I'm not just a director

After Su Qing's reminder, Jiang Peian himself also read some news about the finale of "Sword and Sword 1" online.

Sure enough, just like Su Qing said, most people were scolding him and condemning him.

"I feel sorry for Li Xiaoyao, I feel sorry for Zhao Ling'er, Jiang Gou will take his life!"

Similar news is all over the Internet.

Jiang Pei'an didn't care about this, but he was just taking advantage of the popularity of the finale of "Sword and Sword 1".

The news is hot like this. As long as you ignore it, it will be over in a few days.

As someone who was exposed to the explosion of information in later generations, Jiang Peian has a deep understanding of "hot searches".

However, some little black men also took the opportunity to cause trouble, which made Jiang Pei'an very unhappy.

Most people ridicule rationally. In the words of later generations, they are just making jokes and taking advantage of others.

But there are always some curse words that make people feel very uncomfortable.

"It would be nice if there was a social entertainment website of its own to control these comments."

Jiang Peian thought secretly.

Suddenly, he had an idea and thought of a giant social networking site.

Weibo!

Weibo is simply a microblog.

When talking about Weibo, we have to mention the word blog, which is a foreign word.

The origins of blogging can be traced back to the early 20s.

At that time, the number of personal websites on the Internet began to proliferate, and people used blogs to share their thoughts, experiences, and insights.

The earliest blogs were written by journalists who used blogs to record news, comments and opinions.

With the continuous development of blog technology, blog content has become more and more abundant and its functions have become more and more powerful.

Blogging has become a very popular form of media. Many people use blogs to write, publish photos, videos, music and other content.

It actually sounds similar to the space created by Penguin, except that the space tends to be more private domain traffic.

Probably because people who have added the other party's Penguin account can more intuitively see the updates posted by their friends.

But blogs can be viewed by anyone.

Weibo has made some upgrades on the basis of blogs. At the same time, Weibo also imposes word limits on bloggers’ content.

Weibo provides a platform where you, as a viewer, can browse information that interests you on Weibo.

You can also act as a publisher and publish content on Weibo for others to browse.

The published content is generally shorter, such as the 140-character limit, which is where Weibo gets its name.

You can also post pictures, share videos, etc.

The biggest feature of Weibo is that it publishes information quickly and spreads information quickly.

For example, if you have 200 million fans, the information you publish will be spread to 200 million people in an instant.

For Jiang Peian, Weibo is easier to control.

Jiang Peian immediately recorded his thoughts.

At the same time, we will refer to some of the gameplay when Weibo was launched in later generations to make rectifications to make it more in line with today's era.

I have to say that Brother Ma's efficiency is really fast.

Jiang Peian just sorted out his thoughts and sent them to Brother Xiaoma's mailbox in the morning, and Brother Xiaoma called in the afternoon.

"Mr. Jiang, we have already held a meeting to study the idea and structure of Weibo you posted, and it is very feasible."

Brother Xiao Ma said excitedly on the phone.

For Penguin, under the guidance of Jiang Peian, it has passed the most difficult moment and has begun to slowly improve, and is even close to achieving revenue.

Yes, there is no full revenue yet, but with the support of members, Penguin space advertising, and various diamonds, Penguin is moving towards profitability step by step.

But this way of making money is really too slow.

There is also the matter of Jiang Peian's previous proposal to let Penguin represent the game.

There is nothing wrong with being an agent for games, but it is worth choosing which game to agent.

After all, on the one hand, you need to pay high agency fees, and on the other hand, you also have to bear the risk of whether the game will be a big hit.

Therefore, Penguin executives can be said to be full of confidence in the gaming industry and eager to get started, but they are still walking on thin ice with trepidation.

After all, they have all experienced those precarious years, and have had enough days of fear.

Although Penguin is now making a profit, they don't have much money left after excluding the large and high server management fees every year.

At the moment of dilemma, Jiang Peian sent Xiao Ma a Weibo project.

Others may not be able to see the profit points of the Weibo project, but Xiao Ma, who has experienced the portal website, can see at a glance how great this project is.

Especially in conjunction with the Weibo marketing strategy sent to him by Jiang Peian.

First, Weibo provides an open platform that anyone can register and use.

Users can freely post text, pictures, videos and other content on Weibo to express their opinions and share their lives.

This openness and freedom can attract a large number of users to join and actively participate.

The most important thing is that Jiang Peian wrote Weibo’s slogan in the marketing book:
Discover new things anytime, anywhere.

This must have hit Brother Ma’s heart right away.

After all, Weibo is famous for its rapid information dissemination speed.

Users can post messages instantly and follow other people's updates to get the latest news and hot topics.

The real-time and rapid dissemination characteristics make Weibo the first-hand source of information for many major events and news.

Not only that, it is also famous in Jiang Peian’s marketing book that Weibo can provide rich social functions.

Xiao Ma comes from a social software background and understands the importance of social interaction.

Weibo users can follow other users and interact with them through comments, forwarding, likes, etc.

This social and interactive nature allows users to build extensive social networks.

Everyone can share each other's interests and experiences on Weibo, which enhances interaction and participation among users.

At the same time, Weibo is the most important and the most important thing for Xiao Ma:

Advertising and commercial value.

As a huge social media platform, Weibo attracts a large number of users and traffic.

This makes it an ideal marketing channel for advertisers and brands.

Many companies and individuals increase brand awareness and sales by placing advertisements and conducting promotional activities on Weibo.

As a platform, Weibo can naturally gain huge profits from it.

Just like Du Niang in later generations, Putian's advertisements can be said to have made her a lot of money.

And if you want to achieve the above, then Weibo must have a certain social influence.

For example, Weibo in later generations has become a part of Chinese society that cannot be ignored.

Many celebrities, government agencies, and public figures have large numbers of followers on Weibo.

Their words and opinions can spread quickly and spark widespread discussion.

Weibo has become an important platform for public opinion, and can even be said to affect the development and progress of society.

And this is one of the reasons why Jiang Peian must do Weibo. Being able to control the right to speak in public opinion plays a vital role in the future development of himself and the company.

Not to mention anything else, just looking at the people who spent money to buy popular TV series and fresh meat in later generations can tell...

After hearing Brother Xiao Ma's report, Jiang Peian thought for a while and said:
"When will Weibo be set up soon?"

Sensing the urgency in the boss's tone, Brother Ma thought for a while and said:
"The construction technology is not a problem. Modifications can be made on the previous Penguin Space architecture, but..."

"but what?"

Brother Xiao Ma smiled coquettishly and said:
"We need to re-rent the server. The company is currently a bit...ahem."

Brother Xiaoma didn't say anything behind, but Jiang Peian had already noticed the embarrassment in the other person's tone.

Jiang Peian waved his hand and said:
"Money is not an issue. You will contact Mr. Su Qingsu later and make a list of the required expenses. When can it be online at the earliest?"

Hearing Jiang Peian's arrogant tone, Brother Xiao Ma felt excited and immediately said:
"As long as the money is available, a month, no, half a month will be enough!"

"Half a month is still a bit long."

According to Jiang Peian's vision, now that "Sword and Sword 1" has just ended, there must be a large number of fans posting online.

These people either go to Tieba, go to forums, or complain on blogs.

With such a big hot spot and attention, the day lily will probably be cold by half a month.

Brother Xiao Ma quickly said:

"Mr. Jiang, half a month is already the limit. We still need to test it after it is set up.

Just testing alone requires at least three rounds. If it is launched rashly and brings a bad experience to users, then the project will be scrapped. "

The fact that Xiao Ma said is that after all, a product has to undergo countless revisions and arrangements before it is launched on the market.

When Penguin Space was first launched, it took two to three months.

Weibo can now be shortened to half a month, which can already prove the speed of the Internet.

Jiang Peian thought about it, and since Brother Ma said so, he had to respect the other person's opinion.

"Okay, I understand. In half a month, you must make Weibo more playable and functional.

I will send you a wave of traffic when the time comes. "

Hearing this, Xiao Ma's eyes lit up. The boss is a celebrity in the entertainment industry.

As long as it is a product hosted by the boss, there will never be any worries about traffic after it goes online.

After all, when Penguin Space was launched, "Star You" did a lot of work.

Brother Ma seems to understand why the boss is so anxious. After all, "Sword and Sword 1" has come to an end...

After Xiao Ma hung up the phone, he immediately leaned back in his chair softly, as if he had experienced a fierce battle.

After thinking for a while in his seat, Xiao Ma walked out of the office as if he had made a decision.

"Lao Ma, what did the big boss say?"

"Yes, Lao Ma, this Weibo idea proposed by the big boss is really genius. If it is done well, we won't have to worry about advertisers in the future."

"Although Penguin Space is excellent, it still has limitations. After all, it belongs to private domain traffic. But if it is launched on Weibo, the scope will be much larger."

"Servers, servers are the biggest problem!"

As soon as Brother Ma walked out of the office, a group of people immediately surrounded him and asked.

Brother Ma waved his hand and said to one of them:

"Zhidong, please ask someone to prepare a budget for the launch of Weibo. It will be sent to my mailbox tonight no matter how late it is."

Hearing this, Zhang Zhidong was stunned for a moment, then reacted and said excitedly:

"How much can it cost?"

Brother Ma rolled his eyes at him and said:
"The big boss's money doesn't come from strong winds. The quotation will be increased by 30% according to the actual budget."

Uh……

Seeing Zhang Zhidong's eyes, Xiao Ma quickly explained to everyone:

“This 130% has to be invested in the project, so don’t think wrongly.

The boss is very supportive of starting the Weibo project and will give you money if you want. The rest is up to us.

Let me announce to everyone that the boss attaches great importance to this project and requires us to go online within ten days.

Therefore, we have a fierce battle to fight next. I personally took the lead in this project and established a Weibo project team, with Zhidong as the deputy team leader and Li Qing as the logistics support.

If you don't have enough manpower, hire people urgently. Don't tell me that ten days is not enough. Ten days is the deadline.

During these ten days, everyone in the project team had to eat, drink and sleep in the company.

All those who participate in the project will receive project dividends in the future, and the company will subsidize 200% of their salary.

If you need to report it to your family, I will call you personally. If I can't do it, I will ask the big boss to explain it to your family in person.

Also, regarding the Weibo project, everyone must keep it confidential, we must..."

Inside Penguin Company, everyone watched quietly as Ma Ma stood there and gave orders.

Everyone feels excited and has a heavy responsibility.

Vaguely everyone feels that they are doing something very great...

In the following time, a huge change took place in the Internet circle in Guangdong Province.

Penguin, the big guy in the social networking industry, seems to be doing something very big.

They are constantly poaching people from the industry, and their salaries are ridiculously high.

In the park where Penguin is located, almost everyone passing by the Penguin Building can see the bright lights there, as if they are working overtime all night long.

Whenever someone is curious and wants to visit, the penguin will put up a sign refusing to visit.

Everyone is curious about what ultimate move Penguin is holding back.

……

Of course, Jiang Peian doesn't know about things in the Internet circle.

What he is thinking about now is how to maintain the popularity of the finale of "Sword and Sword 1".

Even if it is delayed, it must be delayed until it is online on Weibo.

Therefore, Jiang Peian began to interact with netizens online.

Jiang Pei'an, who has always been low-key, suddenly appeared on the Internet. Netizens who were dissatisfied with Jiang Pei'an because of "Sword and Sword 1" immediately swarmed in and saw him with swords in hand!

"Jiang Gou still dares to show his face, give me back Zhao Ling'er!"

"Is Jiang Gou's heart made of stone? Otherwise, why would it be so cold and devoid of warmth? Why write about Necromancer?"

"Okay, okay, once I show up, I will film the second part of "Sword of Immortal" as soon as possible.

Isn't the third part of the "Sword and Fairy" game coming out? Isn't there also a "Sword and Fairy 3 Gaiden"? Adapt it for me quickly! "

Netizens are denouncing Jiang Peian, but Jiang Peian is not moved at all.

What I post on my social account every day is:
"Good morning? The weather is really nice today."

Netizen: What is the name of Jiang Dog? Take your life!
"Do you like "Sword and Sword 1"?"

Netizen: What do you think, Jianggou?
I continued to post greetings online like this for about three days.

Jiang Peian started acting like a monster again... (End of chapter)