Who are you calling powerful?.

Chapter 676 Penguin: I have four trump cards, who can defeat me?
In late June, the entertainment industry slowly emerged from the shadow of the various negative impacts caused by Huayi and Feng Kuzi and began to become active again.

PPTV has once again launched its annual summer strategy.

The main hits are the sister extra-episode "Old Nine Gates" starring the original cast of the web drama "Grave Robbers' Chronicles" + Dilraba Dilmurat, the suspense "Undocumented Crime" which is one of the trilogy of Wei Yang's pen name Wei Yang, "Negotiator" starring Da Mimi and other artists from Mixing, and the ancient idol drama "Ashes of Love" with Dilraba Dilmurat as the heroine...

In addition to the dramas produced by Blue Whale Investment, PPTV also introduced a drama from Noon Sunshine and Huanyu.

There are eleven dramas in total, which will be released one after another from early June to the end of August, in an effort to dominate the entire summer season.

Penguin, Youku and iQiyi did not sit idly by in the face of the aggressive PPTV, but actively fought back.

Penguin, in particular, has produced four major dramas, all of which star big names or are super IPs, making it clear that it is competing with PPTV to the death.

"Legend of Fuyao"

A super female online literature IP, the original novel "The Queen of Fuyao" was very popular at the time.

It is rumored that Da Mimi wanted to fight for this IP at that time, but the copyright was in the hands of Penguin. Considering the relationship between Da Mimi and PPTV, Penguin did not give it to her and instead filmed it themselves.

For a drama with a strong female lead like "Legend of Fuyao", it is natural to choose a popular female star to play the role, and her appearance, popularity, and status must all be taken into consideration.

There is no doubt that the ones who are most suitable for this kind of drama are the 85 flowers or the top 90 flowers like Dilraba Dilmurat, and most of these people are in Blue Whale.

Frankly speaking, if the penguins really wanted to take pictures with them, the blue whales and corals might not necessarily let them go.

But this is not aiding the enemy. The senior management of Penguin Video must be out of their minds to do this.

Then we can only look for someone outside the Blue Whale system!

Dramas with big IPs and female protagonists are still very popular. Actresses like Shuangzijie, Datiantian, Yang Tianbao, Song Qian, and Ni Ni seem to have all been involved in these dramas.

But Penguin finally chose Liu Tianxian because they believed that only the 85 flowers could compete with them.

Although the concept of 85 flowers is not fixed, and even Yang Tianbao, Da Tiantian, and Ni Ni can be included, when people in the circle mention this term, they mostly refer to these five people.

Shi Ying Mi fairy candy!
It is also called [Shi Ying Xian Honey], and some more niche names include [Xian Shi Ying Honey] [Shi Mi Ying Xian Honey] and [Ying Shi Mi Xian Honey], etc.

In short, the common point is that the five of them, including the two Lius, Tangmi, and one Zhao, as well as Tang Yan, have always been at the bottom.

Therefore, big stars are not suitable, small stars are risky, and the popular star that Penguin is most optimistic about is Liu Tianxian.

Not only the drama "Legend of Fuyao", I heard that Penguin wants to deepen its cooperation with Liu Tianxian and use her as a trump card to fight against PPTV.

Fan Xiaopang contacted and won over Liu Tianxian, and Wei Yang and PPTV acquiesced and even supported it to a certain extent because of this.

They don't want Liu Tianxian to completely side with Penguin. Regardless of how big the threat is, it's definitely right to disrupt what the enemy wants to do.

If Liu Tianxian can be used by Wei Yang, or if he can keep a distance from Penguin, it would be fine even if he plays both sides, as long as he doesn't tie Penguin's family down.

Such trouble may not be good for blue whales, but it is definitely not a good thing for penguins. It is frustrating and disgusting.

"Legend of Fuyao" is starred by Liu Tianxian, and the male lead is played by Ethan Ruan. It is estimated that they have a Taiwanese background, or there may be other considerations.

Anyway, PPTV almost laughed out loud when they heard the news!

Ethan Ruan may be a good actor, but some fields are not connected. A good actor does not mean that he can play a good role in ancient idol dramas.

It is said that the threshold for serious drama is high, and the threshold for ancient costume drama is not bad either, but the thresholds for both are not the same standard. Serious drama relies on acting skills, and ancient costume drama relies on face, especially the male and female protagonists. If they don’t have a good face and bad temperament, they will be useless.

After all, ancient costume dramas are aimed at female audiences. What they watch is the love stories between handsome men and beautiful women, and they can even fantasize about their own stories with the male lead and the supporting male lead.

The male lead is ugly, how can you YY?

This is equivalent to a otaku watching anime, liking mature women and young girls, but then an old aunt pops up, which is really disgusting.

Ethan Ruan may not be ugly, but he is certainly far from the high standard of male protagonists in ancient costume dramas, which is simply destroying a major selling point.

So, even though "Legend of Fuyao" has a lot of fanfare, in PPTV's view, it is the least threatening of the four Penguin dramas.

Unless the heroine Liu Tianxian explodes, but from any perspective, Liu Tianxian is not of this type. Besides, with the male protagonist as a burden, even if she explodes, her lethality will be reduced.

In comparison, the remaining three dramas are what PPTV is wary of and even regards as its biggest enemy.

Martial Universe

The work of Tian Can Tu Dou, a super IP of male-oriented online literature. Although [Fighting Spirit Transformation Horse] made a big splash in "Fights Break Sphere" last year, it caused ridicule from the entire network and even became a joke of online literature adaptations and even domestic entertainment TV dramas.

But what makes "Fights Break Sphere" a little different is that this drama is directed by the famous director Zhang Li himself.

Who is Zhang Li? Several Douban-rated dramas, such as "Towards the Republic", "The Ming Dynasty" and "The Road of Life", are all from his hand. He is almost a god in the field of TV dramas.

Even though the quality has declined in recent years, they still produced a masterpiece "The Young Marshal" two years ago.

With such a famous director directing this and it being a top online literature IP, how could people not pay attention to and value it?

You know, in this time and space, there is the classic hit "Joy of Life" in the online literature for men, and its performance ceiling is higher than many online literature and film and television dramas for women.

Therefore, everyone does not think that the adaptation of male-oriented online novels into film and television is empty talk. For example, the failure of "Fighter of the Destiny" and "Battle Through the Heavens" is mostly attributed to the poor production teams. The lack of Wei Yang and Blue Whale's talents does not mean that the adaptation of male-oriented online novels into film and television will not work.

It is definitely a good move for Penguin to bring in Zhang Li, as the aura of a famous director is too great.

If they can make a movie like "The Ming Dynasty", can't they make another "Fights Break Sphere"?

Many people think that this drama has secured success, and generally feel that even if it cannot compare to "Joy of Life", it will definitely become a representative work of high-quality adaptation of male-oriented online literature.

What's more, some people even think it might even surpass "Joy of Life".

PPTV took it seriously, but Boss Wei just smiled and said nothing.

To be honest, the status of "Joy of Life" has been constantly improving over the years, and its value has become increasingly higher, and Penguin can be said to have made great contributions.

Every time Penguin's male-oriented online drama fails, everyone has to rewatch "Joy of Life" again and give high praise to the drama and Boss Wei. This happens every year, and it is almost deified. Boss Wei is a little embarrassed.

Director Zhang Li is indeed amazing, and he is definitely one of the best in the industry when it comes to shooting historical dramas.

But that doesn't mean he's good at adapting online novels, and it's also possible that he's just out to make some money without really putting any effort into it.

Looking at "Fights Break Sphere", the lineup is almost unchanged from the previous life.

Wei Yang has already prepared champagne in advance, waiting to welcome the "huge wealth" sent by the opponent together with PPTV, which has taken back the copyright from LeTV.

As for the remaining two dramas of Penguin, they are even more impressive.

The Rise of Phoenixes and Ruyi's Royal Love in the Palace

There is actually no need to say much about Ruyi's Royal Love in the Palace. As mentioned earlier, it is the sister series of The Legend of Zhen Huan. It has a staggering investment, and is starred by Zhou Gongzi and Huo Jianhua. It has become popular before it is broadcast. Among the many unbroadcast projects, the public's expectations are second only to Wei Yang's The Legend of Chusen. Speaking of which, this drama also has Wei Yang's investment. Penguin also went through a "fierce battle" to grab the exclusive broadcast rights.

Boss Wei was furious about this, and the person in charge of the negotiations was demoted to a powerful department.
But no matter what, with so many halos, "Ruyi's Royal Love in the Palace" was naturally regarded as the biggest enemy of PPTV's summer strategy. The research and discussion meeting alone lasted for several days, and even Boss Wei was forced to sit in on two video conferences.

"The Rise of Phoenixes" is not as good as "Ruyi's Royal Love in the Palace", but the lead actor Chen Kun is also well-known. In addition, with "Mou Girl" Ni Ni as the female lead, and a group of veteran actors as supporting actors, it is also full of topics.

Moreover, "The Rise of Phoenixes" and "The Legend of Fuyao" are both works by the same author, and the two sides can still interact to a certain extent.

Facing this situation, PPTV seems to be coming on strong no matter how you look at it, and Penguin seems to be in a good situation no matter how you look at it.

Rumor has it that a senior executive of Penguin Video even threatened to end PPTV's myth of invincible summer strategy over the years this summer.

Afterwards, a screenshot of a circle of friends suspected to be from the vice president of PPTV was circulated online, seemingly responding to the words of a Penguin Video executive.

[Since PPTV implemented its summer strategy, every year someone has to terminate their contract, every year someone has to be slapped in the face, so make fewer outrageous statements and stop giving headhunters work to do]

Regardless of whether the rumor and screenshots are true or false, neither platform has any intention of denying or clarifying the rumor, which has also contributed to the tension in the summer season to a certain extent.

Even iQiyi and Youku have little presence and can only serve as a supporting role on the sidelines.

...

Penguin and PPTV are competing in a summer blockbuster war, with the first to face off against "Legend of Fuyao" and "The Mystic Nine".

Well, both sides chose to play it safe.

Penguin's "Legend of Fuyao" was somewhat wary of Da Mimi, who is also a 85 flower, so it avoided "Negotiator" and chose the relatively weaker Rouba to star in the work.

"Ashes of Love" is also an ancient idol drama with a female protagonist. Considering the production capabilities of Blue Whale, Penguin was afraid that it would become a scapegoat that sets off its peers, so it chose to compete with "The Mystic Nine".

Although "The Lost Tomb" is a story in the "Grave Robbers' Chronicles" universe, it is a side story.

Its influence is far less than the main storyline, and it lacks several core leading actors. It is considered a soft persimmon by Penguin.

Coincidentally, PPTV was also wary of the two popular dramas "Ruyi's Royal Love in the Palace" and "The Rise of Phoenixes", and set its sights on "Legend of Fuyao", which seemed to be the easiest to bully.

After all these years, PPTV executives still have a good eye, and even if things don’t work out, there’s always Boss Wei to give them advice.

Therefore, they know the power of the cards in their hands.

"The Mystic Nine" and "Ashes of Love" are definitely the most competitive and are PPTV's trump cards for this summer season.

"The Undocumented Crime" is of the best quality, but this kind of subject matter can only gain reputation and is unlikely to become a big hit. PPTV intends to use it to boost its ratings.

"Negotiator" is the worst. Let's just say that Blue Whale is not even listed as a producer. The fact that this drama is produced by Mi Xing speaks for itself. It's purely relying on Da Mimi to create some hype and make money.

After calculating the size of the cards in your hand, you can then judge the enemy's cards. If you don't have an overwhelming advantage, you naturally have to use some tricks.

Tian Ji races a horse!

Use the two top horses "The Mystic Nine" and "Ashes of Love" to defeat Penguin's lower-ranking horse "Legend of Fuyao" and middle-ranking horse "Fights Break Sphere".

Use your inferior horse "Negotiator" to fight against "The Rise of Phoenixes" and exchange its key projects.

As for the last one, "The Undocumented Crime", due to the subject matter, the results may not be ideal.

But if the word of mouth is good, even if the data is not as good as "Ruyi's Royal Love in the Palace", it is not too embarrassing.

In addition, Boss Wei also personally made some arrangements for "Ruyi's Royal Love in the Palace" and prepared a killer weapon.

Although Blue Whale executives were somewhat noncommittal about this, with both preparations in place and Boss Wei’s personal involvement, perhaps they could actually contain Ruyi’s Royal Love in the Palace, the Penguin’s trump card.

No matter how the fight turns out, "The Mystic Nine" and "Legend of Fuyao" can be considered the first battle of the summer season.

Both sides want to get off to a good start!

The situation was so tense that even Boss Wei took time out of his busy schedule of filming to watch the premiere of “Legend of Fuyao”.

Di Lieba went to promote "The Mystic Nine" and was not in the crew. The ones watching the premiere with Wei Yang were Tang Yan... and Da Mimi who came to visit the set of "Chi Le Chuan".

Wei Yang hasn't seen Da Mimi for a while, and the latter is extremely busy now.

Let’s not talk about the preparations for Mixing Entertainment to be listed on the New Third Board, Da Mimi also has some work to do.

She also starred in and produced two TV series in which Mi Xing participated, and also collaborated with Noon Sunshine on a drama. After the summer vacation, she will immediately shoot the final part of the "Ode to Joy" trilogy with Tang Yan, and I heard that there is also a movie plan.

In order to seize power before Zhao and Zhao Fan make a full comeback, and to promote the development of Mi Bank, Da Mimi is really involved.

This visit was also to discuss Liu Tianxian with Tang Yan, and to ask Boss Wei about the future development of "Negotiator" and Mi Xing.

Otherwise, even if Boss Wei wanted to meet Boss Yang, he would have to go back to Shanghai to make an appointment.

"Tsk tsk, why does this sound so sour?"

Da Mimi smiled at Wei Yang and said, "You are so charming, why do you need to look for me? Tangtang told me that you have been filming for the past few months, and people from all walks of life have been coming to visit you on set. I was afraid that you would forget me because you were surrounded by girls every day."

It can be seen that even though Da Mimi is not around, she has not stopped collecting information, and even often eats gossip with Tang Yan in private.

The people in front didn't come to watch the class. Of course, they were busy, but it might also be because they were thinking about the presence of Liu, Zhao, Rouba, and the turmoil over at Fan Xiaopang's place, so they were too lazy to come and queue up.

As for Tang Yan, it’s different. We all know each other well, so we can just live together…

"Alright, alright, stop arguing. You always bicker as soon as you meet. Let's watch a show."

Tang Yan usually acts as a peacemaker. She likes to watch Wei Yang confront Da Mimi. If the latter has the upper hand, she will start to take sides.

As she spoke, Tang Yan squeezed in between Wei Yang and Da Mimi, trying to separate the two. Da Mimi was so angry that she pinched her, then went around to the other side of Wei Yang, hugged Wei Yang's arm tightly, and looked at Tang Yan provocatively. The latter wanted to make trouble again, but Wei Yang put his arms around her waist.

"Watch the show, watch the show."

Since competition is involved, the company's own dramas like "The Lost Tomb" have to be put aside and priority should be given to observing the enemy situation, so the three of them watched "The Legend of Fuyao" first.

Skipping the opening song, the heroine Liu Tianxian appeared and introduced the plot and background. Less than five minutes later, Da Mimi, who had just bent Wei Yang's hands into a hugging position, was the first to complain.

"What a rubbish plot. What's wrong with Liu's brain to accept such a rubbish show."

Wei Yang: "..."

If he remembered correctly, the actress who starred in the drama "Legend of Fuyao" in her previous life was Da Mimi...

(End of this chapter)