistaken "Pacific Rim" for "Atlantic Rim". That movie was just as bad as netizens said.

Maybe there is also that Huaxia director playing tricks here.

After watching the film last time, Benjamin specially researched the deeds of that Chinese director, and found that he especially likes to fish in troubled waters, misleading the audience to make them think that Shanzhai Pengci is a positive film, so as to gain box office.

And this trick is very effective. Most people watch movies just for fun, and they don’t know the details of the movie. If they see a movie with a similar name at first glance, they may really be mistaken.

The way to crack this trick is actually very simple, it is to remind the audience and let them know that the two movies are not the same.

The audience is not an idiot, as long as they know that there are pirated versions and pay attention to them, they will be able to find the difference.

Originally, Benjamin didn't want to do this, because it would increase the popularity of pirated movies.

But now that the counterfeit tiles have begun to affect his Pacific Rim, it is impossible not to do so.

Benjamin immediately made up his mind: "Assistant, communicate with Warner immediately, I will hold a press conference to let everyone know that the two movies are different."

(End of this chapter)