I'm not just a director

Chapter 281 Brother Ma’s anxiety
"Star You" is the first TV series of Starfire Entertainment.

Jiang Peian's order to everyone is to make his first TV series an instant hit and open up the world.

With the current trend of Korean dramas becoming popular, "My Star" will basically be regarded as the pinnacle of Korean dramas in future generations.

It breaks the "stereotype" of the traditional Korean drama "The Prince Saves Cinderella".

A new form has opened up: "The combination of male god + goddess."

Today's Korean dramas are still in a state of 1.0, that is, "life and death love" and "brother and sister love".

If a TV subject is stylized, its communication effect will be weakened.

When new communication highlights are created, it will attract the audience's attention even more.

This is just like after the explosion of "Love Through Time", many time-travel themes sprung up like mushrooms after a rain.

Therefore, when it comes to choosing actors, Jiang Peian has one principle: men should be handsome and women should be beautiful.

Even if it's just a little bit of acting, there's no problem. You have to be handsome and beautiful on camera.

Therefore, Jiang Peian asked Wuershan to choose actors with good figure and appearance as much as possible during the audition.

At the same time, Jiang Pei'an also wanted to go to Shenzhen.

Speaking of which, when he first invested in Penguin, Jiang Peian directly became the hands-off shopkeeper, just as he said when he first took over:
I don’t understand technology. You can handle the technical level yourself. If you are short of money, just prepare a report and I will find someone to estimate it and then allocate funds to you.

Brother Xiao Ma was also happy with Jiang Peian's attitude. Penguin developed very quickly despite giving money and doing nothing.

During the 2002 World Cup, Penguin seized this opportunity, and the number of users of the portal increased wildly.

Judging from the annual report submitted by Xiao Ma, he predicts that Penguin will exceed 2003 million registered users in mid-to-late 2.

Of course, this data is somewhat exaggerated. The registered users are not monthly active users, so it is of little use.

Think about it, how many netizens are there in China now?
However, this also shows that Penguin’s influence is gradually expanding.

He is no longer the poor little kid who was eager to be dumped by Brother Ma.

Jiang Pei'an came to Shencheng this time for no other reason than Brother Ma, who was asking for money again.

Playing on the Internet is a big money burner, especially in today's era, there is no way to monetize traffic, and you can only rely on large amounts of capital investment like a bottomless pit.

What do you want money for?Rent a server.

Why rent a server?As the number of users increases, the server becomes insufficient.

The server is rented and used to host new users.

It can be said that Penguin is currently serving a large number of users but cannot monetize it.

This is the same as later Internet celebrities who have millions of fans but cannot be monetized.

The content is still updated, which is time-consuming and labor-intensive, but you just can't make money.

Not to mention Brother Xiaoma's distress, Jiang Peian, the gangster who just paid, was speechless.

The easiest way to monetize is actually to place ads and earn advertising fees.

However, Penguin’s users are relatively young and do not have the purchasing power.

Therefore, there are not many big companies coming to spend money on advertising. Instead, some other unknown Internet companies come.

At this time, in order for Internet companies to gain popularity, I place ads with you, and you place ads with me.

In this way, everyone can generate income. In their own words, they are defrauding investors of their money.

Well, Jiang Pei'an is such an easy target.

Of course, Xiao Ma is not without thinking of a way. In March last year, Penguin announced the launch of the "KouKou Xing beautiful account zone" business, selling the right to use the KouKou number.

By choosing this service, users can get the right to use five-digit, six-digit, eight-digit numbers and birthday numbers.

And enjoy the membership function, the fee is two yuan per month.

Penguin also stopped issuing free numbers.

Under the lone line of the penguin, a giant shark with its bloody mouth quietly arrived.

In September last year, a startup company called Langma launched the Langma UC client.

It has won the favor of users with its unique scene chat, action language, animated icons and many other novel functions.

In just three months, the number of registered users exceeded 800 million, and the number of online users exceeded 3.

At this time, Penguin encountered an unprecedented crisis. If it still insists on the charging model, someone in the market will definitely replace it.

Although the charging model can indeed bring a certain amount of revenue to the company in the short term, it is tantamount to killing the goose that lays the eggs, and will eventually push the company to a point of no return.

Therefore, after Jiang Peian learned about this incident, he quickly stopped this business. This was also one of the important reasons for him to come here this time...

Shencheng, SEG Technology Park, Penguin Headquarters.

Brother Ma sat absentmindedly in the office.

"Lao Ma, when will the big boss arrive?"

Zhang Zhidong walked to Brother Xiao Ma's office and said anxiously.

"There's about half an hour left, right?"

Brother Ma put out his cigarette and said.

"The big boss is here this time. He probably comes with bad intentions."

Zhang Zhidong said worriedly.

"I understand that we did make a mistake some time ago. Even if the big boss comes and scolds us, it's appropriate."

Brother Ma looked at his old partner and said.

"Yes, since the big boss took shares the year before last, he has basically not interfered with our work.

We asked for money, and we could get it the next day. But this time we almost lost the company. Thinking about it, I felt a little sorry for him. "

Zhang Zhidong said emotionally.

Brother Xiao Ma patted Zhang Zhidong on the shoulder and comforted:

"Don't think so much. Let's wait until the big boss comes. Is everything ready outside?"

"Well, the banners are all up, Lao Zeng has gone to book a hotel, and Yi Dan and Lao Xu have gone to the airport to pick up the big boss."

Zhang Zhidong said slowly.

Speaking of which, since Jiang Peian visited Penguin headquarters in 2001, they had not seen the big boss for two years.

Of course, movies and news don’t count.

Since the big boss of Penguin has been replaced by Jiang Pei'an, whenever Jiang Pei'an's movie is released, Xiao Ma will organize employees to go to the theater to support it.

It can be said to be loyal!
"Okay, get ready, I guess I'll be there soon."

Brother Ma patted his face to make himself look energetic.

It was said that Cao Cao had arrived. As soon as Brother Ma sat down, there was a commotion outside the office, and he immediately opened the door and walked out.

A bright banner was hung in the Penguin Hall, "Welcome the big boss to come to Penguin to guide the work."

The employees stood in a row, and each of them instantly transformed into a loyal fan of Jiang Pei'an to welcome him.

It’s good that the boss is a star. When the employees are welcomed by the organization, it doesn’t look like formality at all, because it is their spontaneous behavior.

"Welcome welcome, warm welcome!"

Seeing Jiang Peian walking into the office, all the employees shouted happily.

Jiang Peian was startled by such a large formation. He looked at the employees and said with a smile:
"If I hadn't known in advance that you were all my employees, I would have thought we were at a fan support club." "Big boss, we are your employees and also your fans!"

"Welcome the big boss to Shencheng!"

"Big boss, we have all seen the movies you made. Every time a movie is released, President Ma will organize us to go to the cinema to watch it."

Hearing the shouts of the employees, Jiang Peian smiled and said:
"Mr. Ma, you are not only serious and responsible in your work, but you are also very good at getting things done."

Hearing Jiang Pei'an say that he was serious and responsible for his work, Xiao Ma's face became hot.

Is the big boss ordering me?

Brother Ma bravely walked out of the crowd and said:

"Big Boss, the hotel has been booked. How about we go directly to the hotel?"

Jiang Peian shook his head and shouted to the employees:
"Everyone works first. I will come out to chat with you after Mr. Ma reports on his work."

After the employees returned to their workstations, Jiang Peian followed Brother Xiao to his office.

The office is still the same as it was two years ago. It seems that after Xiao Ma received his investment, he spent all the money wisely.

"Why are you standing? Sit down."

Jiang Peian sat on Brother Ma's office chair, looked at the two people in front of him and said with a smile.

"Hey."

Brother Xiao Ma and Zhang Zhidong sat across from the desk anxiously.

Seeing the two people sitting on pins and needles, Jiang Peian smiled and said:

"Don't worry, I didn't come here to scold you this time. Since it has already happened, there is no need to worry about it anymore.

Learn lessons, sum up experience, and don’t let something like this happen again next time. "

Frankly speaking, the two people are not to blame for this matter. After all, they also wanted to make profits as soon as possible, but they just used the wrong method.

After hearing Jiang Pei'an's words, instead of relaxing, the two people's hearts suddenly lifted.

The two looked at each other, and Xiao Ma Ge said bitterly:

"Big boss, you don't want to withdraw your capital, do you?"

The company was almost ruined, but the big boss seemed to be calm.

Either he really doesn't care, or he doesn't want to deal with this Penguin mess anymore.

It doesn't matter how you play.

Xiao Ma and Zhang Zhidong obviously prefer the latter outcome.

Thinking of going back to the previous situation of frugal living and almost not being able to pay employees' wages, Xiao Ma's heart twitched.

Hearing this, Jiang Peian couldn't laugh or cry:
"Why should I withdraw my capital? You haven't earned me a penny, yet I've paid you back so much. I won't suffer a big loss if I withdraw my capital now."

"That's right."

Zhang Zhidong nodded.

Jiang Peian had no time to play tricks with them. He took out a plan from his bag and handed it to the two of them, and said slowly:

"After all, isn't it just because there is no traffic that it can't be monetized? You should study the feasibility of this, and if possible, take the lead in implementing it as soon as possible."

Zhang Zhidong and Xiao Ma Ge took the plan and looked at it, both of them were a little confused:

What is Penguin Space?
Seeing the two of them studying Penguin Space's plan, Jiang Peian was filled with emotion.

Penguin Space can be said to be the “playmate” that accompanies the post-90s generation throughout their youth.

This generation's first love, the bright sadness in their youth.

This generation’s first memories of the Internet and computers have been left here bit by bit.

It was the first time I entered his penguin space. I wanted to see what he was up to but I was worried that he would know about it, so I struggled repeatedly.

The first time I entered his message board, after deleting and writing the first sentence, my palms became sweaty.

Everyone tries their best to decorate their own penguin space, but in the end, most of them are pink for girls and black and gray for boys.

Music echoes as you enter the space.

Everyone began to care about food and vegetables, and a few small white flowers bloomed on the flower vines that cared about space.

Arrange this little world carefully, hoping that when he stumbles in, he will see your abstract Picasso-style love for him.

When non-mainstream culture emerged, the first place to enter was the penguin space.

Most people have replaced the space background with a black picture, which is filled with the unique sadness (jiao) and sorrow (qing) of adolescent boys.

The more memories I have about message boards are of mutual trampling with my friends, "trampling, trampling, trampling you to death."

In junior high school, it was the non-mainstream "step on step", and in high school, the first love was "good morning and good night".

College is where you occasionally chat with classmates and friends, and sometimes classmates will come to the message board to tell you jokes and send you blessings.

I feel very happy when I see so many messages...

These are the memories that Penguin Space has brought to a generation.

But Jiang Peian is not here to create memories in advance. You must know that the commercial value of Penguin Space is very high.

Just the "yellow diamond" business can make Penguin make a lot of money, not to mention that there can be a lot of advertising positions in the space.

You must know that Penguin’s chat page is very special, and the advertising display effect is actually not good.

But Penguin Space is different. It has an entire page, links at all levels jump, and different advertisements can be stored in each position.

Of course, the quantity and quality of advertisements in the early stage must be controlled well. Don’t wait until users see Shenbao advertisements as soon as they enter the space, and they will feel nothing at all.

Therefore, advertisers should also try to be as beautiful as possible in the way they present pictures.

Of course, the value of penguin space is far more than that. In the later period, penguin farms, friends’ sales, car parking spaces, and penguins watering flowers...

These mini-games are a lot of fun to play. By the way, you should also turn on the recharge function of these mini-games.

When Zhang Zhidong and Xiao Ma looked up again, an hour had passed.

Only then did the two notice that Jiang Peian had left the office and was chatting with employees in the hall.

"Isn't this equivalent to a private blog? From a technical point of view, it is completely feasible."

Zhang Zhidong said slowly.

Brother Ma adjusted his glasses and said excitedly:

“If it’s just a private blog, then the only way to make money is through advertising, but it’s called Penguin Space, and it’s tied to the Penguin account.

According to the big boss’s vision, every Penguin account can open space, which means that by September this year, I will have 9 million spaces...2 million advertising booths. "

2 million spaces is purely because I deceived myself.

By then, 5 million users will be able to open Penguin Space, enough for Penguin to make a lot of money.

"Furthermore, according to the big boss's plan, this VIP called Huang Diamond and a series of subsequent mini-games will open a recharge system, which is a very large amount of income."

Zhang Zhidong immediately went to Xiao Ma's desk and picked up the calculator and started operating it like a thunderbolt.

Finally, it stopped at a number that shocked both of them.

"big boss……"

"Brilliant!"

(End of this chapter)