This celebrity is too rich

Chapter 13 Bundled streaming

At around 08:30 in the evening, Li Chuan received a message from the owner of the seafood restaurant.

[Brother Sen, I have already posted the video, but my Douyin account only has a dozen or so followers, and no one may watch the video after posting it, please give me a thumbs up or something. 】

Li Chuan turned on Douyin, followed the shop owner's prompt, and found the video.

The video screen is the first perspective of the shop owner.

At the beginning of the video, the store owner is standing at the door of his store, communicating with several customers.

"I'm sorry, I'm sorry, there are no ingredients in the store today, and the hospitality is not good. I'm really sorry, everyone, please go back first, and come back another day."

"We came from Shanghai, more than 100 kilometers away, and we didn't have anything to eat, so you drove us away, it's too shameful."

"I'm not driving you away." The shop owner scratched his head for a while and said, "I'm a restaurant owner, can I just let my business go? I really don't have any ingredients. If you don't believe me, go to the kitchen to see that there are no vegetables left. There are a few."

"Then what should we do? Let's come all the way and go back hungry."

"Well... why don't you go to the barbecue restaurant in front of you. Their barbecue tastes very good and the price is not expensive. Besides, in this summer, eating barbecue is more comfortable than eating seafood, what do you think?"

"Oh, okay, okay, I'll come back another day."

"Okay, okay, I will definitely welcome you then, I'm really sorry today...you go slowly, go slowly."

The shop owner sent the group of customers away, turned around and walked back to the shop.

At this time, there was a lot of noise in the store.

There is not a single vacant seat in the huge restaurant, and it is full of customers.

"Ah~."

The store owner let out a long sigh and said quietly:

"I really didn't expect it. A few days ago, a big internet celebrity ate a meal in our store and took a video. I didn't expect the traffic to explode. I prepared the ingredients for a week, and they were sold out in less than two days. I'm devastated right now.

But I still want to thank Douyin. The influence of Douyin is terrible. This is really an era of Douyin.At the same time, I also want to thank Mr. Sen, thank you for coming to our store to eat and shoot videos. Next time you come again, I will give you a free order, eat whatever you want, and eat as much as you want.

In addition, for those who want to come to our restaurant to eat, please don't come tonight. There are really no ingredients. I will welcome you when I prepare the goods tomorrow. "

At this point, the video ends.

It lasts less than 1 minute, without editing, special effects, or even subtitles. It's like taking a random shot and uploading it for release. It can be described as extremely crude.

However, Li Chuan was quite satisfied, because this was the effect he wanted.

The store owner basically followed his request. The reason why he asked the store owner to shoot such a video was because he wanted to pursue an authenticity.

The audience will believe it only if it is true enough; as long as the audience believes it, everything will be fine.

Li Chuan liked the video, and commented in passing:
[It's free, right? One 160-jin lobster, shouldn't be a big problem, right? 】

His loyal fans will often browse his personal homepage and keep an eye on his dynamic changes. If he likes a video, these loyal fans will also like and comment in the past.

No, not long after Li Chuan liked it, the shop owner’s video gained thousands of views, more than 200 likes, and dozens of comments and reposts.

Such excellent data performance also made this video quickly become popular, and the number of views began to soar.

At this time, Internet big data played a role again.

Douyin's system detected that the shop owner's video and "Mr. Sen"'s shop-exploring video had a very high degree of audience overlap, so the two videos began to be bundled and streamed by Douyin.

Many viewers have just finished browsing the video of "Mr. Mori" visiting the store, and the next one will be the video of the shop owner, or just after viewing the video of the shop owner, the next one will be the video of "Mr. Mori" visiting the store.

The effect of this bundled push stream is excellent, and the data of the store owner’s video has been rising steadily, and it has also brought a new wave of enthusiasm to the video of “Mr. Mori” exploring the store.

Until twelve o'clock in the evening.

The store owner's video has received more than 500 million views.

The specific data are as follows:

Play volume: 526.3 million

Likes: 31.1

Number of comments: 2.0

Favorites: 0.8

Forward volume: 3.4 million

The data of "Mr. Mori"'s store exploration video has also achieved a certain amount of growth.

The specific data are as follows:

Play volume: 3018.5 million

Likes: 133.2

Number of comments: 4.6

Favorites: 6.0

Forward volume: 7.1 million

The combination of the two videos unexpectedly created a win-win situation, which made Li Chuan completely relieved while being pleasantly surprised.

With such an effective promotional video, he believes that more restaurants will come to him in the future.

'It shouldn't be a problem to triple the number of restaurants that take the initiative to find you. '

Li Chuan thought happily.

At this moment, his cell phone rang suddenly.

I took it over and saw that it was Chen Chen calling.

"Hello? What's the matter? Why are you calling in the middle of the night?"

"I can't do it! I can't stand it anymore!"

"Ah? What can't stand it anymore? What's wrong with you? What happened?"

"There are too many people adding WeChat tonight, all of them are looking for you to visit the store. I haven't finished chatting with you yet, the next one will come; the next one just started chatting, and the next one will come again, one after a while , one at a time, endless, I'm going crazy!"

"Uh."

Li Chuan blushed for a while.

He was too happy just now, ignoring Chen Chen's workload.

In a short period of time, with so many people adding WeChat, she has to chat with each one thoroughly, ask about the location of the restaurant, find out whether the other party is willing to pay, and then organize and record in the follow-up... and so on, the workload is indeed too great.

Li Chuan is not a black-hearted boss, he was just negligent.

"In this way, don't talk to them for now. You can change your signature and explain the working hours, um... just nine in the morning to nine in the evening. From now on, you will work during this time period, and ignore them at other times.

In the early morning of tomorrow, I will apply for a mobile phone card, and then apply for a WeChat account for work, and hang it up together, and then we will chat together. "

"..."

……

In the next few days, Li Chuan and Chen Chen have been negotiating with many restaurant owners.

Affected by the promotional video, more than [-] restaurants came to them proactively, of which about a quarter, or about [-], were willing to pay.

Li Chuan's idea is to give priority to local restaurants in Hangzhou.

There are more than ten local restaurants in Hangzhou that are willing to pay. After careful selection, Li Chuan finally selected three suitable ones.

There are three restaurants, namely a western restaurant, a barbecue restaurant, and a fast food restaurant.

There is a dish called "Wellington Steak" in the western restaurant. "Wellington Steak" was popularized by a TV series before. Many viewers know that using it to shoot videos has a great eyeball effect.

The barbecue restaurant is opened by a Mongolian owner. They have roasted whole sheep in their store. A whole sheep is roasted on the fire, which is very visually impactful.

The fast food restaurant has a super-sized hamburger, which is about the size of a basketball, enough for two or three people, and it is quite interesting to photograph.

Li Chuan's selection criteria are very simple, that is, to see if the restaurant is suitable for shooting videos.

His current position is to be a store-exploring blogger who takes the high-quality route. Given the choice, he must give priority to his own video quality.

After choosing a restaurant, the next step is to discuss the commission.

At this point in time, shop-exploring bloggers are not as rampant as in later generations. Although there is competition among them, it is not serious and has not yet reached the point of involution in the industry.Therefore, the commissions that shop-exploring bloggers can get are relatively generous.

According to today's market conditions, it is usually 2 to 5 cents per fan.

Li Chuan set his own price at the highest level: 5 cents for a fan.

As of noon on July 2018, 7, the number of fans of "Mr. Mori" on each platform is as follows:
Douyin: 272.6 million

Kuaishou: 28.6

Station B: 1.3

Little Red Book: 0.1

Li Chuan recorded the price like this:

Douyin is the main website, billed according to the standard "0.05 yuan / 1 fan", which is calculated as 136300 yuan; Kuaishou, Station B, and Xiaohongshu are the secondary stations, which are discounted in half according to the standard and "0.025 yuan / 1 fan" "Billing, calculated as 7500 yuan.Adding the two together, the total is 143800 yuan.

Taking this quotation, Li Chuan first negotiated with the owner of the western restaurant.

The owner of the western restaurant felt that his quotation was a bit high, and hoped that he would wipe out the change and give him a round number - 10 yuan.

Li Chuan firmly disagreed with this.

It's not that he doesn't know how to be flexible, it's because he already lost money with this offer.

Today's "Mr. Mori" is very popular on Douyin. Although he only has more than 200 million fans, each of the five videos has more than 3000 million views.

You know, this data is beyond the reach of many big Internet celebrities with a level of tens of millions.

From Li Chuan's point of view, if he doesn't pay a premium, he is considered a loss, and discounts are absolutely impossible!
It's okay to wipe off odds, but you can only wipe up to thousands of digits at most.

'3800 is waived for you, the right is a human relationship, I am not too bad, as for 43800...don't even think about it! '

Li Chuan had this idea from the beginning to the end, and the final result of the negotiation was not as he expected.

Commission: 14 whole.

Li Chuan used 3800 yuan to make friends with the owner of the western restaurant.

On the second day after the negotiation ended, Li Chuan received a deposit of 5 yuan.

This was also negotiated and signed in a formal contract.

After the contract is signed, the western restaurant has to pay a deposit of 5 yuan; after the video shooting, the western restaurant will pay another 5 yuan; after the video is officially released, the western restaurant will make up the remaining 4 yuan.

What Li Chuan has to do here is to shoot a video. In the video, he wants to show the entrance, environment, and dishes of the western restaurant. In addition, when releasing the video, he also needs to post the address of the western restaurant.Other than that, there is nothing else.

With 5 yuan in hand, Li Chuan suddenly felt refreshed.

He has been busy for half a month, and now it is finally rewarding.

Although 5 yuan is not much, it helped him return a lot of blood. With this money, all subsequent plans can be carried out smoothly.

In the next few days, Li Chuan began to plan the script and prepare for the shooting.

But in the process of preparation, he encountered an accident.

When he went to rent a car, he was told by the car rental company that Daniel was rented out a few days ago, and the other party rented it for a week, and it expired in three days.

You know, a luxury sports car like Daniel is not a Toyota Volkswagen, nor a Mercedes-Benz BMW. There are not many in Hangzhou, and the car rental company only has this one. Once it is rented by others, Li Chuan can only stare blankly.

As a result, the shooting plan was forced to be postponed for three days.

Li Chuan felt very bad, and he secretly made up his mind that when he got rich in the future, he must first buy a big cow and come back. This would not only save trouble, but also avoid leaking his feet.

(End of this chapter)