Rebirth 2010: I add some points to be a boss

Chapter 343 Earning Hundreds of Billions of Chinese Dollars, E-Commerce with Converging Opinions
On the autumn night in Wu Town, the fishermen's songs are whispered, and the cold moon cages the sand, all falling in the blue waves of the trickling stream, swaying quietly.

Zhaoming Shuyuan Huizhou Hall.

A rectangular dining table made of black walnut is located in the center of the banquet hall, and various exquisite dishes are placed on the table.

In the land of Jiangnan, river fish is the most delicious!
Paired with the fragrant and mellow yellow rice wine, dozens of well-dressed men and women were drinking wine until their faces were red and their ears were red.

Chen Heyu took off his coat and only wore a white shirt with the cuffs rolled up to the end of his forearm. He lowered his head and smiled slightly:

"Pony, Mr. Liu should be angry with you. I don't know, what do you think of the e-commerce alliance?"

Under his persuasion, Ma Yun was already a little moved. If Xiao Ma was willing to cooperate, the matter would basically be settled.

"I have no objection. Can that person agree?"

Ma Teng pursed his lips, looked at the e-commerce Ma sitting opposite, and said indifferently.

There is no distinction between good and bad business, as long as he can make money, he doesn't care about the previous differences and conflicts between the two.

After all, Penguin is essentially a CVC institution, and more than half of its annual profits come from venture capital income.

The stocks held by the group are worth hundreds of billions, including many well-known listed companies. This is the real side of Penguin.

In Ma Teng's view, consuming a lot of financial resources and manpower to compete with Hangzhou Ma for market share in the e-commerce industry is not worth the gain.

Whether it is e-commerce or payment, the technical barriers are not high.

For users, no matter how much cash subsidies or coupons the two companies provide, it is just one more choice, not one of two.

No one can be the real winner!
Just like the online ride-hailing war, tens of billions were burned without any benefit. In the end, Didi and Kuidi were merged with the help of venture capital to reduce investment risks and stop losses in time.

"Teacher Ma came with CEO Ali, and his attitude is self-evident. If Penguin doesn't object, I will mediate and we can make money together!"

Chen Heyu said with a smile.

"Little Fox!"

Ma Teng secretly spat, his expression moved slightly.

As one of the shareholders of Jingdong and Pinxixi, Penguin uses its role as an investor to gain disguised benefits in the e-commerce industry.

Initiating the establishment of the Greater China E-commerce Alliance will benefit Chen Heyu the most and Ma Yun the least.

He is in the middle ground, and the old horse can agree, and he doesn't care.

So he nodded slightly, picked up the wine glass, touched it lightly with Chen Heyu, and expressed his thoughts.

Chen Heyu smiled with satisfaction, greeted Zhou Xiaoyu and Huang Zheng at the side, got up and walked out.

"Boss, are Pony and Teacher Ma done?"

Huang Zheng asked impatiently, feeling unbelievable.

"Zhou Xiaoyu will work with you to take charge of the specific affairs that follow. I will devote three-thirds of my energy to the domestic market, and I will devote seven-cent of my energy to the overseas market."

Chen Heyu said "hmm" and warned him.

"Yes, I understand."

Huang Zheng nodded quickly and grinned.

The three of them came to a quietly decorated tea room and sat down, waiting patiently for the other two bosses. The waiter diligently brought a pot of Longjing.

Chen Heyu and Lao Zhou drank tea slowly, only Huang Zheng looked out from time to time.

Within 2 minutes, Ma Yun and Zhang Yong walked over. Shi Shiran sat down and kept silent about the cooperation, obviously intending to wait for everyone to arrive.

"Teacher Ma, I didn't expect that you would be willing to give up and make peace?"

After a few more minutes, Ma Teng and Liu Dong rushed over, laughing loudly.

"Cooperation will benefit both sides. I hope everyone can put aside their prejudices, reduce malicious competition in the industry, and end the competition in the domestic e-commerce market early."

Chen Heyu took over the conversation and said in a deep voice.

"I agree with Mr. Chen. In the past two years, Ahri and the company have been fighting endlessly, wasting a lot of money, and it is meaningless."

Ma Yun nodded and said quietly.

That being said, without the Bai Ze system promised by Chen Heyu, the two would not have sat down face to face for peace talks.

"Boss Chen, you are the initiator. First, let's talk about how the three e-commerce platforms can seek common ground while reserving differences."

Ma Teng leaned back on the chair and asked lightly.

easy to say, hard to do!

How to maintain the price systems of Taobao, JD.com and Pinxixi?

How to divide merchant resources?

How to avoid competition for traffic during major promotion festivals?

“The alliance will not interfere with each company’s pricing strategies, promotions and preferential policies. I am mainly more concerned about service quality and industry development.

Provide consumers with a better shopping experience, including optimization and improvement of logistics speed, after-sales service, and product quality;

Formulate alliance standards, jointly respond to challenges and crises, promote the standardization and healthy development of the e-commerce industry, and continue to make the cake bigger..."

Chen Heyu talked eloquently.

His purpose is very clear, not to touch the most sensitive price system, and to reduce the involution of merchants through the division and guidance of platform traffic resources.

Provide more trading scenarios for the underlying manufacturing industry and dealers, instead of squeezing their profit margins and allowing these people to engage in crazy price wars.

In the short term, a price war may bring benefits to users, but from a long-term development perspective, if a factory cannot make money, how can it find the funds to conduct research and development and improve workers' benefits? In the end, it can only move towards cost pricing and fall into a vicious cycle. cycle.

Not to mention the international market, even the domestic market is uncompetitive!

"Mr. Ma, how many brands are there in Taobao Mall?"

Chen Heyu asked softly.

"About 6 brands and 500 million merchants."

Ma Yun glanced at Liu Dong, and replied with a smile, a look of complacency.

"But here, the peach brand accounts for 80%. It seems that there is one more brand, but in fact it doesn't even have its own production factory. Does this have any meaning?"

Chen Heyu asked directly.

The Tao brand, as the name suggests, is only a platform on the Taobao platform. There are no offline physical stores, franchised stores, no regional film and television capabilities, and no production materials.

In his previous life, he had been working in the e-commerce industry for many years and was well versed in its ins and outs. Most of the platform's massive brand resources were boasted about.

Either it’s OEM, or it’s a three-no product, which is a shitty brand!

Ma Yun's face froze, her brows furrowed, and she opened her mouth. She wanted to say something but finally gave up. Some words were difficult to justify.

Liu Dong grinned and showed contempt.

"Mr. Liu, why not Jingdong? Opening up POP merchants (third parties, not self-operated) will bring more disadvantages than benefits to the whole, and the reputation that has been painstakingly created will be in vain.

Are you reluctant to give up tens of billions of merchant deposits, or do you just want to sell bad products? "

Chen Heyu looked sideways, not giving Boss Liu any face.

"Mr. Chen, it's not that I want to do this, but there are hundreds of thousands of merchants below who only have low-quality fakes to sell.

As you said last time, China has a 6 trillion low-price market. If I don’t sell it, someone will do it. "

Liu Dong looked embarrassed and argued quickly, looking at Ma Yun out of the corner of his eye.

"So, this is the significance of the establishment of the e-commerce alliance. There is no problem in selling low-priced goods, as long as they match the quality of the goods. What we want to crack down on is those behaviors that forcefully sell the goods for 10 yuan when the quality is obviously only [-] cents. .”

Chen Heyu said lightly.

"Mr. Chen, this level is very difficult to control. Even if the merchants are required to submit for inspection, the products sold to users will be sold to another batch of goods. It is technically difficult for us to monitor them.

As for using manual monitoring methods, the cost is too high and no one can afford it? "

Ma Yun thought for a while and said.

For example, measuring the quality of a pack of tissue paper involves multiple dimensions: size, paper thickness, number of layers, pulp, weight, water absorbency, etc. How does the platform judge the quality of the product, using price or praise rate?
Will not work!
This is also the reason why Lao Ma cleared out small merchants in order to stabilize the stock price when the beautiful stock market accused Ali of selling fake goods.But this group of people went to Pinxixi again.

"Mr. Huang, tell Mr. Ma how Pinxixi handles these businesses."

Chen Heyu smiled slightly and said to Huang Zheng.

"Mr. Ma, in fact, at the beginning, I was full of anxiety and entanglement. Should I accept this group of merchants?
But with the help of Baize system, I have one attitude: I will punish you to death!In the face of big data, merchants who sell substandard products and sell fake products have no way to hide after systematic screening.

On the one hand, the deposit can be used to compensate buyers and improve user experience; on the other hand, it can reduce the living space of low-quality and bad goods. Once there is no growth soil, who will deliberately make fake goods? "

Huang Zheng said with a smile.

In this life, Pin Xixi doesn't adhere to the principle of "the lower the better" and likes to sell at low prices?no problem!

Once the quality inspection department discovers poor quality and a large number of customers complain, all uncollected payments will be deducted and returned to the buyer, which greatly increases the cost of selling counterfeit goods.

It forces upper-class factories to purchase high-quality raw materials, improve processes, and improve product quality.

"Bai Ze system again?"

Ma Yun's eyes lit up, and her heart was full of curiosity.

"Mr. Huang, can you give me a demonstration?"

Liu Dong asked. After chatting for so long, there was nothing useful. Even if he agreed to join the e-commerce alliance, he was still worried.

"Of course!"

Huang Zheng took out a laptop, connected it to the Internet, then opened the operating background and showed it to the three of them.

On the screen, products and merchant information are densely scrolled, and some red fonts are placed at the top.

"For this air fryer, after analyzing the reviews, we concluded that 13% of consumers had quality problems within three months of purchase. Even if the merchant uses the good reviews to give cash back and provide a full refund way to eliminate negative comments.

It will also be caught by the system, transferred to the quality inspection department, and a work order will be automatically generated. If there is no processing result within a month, it will be reported to my mailbox..."

Huang Zheng explained, introducing the function of this system.

"What about the translation function?"

Ma Yun asked, this was an issue that concerned him a lot.

"Don't worry, I will demonstrate them one by one."

Huang Zheng said calmly, switching interfaces calmly and explaining the detailed functions and benefits one by one.

Big data processing!
Mark and block malicious after-sales users!
Warning for low quality fake products!

Fully automated operation management!
Text version and voice version Ai customer service!

Multi-language translation!

Even artificial intelligence pre-sales customer service function!
……

As long as Ali and Jingdong can solve the logistics, distribution, and warehousing problems, Huaguo's products can be sold to all parts of the world unimpeded.

"Mr. Chen, how much is the annual license fee for the Baize system?"

Ma Yun asked in a solemn voice.

"The platform is free to use, and I will get [-]% of the revenue from the merchant side."

Chen Heyu cut to the chase.

He regards Taobao and Jingdong as software distributors, and merchants interested in cross-border e-commerce as potential customers.

Ma Yun and Liu Dong looked at each other with dark expressions.

I vaguely get a sense of Chen Heyu's thoughts. Perhaps the previous remarks are just a cover, and the biggest purpose is to sell software.

There are more than 1000 million small merchants in the country, and even if only 300% choose to go overseas, [-] million merchants will become fans of the Baize system a year.

"What about the pricing on the merchant side?"

Liu Dong asked.

"The licensing fee is RMB 20 per year, and it is directly exempted if the sales reaches RMB 5, but an additional [-]% technical service fee will be charged."

Chen Heyu replied.

If all goes well, this system can bring back at least 300-1000 billion in revenue for the company every year.

For an artificial intelligence software that includes translation, marketing, and data processing functions, the fee of [-] Chinese dollars per year is not expensive. The charging standard of Ali Baba International Station is almost the same as this figure.

Chen Heyu pursues the volume model and wants to bring more small businesses to fly.

It allows those manufacturing bosses and distributors who do not speak the same language to easily complete customer acquisition, order placement, transactions, and after-sales in the international market, and promote the flow of goods in the global chain.

Beiberry Island!
Kangaroo Island!
Latin Berry Island!

Or Huizhou and Tianzhu will become the target markets!

"Ahri is willing to join."

Ma Yun raised her right hand and placed it in front of Chen Heyu.

"Happy cooperation!"

Chen Heyu held Lao Ma's hand and breathed a sigh of relief. With Ahri's resources, Bai Ze could embark on the commercialization process faster.

Liu Dong looked at Ma Teng and saw the other party nodded slightly, so he subconsciously stretched out his hands and put them together.

"Teacher Ma and Mr. Liu, it depends on these two to make the cross-border e-commerce industry bigger."

Chen Heyu said with a smile.

"Mr. Huang is also a mainstay in China's e-commerce circle. I guess who can grab the biggest cake in overseas markets in the future?"

Ma Yun said meaningfully.

……

"Mr. Chen and the two Mr. Ma are not here. Could it be that they are discussing cooperation?"

"I guess something big will happen!"

"Every time Boss Chen attends an Internet conference, a new product is launched. I wonder what it will be this time?"

A group of entrepreneurs in Huizhou Hall noticed something was wrong while drinking. Several people did not show up for more than half an hour.

"Mr. Zhang, what is the theme of future technology in this sub-forum speech?"

Chen Wei, the chairman of Didi Taxi, asked with a smile.

“It’s being kept secret for now, but if you know enough about the products launched by Future Technology this year, you can easily guess it.”

Zhang Nan smiled slightly and didn't reveal too much.

"Everyone, I just had something to do. I'll excuse you for a little while. Let's continue."

Chen Heyu suddenly opened the door and walked in, sat back down, and raised his voice to raise a drink.

Shortly after.

Ma Teng, Ma Yun, Liu Dong and others returned to the room, drinking wine as if nothing had happened.

He quietly looked at Chen Heyu, but there was a hint of admiration in his eyes.

This young man in his 20s has once again set his sights on the e-commerce industry after unifying the photo editing industry, China's chip manufacturing industry, and the AI ​​voice track.

Rather than saying that the two of them were impressed by the advanced system, it would be better to say that Chen Heyu's past style left them with lingering fears.

Now it was Chen Heyu who took the initiative to take them to play. If he forced Taobao and Jingdong to get in the car, he would not be so easy to talk to.

Even Berry Tuan, Bay Semiconductor Manufacturing Co., Ltd., and Qiandu.com, which were once famous, have gradually faded under the pressure of the other parties.

Didn't you see Li Hong sitting in the corner, drinking alone?

(End of this chapter)