This celebrity is too rich

Chapter 24 Live Streaming with Goods
In the morning, in the general manager's office of Sanmu Media, Yu Jie was reporting to Li Chuan.

"Hot pot restaurant?" Li Chuan held a piece of A4 paper in his hand, with a strange expression on his face.

The A4 paper is the script for the next video of "Baby Tong". Yu Jie just wrote it out and gave it to him for review.

"Tong Baobao" already has more than 100 million fans, and it is ready to transform.

The boat is small and easy to turn around. There is no need to delay this kind of thing. If it is delayed for a long time, it will easily lead to problems.

Yesterday, Li Chuan ordered Chen Chen to find a few restaurants willing to cooperate with "Tong Bao Bao" from the business resources of "Mr. Sen", and let Liu Xintong and Yu Jie make choices.

Unexpectedly, they chose a hot pot restaurant.

"This is Xiaotong's own idea. She said she wants to eat hot pot." Yu Jie spread his hands and said helplessly.

"Eat hot pot now?" Li Chuan was a little puzzled, and said, "It's only mid-September, does anyone eat hot pot? This is her first shop-exploring video. If the promotion effect is not as expected, it will smash the signboard ? What will you do in the future?"

"Don't worry about that, there are quite a lot of people eating hot pot now."

"Oh? Really fake?"

Li Chuan doesn't quite believe it. In his impression, hot pot is a winter food. Now that summer is just over, there shouldn't be too many people eating hot pot.

"You may not know that hot pot is eaten all year round. Even in summer, there are many people who eat it. Now the restaurants are air-conditioned, so you won't suffer from heat stroke. This is actually the peak season for hot pot restaurants. , Summer has just passed, and the weather has cooled down a lot, so many people who like to eat hot pot are waiting for this time.”

"Oh? Is that so?"

"It must be. If you don't believe me, let's go eat hot pot together tonight. You can see the situation on the spot. I'll treat you."

"Uh, let's forget about eating." Li Chuan scratched his head awkwardly, and said, "I don't eat hot pot very much, so I don't know much about it. Maybe it's because I was thinking about it."

Li Chuan explained and didn't say anything more.

If what Yu Jie said is true, then there is nothing to worry about.

Since Liu Xintong wants to eat hot pot, let her go.

The food is what she wants, and her performance in the video can be more realistic, so there are only advantages and no disadvantages.

"How much is the commission for the hotpot restaurant?" Li Chuan asked a new question.

"One hundred thousand, they offered it."

"Oh?" Li Chuan was quite surprised.

If the price is based on the number of fans, the commission for a single video of "Tong Bao Bao" should be around [-]. He didn't expect the other party to directly report [-].

You know, this is "Tong Bao Bao"'s first shop-exploring video.

When "Mr. Mori" made a shop-exploring video before, he warmed up in advance, shot a video for free, and after getting the effect, he made a lot of hype. In this way, he just laid the foundation for his shop-exploring road.

However, "Tong Baobao" has never proved herself in this regard. Even so, she is still sought after by the market, and the target restaurant even made an initiative to raise prices.

This is enough to prove that the potential of "Tong Baobao" in the field of store exploration is much higher than that of "Mr. Sen".

For this, Li Chuan was not jealous.

Everyone has their own field of expertise. Liu Xintong is born to be a good seed of a shop explorer, but he actually does not have this talent.

He's just trying to make money by relying on shop scouts.

Li Chuan has a clear understanding of himself, and instead of being jealous of "Baby Tong", he is happy.

The reason for being happy is simple, "Tong Baobao" can make money for the company.

Previously, the entire company had to rely on him for blood transfusions alone. Although it could support it, it was not a long-term solution after all.

Now, "Tong Baobao" has also started to make money, which can relieve his pressure, and it also represents an important step for the company Sanmu Media.

This step is of great significance!

"The script is well written, let's shoot as planned." Li Chuan said, and handed the A4 paper back to Yu Jie: "In the future, I will no longer participate in the affairs of 'Tong Bao Bao', and I will leave it all to You are in charge."

"OK, no problem."

"Yeah. Old Yu, Liu Xintong is the No.1 short video expert signed by our company. She is very important to us and affects the morale of the company. She is also very talented. Although she only has more than 100 million fans, But it’s not difficult for her to become an internet celebrity with tens of millions, you can’t take it lightly, you must give her enough attention and support, and let her grow up as soon as possible.”

"Don't worry, within half a year at most, I will definitely be able to train her to become a tens of millions of Internet celebrities."

"Okay." Li Chuan nodded with a smile, and then said: "Don't put all your energy on 'Tong Bao Bao', you are the operation director of our company, the operation department, and other contracted employees of the company. Daren, you have to take care of it."

"I see."

"Well, is there enough staff in the operations department?"

"That's enough for the time being. Didn't the company recruit two new operators two days ago, and they are all okay. The company doesn't have many contracted talents now, so it doesn't need too many operations."

"That's fine. Tell me if you need it. I'll arrange for Chen Chen to recruit."

"Ok."

"..."

Two minutes later, Yu Jie left the office.

Li Chuan was the only one left in the office. He leaned back on the boss's chair, lost in thought.

Just now, the reason why he arranged all his work was because he planned to be busy with something else recently - live streaming.

Bringing goods live has always been within Li Chuan's plan.

However, he originally planned to wait for the full opening of Douyin live broadcast before making a transition to this aspect.

Since his rebirth, his plan has always been to follow the development of Douyin and swallow the dividends of Douyin's development.

But as Double Eleven was getting closer, Li Chuan didn't want to let go of this opportunity to make a lot of money, so he just moved his mind.

Douyin can’t live broadcast, you can go to other platforms, there is no need to hang yourself on a tree.

At this point in time, there are many platforms that can live broadcast and deliver goods, but the only ones with relatively large traffic are Kuaishou and Taobao.

Li Chuan finally chose Taobao.

There are two main reasons:
First, he did the live streaming for Double Eleven.

Where is the main battlefield of Double Eleven?
There is no doubt that it is Taobao!

In normal times, Taobao’s traffic may be only a fraction of that of Kuaishou, but on Double Eleven, the situation may not be necessarily the same.

On the day of Double Eleven, Taobao and other e-commerce platforms will experience explosive growth in traffic, and it is possible to match or even surpass short video platforms.

Moreover, the traffic of Taobao is accurate shopping traffic, and the conversion efficiency is much higher than that of Kuaishou, which is especially precious.

Second, live broadcasting on Taobao is conducive to the development of the supply chain.

What is the most important thing about live streaming?
It's the supply chain!

The quality of your products is not good enough, and the price is not favorable enough. No matter how hype you say, the audience will not buy it.

For an excellent delivery anchor, it is necessary to have a high-quality supply chain.

The biggest feature of Taobao is that there are many commodities. Almost all commodities in the country can be found on Taobao.

Developing the supply chain in Taobao has advantages that short video platforms cannot match.

Li Chuan has already thought about all these.

He has made up his mind to carry out live streaming on Taobao.

However, live broadcasting is not something that can be done just by doing it. He had no relevant experience in his previous life, so he didn't know where to start.

It's okay to start live broadcasts and write speeches, but he is a little confused when it comes to finding products and integrating supply chains.

After thinking about it, Li Chuan still felt that he should find a professional to help him.

But who should I turn to?
(End of this chapter)