1993 My China Entertainment Age

Chapter 37 Art Examination and Cake Painting
In the next few days, Jiang Xiaofeng, Lao Lang and a few people held signings and promotions for the album "Campus Folk Song 1" in major audio-visual stores, shopping malls and other places.

During this period, Taohong was not idle. From February to March, she was always on the road to the art examination.

To be on the safe side, Taohong applied for the three major theater academies at the same time, namely the Central Academy of Drama, Yenching Film Academy, and Shanghai Theater Academy.

To say that Taohong is really a chosen person, some people can hardly get into one school, but Taohong passed the initial and re-examinations of these three schools with ease.

As for whether Taohong can be admitted to these three schools in the end, we will not know until mid-April.

While Taohong was waiting for the results, she didn't have much interest in studying. She would go to the Huiyuan apartment in the Asian Games almost every day, and meet Jiang Xiaofeng in the rented house.

Bright eyes this morning.

After brushing his teeth and washing his face, Jiang Xiaofeng ate the soy milk fritters that Taohong brought him, feeling inexplicably satisfied in his heart, and a smile appeared on his face involuntarily.

Seeing Jiang Xiaofeng smirking while eating fried dough sticks, Tao Hong couldn't help laughing and said: "What are you laughing at? Eating soy milk fried dough sticks can make this happen?"

Jiang Xiaofeng smiled and said with emotion: "You don't understand, soy milk and fried dough sticks are the breakfast I wanted most when I was a child. My ideal perfect breakfast is soy milk and fried dough sticks."

"For me, abalone and bird's nest are not as delicious as soy milk and fried dough sticks. Not to mention, this is the breakfast you brought me yourself. Of course I am happy,"

After hearing Jiang Xiaofeng's words, Tao Hong was also moved, and then said seriously: "Then I will bring it to you every day from now on!"

Jiang Xiaofeng replied with a smile: "No, you'll get tired of delicacies from mountains and seas every day. If you bring me one or two once in a while, I'll be very satisfied."

After chatting for a while, Tao Hong asked Jiang Xiaofeng: "Is the record "Campus Folk Songs" selling well?"

Jiang Xiaofeng didn't hide it from Tao Hong, and said frankly: "It's not very good, I feel that no one listens to it, and the sales are not good."

"How could this be?" Tao Hong said in disbelief, paused, and then said: "I think the songs in it are very nice, and no one should appreciate it."

Jiang Xiaofeng sighed with a wry smile: "I thought so too, but the reality is that no one listens to it, and no one buys it. It's been a month since it was released, and only a few thousand copies have been sold."

In fact, as Jiang Xiaofeng said, according to the rough calculations of record companies in Beijing, Shanghai and other places, the total sales volume of "Campus Folk Songs 1" in the third week of its release was about [-] copies, and the small goal of [-] copies was not even achieved.

There are many reasons why the sales of "Campus Ballad 1" are so bleak, but the first thing to rule out is pirated editions.

There is one thing to say, this decapitation business is robbed, and the loss-making business is not done. For a record like "Campus Folk 1" that no one cares about, the pirate will lose if he takes a second look.

In fact, in the mid-to-late 80s and the early 90s, there were almost no pirated copies of mainland singers' records, and only Hong Kong and Taiwan singers' records were pirated.

There are even many mainland singers who made their debut by imitating Hong Kong and Taiwan singers.

For example, Tian Zhen, Tian Zhen became famous for imitating Teresa Teng when she first debuted, but Teresa Teng's singing voice is very sweet, and Tian Zhen's voice is hoarse and thick, so she can only hold her throat and use clip sounds to imitate Teresa Teng's singing.

For example, Naying, Naying also made her debut by imitating the famous Taiwanese singer Su Rui, and gave herself the stage names "Su Bing" and "Su Ran" to catch Su Rui's popularity.

So on the cover of Naying's tape at that time, Su Rui's name was written in a big way. The cover was Naying wearing sunglasses and imitating Su Rui's appearance. Su Bing, as Naying's stage name, was placed in a small corner.

……

From the fact that Naying imitated Su Rui's image on the cover, it can be seen that during this period, the mainland record market had a relatively common and traditional marketing method-using record posters and covers to attract audiences. Borrowed from the way of early film publicity.

The main feature of the posters in this period is mainly the cover of the singer on the album, and at the same time, it is accompanied by slogans, recommended songs, and some important words in the copywriting.

However, for a Uranus superstar like Andy Lau, the album "True Feelings" released in 1993 has no copywriting on the cover, and only one handsome photo of him can easily sell hundreds of thousands of copies in the mainland , not including pirated sales.

The primary reason for the bleak sales of the album "Campus Folk Songs 1" is that the sales are not good. The cover is made of light yellow kraft paper with a few simple provocative words mixed in. There is not even a photo of the singer, and the production of the cassette is also poor pretty rough.

Then there is the incomplete system of the record industry in the mainland. Mainland singers lack a platform to showcase themselves, unlike Hong Kong and Taiwan singers, who have a mature record industry system and an assembly line-like star-making system behind them.

Furthermore, the strength of Dadi Records is limited, and the promotion of the album "Campus Folk Song 1" is not enough.

As the saying goes, the smell of wine is also afraid of deep alleys. Since the release of "Campus Folk Song 1", there have only been a few signings and sporadic promotions on radio stations, and it is not even qualified to be listed on TV stations.

The reason for not being able to go on TV is also very simple, because the record "Campus Folk Song 1" was only recorded on tape. In order to save money as much as possible, I didn't even film a single song on MTV. I can't let the TV station play the tape directly, right?
Fortunately, Dadi Records is not sitting still, and is also working hard to negotiate and communicate with TV stations around the world to see if singers can have the opportunity to sing on stage, even if they show their faces.

All in all, due to various reasons, "Campus Ballad 1" only sold more than 1 copies in the first month of its release, less than 2 copies.

Faced with the dismal sales of "Campus Folk Ballad 1", several singers including Lao Lang, Yu Dong, and Shen Qing have silently accepted the reality and no longer have any illusions. Jiang Xiaofeng is the only one who is worried about it , Puzzled.

In Jiang Xiaofeng's previous life memories, he clearly knew that "You at the Same Table" was a hit song that was popular all over the country. Now "Campus Folk Song 1" is not popular, there is no reason for "You at the Same Table" to be so popular. The song wasn't popular either. This was something Jiang Xiaofeng couldn't figure out no matter how hard he thought.

May 4st, morning.

Jiang Xiaofeng was invited to Moyan Culture Company to communicate with Zhang Peiren about the new album.

After exchanging pleasantries, Zhang Peiren asked with great interest: "Xiaofeng, have you written enough 10 songs now?"

Jiang Xiaofeng thought to himself, let alone 10 songs, if you say you want 100 songs, I can write them for you in minutes.

The problem now is that even if Jiang Xiaofeng writes all the songs, Moyan Culture can't arrange or record them immediately, because the recording studio is now used by Dou Wei and Zhang Chu, and He Yong has to queue up to record songs.

Thinking of this, Jiang Xiaofeng replied: "Mr. Zhang, does it mean that if I write ten songs, I can immediately enter the recording studio to record songs?"

Zhang Peiren showed an embarrassed yet polite smile, and comforted him: "Xiaofeng, well...you know the situation of our company, after all, it is only a branch of Rolling Stone, compared with Rolling Stone's headquarters, the conditions in all aspects must be to be worse,"

"But don't worry, it will be here soon. According to the current progress, Xiao Dou and He Yong's new album should be completed in the middle of this month,"

"Next month, I promise you, next month at the latest, you and He Yong will be able to enter the studio to record songs, how about you patiently for another month, you can just seize this time, and polish your work again Grinding..."

When meeting Zhang Peiren for the first time, Jiang Xiaofeng thought that Zhang Peiren was quite reliable. After all, he was also the vice president of Rolling Stone Records before.

However, after getting in touch with Zhang Peiren several times, Jiang Xiaofeng suddenly realized that this guy is actually best at painting cakes. Every time Jiang Xiao asked him when he could start recording songs, he said that next month would definitely be fine.

As a result, next month and next month, and next month and next month, Jiang Xiaofeng waited for half a year.

Fortunately, in the past six months, Jiang Xiaofeng has not been idle. Including "Blue Lotus" and "The Brightest Star in the Night Sky", he has composed (copied) 23 songs in total.

These 23 songs are all songs that Jiang Xiaofeng personally likes and is familiar with. Most of them have the potential to become hits, and a few are personal favorites. As for the quality of the songs, it is a matter of opinion.

Jiang Xiaofeng organized these 23 songs in a thick notebook as his own secret music bank, and he can take it out and publish it at any time when he needs it.

Frankly speaking, for Jiang Xiaofeng today, it is not difficult to create the lyrics and music of the song. What is difficult is the arrangement of the song. With his current level, he can also make a simple guitar score.

If you want to mix and match several instruments, or complicate arrangements, Jiang Xiaofeng is still under pressure for the time being, and needs the assistance and guidance of a professional producer.

ps. Thanks to the book friend Shishi 1979 for the reward and support, thank you, and thank you to everyone who left a message for this book, voted for the monthly ticket, and recommended the ticket, thank you everyone.

(End of this chapter)