Wind Rises 2005

Chapter 115 I want to keep you, do you believe me?

"A girl with a clear mouth? You mean Gao Yuanyuan?" Meng Fei looked dazed, not understanding what Ma Liang was talking about her at all.

Ma Liang nodded: "That's right, it's her."

"You mean to find that Ms. Gao to speak together? The cost is too high, President Yan will not agree." Meng Fei completely misunderstood the meaning.

Ma Liang said angrily: "Pig head, when did I say that I would ask her to speak for you.

I want you to take a look at the marketing case of this 'Qingzui Girl'. It is not only the financial backer who made her popular, but also the company behind Qingzui lozenges. "

There is nothing new on the Internet. Except for a few major event news, any inexplicable Internet popularity must be operated by someone behind the scenes.

Ms. Gao was not popular in singing and filming, but it was because of the commercial of [Qingzui Lozenges] that she became popular.If you say that no one is in charge, the dog will not believe it.

This advertisement was broadcast by major TV stations during the 2000 Sydney Olympic Games.

A company with this strength is naturally not an ordinary company, because [Qingzui lozenge] is a product launched by the famous Yangshengtang.

Zhong Moumou, the owner of Yangshengtang, has another identity, that is, the founder of Nongfu Spring.That's right, the richest man in China.

It can be said that there are only a handful of bosses in China who know more about marketing than Comrade Lao Zhong.

So don't even think about it, the Internet explosion of "Clear Mouth Girl" must be fueled by Yangshengtang Company.

However, the cost of this kind of network marketing is extremely low, and Ms. Gao's reputation is getting more and more popular, so that [Qingzui Lozenges] can continue to attract traffic.

Not only does the product maintain a certain degree of popularity for many years, but it also saves a lot of advertising costs.

So every once in a while, there are a few soft articles about Ms. Gao circulating on the Internet. There are not many fresh gossips in the articles, but the words "clean-mouthed girl" must always be mentioned.

Anyone who is knowledgeable knows that this is just the basic operation of Yangshengtang company's network marketing.

So when Ma Liang saw Zuoyou again after the meeting that day, he had the same thought in his heart, wondering if he could imitate a cat and a tiger to market.

Although the effect is definitely not as strong as "Clear Mouth Girl", it doesn't matter if you try it.

After all, Lao Zhong also spent a lot of money, and the advertisement and follow-up marketing were also included in one of China's top ten classic advertising cases.

As the saying goes, the times make heroes, and now it is impossible to replicate the effect of others.

But this does not mean that it cannot be done, on the contrary, it is very practical, because the Internet in 2005 is more developed than that in 2000.

Even if it doesn't work, it won't waste a lot of money, so why not do it.

"I see. Teacher Ma, are you saying that we are going to use Zuoyou to make a fuss like marketing 'clear mouth girls'?" Meng Fei was not too stupid, and immediately realized it.

Only then did Ma Liang nod his head, and whispered, "That's right, that's what I did."

"Then we also want to shoot TV commercials?" Meng Fei cautiously tried again, fearing that he might misunderstand the meaning again.

Ma Liang gets angry when he sees that he is not enlightened, but it is not easy to get angry at the catwalk.

He could only curse in a low voice: "Pig brain, who asked you to copy it completely, you can just imitate the part that is hyped on the Internet."

If there is a lot of money to spend on advertising, of course it is best.

It's a pity that in terms of the current situation of the ice beauty sister, it is obviously unrealistic, and the clothing products are not suitable for this kind of play.

Usually, FMCG companies have the strength to play advertising bombing, and they have tried a lot.

In two or three years, Wrigley will launch a sugar-free chewing gum advertisement "It's Your Yida!", and Xizhilang Company will also launch a milk tea advertisement "You are my Youlemei!" A cottage without changing the dressing.

The advertising model is almost exactly the same as the network marketing method, which is really a good job.

Since people can copy it, why can't [MiMo] imitate it.

It doesn't need to be as popular as the advertisements of those companies. To make the [MiMo] brand remembered, a good start is enough.

In case Zuoyou gets lucky and becomes really popular in the future, wouldn't it be a big fortune.

In her previous life, she wasn't popular because she didn't have Ma Liang's butterfly effect, didn't have the fast fashion brand [MiMo], and didn't have the fashion week show tonight, and there was no marketing hype in the future.

But if Meng Fei obeys and does what she is told, and helps her to become popular, maybe the crew will be interested in her, and it may not be so.

There are thousands of encounters in life, who can say for sure in the future.

"Mr. Ma, where should we start with hype on the Internet?" After all, Meng Fei is only a quasi-marketing director, and he has never worked in a large company, so how can he have operational experience in this area.

Ma Liang was speechless: "You are also the leader of the company now, you have to give full play to your initiative and ask me everything, why do you need me?

If you don’t know it yourself, go out and find someone to ask!
There are so many marketing companies out there, so many network promotion companies, is it difficult to ask how to spend money to distribute soft articles to hype? "

In fact, Ma Liang was just talking about the general direction, and he didn't understand the specific details.

But naturally he couldn't show his timidity in front of Meng Fei, he couldn't say that he didn't know how to do it, otherwise he, an expert consultant, would still be messing around, the rebirth boss couldn't afford to lose that person.

Ma Liang doesn't know whether this trick is good or not, but the cost-effectiveness of online marketing these days is really high, and spending a little money can have a big effect.

The more ruthless the Internet information explosion, the more difficult it is for information to spread.

If you want to achieve the same promotion effect more than ten years later, it is impossible to do it without spending tens or hundreds of times the marketing expenses.

"That's right, that's right, what Teacher Ma said is right, I'll inquire immediately tomorrow." Meng Fei repeatedly nodded in agreement.

Just when Ma Liang and the two were talking vigorously, the show came to an end soon.

Although it is the first show of [MiMo]'s new brand, due to hasty preparations, there are not many styles on display.

After all, it is impossible for Yan Bing to use the styles supplied by the factory to run the show, and it is fine to sell them in the store, only on a small scale.

The fashion week show is on the news, and people all over the country can see it.

After being debunked by others, the brand is over.

So every piece of clothing tonight was created by Ice Beauty's sister and the company's designer team working overtime.

When the last model left, Zuo You stepped onto the runway again, and the one who joined her on the stage was Yan Bing, a great designer who hadn't seen many people all night.

At this time, Zuoyou's style changed drastically. He wore a simple white suspender dress, and only a pair of white casual slippers on his feet.

Not only fresh and pleasant, but also full of femininity.

Holding hands with Yan Bing, who was wearing a white suit, they walked along the runway to the front.

The two are like elves walking out of the ice and snow world, and they are so beautiful.

Their wonderful step coordination drew a perfect end to the release show of 【MiMo】.

Yan Bing took Zuo You's hand and bowed to thank the audience!

There was thunderous applause from the runway, because tonight's [MiMo] catwalk style is obviously more pleasing to everyone.

The concept catwalk models of big brands are not practical to wear, and most people can't hold them at all.

On the contrary, [MiMo]'s simple design of fashion is more likely to arouse the desire of ordinary people to buy.This is especially true for ladies with average looks and temperament.

After all, there are few people who like to be monsters, and most people still pay attention to decent clothes when buying clothes.

It's a pity that the ladies and ladies at the scene didn't know that the brand [MiMo] was not prepared for them at all, but a fast fashion brand that is more friendly to the people.

So far, all the catwalks of Donghai Fashion Week have come to an end, and the guests voluntarily exited.

Regardless of whether you understand it or not, at least tonight's content will be discussed in the next few days.

In the lounge, Zuoyou, who had just changed, was about to leave for school when someone blocked her.

"What, you want to sign me as a brand spokesperson?" The good news came so suddenly that the girl was dumbfounded.

She looked nervously at Meng Fei who was agitated, and then turned to look at Ma Liang who was smiling badly, feeling a little flustered inexplicably.

Zuoyou, who has always been carefree and fearless, now feels like a little white rabbit being targeted by a big bad wolf, about to fall into the clutches of evil.

She asked guiltily, "What are you doing?"

"Didn't I just say that I want to sign you as a brand spokesperson!" Meng Fei was so anxious that he took a step forward, as if he would not let him go if he didn't agree.

If the hype is really successful as Ma Liang said, then he is a great contributor to Jinshi Company.

Not only can the position of marketing director be secured, but this marketing case will also become a highlight moment in his career, and he can brag about it for a lifetime.

Zuoyou's face was full of suspicion: "Come on, who knows what the hell you are planning?"

"I don't believe the truth, but I don't believe it enough when I tell nonsense, what brains!
Then take it as I want to keep you, do you believe it? "Ma Liang is also convinced, such a good thing still has to be pushed out.

Zuoyou glanced at him hesitantly, the more she looked at Ma Liang, the more she felt that she was not a good person, she nodded in a daze: "I believe it!"

　The body is not right these two days, adjust the state, and strive to resume the rhythm of more updates tomorrow.

　　Thank you for your understanding and support!
　　
　
(End of this chapter)