Wind Rises 2005

Chapter 678 This time and that time

After finalizing the cooperation with Ge Yougen, Ma Liang finally felt relieved.

That day, he drove to the Hongfang Art Park again and was invited to attend the executive meeting of Jinshi Group.

I can't remember how long it was since I last came here.

When the car stopped under the office building, Meng Fei, the former sales director and now vice president, was already waiting there.

"Teacher Ma, you are here!"

This guy came forward happily and took the initiative to help Ma Liang open the car door.

I still call him teacher as always, and it has not changed with the change of status. After all, this title makes the relationship seem closer.

Meng Fei carefully put his hand on the top of the car door, fearing that Ma Liang would accidentally hit his head when getting out of the car.

That fawning look made him look more like a slave than many government-paid officials when they met their superiors.

Meng Fei doesn't care what outsiders think. Do they really think that anyone can come to welcome Mr. Ma? They are dreaming.

In the entire Jinshi Group, only Vice President Meng can receive this honor.

Thinking back to the first time he met Ma Liang when he joined the company, Meng Fei still finds it incredible.

He was a college student at that time, but now he has become one of China's leading business tycoons.

The businesses and investments under his control alone are enough to astonish the world, but few people know that the Jinshi Group, which now dominates the domestic fashion industry, was also created by this genius.

And Director Meng is one of the few people who know the inside story.

So when he learned today that Ma Liang would come, he congratulated him early in the morning at the entrance of the office building, waiting for the opportunity to open the car door.

This left other executives in the company confused and they didn't understand why he made such a grand event.

You know, Vice President Meng is now the second in command of Jinshi Group and holds great power. Yet, at this moment, he is serving a young man like a doorman.

But when these new executives saw Meng Fei welcoming the guests into the conference room, they finally reacted.

Wow, it’s the [Xiao Xiao Ma Ge] who has become famous recently.

Everyone was amazed. They never expected Ma Liang to appear here. Today was the executive meeting of Jinshi Group.

Although there were all kinds of questions in their minds, no one dared to ask.

"Everyone, now that everyone is here, let's get started!" Yan Bing was sitting in the middle of the large conference table, giving orders like the Frost Queen.

The executives opened their notebooks and picked up pens, pretending to take notes, just like elementary school students taking notes seriously in class.

Data are reported one by one and work discussions are advanced one by one.

Ma Liang sat next to the Ice Beauty Sister without saying a word. He didn't know much about the specific business of Jinshi Group and couldn't get involved at all.

Soon the meeting entered its final phase, and the next topic of discussion was the company's future strategic layout.

"Mr. Yan, our online business has reached a bottleneck, and we are now facing a major choice..." The person making the report at this time was the new vice president Xiao Wenbin.

This guy is an elite talent recruited from abroad and is fully responsible for the management of the e-commerce business.

Under his leadership, the e-commerce business of Jinshi Group has made rapid progress in the past year.

Not only has the [MiMo] brand achieved top sales in the industry, it has also developed several Internet-exclusive sub-brands.

This alone is enough to show that this person is very capable. Nowadays, online sales channels have expanded to several platforms, and the business is inherently restricted by the scale of the platform.

If the platform does not continue to develop, the sales of various brands under Jinshi will not be able to break through the bottleneck.

At present, the only choice is to establish more sub-brands to eat into the market share of other brands, or to build one’s own e-commerce platform to open up new sales channels.

No matter which path is chosen, it is imminent, so Xiao Wenbin raised the issue and hoped to discuss it at the meeting.

After his speech, the senior executives offered their opinions and suggestions one after another, and there was an endless debate for a while.

Both lines have their supporters, and the arguments on both sides are very sufficient and each has its own reasons.

The executives were arguing over this, seemingly all for the company's future.

But the reality is not so. After all, no matter which path they choose, it will involve changes in their rights.

So although everyone seems to be working hard for the company, they actually have a lot of little ideas in mind.

This is the prisoner's dilemma of large companies, and the source of the big company disease. As long as people have selfish motives, this kind of thing is inevitable.

Yan Bing ignored the executives' arguments and turned to look at her lover.

She has now become accustomed to asking Ma Liang for advice on major decisions of the company; it has become an instinct.

"E-commerce platforms are ultimately dependent on others, so why not build one ourselves?"

Ma Liang did not hesitate too much. After only thinking for a few seconds, he gave clear instructions.

As a result, when Meng Fei heard this, a strange expression instantly appeared on his face.

He blurted out and asked immediately: "Teacher Ma, I remember you said before that building a platform by yourself is thankless and expensive, didn't you recommend it?"

He remembered clearly that when the company first planned to develop e-commerce business, Ma Liang made this judgment with certainty.

"It's different now, it's different now!"

Ma Liang was not angry about this guy's revelation, but slowly explained.

“That was a year or two ago. Now, both the environment and the power of the company are completely different from what they were back then.

After several years of cultivation, the number of domestic e-commerce users has increased several times, and the size of the entire market has also expanded a lot.

E-commerce platforms such as Vancl, Yixun, and No.1 Store have been established one after another and are developing rapidly.

Therefore, now is the right time to create Jinshi’s own e-commerce platform, and we can also seize the dividends of this wave of user interest.”

Ma Liang explained everything in detail, but to be honest he didn't have much confidence.

This was just his own speculation based on the circumstances after doing business for a few years. After all, there were no good reference cases in his previous life for this matter.

After all, there are not many self-operated e-commerce platforms that can really do well.

Although platforms like Taobao and Pinxixi have become giants, countless e-commerce platforms have died on the eve of success.

Even if some platforms eventually go public, most of them will not last more than a few years.

Giant platforms like Taobao and Pinxixi actually survive by sucking the blood of merchants, and Ma Liang doesn't want Ice Beauty Sister to follow this model.

But if you don’t set up your own platform at this time, you will miss a good opportunity for development.
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PS: The new book "Improper Superstar" is being recommended on PK and is urgently needed for follow-up reading and support. Brothers, please go and help take a look!

(End of this chapter)