Wind Rises 2005

Chapter 548 Borrow a name
"It's nonsense, you can't do it. You can't do it!"

Hearing that Ma Liang actually planned to directly invest in a project for his daughter to practice, Mr. Han felt that it was too exaggerated even though he had seen so much over the years.

Although since he took over the power of China Film Group, many people have flattered him.

But there are only a few who are so generous. After all, no matter how small a movie is, it requires an investment of millions or even tens of millions.

He didn't believe that Ma Liang would only take out a few hundred thousand, and really treat it as "training" for his daughter.

It’s no wonder that Mr. Han was shocked. After all, it’s only 2008 and the domestic film market is very limited.

No matter how great the benefits of a single project are, they are not exaggerated.

It's not like ten years later, if you can easily make over a billion or even billions in box office, that would be a huge benefit.

Therefore, faced with the "plum" reported by Ma Liang, Mr. Han did not dare to agree easily.

Eat people with short mouths, and take people softly.

Such a huge benefit must have a bigger demand behind it. He and the young man in front of him had just met, so they didn't dare to act too recklessly.

When Ma Liang said what he just said, he had already expected it.

If Mr. Han had agreed so easily, he would have been worried. Fortunately, everything was as he expected, and Mr. Han really refused.

How could the other party reach such a high position if they were not even cautious?

Ma Liang then added: "Third Master, I am not fooling around. The suggestion just now was made after sincere consideration."

“Thank you Mr. Ma for your kindness, but let’s forget it!
Jia Nu hasn't even started studying at Beijing Film Academy yet. She doesn't have any theoretical foundation at all, so there's no talk of practicing. "

Mr. Han still firmly refused, but he couldn't help but feel a pity in his heart.

If my daughter had listened to my advice and studied directing at Beijing Film Academy for her undergraduate degree, wouldn't she be able to practice on a good project now?

If it were him, he could get some funds for his daughter. It wouldn't be a big deal to make a student movie to practice his skills.

However, the amount of investment will not be too large. After all, as a big brother in the Chinese film and television industry, he cannot go too far and must always keep face.

But if there is another boss who invests and gives his daughter practice on the entire big project, then the starting point will be different.

The higher the social level, the harder it is to directly support the younger generation.

Of course, it’s okay to support someone casually, but if you want to support someone to a certain height, you have to be strong yourself.

If the top positions in all walks of life can easily become hereditary, then the whole society will be in trouble.

Therefore, Mr. Han couldn't help but feel sorry for his daughter and missed a good opportunity. After all, since the young investor in front of him dared to speak, he would definitely make a big move.

Now I can only refuse and wait until my daughter graduates.

Seeing that the other party still insisted on refusing, Ma Liang felt very embarrassed. He knew that things were not that easy.

It's like giving gifts in officialdom. It doesn't mean that if you give a lot, it will be successful. How do you know whether the other party dares to accept it or whether he is willing to accept it? Everything depends on fate.

So he had no choice but to explain further: "Third Master, you may have misunderstood.

I really have a new film and television project ready to be launched recently, and the total investment is only a lot more than that of "Yangtze River No. [-]".

The reason why I said I would give it to my eldest niece to practice is because it is a cartoon movie.

After all, animated movies are much easier to operate than live-action movies. It's just a matter of spending more money on animation production.

The scripts are all ready-made and the characters have been designed, so they are perfect for practicing.

Now, you should feel relieved! "

"Animated movie?" Mr. Han showed a surprised expression on the spot after hearing this, "Then I can't agree even more!
Since "Lotus Lantern", there has been no successful case of animated films in China.

This field has always been dominated by overseas film giants such as Disney and Pixar. Domestic animated films have a long way to go..."

Once he heard that Ma Liang was talking about animated movies, he was even more afraid to agree.

On the one hand, I don’t want to see the young man in front of me lose money, and on the other hand, I don’t want my daughter to be thrown into the street for the first film and television project she handles in her career.

Who wouldn’t want to have a resume full of bright spots? No one would take the initiative to add a stain to themselves.

Ma Liang could only continue to explain: "Third Master, whether an animated movie will be successful or not is determined by the script and story, and the characters in the animated movie.

I've proven both of these points, and kids will absolutely love it.

Especially the second point, which can be fully seen from the huge sales of peripheral products of "Yangtze River No. [-]".

As long as the cartoon characters are cute enough, even adults can't resist them, let alone children.

You don’t have to agree in a hurry. I’ll send you all the scripts and cartoon character design drawings later.

If you still feel unconfident by then, then I won’t bother my eldest niece.

Anyway, I have to start this project.Because in my opinion, the IP value potential of this animated film is huge, and may even be several times that of "Yangtze River No. [-]".

Just selling peripheral products can bring hundreds of millions of profits, I mean US dollars..."

When Ma Liang said this, people at the table looked at him with extremely strange eyes.Especially Han Sanye and Xingye, both seemed to be watching the jokes of outsiders.

After all, what he said just now was already an exaggeration at the beginning, but later he even said that selling peripheral products could sell over [-] million US dollars.The key point is profit, not income. It’s simply crazy to think about money.

Even Chai Daguan, who had always had great confidence in Ma Liang, could only smile awkwardly after hearing this, instead of mindlessly following the trend and shouting 666 as usual.

Chai Jin couldn't help but persuaded: "Brother, why don't we discuss matters in private.

Even if you want to invest in a film and television project for our eldest niece to practice, there is no need to play it so hard right from the start! "

Ma Liang knew how many people would react like this, it would be strange if they didn't.

After all, not everyone is a reincarnated boss, and he is not the boss of Disney. No one would believe it easily if he said that making an animated movie could make hundreds of millions of dollars in profit.

So he didn't try to persuade him too much, but directly expressed his position towards Third Master Han: "Third Master, as I said before, you don't need to make a decision today.

Later, I will ask my assistant to prepare the project information, and even make the cartoon character dolls, and give them to you for review.

Later, you can find a kindergarten to do a test, tell the story to the children, and show the cartoon character dolls to the children to see if they really like it.

Then you can think about whether you want to use this project for your eldest niece to practice.

Don't worry, no matter what you decide, it won't affect our friendship. I'm not that clueless! "

"Come on, Mr. Ma has already said this, what else can I say.

Then I'll wait for your good news. I hope everything goes as you said, and then we will all be happy. "Mr. Han finally agreed.

After all, he didn't want to refute the young investor's face, so he could just decline later.

Seeing that the other party was not very interested, Ma Liang could only helplessly shake his head.

Who says that a reborn big shot can always be successful? People should be suspicious of areas where there are no successful cases.

The reason why he went so far as to give the project to Mr. Han and his daughter was actually because he had his own plan.

After all, he is not a film professional, and his accumulation of resources in this area is almost zero. He can just do ordinary film projects. A masterpiece like "Frozen" cannot be wasted.

But Mr. Han is different. Not only does he have great connections and resources, but he also holds a high position of authority.

On the surface, "Frozen" is for his daughter to practice, but in fact, the other party will definitely use all his resources to protect his daughter throughout the whole process.

What caught Ma Liang's eye the most was a greater possibility.

It was he who wanted Mr. Han to facilitate cooperation with Disney on this project and jointly develop IP.

You must know that the concept of playing the "Frozen" IP in his hands is completely different from that of playing it in the hands of Disney.

Disney's global influence and channel resources are simply not comparable to that of an entrepreneur.

In business, sometimes borrowing chickens to lay eggs can make you much more money than being a hen yourself, maybe even more than ten times more.

This is just like after the e-commerce industry became extremely developed, many brands started selling directly on e-commerce platforms, which developed much faster and made more money than building self-built sales channels.

Anyway, Ma Liang's ambition is not in the film industry, and he doesn't want to delve into this field.

It would be enough to make a large sum of money from "Frozen", not to mention that this IP can only generate continuous profits through Disney's operation.

You must know that Disneyland alone attracts many children to buy Princess Elsa's dress in "Frozen" every year.

Through Disney's operation, Ma Liang can also make a profit for every dress sold.

This is the best way to develop animation IP, instead of trying to write everything in your own hands, only to fail to do it yourself. That would be a great injustice.

If you want to facilitate this matter, Master Han really needs to come forward.

After all, Disney also wants to give face to this big boss. Without Mr. Han’s nod, Disney’s movies will never be released in China in the future.

Because all imported films can only be introduced through the import and export branch of China Film Group, whether it is a split film or a batch film, overseas film producers or assisting promoters need to report the film to the import and export company and obtain a quota.

But this still does not mean that films imported by China Film Group will be able to pass the censorship and be released steadily. In fact, there are still a lot of films that have been rejected.

Therefore, if Disney wants the domestic market, it must please Mr. Han when it comes to cooperation on the "Frozen" project.

This is the reason why Ma Liang went up to the pole to give the project to the other party, and he couldn't afford to do it early without any benefit.

"Mr. Ma, I'm curious about what you said!"

Zhou Xingchi listened on the sidelines. Due to the sensitivity of a filmmaker, he couldn't help but want to find out something.If it really could happen, he would want to get involved.

Make money, who can have too much!
This is the first time that he has tasted the sweetness of the "Yangtze River No. [-]" movie peripheral products sales.

Naturally, Ma Liang would not agree easily. After all, "Frozen" could not use Master Xing's resources and influence. Besides, the fewer people who want to share the money with this masterpiece, the better.

So he quickly changed the subject: "We haven't decided on the horoscope yet. We'll wait until the third master finalizes it later.

However, I have something I want to trouble Director Zhou with. I wonder if you would be willing? "

"What's going on?" Zhou Xingchi asked curiously.

Ma Liang finally revealed the second purpose of this trip to the capital: "I want to borrow your name!"

(End of this chapter)