Chapter 125
At eight o'clock the next morning, Wu Jinyan left early because of work arrangements, and Li Chuan slept in the hotel alone until noon.

After waking up, he washed up briefly, tidied up again, then checked out the room, took a taxi, and rushed to BJ Airport.

At [-]:[-] in the afternoon, the plane took off and landed at Xiaoshan Airport on time two hours later.

Zhu Chenwei came to pick him up in a black Alphard. After the two left the airport, they didn't go back to the company, but went directly to the IKEA apartment.

Today is December 12th. Douyin live broadcast has been fully opened. More than 26 anchors of Sanmu Media, as well as all employees of the operation department, have all arrived at the IKEA apartment and started formal work.

Today is the first day of the company's entertainment live broadcast business, and Li Kun's Douyin is still the first broadcast. Li Chuan has to rush over to guide the work no matter what.

At [-]:[-] in the afternoon, Li Chuan rushed to the IKEA apartment.

He took the elevator up to the fifth floor, pushed open the door of a suite, and walked in.

The size of the suite is not large, only 78 square meters, but because there is only one bedroom, the living room is very spacious, plus the open dining room and kitchen, it is more than 40 square meters together, and there are more than a dozen desks. It doesn't look too crowded either.

At this moment, all the staff in the operation department were busy, and even when they saw the big boss coming, no one stood up to say hello.

Li Chuan didn't say anything. After looking around the "office hall", he opened the door and walked into the bedroom.

A twenty-square-meter bedroom is Yu Jie's temporary office.

Li Chuan walked in and saw Li Kun and Wu Wenfan at a glance.

At this time, they were sitting on the sofa, communicating with Yu Jie in front of them.

When they saw Li Chuan, they immediately stopped talking and got up to greet him, acting more sensible than ordinary employees.

"elder brother."

"Mr. Li."

"Ah."

Li Chuan responded, patted Li Kun and Wu Wenfan on the shoulders, motioned them to sit down, then went straight to Yu Jie, and asked, "How's the situation?"

"not bad."

With a happy face, Yu Jie held the mouse and operated the computer, called up a background data, and showed it to Li Chuan: "Look, it's not even night yet, and our turnover has already exceeded [-]."

Turnover, in business, refers to turnover, and in the entertainment and live broadcast industry, it refers to the total value of gifts, and the unit is "yuan".

The "flowing water" in Yu Jie's mouth refers to the total amount of all entertainment anchors and gifts under the company.

Seventeen or eighteen hours have passed since 12:26 on December 5th, and the total turnover has exceeded [-] yuan. Compared with many live broadcast guilds in later generations, it is not a star and a half.

But everything cannot be compared like this.

The number of anchors under Sanmu Media is relatively small, and there are no more than 23 anchors.

Among the 23 anchors, only 16 have started broadcasting so far, including several tentative accounts.

After 12:26 on December 3th, the operation department took a few anchor accounts and tried to start broadcasting for a while in order to test. The short one was only 10 minutes, and the long one was only [-] minutes. The time was too short, and there was no normal live broadcast. I didn't get many gifts.

Excluding these accounts, there are actually only 13 anchors who are broadcasting normally, and the rest are basically scheduled to broadcast live at night or early in the morning.

13 anchors have created a total turnover of more than 5 yuan, and the average turnover amount of each anchor is about 4000 yuan.

According to the 45% gift sharing ratio, each anchor earns an average of 800 yuan.

You know, this is the income of a few hours a day for live broadcasting!

Looking at it this way, is the turnover of [-] still low?

And don't forget that most of the anchors under Sanmu Media are new anchors with no experience in live broadcasting. It is already incredible to be able to achieve this data.

Of course, this is also the dividend in the early stage of Douyin live broadcast.

In the early stage of Douyin's live broadcast, there were few anchors and a lot of traffic. A random live broadcast room could reach hundreds or thousands of people.

Li Chuan checked the data in detail, nodded in satisfaction, then got up, and turned to look at Li Kun next to him.

The other anchors of the company are actually making small noises, and the focus tonight is mainly on Li Kun.

"How's the preparation going?" Li Chuan looked at Li Kun and asked.

"It's all ready, that's..."

Li Kun scratched his head and said, "A little nervous."

"Why are you nervous? This isn't your first live broadcast."

"That's what I said, but it's... the first time I've experienced such a big battle, and I feel... a little guilty."

"You're an idiot."

As Li Chuan said, he slapped Li Kun on the back of the neck, and said, "Didn't I always go crazy when I watched your live broadcast before? Hold on to me tonight!"

"Understood, brother." Li Kun rubbed the back of his neck and grinned.

"have you eaten?"

"not yet."

"Go eat now, don't eat too full, too full will make you sleepy, stay in your room after eating, think about the content of the live broadcast tonight, and don't come here again."

"it is good."

Li Kun responded and left the office.

Li Chuan watched Li Kun leave and shook his head helplessly.

He actually understood why Li Kun was nervous.

Just imagine: the company has spent a lot of money and resources on you, half of the company revolves around you alone, and has been preparing for more than a month. During this period, there are non-stop meetings and conferences, just for that live broadcast... ...Aren't you nervous in this situation?
Li Chuan just understood this, so he asked Li Kun to go to dinner early to relax, and not to come to the meeting after dinner.

The live broadcast is about to start. Meetings are not very useful anymore, and the more meetings there are, the more nervous Li Kun will be. It is unnecessary and not worth the candle.

"In a while, when Li Kun is live broadcasting, you don't want to go there, let him broadcast by himself, don't disturb him." Li Chuan turned his head and told Yu Jie and Wu Wenfan.

Yu Jie and Wu Wenfan both nodded when they heard the words.

"Li Kun's traffic, have you bought it?" Li Chuan found a chair and sat down, and asked Jie again.

"Buy it, 200 million streams are already in the account."

"Well, what about the Douyin account for swiping money?"

"Already ready, five accounts, each account recharged 100 million."

"Ah."

Li Kun’s Douyin premiered, the popularity of the live broadcast room must be maintained at “20 plus”, and gifts such as Douyin No. [-] and Carnival cannot be stopped... It is impossible to do these two things without spending money.

200 million traffic, plus five 100 million accounts for swiping money, the basic investment is 700 million!
Of course, the 700 million does not have to be spent all at once.

If Li Kun’s streaming rate in the live broadcast room is good, you can invest less in the traffic temporarily, and use the rest later; You can brush slowly, and the rest can also be used later.

Moreover, as an MCN institution, they actually have refunds in terms of swiping money.

Sanmu Media is an entry-level MCN organization, and the gift sharing ratio is 55%.

Li Kun received a gift of 100 million, and the company got 55. According to the contract, Li Kun got 45 and the company got 10.

However, if the company paid for the 100 million, Li Kun would definitely not be able to participate in the distribution of the money, so the 55 will all belong to the company.

If you spend 100 million, the company can get back 55, which is "return".

It is also worth mentioning that there is a recharge discount in the early stage of Douyin live broadcast.

The recharge discount is [-]% off.

What does [-]% off mean?
Recharge 80, you can spend 100 million!

Therefore, the company gave Li Kun a gift of 100 million yuan, but the actual loss was only 25 yuan!
(End of this chapter)

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