Wind Rises 2005

Chapter 598 Easy to handle

When Ivan Williams thinks about it, it would be more appropriate to give Zynga a valuation of US$8 to US$10 billion. Any higher would be a bit unrealistic.

Even though Zynga is gaining momentum now, it is only achieved with the support of Twitter's huge traffic.

Originally, the two companies complemented each other and grew together, and both were indispensable.

Once dispersed, the valuations of both parties will inevitably be greatly reduced, which is completely normal in the capital market.

Even if Zynga's two game products are great, there will always be a time when the bonus period is exhausted.

When users no longer care about "Farmville" and "Plants vs. Zombies", Zynga's significance to Twitter will not be as important as it is now.

The most important thing is that this time will not be too long, it will probably only take one to two years.

This is why the Big Four of Twitter are not thinking about acquiring Zynga now. After all, the longer it takes, the worse it will be for Zynga.

On the other hand, Twitter is only getting stronger.

But they have forgotten one thing. Everything currently is based on the analysis of the PC era and does not take into account the possibility of the mobile Internet era.

Zynga will not be so short-lived, and Twitter has not completely secured its position as the king of the social track.

If it were that simple, Ma Liang wouldn't have to bother with any plans to change his fate.

You must know that Facebook still has the power to fight back, and the capital behind it cannot be underestimated. We must not take it lightly, just in case Xiaoza classmate causes another trouble.

As the saying goes, if you kill a snake, you will suffer the consequences.

We must take advantage of his illness to kill him.

The only way is to seize most of the mobile Internet social market in advance and completely suppress Facebook.

Only then will Twitter be able to truly secure its position, and Ma Liang will be able to sit back and relax completely.

But only he knew this. For Comrade Ivan the Great, who had no foresight, it was impossible to understand how tyrannical Facebook was in his previous life.

Once he is overtaken by Xiao Zha and supported by the capital behind him, it is not certain who will win in the end.

However, it is impossible for the four giants of Twitter to predict the future at this time. They are completely confused and do not believe that Facebook can quote an acquisition valuation of US$12 billion for Zynga.

Facing the arrogant Mark Pincus, Ivan Williams almost turned over the table on the spot and turned against him.

“Ivan, don’t get excited, you might as well listen to it again.

I don’t believe Mark would just say something without proof or evidence. "Jack Dorsey quickly tried to dissuade him.

“Haha, Big Ivan, when it comes to cultivating Qi, you should really learn more from Jack.

I forgot to tell you that $12 billion is not Facebook’s final offer. I would not consider selling Zynga if it was less than $15 billion. "

Mark Pincus did not defend anything at all, but stated his bottom line.

Of course, the valuation of US$15 billion is not a big announcement by the lion, but a figure that was determined after discussing with Ma Liang in advance.

After working hard for so long, I don’t know how much thought it took to complete Twitter’s life-changing plan. If he can't make a fortune for himself, then his work is in vain.

The Big Four of Twitter have no idea. As a trader, Ma Liang himself can’t figure it out.

Zynga's value to Twitter is far more important than they imagined, especially in the coming mobile Internet era, it will play a decisive role in establishing victory.

Furthermore, this time, Mark Pincus will be on the frontline, forcing the Big Four of Twitter to adapt to stock exchange mergers and acquisitions.

That's how people are. It's hard to accept it for the first time, but you just get used to it.

If we don’t take this opportunity of financing to knock the Big Four of Twitter into submission, how can they be so obedient in the future?

In the future, he will have one game company after another in his hands, which he plans to sell to Twitter.

Although they are all companies developing small casual games, it does not prevent them from winning through quantity. If you accumulate a little, you can also get a lot of shares from Twitter.

Moreover, Ma Liang did not just want to acquire more shares, but essentially also wanted to improve Twitter’s business model.

It is true that social networking is the main business, but it will take a long time for advertising revenue to become large-scale.

It is better to let Twitter walk on multiple legs, socializing and gaming in parallel, slowly accumulating advertising revenue, and vigorously developing the gaming business at the same time.

Only by relying on the explosive growth of game revenue to raise valuations in the early stage can we win strong support from the capital market, and then completely win this battle of kings in the social track. And relying on advertising revenue alone, it may not be able to completely defeat Facebook at this stage.

Therefore, the game business must be merged into Twitter, but Ma Liang has never disclosed any of these follow-up plans to the four giants of Twitter.

So when they heard the valuation of 15 billion US dollars, the four giants of Twitter felt like they were being forced to drink water. How could they be obedient?

Not to mention Big Ivan, even Jack Dorsey and the others are angry now.

Even Dick Costolo, who was always the talkative, couldn't stand it any longer and angrily scolded him: "Mark, let's talk properly, but don't go too far!"

As one of the people who knew the M&A plan best, Mark Pincus did not panic at all when he heard this.

"Haha, I'm too lazy to say more, you just listen to yourselves!"

He didn't want to bother explaining at all, but took out his iPhone 3G and put it on the conference table, opened the recording file, and played a clip of the call.

"You greedy guy, I've already offered Zynga a price of 12 billion US dollars, isn't that enough to satisfy your appetite?"

“Asshole, did I mean that?

2 million in cash, plus one billion dollars in Facebook stock, this concept is completely different, okay? "

……

What Mark Pincus is playing now is the recording of the call he just had with Zuckerberg. He had an idea and recorded it deliberately when he answered the phone.

Thanks to having my iPhone by my side today to play with, one on speakerphone to answer the phone and the other on the side to record, I was able to get it done.

With this call recording, it is more convincing than any other evidence.

Facebook is really here to poach, and Xiaozha really offered an acquisition valuation of US$12 billion.

The key is to listen to what the person expresses during the call. The valuation can still be discussed.

After hearing this, Evan Williams wanted to scold Zuckerberg on the spot, "You're playing like this, aren't you? Isn't this just a big injustice?"

Although I still don't want to admit it in my heart, the facts are already in front of me.

After all, phone recordings cannot be faked. Anyone familiar with the call can tell that the voice coming from the iPhone 3G on the table was the voice of Facebook founder Zuckerberg.

At this time, the four giants of Twitter were speechless and all fell into confusion.

Even Ma Liang himself didn't expect Mark Pincus to be able to play this trick. It really surprised him.

Originally, he thought he needed to spend more time trying to figure out the Big Four of Twitter, but he didn't expect that he could easily do it with just one recording.

After all, no one can take the acquisition seriously as long as it doesn't sign an agreement.

No matter how confident you say it, no one will completely believe it, and there will always be a question mark in your heart.

It's good this time. I don't know how much time I've saved since I have the recording as evidence.

Ma Liang felt that he no longer needed to take action. With this recording of the call, the capital tycoons present alone were enough to pressure the four giants of Twitter to accept the acquisition proposal.

Seeing Big Ivan and the others being restrained on the spot, Mark Pincus felt extremely proud.

He replied with an arrogant look on his face: "Well, I didn't lie to you! I never joke about serious matters.

Although everyone doesn’t know much about Zynga’s revenue, it can be roughly calculated.

Jack, you know better than anyone how profitable "Farmville" and "Plants vs. Zombies" are.

And what I want to tell you is that the revenue performance of Zynga's card and board games is no worse than those two games, and Marlon can fully vouch for this.

Based on these alone, is Zynga’s valuation of US$15 billion exaggerated?

I also told you that this valuation quotation is only accurate for mergers and acquisitions that are entirely based on share exchange.

If it is to be acquired through cash and equity, my expected valuation is US$20 billion. "

His concluding remarks caused the entire conference room to fall into silence again. Not only were the Big Four on Twitter at a loss for words, but even the capital tycoons were speechless.

Everyone turned their attention to Ma Liang again, with particularly complicated eyes.
-

PS: I have been suffering from insomnia these past two days and my heart is a little uncomfortable. The next chapter will be a little late. Sorry!

(End of this chapter)