Wind Rises 2005

Chapter 627 Wall

Ma Liang was too lazy to talk to him anymore. He would naturally know how powerful he was in two years.

I picked up a few reference books and walked out without looking back. The enchantress was still at home waiting to have dinner with me.

But when it came to the network wall, it gave him a heads up.

The establishment of the wall involves not only the trivial matters of ordinary people accessing the Internet, but also affects major matters of the domestic Internet business ecology.

The more restricted a market is, the easier it is for monopoly business to be done.

As more and more external networks become inaccessible, it also gives many domestic Internet companies greater development opportunities.

This can be seen from the gaming industry.

The domestic game industry is a highly strictly regulated industry. Foreign-funded game companies have always been prohibited from operating and publishing games in the mainland, but they can develop games (software development and technical services).

Therefore, in order to benefit from the huge mainland market, foreign game companies often need to find a mainland company to act as an agent for cooperative distribution.

The famous richest man, Shanda Chen, made his fortune by acting as an agent for Bangzi Country's "Legend" game.

Goose Factory also built its own game empire by acting as an agent for two games from Bangzi Kingdom.

These two games are called DNF ("Dungeon Fighter") and the other is called CF ("Cross Fire").

Especially for the DNF game last year, Xiao Ma even paid hundreds of millions in agency fees.

However, the benefits are also obvious. Once launched, DNF quickly became popular across the country and became one of the most lucrative games in the country.

Coupled with CF, a popular FPS game, it can be called the right-hand man of Goose Factory's game business.

It is precisely because he has tasted the huge sweetness that he has confirmed that Xiao Ma Ge intends to let Goose Factory unswervingly follow the development route of social interaction and games.

Ma Liang has invested in so many game companies, so it is time to make arrangements in advance.

Only by finding a reliable agency in China can those games spread in the country and help him earn a steady stream of income.

You must know that he doesn't just have those small game companies, he also has a super move waiting to be released at any time.

Although Ma Liang and Xiao Ma Ge have a good relationship, it is not impossible to cooperate with Goose Factory.

However, Goose Factory has now become bigger and stronger in the gaming field with its two games DNF and CF, and further promotes the rapid development of its social plus gaming business. Sooner or later, the store will bully customers.

Therefore, we need to find another reliable partner as a long-term solution.

It is best for this partner to be able to compete with the goose factory and not let Xiao Ma's family dominate. Only then can Ma Liang get the best of both worlds and earn greater profits.

Thinking of this, a name suddenly flashed in his mind - [Happy Network].

This Internet company that Chai Daguan was attracted to invest in has now become the best partner.

As Twitter provided the official authorization of [Farmville], [Kaixin.com] relied on the food-stealing game to dominate the social field, instantly putting great pressure on the goose factory.

In this generation, QQ did not dare to launch the QQ Farm game due to copyright reasons.

The most important thing is that due to Ma Liang's intervention, [Kaixin.com]'s financing has been much smoother than in the previous life, and the path has become more stable.

So support [Kaixin.com] as a domestic agent, whatever you think is appropriate.

The only thing I need to worry about is that I don't know what Cheng Binghao's attitude is towards being a game agent.

Making a living in the gaming industry is not an easy thing, especially in such a special environment in China.

Not just being an agent for any game will guarantee success.

First of all, it depends on whether the company has that gene, and also on the attitude of the founder towards being an agent.

After all, no one is willing to be subordinate to others all the time, and always wants to rise up.

The richest man Shanda Chen was like this, and so was Cheng Binghao in his previous life. If you are not willing to be an agent, it can easily lead to trouble if you take too big a step at once.

Therefore, we have to consider the matter of supporting [Kaixin.com] as an agent in the long term. When we have time, we should find a suitable opportunity and go test it out with Chai Daguan. Just as Ma Liang was pondering this matter, an extremely explosive news suddenly broke out on the Internet.

After the contract renewal negotiations between The9 Games and Blizzard Games reached an impasse, the popular online game "World of Warcraft" once fell into embarrassing situations such as stopping updating servers and hiding key data.

Just today, Blizzard released the latest news that it will no longer renew its contract with The9 Games, claiming that it has found a new partner in China.

And this new partner is not NetEase in the previous life, but actually changed to [Kaixin.com].

A new Internet company actually stole food from NetEase, one of the three major portals, which once made people in the industry unbelievable.

At the same time, [Kaixin.com] also confirmed the news to the media for the first time.

The most important thing is that Cheng Binghao then announced that the company had launched a new round of financing and had raised the first batch of US$2 million in funds.

As soon as the news came out, the entire Chinese Internet community was shocked.

Although everyone does not know what [Kaixin.com] paid for this, it must have been expensive. You must know that Blizzard has always been extremely powerful.

When The22 acted as an agent, the share of operating the game "World of Warcraft" was only % given to Blizzard.

In the previous life, in order to win the agency rights, NetEase directly offered Blizzard a huge 55%.

Now that the agency rights have been taken away by Kaixin.com, no need to guess, the share ratio is definitely more exaggerated than the quotation given by NetEase.

As for whether he would make a loss, it was beyond Ma Liang's concern.

After all, different companies have very different development strategies at different stages, and the prices they are willing to pay are naturally different.

For The9, they believe that the popularity of "World of Warcraft" is due to their excellent operations rather than the quality of the game itself, so they have been refusing to increase their share of the game even to the death.

But for NetEase and Ding Sanshi, "World of Warcraft" is a powerful tool to boost their game business, so they dare to quote a high share ratio of 55%.

The fourth quarter financial report released after acting as the agent for "World of Warcraft" in the previous life illustrates this point exactly.

The operation of "World of Warcraft" brought more than 60% growth to NetEase's game business, and the growth rate was as high as 50% in the following quarter.

But it's even different for Kaixin. This new Internet company is in urgent need of a powerful product to establish its unbeatable position.

Making less money is secondary. The most important thing is to increase revenue and make good financial report figures. Because we can raise more financing in the future, and even speed up the operation and listing.

Wasn't The9 the original company that relied on its agency for "World of Warcraft" to be listed on the market?

[Kaixin.com] can also copy this approach, so it will not hesitate to report a higher share ratio to Blizzard, which may be as high as 60%.

After learning all this, Ma Liang couldn't help but look at Cheng Binghao.

This guy is also a ruthless person!

The reason why I lost in the competition on the social track in my previous life was simply because of the situation.

If they really get a chance, they will be willing to take it.

In this life, because of Ma Liang's intervention, [Kaixin.com] has obviously embarked on a different development path.

However, there is still something fishy behind this matter, and Cheng Binghao must have some expert advice in private.

So Ma Liang immediately called Chai Daguan and wanted to ask for more details.

Now [Kaixin.com] is fully involved in the gaming field, which is also a good thing for him.

After that, it became a natural thing to support it as the domestic agent of Twitter.

As for what the fight between [Kaixin.com] and Goose Factory would be like, he didn't bother to care.

The harder the two companies fight, the more Ma Liang likes to see it. As the saying goes, the snipe and the clam compete for the fishermen's benefit, and the muddier the water, the better the fishing.
-

PS: Updates are resumed, but I can only post one chapter a day. After all, I have to catch up on the progress of the new book. Sorry, sorry.

This book is expected to be completed in a few months. Thank you brothers for your understanding!

(End of this chapter)