Rebirth 2010: I add some points to be a boss

Chapter 209 The Shanhai Film and Television Alliance and the Overseas Plan, Come from Korea!

"Zhao Linger and Li Xiaoyao went to the ten-year appointment to co-star in "Jiu Ding Ji"!"

"Li Xue is directing, Hu Ge is the male lead, and the fairy sister joins Shanhai Film and Television's first work!"

"The pinnacle work of the Singularity Platinum God, are you looking forward to the drama adaptation?"

Chen Heyu sat in front of the computer, scrolling through Weibo boredly, the list was full of hot searches for Hu Ge and Liu Yifei's new dramas.

"The popularity is good. It seems that Lao Hu and Liu Tianxian will form a screen CP and continue the front line, which is a good move."

He nodded and murmured.

Since 2005, after the two collaborated in "Legend of Sword and Fairy", exactly ten years have passed, and the youth born in the 80s and 90s will be taken over by "Jiu Ding Ji".

Netizens shouted "Ye Qinghui"!
It will be released at that time, and we will definitely support it!

Chen Heyu forked off the Weibo page, opened the official website of Shanhai Video, and slid the mouse lightly to examine the UI design and channel column layout on the webpage.

Then he clicked on the movie library, and Chen Heyu flipped through it at will, filtering by ratings. The first page was full of classic movies such as "Farewell My Concubine", "The Shawshank Redemption", "Forrest Gump", and "The Godfather".

"Hey! "A Chinese Journey to the West" is also here!"

He smiled lightly, took a sip from his teacup, and was satisfied with Tang Yan's ability to integrate resources.

Relying on the banknotes to open the way, and the good relationship with Youku.com and Penguin Video, the leaders of the three major video websites, after lengthy negotiations, finally reached a sharing and cooperation of Chinese film resources.

Of course, there is a time limit on the content of the agreement. It will take one year for the copyrights of movies, variety shows, and TV series purchased by everyone to enter the shared resource library.

In other words, there is a one-year protection period!

For example, after "I'm Not the God of Medicine" was released, the only genuine online channel belongs to Shanhai Video.

If Youku and Penguin Video want to obtain the broadcast copyright, they must wait for the end of the protection period before they can use the proportional sharing model to share the channel revenue of this movie.

The former provides free copyright, while the latter distributes traffic and users, and jointly divides comprehensive income such as membership fees, advertising revenue, copyright sharing, and marketing service fees.

There are four benefits behind this operation!
First, greatly reduce the cost of copyright purchase;
You know, for a blockbuster movie or a popular variety show, its exclusive online copyright can cost tens of millions, or even hundreds of millions of Chinese dollars.

The copyright of the first season of "The Voice of China" went to Penguin's family for 1.8 million Chinese coins.

As far as Chen Heyu knows, the total budget for purchasing film and television copyrights for Penguin Video in 2015 was 170 billion, Youku.com was 190 billion, and Aiqiyi was 80 billion.

A total of 340 billion!
How many annual membership cards do you have to sell to get back the cost?
According to the financial data analysis of Penguin Video, last year's copyright expenditure was 140 billion, the number of paying members in the whole year was 6200 million, and the membership income was 85.6 billion, which turned out to be a loss of more than 50 billion.

This is the reason why video sites still put advertisements to users in different ways after charging membership fees.

In the previous life, Chen Heyu bought a video membership of Penguin Family, but he never expected to see a member-specific advertisement while watching a TV series.

Therefore, after Tang Yan proposed the resource sharing plan, he agreed immediately, and called the two brothers Ma to take the lead in initiating this cooperation.

Originally, Xiao Ma refused, but when Chen Heyu mentioned the follow-up copyright of The Voice of China and the film resources of Shanhai Film and Television, the other party agreed.

Teacher Ma's attitude was exactly the same at the beginning. After his patient persuasion and a comprehensive analysis of the online video media platform, including development trends, profit structure, and policy warnings, etc., he finally succeeded in convincing the e-commerce company Ma.

As for iqiyi under Qiandu, due to the competition with Kangaroo Flash, it naturally refused to join the copyright sharing alliance.

Second, optimize the video content library;

Shanhai, Youku, and Penguin can continuously enrich their resource libraries and provide more video and film playback services, thereby improving user experience.

To save users from complaining, in order to follow the drama, they have to open three or four annual video cards!

Third, improve user stickiness;
After sharing movie resources, more potential users can be attracted to stay on the platform to watch movies, and then converted into paying users, continue to use other services, improve user stickiness and loyalty, and to a certain extent, increase revenue.

Fourth, increase the exposure of film and television works;

A video platform has limited user resources and will encounter the problem of insufficient exposure, which will definitely bury some excellent works.

With the resource sharing plan, producers and producers can gain more benefits, accumulate fan audiences, and enhance the team's popularity.

Shanhai, Penguin and Youku platforms can also have more room for bargaining when purchasing copyrights, and win-win cooperation.

"Boom boom boom!"

"Please come in!"

Chen Heyu leaned back and set his eyes on the door.

I saw a man in his 30s, wearing a camel-colored jacket, pushed the door and walked in, bowed his waist and said with a smile: "Mr. Chen."

"You made "Tang Zhuan"?"

Chen Heyu waved his hand, signaling to sit down and chat.

With a smile on Sun Yulong's face, he replied cautiously, "Yes, Mr. Chen."

Seeing his anxious expression, Chen Heyu couldn't help laughing: "Don't think about it, I called you here because I have a project for you. In addition, I am very satisfied with the filming of "Tang Zhuan"."

"Thank you boss for approving, I will continue to work hard!"

Sun Yulong immediately stood up, patted his chest and assured him.

"Don't be restrained, I heard Director Li mention you. You were born as a photographer. You have been with Shanhai Film and Television for more than three years, and you work hard.

In "Nirvana in Fire", he served as the camera director, and in "Nirvana", he was the assistant director, with outstanding professional ability, and after being appreciated by Director Li, he was given an opportunity to shoot independently..."

Chen Heyu was familiar with his resume and spoke slowly.

"Boss, I am a person who knows how to be grateful. I understand that without the cultivation of the company and Director Li, I must still be in the circle and work as a photographer for others."

Sun Yulong scratched his head and replied with a foolish smile.

"What I mean by these words is to tell you that Shanhai Film and Television has never been stingy in cultivating directors and producers. If you have the ability, you will have the opportunity."

Chen Heyu encouraged.

"Boss, what is the new project you just mentioned?"

Sun Yulong's head, like a chicken eating rice, nodded frequently. Thinking of the new project, he asked again, licking his face.

"Have you heard of Gu Man's "Why Shengxiaomo"?"

Chen Heyu said lightly, while speaking, he picked up a stack of documents at hand.

"I have learned a bit, the copyright seems to have been bought by the IP department, boss, what do you mean?"

Sun Yulong said excitedly.

"Why Shengxiaomo" is a physical bestseller, and it has a high probability that it will be on the stars and broadcast on TV stations.

Unlike online dramas like "Tang Zhuan", it can only go through online channels.

"I intend to put you in charge of this project, are you confident to shoot it well?"

Chen Heyu pushed the script to Sun Yulong.

In fact, in the recent period, he has been unable to find a suitable director candidate. It happened that after Sun Yulong finished filming "Tang Zhuan", he emerged and entered his sight.

An old employee who knows everything and is a photographer, it doesn't hurt to give him a chance.

"Boss, no problem, do you have any other requests?"

Sun Yulong said cheerfully.

For a rookie director, having a movie to shoot is enough to satisfy him.

"After all, it's an urban romantic drama. Needless to say, it's well-produced. In terms of style, you can refer to Koryo or Wanwan idol dramas, and make the emotional scenes more delicate..."

Chen Heyu thought for a while and added casually.

"The female lead is for Wu Qian, and the male lead is just for you to decide. Work hard. If you have a chance in the future, I will let you try a movie project."

Chen Heyu skillfully painted cakes for his subordinates and promised.

"Yes, boss!"

Sun Yulong picked up the script and hurriedly left the office, thinking about going back to casting the cast, setting up the framework of the crew as soon as possible, and doing a good job of scheduling the assistant director, planning, art, photography, lighting and other production personnel.

To send the other party away, Chen Heyu coded two chapters of "Mysterious Recovery". The script of the first season has been completed by the screenwriter department, and Ma Qiang is still auditioning.

Who will play Yang Jian?
Who can play Wang Xiaoming?
Chen Heyu didn't have a conclusion in his mind, so he simply let Ma Qiang decide, everything was for the character, for the script, and for the story.

"Tang Yan, how far has the international version of Shanhai Video developed?"

He called Old Tang.

"The UI and technology department refer to the structural design of Netflix and Hulu. It will take about 2 months. Including the subsequent test and acceptance process, it is conservatively estimated that the project will be completed in May at the earliest."

"Okay, I see."

Chen Heyu hung up the phone, calculated the time, and could only use "Jiu Ding Ji" as Shanhai Film and Television's overseas work.

He didn't plan to compete with Penguin and Youku in China at all, but wanted to launch the international version and meet face-to-face with giants like Youtube and Netflix on the global online video track.

The core reason is the low profit in the domestic market. Like Netflix, the premium membership costs $9.9 per month and $120 per year, which is obviously more attractive.

As soon as twelve o'clock arrived, he sneaked into Lao Hu's restaurant and had a big meal.

Of course, it is impossible to give money.

In the afternoon, I went back to the office to rest, and after waking up, I updated the text and approved Shanhai Capital's year-end bonus distribution plan.

"Mr. Chen, Liu Yuan will return to China tomorrow, and we will have an interview at Zigang Electronics."

Suddenly, Shi Yang called to remind him.

"time?"

Chen Heyu said.

"16 pm."

Shi Yang quickly replied.

"I'll be there on time."

Chen Heyu replied calmly.

The packaging technology is just around the corner, and in another 24 hours, he will have a full set of industrial links and announce the mass production of the 28nm chip process one step ahead.

At that time, in the global chip market, the annual sales of 28nm chips reached US$302 billion, accounting for 9.6%, ranking third, second only to 40nm and 65nm chips.

The annual domestic consumption has also exceeded 200 billion. As long as Chen Heyu can open up the market, it will not be a problem to sell tens of billions a year.

Chips with a 28nm process are widely used in mobile devices, automotive intelligence, and industrial communications, covering smartphones, tablet computers, wearable devices, sensors, machine vision, and navigation systems.

"Old Zhou, inform Zhang Nan that he will go to Zigang Electronics tomorrow to make the final handover, and this time he will win it completely!"

Chen Heyu ordered.

(End of this chapter)