This celebrity is too rich

Chapter 301 Build a commercial street?

Chapter 301 Building a Commercial Street?

The next day, Sanmu Network welcomed two batches of guests.

The first batch came from Gensler, and the second batch came from Netac Design... They were all invited by Li Chuan to participate in the negotiation of the development of Sanmu Network headquarters building and live broadcast base.

Gensler is one of the largest and most famous architectural design companies in the world. Its headquarter is located in San Francisco, USA, and its business covers all over the world. As early as the 80s, it has already set foot in the Chinese market... The tallest building in East Asia - Shanghai Center Building, It was designed by this company.

Gensler also participated in the bidding for the Sanmu Network headquarters building and live broadcast base, but did not enter the final negotiation list.

The reason is that the design proposal provided by Gensler is too imagery and not particularly attractive, at least not in line with Li Chuan's aesthetics.

In Li Chuan's view, if the headquarters building and live broadcasting base of Sanmu Networks are built according to the design plan provided by Gensler, the construction period will be very long and the cost will be very high, but the final effect is so-so... Based on a comprehensive judgment, the cost performance It's so low, there's absolutely no need to think about it.

Someone may ask, since Gensler was not included in the final negotiation list, why did Li Chuan invite them to negotiate?
The reason is simple, Gensler's reputation is too loud.

Gensler has a very high reputation in the international architectural design industry... It is a pity that such a company would not even talk about it and give up directly.

Although Li Chuan didn't like the design proposal they provided, but given Gensler's reputation in the industry, he also wanted to have a talk with the other party... He felt that after the discussion, he might change his mind, or ask the other party to provide a new set. design plan.

Of course, he also has another purpose, which is to create pressure on Netac's design.

So far, he is still most inclined to the set of designs provided by Netac Design.

The design scheme provided by Netac Design has a short construction period, low cost, very good effect, and high cost performance. In terms of company reputation, Netac Design is a well-known architectural design company in China, although it is better than Gensler, and there is no problem in terms of credit.

Therefore, in Li Chuan's view, choosing the design scheme provided by Netac Design is the most sensible choice at present.

However, he can't disclose this point, otherwise, Netac Design will be the lion's mouth.

He invited Gensler this time, and put the order of negotiation before Netac's design... This gives people the feeling that he himself is more inclined to cooperate with Gensler.

Knowing this, Netac Design will inevitably form a certain amount of psychological pressure...with psychological pressure, the subsequent negotiations will be easier.

This is a kind of psychological game, the method is not dirty, it is a normal business behavior.

At around 09:30 in the morning, Gensler's negotiating party representative first came to Sanmu Networks.

Li Chuan, Jiang Zeyu, Chen Chen, Zhu Chenwei and others went to greet them.

After exchanging pleasantries, everyone came to the meeting room to sit down and began to get down to business.

After more than two hours, the negotiations came to an end.

They have made some progress, but limited, with no consensus on several key issues.

First of all, Li Chuan did not change his mind because of this negotiation. He still felt that Gensler's design scheme was not very good and the cost performance was very low.

Secondly, Gensler didn't think about resubmitting a design proposal, they just wanted to modify it on the basis of the original plan... Li Chuan felt a little better after listening to their description, but it still didn't meet his psychological expectations.

Therefore, this negotiation can basically be said to be futile.

After the negotiation, Li Chuan had given up the idea of ​​cooperating with Gensler, but he didn't say it to death, he just said, "We need to have a meeting to discuss it, let's talk about it another day."

After speaking, he sent off Gensler's negotiating representative.

At noon, they had lunch and rested for a while, and finally ushered in the real boss—the representative of the negotiating party designed by Netac at about two o'clock in the afternoon.

When the two sides met, they exchanged pleasantries again, and then came to the conference room to sit down again.

"We were invited by your company to supplement and expand the original design proposal... This is our latest design proposal..."

A tall, beautiful lady in her 30s, wearing a suit and hip skirt, with long hair and a shawl, stood in front of the big screen and began to introduce their new design proposal.

"We kept the original design of the main building, and only made some improvements on the top... This is the place where the original vertical structure was changed to a circular arc shape. Although the changes are small, it makes the overall design of the main building more beautiful. modern...

The main building is positioned as your company's headquarters building, with 24 floors and an estimated height of 99.5 meters, which is just stuck on the line of "[-]-meter-tall buildings"...According to national regulations, high-rise buildings over [-] meters are subject to many restrictions, such as Refuge floor, apron, etc., which will increase the construction cost and reduce the practical value...

On the northwest side of the main building, we designed five auxiliary buildings. The structure of the buildings follows the design style of the main building, and only some simplifications are made at the bottom and top to ensure the overall harmony of the park.

Sub-building No. 1 and No. 2 are located on the left side. They are six-story buildings with an estimated height of 25 meters. They can be used as your company's live broadcast base; It is a two-story high design with an estimated height of 3 meters, which can be used as your company's warehouse; No. 4 auxiliary building is located in the center of the park, adopting a museum-style design, three-story structure, with an estimated height of 12 meters, and can be used as your company's warehouse. An activity center with built-in lecture halls, training centers, gyms, basketball courts, badminton courts, etc...

On the northwest side of the No. 5 auxiliary building, there is a small garden-like square with lawns, fountains, modern pavilions, etc., which can be used as an external extension of the activity center...

There is a parking lot on the outside of the main building, and there is also an underground parking lot. The roads in the park run through, and there are also trees and flowers for decoration..."

The beautiful lady spoke for about 5 minutes and introduced their new design plan completely.

After watching and listening to it, Li Chuan was quite satisfied.

Before, after seeing the design plan of the main building given by Netac Design, he had a rough expectation for the overall design of the park.

In his view, the overall design of the park only needs to match the design style of the main building and ensure a degree of harmony, which is basically enough.

The overall design plan given by Netac Design is also the same idea, and the final effect is even better than he imagined.

For this alone, he was very satisfied.

However, he still found a problem, that is, the area of ​​the park seems to be smaller.

"What is the area of ​​the park in your design plan?" Li Chuan asked.

"About fifteen thousand square meters." The beautiful lady replied.

"Fifteen thousand square meters?"

Li Chuan frowned and said, "The overall area of ​​Plot No. 16 is 18706.5 square meters. You only used [-] square meters. What about the remaining [-] square meters?"

"This one……"

The beautiful lady choked for a while, and looked at a middle-aged man in his 40s opposite Li Chuan... The middle-aged man's surname was Ma, and his name was Ma Pengyan. representative of the person in charge.

"That's right, Mr. Mori."

Ma Pengyan explained: "We have inspected your company's business in detail, and an office park of [-] square meters is basically enough..."

"Enough is enough, but the land cannot be wasted."

Li Chuan interrupted: "I bought this land at the beginning and spent nearly 4000 million yuan, 4000 square meters, which accounted for almost a quarter. This is [-] million... [-] million. I can't say I lost it. Just lost."

"I see."

Ma Pengyan quickly said: "We don't want to discard the [-] square meters directly, we just haven't designed it into the park for the time being, but we have also made several plans for its specific use."

"Tell me."

"We made three proposals."

Ma Pengyan said: "Option 6, we will expand the existing park design and add a No. [-] auxiliary building. The specific purpose can be marked as a live broadcast base... However, this will break the overall layout of the park. We have tried many ways, but none are as harmonious as the original layout.”

"How to say?"

"Let me demonstrate it to you."

Ma Pengyan said, picked up the computer mouse, and while operating, he demonstrated to Li Chuan: "If you want to add the No. 6 auxiliary building, you can only add it here... here... and here... Take a look, No matter where these three positions are added, the overall layout will have to be changed... If it is placed here, the No. 3 auxiliary building will have to change its position, and the No. 5 auxiliary building will also be moved to the right... Isn't it quite ugly?"

"Ah."

Li Chuan nodded, then raised his hand again, signaling for the other party to continue.

"If it is placed here, the No. 5 sub-building will be moved to the back... There will be no road in the middle, No. 3 and No. 4 sub-buildings will be erected, and No. 4 sub-buildings will be extended to the outside, so that it will be more convenient. It's ugly...and if it's placed here..."

After Ma Pengyan demonstrated for a few minutes, Li Chuan basically understood. He waved his hand and said, "I don't consider this plan, let's talk about other plans."

"Option [-] is relatively simple, that is to empty the [-] square meters for future use, or sell them directly... [-] square meters, although the area is not large, is enough to build a building of about eight floors , it’s relatively easy to buy and sell.”

"This one……"

Li Chuan thought for a while, then waved his hand and said, "It's not that easy to sell, and... I don't plan to sell it, let's talk about plan three."

"The third option is also relatively simple. It is to move the whole park to the left and separate it to the right to make a row of shops facing the street..."

"Shops facing the street?"

"Correct."

Ma Pengyan nodded and said: "We have conducted on-site inspections. The right side of the land is directly opposite to a green park, and behind it is a residential area. The usual flow of people is not small. Moreover, the office building on the east side is about to be completed. At that time, many companies settled in, which could further increase the flow of people. In addition, there were two banks and a securities company diagonally opposite, and there were quite a lot of people working there...

On the whole, this part belongs to the orthodox commercial area. Although it is not prosperous, the flow of people is enough to support a small commercial street... Therefore, we think that your company can build a row of shops facing the street and rent it out. "

Li Chuan couldn't help raising his eyebrows.

Building a commercial street and renting it out... This proposal is very bold, but when you think about it carefully, it seems quite reliable.

First of all, what Ma Pengyan said is correct, the location on the right side of the No. 16 plot is really good, the flow of people is relatively large, there is no competition around, and there is no problem in building a small commercial street.

Secondly, the No. 16 plot belongs to commercial property rights, and there is no obstacle to the construction of shops facing the street.

Therefore, in a comprehensive judgment, the feasibility is still very high.

At the same time, Li Chuan also thought of one thing, that is Xihe Chenchuan Supermarket.

'When this small commercial street is built, can I let Xihe Chenchuan settle in? '

'Open a Xihe Chenchuan supermarket in Hangzhou? '

'Sanmu Network is right next to it. If a Xihe Chenchuan supermarket is opened here, the supply chain products of Sanmu Network can be sold directly in the supermarket. Doesn't this mean that there is an additional offline sales channel! '

'If it works well, we can open branches in other places in the future. '

'If the scale is formed, this offline sales channel can be completely fixed... At that time, online and offline sales will be sold together, and the imagination will be huge! '

Li Chuan felt excited when he thought of this.

He feels that he has found a new business model, which is to combine the "Sanmu Department" with Xi and Chenchuan to form a comprehensive sales network that runs through online and offline... If this can be done, it will be a proper one. business tycoon.

Of course, it's useless to think about these things now, the road has to be taken step by step, and we can't act too hastily.

"can!"

Li Chuan made up his mind, nodded and said, "Just follow the model of plan three, but the shops facing the street are unnecessary. I want to build a large shopping mall."

"shopping mall?"

"Ah."

"Comprehensive shopping mall."

"This one……"

Ma Pengyan exchanged a glance with the person next to him, his expression a bit embarrassed.

"What's wrong? Is there a problem?"

"The shopping mall...how big do you want to build it?"

"There is no special requirement, as long as the remaining area is fully utilized."

"The remaining area is only about [-] square meters. If there is a shopping mall, it will have three floors at most."

"Three floors?"

Li Chuan thought for a while, then nodded and said, "Yes, enough."

"Didn't you say you want to build a large shopping mall?"

"Isn't the third floor considered a large shopping mall?"

"This……"

Ma Pengyan looked at the person next to him again, and then said, "Maybe... it's okay."

"Just say, can you do it?" Li Chuan asked impatiently.

"Able!" Ma Pengyan replied hastily.

"Well, that's settled then."

After Li Chuan finished speaking, he asked again: "According to your plan, how much will it cost to do it?"

"We only made the overall budget for the park, excluding interior decoration, it costs 1.5 million; including interior decoration, it costs 2.6 million."

'1.5 million, 2.6 million... This quotation is not bad! '

Li Chuan thought to himself.

He originally thought that the other party wanted [-] million and [-] million, because the whole design plan didn't look cheap, and [-] million and [-] million were relatively normal quotations.

He was already mentally prepared, but the other party only reported 1.5 million and 2.6 million... He felt that the previous invitation to Gensler may have played a certain role. Netac Design did not dare to open its mouth under the pressure of competition. , for the sake of prudence, they reported a more honest budget.

"too expensive!"

Li Chuan frowned and shook his head.

Although he was satisfied, since it was a negotiation, the price must be lowered, so he still pretended to be dissatisfied.

"Mr. Mori, do you mean the price including interior decoration, or..."

"Contains."

Although Netac Design is famous for its architectural design, its strength in decoration design is also very strong. Now that we have encountered it, there is no need to find other decoration companies. Combining the two, we can fight for a cheaper one. price.

"Oh, if that's the case, we can help you build the mall for free with a budget of 2.6 million."

"This one……"

Li Chuan thought for a while, waved his hand again and said, "It's still too expensive!"

"..."

(End of this chapter)

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