Rebirth 1984: Starting from the development of Hanka

Chapter 103 Purchasing Battery and LCD Production Lines
Wujiang Group has confirmed that it will release the "Qongqi Home Game Console" on June 6, and the Shanghai Wujiang factory is working overtime to produce it.

It is estimated that before the product goes on the market, there will be enough 300 million "Qongqi home game consoles" to enter the RB market first. As long as it succeeds, it will be much easier to enter the European and American markets.

As the saying goes, "The smell of wine is also afraid of deep alleys", and the advertisement of "Qongqi Home Game Console" still needs to be advertised.

Different from ordinary advertisements, Zhao Ye planned to use Xiaozhi and Pikachu to advertise.

Xiaozhi is sitting in front of the TV in the living room playing "Qongqi Home Game Console", while Pikachu cheers at the side, shouting very cutely and loudly "Pikachu~Pikachu~Pikachu~"

Then Xiaozhi cleared the game and shouted excitedly: "Qingqi game console, endless fun!!!"

At this time, the screen flashed, and finally a real close-up screen of "Qingqi Home Game Console" appeared.

The ad looks fresh and creative, sure to appeal to kids.If the cartoon "Pokemon" becomes popular, then "Qingqi Home Game Console" will definitely follow suit.

In addition, it is much cheaper and more effective to invite animated characters to endorse than to invite celebrities to endorse.At the same time, it can also increase the exposure of the animation, which is conducive to creating a super IP.

When Wang Anshi gave RB TV cartoons for free, he also talked about advertisements by the way.

Cannibals are soft and short.

The TV station obtained the broadcast rights of "Calabash Brothers" and "Pokemon" for free, and of course it will give some convenience in advertising.

RB's three major TV stations, Asahi, NHK, and Fuji TV's advertisements, Wang Anshi has already booked the advertisements. The cost is not small, but it should be worth the money.

……

……

"Boss, the handheld game console has not been developed yet, and there are more problems encountered during the development period than we imagined. It seems that the development will be successful at the end of the year!" Wang Jizhi said with some embarrassment. He had vowed before It is possible to develop a handheld game console before June [-]st, but the result is still far from it.

In fact, this is no wonder Wang Jizhi.

A handheld game console is a small home game console, which is less difficult to develop.

But Zhao Ye has relatively high requirements for handheld game consoles, such as thin and light body, long-lasting battery, bright game screen, smooth operation, good heat dissipation, online connection, game cartridges can be replaced, etc... Of course, in order to sell more games Cassettes, the game cassettes of "Qongqi Home Game Console" are different from the game cassettes of handheld game consoles.

Right now, Nintendo has not launched the Gameboy, and Wujiang Group's handheld game console is the only one, and players have to buy it.

All kinds of difficulties stumped Wang Jizhi's development team at once.

However, fortunately, the Kirin 1 chip is designed based on the reduced instruction set and has low power consumption, which is very suitable for application on handheld game consoles.

Nintendo's Gameboy uses the Z-80 chip, which consumes a relatively large amount of power.

Due to the high power consumption, the first-generation Gameboy used Sharp's newly developed STN liquid crystal, black and white.If you use a color LCD, the power can only last for a few hours before it runs out.

However, the handheld game console developed by Wujiang Group can support 1 hours even if it uses color LCD technology because it uses the Kirin 40 chip.If you switch to a black and white screen, you can last for more than [-] hours.

"Okay, let's postpone it, and don't be in a hurry. The "Qongqi Home Game Console" will be released on June 6. If the handheld game console is released at the same time, it will create a situation of competition with each other, which is not good.Let's release the handheld game console after the popularity of "Qongqi Home Game Console" decreases. "Zhao Ye said slowly. He also knew the difficulties of the other party. He was also involved in the development of handheld game consoles, but later he spent most of his time in Shanghai engaged in EDA software development and chip design. The handheld game consoles were all left to him. Wang Jizhi and others.

Wang Jizhi heaved a sigh of relief when he heard this.

At this moment, he suddenly thought of something, and said, "Boss, domestic alkaline batteries are of poor quality. We at Wujiang Group have to import batteries from abroad. Previously, BB machines were expensive and profitable, so imported batteries are more expensive. Accepted. But for handheld game consoles, we plan to make small profits but sell them quickly, and then make money by selling game cards. But in this way, we have to control the cost of handheld game consoles very strictly. If we still need to buy imported batteries, it will not only be expensive, And it also consumes foreign exchange, I don’t think it’s worth it!”

Hearing this, Zhao Ye couldn't help but nodded, agreeing with Wang Jizhi's point of view very much.

"So, what do you mean?"

"Boss, why don't we buy an alkaline battery production line from abroad? In this way, the quality of the batteries we produce is better than that of domestic counterparts, and the cost is low. Not only can we produce and sell them ourselves, but we can also export them abroad!" Wang Ji Chi suggested.

When Zhao Ye heard this, he suddenly thought of Nanfu Battery.

Now, Nanfu Battery has not yet been established.

Its predecessor was just an inconspicuous Nanping battery factory in the remote Nanping mountainous area of ​​Fujian Province, with only 200 million yuan in total.After Chen Laimao, the director of the factory, went abroad for inspection in 87, he began to plan to introduce an alkaline battery production line at a cost of more than 5000 million yuan.

Later, Nanping Battery Factory married Hong Kong China Resources Group Baifu Co., Ltd. to establish Nanfu Battery Factory. Through various financing, it finally bought an alkaline battery production line worth 6000 million yuan.It didn't take long for Nanfu to encounter a once-in-a-lifetime historical opportunity, and BB machines became popular in the north and south of China.

At this moment, Zhao Ye's expression changed. It was clear at a glance whether buying a battery or buying a battery production line was better.

Isn't it just 6000 to [-] million RMB, what a joke!
Zhao Ye said to Wang Jizhi: "Okay, then buy an alkaline battery production line from abroad! Then we recruit talents, conduct independent research and development, improve the quality of batteries, and surpass foreign countries."

Wang Jizhi was overjoyed when he heard the words, and continued excitedly: "Boss, since you want to buy battery production lines, why don't you also buy back LCD display production lines?"

Zhao Ye thought for a while, Wang Jizhi's suggestion was very good. Wouldn't it be nice to produce LCD screens yourself? Why buy imported LCD screens?

Whether it is battery technology or liquid crystal technology, after buying the production line, slowly understand the technology inside, and then innovate and develop independently, won't you master advanced battery and liquid crystal technology in the future?

No one knows better than Zhao Ye whether batteries and LCD technology are important.

Therefore, Zhao Ye made a decision: "Okay, let's buy an LCD screen production line!"

"Okay, boss, I have already collected the information on the battery and LCD screen production lines, and it will be fine to send someone to negotiate at that time!" Wang Jizhi replied with a smile.

Hearing this, Zhao Ye smiled and said, "Mr. Wang, it seems that you are well prepared!"

Wang Jizhi said helplessly: "No way, you keep saying that we should find a way to reduce the cost of the handheld game console, so I thought, if the battery and LCD screen can be produced by ourselves, then the cost of the handheld game console will be greatly reduced. ?"

PS: It will be available tomorrow at 12:[-] noon, please support, the first order data is very important.

(End of this chapter)