Entertainment: I treat you as my sister, but you want to pick on me?

Chapter 804 The Loyal Dog Hachiko (3)

"Hachiko" has entered the publicity stage, and the promotional posters are clear at a glance. Kuang Hetai is about to get on the bus, looking at a golden retriever reluctantly.

At noon on the second day of the Lunar New Year's Day, it was officially promoted, and artists from Beifeng Entertainment, such as Jiang Yan and Jiang Luoli, forwarded it.

In addition, major social software, such as Weibo, animation tribes, and literature forums have also placed advertisements one after another to create momentum for "Hachiko".

Under the overwhelming publicity, people knew the existence of this movie.

The sixth hot search on Weibo [Tear-jerking movie "Hachiko" is coming on the sixth day of the Lunar New Year! 】

"Why is it released on the sixth day of the Lunar New Year? Isn't it good to release it on the first day of the Lunar New Year?"

"I just checked the information of this movie. The screenwriter is Jiang Yan, the director is Xiang Xingxian, and the starring is Kuang Hetai. The investment is only 2000 million. It is estimated that because the investment is too low, the theaters just arranged to release it on the sixth day of the Lunar New Year. Bar."

"??? The investment is only 2000 million. It's so low. Beifeng Entertainment is too stingy. Anyway, it is now comparable to Warner and Brotherhood of Entertainment. How can the quality of the film invested by 2000 million be so high?"

"It's the first time I've seen a movie where the promotion fee is higher than the investment. I've learned a lot. Now I have to suspect that Beifeng Entertainment wants to take advantage of Jiang Yan's fame."

"The Faithful Dog Hachiko" appeared in the public eye and immediately caused criticism. The point of criticism is that the investment cost of this movie is not as high as the publicity fee!

That's right, the investment in the film is 2000 million, and the advertisements placed on social software such as Weibo, animation tribes, and literature forums, as well as promotional posters in movie theaters, high-speed rail stations, bus stops, etc., the publicity costs are at least 2000 million or even higher!
Cutting leeks has long been a buzzword, and there have been countless examples of film cutting leeks in recent years.

Like Pan Xingsheng, a famous director with mixed reputation, he is the spokesperson of the film Cut Leek.

Pan Xingsheng, 48 years old, a famous director.

Before the age of 35, Pan Xingsheng's films had a better reputation and were deeply loved by the audience. After the age of 35, Pan Xingsheng began to decline, and the quality of the films he made was hard to describe.

This kind of leek-cutting movies are often of poor quality, low investment, but very good publicity, and then find a few well-known actors, and the highlights of the trailer editing attract the public to watch.

Famous actors are paid so much, how can they invest so little?

Pan Xingsheng has a trick. He tricks famous actors into participating in the filming. They are the leading roles in the promotion, but they are actually supporting roles in the movie.

As for this kind of leek-cutting movies, they often only make money for a few days. When the public starts to complain about the movie, the box office will start to decline in a single day.

Even so, it is still common, don't ask, ask is to make money.

In the eyes of the public, "Hachiko" is a perfect fit for the leek-cutting movie. The focus of publicity is on Jiang Yan and Kuang Hetai. The film has less investment and high publicity costs.

For Beifeng Entertainment, the annual vacation has just started, and the company has very few employees.

In the chairman's office, Jiang Yan glanced at the people in front of him, Zhang Dan, Lu Lesheng, Xiang Xingxian, Kuang Hetai, and Shiyue who kept rubbing his legs.

"Jiang Yan, the effect of the publicity is a bit unsatisfactory."

Zhang Dan said.

Now the Internet is full of conspiracy theories about "Hachiko" cutting leeks. The most outrageous thing is that a netizen summed up the law of cutting leeks, and "Hachiko" fits perfectly!
"Ugh"

Kuang and Tai sighed.

In fact, "The Faithful Dog Hachiko" does not need such a luxurious cast, but even explaining this kind of thing will not help.

Of the 2000 million film investment, 1000 million is Kuang Hetai's film salary, and the other 1000 million is the shooting cost.

Other movies have no money to find actors, but "Hachiko" has money and nowhere to spend it.

As for publicity, of course the film needs to be publicized, otherwise no one will watch it, the higher the publicity cost, the more attention it will have.

At this time, it has become a template for cutting leek movies.
"What should I do now?" Zhang Dan had a headache, and she was a little worried that after spending so much publicity, don't wait until the movie is released and the box office is dismal.

What's more important is that Jiang Yan was involved. The matter of going through the back door has just ended, don't let Jiang Yan get a reputation for cutting leeks now.

This is what Zhang Dan doesn't want to see. After all, Beifeng Entertainment Jiang Yan is not only the boss, but also the most famous star today, and the top star cares most about his own reputation.

"Director Xiang, do you have confidence in "Hachiko the Faithful Dog"?"

Jiang Yan looked at Xiang Xingxian.

Xiang Xingxian froze for a moment, not understanding the meaning of Jiang Yan's words.

"Of course, you must go all out in everything you do. This is what my teacher often says." Xiang Xingxian said seriously.

During the filming of "The Hachiko", Xiang Xingxian was worried that Shiyue would not cooperate, so he specially found a professional dog trainer to study, so that Xiang Xingxian often teased himself not to be a director, but to become a dog trainer instead.

"What about you?"

Jiang Yan looked at Kuang Hetai.

"Me too!" Kuang and Tai said.

"That's fine. In my opinion, before the movie is released, the quality has to be questioned, so publicity is particularly important. Since we all have confidence in the quality of "Hachiko", it's okay to do some crazy moves."

Jiang Yan said.

"Crazy move?"

Everyone was full of question marks.

On the second day of the Lunar New Year, at three o'clock in the afternoon, the press conference of "The Eight Dogs" in the center of Huaxia.

What the reporter didn't expect was that the person sitting in seat C was not a person, but a dog, to be precise, a golden retriever.

Normally, at a film conference, either the director or the lead actor sits in the main seat. What does a dog mean?
"Is it the leading role?"

A reporter looked at the sign on the table in front of the golden retriever.

Starring Hachiko: October

That is to say, in "The Faithful Dog Hachiko", the dog named October plays a role called Hachiko.

"That's right." Kuang Hetai, who was sitting next to Shi Yue, said.

"This dog is so obedient, I miss Rua so much, does it bite?" A female reporter was eager to try.

"I don't bite, but please show some respect to the lead actor."

Kuang and Tai said.

"Okay." The female reporter reluctantly said.

Who would have thought that after listening to Kuang Hetai's words in Shi Yue, she first yelled restlessly, and then rushed towards the female reporter.

"Fuck!"

Kuang and Tairen were dumbfounded, thinking that October would be violent and hurt people, but then they thought that when the crew was filming, October was very gentle, not to mention biting, how friendly and friendly they were to the crew.

"October!" Kuang and Tai yelled.

The female reporter trembled and did not dare to move. Who knew that Shi Yue kept rubbing her head against the female reporter's legs, then stood up and stretched her paws forward.

Everyone: "???"

"Rogue, no, pervert!"

"Where will October's claws touch again?" Kuang and Tai muttered to themselves.

"It seems to be there?"

Xiang Xingxian replied.

"If there is reincarnation in the world, October is definitely the reincarnation of Lao Sepi." Kuang and Tai breathed a sigh of relief.

The female reporter also breathed a sigh of relief. It is winter and everyone is wearing thick down jackets.

Looking at the old-fashioned portrait of October, the female reporter only thought it was cute. After all, it was a golden retriever, so she touched it with common sense, and the expression of October was more enjoyable.

"It's so comfortable and feels good to the touch."

said the female reporter.

"Can I touch it?" A male reporter was eager to try, and Shiyue called out a few times impatiently.

"And me?"

A female reporter asked tentatively.

Shiyue nodded humanely to express casual touch.

"Why didn't I realize that October is a lecherous dog before?" Xiang Xingxian scratched his head, a good movie conference suddenly turned into a dog-touching meeting!
(End of this chapter)